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M. Rondhi
Contact Email
rondhi.faperta@unej.ac.id
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jsep_sosek.faperta@unej.ac.id
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Jawa timur
INDONESIA
Jurnal Sosial Ekonomi Pertanian
Published by Universitas Jember
ISSN : 19785437     EISSN : 23562382     DOI : -
Jurnal Sosial Ekonomi Pertanian (J – SEP) merupakan media ilmiah yang dikelola oleh Jurusan Sosial Ekonomi Fakultas Pertanian Universitas Jember (Unej), memuat artikel tentang kajian – kajian sosial ekonomi pertanian yang diangkat dari hasil penelitian maupun kajian kritis. Jurnal Sosial Ekonomi Pertanian (J – SEP) diterbitkan setahun tiga kali (Juli, November dan Maret).
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Articles 8 Documents
Search results for , issue "Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)" : 8 Documents clear
Tingkat Kepuasan Konsumen Terhadap Penerapan Bauran Pemasaran Pada UD Olsabara Sukses Sejahtera Muhamad Yazid Bustomi; Indah Novita Dewi; Rusmiyati Rusmiyati; Wike Pratiwi; Faizal Faizal
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.34934

Abstract

Consumer satisfaction level of a product could be seen from the performance assessment of the attributes of the marketing mix. The aims of this research were (1) to analyze the level of consumer satisfaction on the marketing mix, (2) to determine priority strategies for increasing customer satisfaction. This research was conducted in December 2021 at UD Olsabara Sukses Sejahtera which was located in the North Sangatta Sub District, Kutai Timur District. The sampling technique used was accidental sampling, namely the sampling by taking visitors of Olsabara who want to be interviewed and to fill out a questionnaire. During the research process, 52 people were willing to be interviewed, so the number of samples was 52 respondents. Data analysis by using the customer satisfaction index (CSI) method, which used to determine the level of consumer satisfaction of the marketing mix at UD Olsabara. Beside that, an important performance analysis (IPA) diagram was used to determine priority strategies for increasing customer satisfaction. The results showed that the level of consumer satisfaction (CSI) was 80.46% which was included in the very satisfied category. The main priority matrix strategy was the attributes which was in quadrant I as the main priority for business owners, namely offline promotion, online promotions, supporting parking facilities, and sales person knowledge of products, and available delivery services.
Kontribusi Usahatani Bayam Terhadap Pengeluaran Rumah Tangga Petani: Sebuah Analisis Ekonomi Midiansyah Effendi; Herwan Galingging; Gisky Andria Putra
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.38006

Abstract

Every farmer hopes to earn a decent income, including spinach farmers. Given the high demand for spinach in Berau Regency, this study aimed to determine the income from spinach farming in Karang Ambun Village, Tanjung Redeb District, Berau Regency. This research was a descriptive study with a quantitative approach. The number of samples was 40 respondents and the sampling technique was carried out using the purposive sampling technique and data analysis using the method of farming income analysis and percentage calculating the contribution of farm income to farm household expenditure. The results of the analysis show that the income earned by farmers in Karang Ambun Village, Tanjung Redeb District, Berau Regency was IDR 17,635,056 per planting period, and the average income was IDR 440,876 per person. The feasibility analysis of the level obtained a number of 1.60, which means that spinach farming can be said to be profitable and feasible to cultivate. The calculation of the income to expenditure ratio of farmer households was 30.63%, which means that approximately 1/3 of the average expenditure per capita of farmer households can be covered by spinach farming.
Analisis Kesediaan Membayar (Willingness to Pay) Konsumen Terhadap Produk Kopi Berlabel Fairtrade di Berbagai Wilayah Indonesia Ni Putu Ermina Saraswati; Mukson Mukson; Suryani Nurfadillah
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.33979

Abstract

The increase in demand for coffee has not been in line with the increase in the welfare of the farmers. Fairtrade certification has a social premium for ensuring the welfare of farmers, but companies must anticipate higher production costs. This study aims to analyze the characteristics of consumers of coffee products in Indonesia, analyze the maximum WTP (Willingness to Pay) average value, and the factors that influence this value. This research was conducted in various regions in Indonesia with a sample of 218 respondents. Analysis was performed using descriptive analysis method, contingent valuation method (CVM) analysis, and multiple linear regression analysis. The results showed that the average coffee consumer was a woman aged 21-30 years, undergraduate education level, income less than IDR 2,000,000, bought 2-4 coffees per month, and had a moderate knowledge score. Respondents who were willing to pay more were 199 respondents with an average value of readiness to pay a maximum of IDR 4,909.55 and a total WTP aggregate value of IDR 977,000.00. Gender Factors, age, education level, income level, purchase quantity, attitude towards the environment, and lifestyle simultaneously influence the WTP value of Fairtrade coffee, while gender, knowledge, and lifestyle factors do not partially affect the WTP value of coffee Fairtrade label.
Prioritas Persepsi Permodalan Dan Strategi Prioritas Sumber Modal Usahatani Padi Sawah : Analisis AHP Dan SWOT Imelda Zakir; Yuliana Bakari; Asda Rauf; Mohammad Zubair Hippy
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.37950

Abstract

One of the most important factors of production in the agricultural sector is capital. This research aims to analyze perception of capital and efficiency strategy of capital sources for lowland rice farming in Suwawa Subdistrict, Bone Bolango Regency. The research sample size is determined using Harry King’s Nomogram. This current research uses a quantitative descriptive approach and primary and secondary data. Primary data are collected througt techniques of observation, interview, and documentation with respondents. Data analysis in this research employs Analytical Hierarchy Process (AHP) analysis and SWOT analysis. The research finding on perception of lowland rice farming capital indicates that farmers tend to choose their own capital rather than loan capital in farming financing. Furthermore, the efficiency strategy for farming capital sources based on SWOT analysis is in quadrant one with the strength-opportunities (SO) strategy.
Estimasi Nilai Ekonomis Sisa Makanan Melalui Pendekatan Perilaku Konsumen Kustiawati Ningsih; Sustiyana Sustiyana; Mahtumia Mahtumia
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.36412

Abstract

One of the important food issues to pay attention to is food waste. Restaurants have a high contribution in producing the amount of leftover food. The restaurant is one of the places that is visited by the public every day from various circles. The high level of buying and selling activity can cause an increase in the amount of food waste heaps. This study aims to: (1) analyze the influencing factors of uneaten food at Kedai Makan Garasi in Pamekasan City and (2) estimate the amount and economic value of unconsumed food at Kedai Makan Garasi in Pamekasan City. The method used is logistic regression analysis, descriptive analysis, and survey methods. This study uses primary data and secondary data. The sampling method in this study used a non-probability sampling method. In this study, the number of samples taken was 55 respondents. The results showed that the factors that significantly influenced the behavior of leaving food at Kedai Garasi were gender. Food waste from consumer plates is dominated by vegetable and complementary side dishes, which is 27 percent. The total economic value due to food waste from 32 consumers reaches Rp. 12,759,344 per year, and Rp. 428,700,000 per year from the projected garage shop. As well as the value of economic losses due to food waste from food waste on consumers' plates reaches 12.7 million rupiah per year.
Bagaimana Petani dalam Pengelolaan Risiko? Persepsi dan Perilaku Petani Tebu di Jawa Timur Intan Mega Maharani; Nuhfil Hanani; syafrial syafrial
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.38094

Abstract

One of the challenges of increasing sugarcane productivity is that unpredictable external factors expose farmers to a variety of risk production, necessitating farmers to adapt to these changes. This study intends to examine farmers' perceptions and behavior toward risk as an alternative to a new strategy for increasing sugarcane productivity through 237 samples of sugarcane farmers in East Java. The Just and Pope model was utilized to analyze risk preferences and the probit regression model was utilized to identify the socioeconomic elements influencing this behavior. According to the perception analysis, productivity is significantly influenced by climate, pests and diseases, labor, and land area. However, farmers typically only make passive adjustments, which is consistent with the analysis that they are risk- averse. This attitude is significantly influenced by age, whereas factors like farming experience, size of the family, off-farm, and education have insignificant impacts. To anticipate the unpredictable external changes and raise the farmer's quality, it is suggested to increase the frequency of training and the use of technology. This will encourage farmers to take more chances and be more open to using new technologies.
Strategi Mitigasi Risiko Usahatani Cabai Rawit: Sebuah Pendekatan Berlian Porter Miswati Miswati; Dewi Kurniati; Josua Parulian Hutajulu
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.38104

Abstract

The productivity of cayenne pepper in Jawai District is lower than the productivity of cayenne pepper in South Jawai District, even though both have the same harvested land area. The low productivity of cayenne pepper in Jawai District is due to the high level of risk. This study aims to determine the level of production risk and income risk of cayenne pepper farming in Jawai District and to formulate alternative strategies to reduce farming risk levels. Analysis of the level of risk in agriculture using Coefficient of Variation (CV) analysis and formulation of alternative strategies using SWOT analysis with Porter's Diamond component indicators. The results showed that the risk level of production and income from cayenne pepper farming was 0.61 and 0.75, respectively, or more than 0.5, indicating a high level of risk. An alternative strategy that can be applied by farmers to reduce the level of risk is the WO (Weaknesses-Opportunities) strategy, which includes intensifying cayenne pepper farming, providing counseling to farmers regarding proper farming knowledge and management, conducting counseling related to knowledge of the use of agricultural technology, and extensification by expanding farming land cayenne pepper farming.
Tingkat Pengetahuan Petani Kelapa Sawit Dalam Penerapan Good Agricultural Practices (GAP): Sebuah Analisis Rating Scale Nayo Ayu Saqori Nasution; Ismiasih Ismiasih; Siwi Istiana Dinarti
JSEP (Journal of Social and Agricultural Economics) Vol 16 No 1 (2023): JURNAL SOSIAL EKONOMI PERTANIAN (J-SEP)
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jsep.v16i1.37946

Abstract

Palm oil is a strategic commodity in the plantation sector in Indonesia. The government's recommendation in agricultural development, especially oil palm commodities, is to apply the principles of Good Agricultural Practices (GAP) in its cultivation. This study aims to determine the level of knowledge of farmers in the application of GAP in oil palm cultivation activities. The research sample was determined purposively with a total of 30 farmers. Data was collected by means of observation, questionnaires, and interviews. Data analysis was carried out using a qualitative descriptive method. The results showed that the level of farmers' knowledge of the application of GAP in oil palm cultivation was in the moderate category with a score of 1.83. Meanwhile, farmers in oil palm cultivation activities starting from land clearing, nursery, planting, maintenance, harvesting to marketing have not fully implemented the GAP principles. This is because there is no access for farmers to receive information about the GAP principle in oil palm cultivation

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