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Journal of Economic Education
Published by Universitas Negeri Semarang
ISSN : 23017341     EISSN : -     DOI : -
Core Subject : Economy, Education,
Economics, Econometrics & Finance Education
Journal of Economic Education publishes articles of original researchs and conceptual studies economics teaching and learning. This journal is published by Postgraduate Program, Universitas Negeri Semarang.
Arjuna Subject : -
Articles 396 Documents
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Development of a Research and Service Information System to Optimize Monitoring of Research and Service Activities at Semarang State University Muh. Sholeh; Anggyi Trisnawan Putra; Martanto Setyo Husodo
Journal of Economic Education Vol 12 No 1 (2023): June 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v12i1.74913

Abstract

The aim of this research is to build a module that contains monitoring features for the stages of research implementation and community service at SIPP to realize effectiveness and efficiency in the process of monitoring the stages of activity implementation by utilizing information system-based technology to support orderly administration and service improvement at LPPM UNNES. This type of research is research and development. Research and development is a process or steps to develop a new product or improve an existing product that can be accounted for. The results of the research show that with the development of the Research and Community Service Information System (SIPP), deficiencies in the previous piecemeal system which was carried out manually or electronically but not in the application of databases can be overcome properly, thereby making the data management process easier. effective and efficient. The SIPP being developed already has data storage media in the form of a database so it is hoped that it can minimize the possibility of data loss. With the development of SIPP, it is hoped that the process of incoming mutations, outgoing mutations, majors, can run well so that data errors do not occur and make it easier for researchers and staff to organize data
Strategy for Development of the Gampong Nusa Aceh Besar Tourism Village Based on Edutourism: Community Based Tourism Approach Wanti Nur Jadidah; Sucihatiningsih Dian Wisita P rajanti; Fadly Husain
Journal of Economic Education Vol 12 No 1 (2023): June 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v12i1.74914

Abstract

The purpose of this research is to determine the potential and problems related to the development of the Gampong Nusa Aceh Besar tourist village, the efforts that will be made by the community to optimize the potential and overcome the problems faced in developing the Gampong Nusa Aceh Besar tourist village, the role of the Gampong Nusa community and youth in supporting the development of the tourist village based on edutourism and a strategy for developing the Gampong Nusa tourist village based on edutourism with a community based tourism (CBT) approach. This research uses mixed methods, namely quantitative and qualitative with a sequential explanatory design. This design is the use of two research methods (quantitative and qualitative) in a sequence so that each method will be implemented one by one (not simultaneously) in two different research phases. The initial data collected was quantitative data, then to support this data we used qualitative data. The second analysis method is the Analytical Hierarchy Process (AHP). The research results show that Indonesia's tourism potential is so enchanting that it attracts tourists to visit Indonesia, from domestic tourists to foreign tourists. Gampong Nusa tourist village is one of the tourist villages in Aceh Province. This tourist village was awarded 1st place in the 2021 Indonesian Tourism Village Award (ADWI) in the homestay category. The homestay concept in Gampong Nusa does not change any shape of the Acehnese stilt houses. The most prioritized criteria in the Gampong Nusa Tourism Village Development Strategy Based on Edutourism with a Community Based Tourism (CBT) Approach is the tourism component with a weight value of 0.34 or 34%. In the tourism component, the most prioritized sub-criteria related to the Gampong Nusa Tourism Village Development Strategy Based on Edutourism with a Community Based Tourism (CBT) Approach are attractions with a weight value of 0.40 or 40%. In tourism management, the most prioritized sub-criteria related to the Gampong Nusa Tourism Village Development Strategy Based on Edutourism with a Community Based Tourism (CBT) Approach is the management institution with a weight value of 0.55 or 55%.
Analysis of the Impact of Fisheries and Maritime Investment on the Indonesian Economy with the Interregional Input Output (IRIO) approach Yullian Haumahu
Journal of Economic Education Vol 12 No 1 (2023): June 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v12i1.75175

Abstract

To analyze the impact of fisherseries and marine investment on the economy with an interregional input output (IRIO) approach. This research uses an interregional input output (IRIO) approach. The secondary data used are ten provinces of Maluku and the IRIO tables obtained from the Central Statistics Agency. The data analysis used are the analysis of the IRIO model approach, needs analysis and investment impact analysis. The results show that the sectors included in the marine sector have a positive role in the regional economy in Indonesia. This is obtained from the degree of coefficient of direct and indirect linkage both to the backward and to the future. Marine development policy through increasing the final demand component () of marine has a positive impact on the economy and regional economy in Indonesia both sectorally and spatially.
The Role of Institutional Image in Mediating the Relationship Between Digital Marketing and Perceived Value on the Decision to Private Higher Education Nana Noviada Kwartawaty
Journal of Economic Education Vol 12 No 1 (2023): June 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v12i1.75176

Abstract

The aim of this research is to analyze the role of institutional image as a mediator in the relationship between digital marketing and perceived value in university selection decisions. This research uses a quantitative approach to investigate causal relationships between different variables and draw general conclusions. In this research, an online survey was used as a data collection method to collect information from students at private universities in Semarang City. A total of 250 questionnaires were distributed to the target group. However, only 200 were properly equipped and met the specified sampling requirements. The data analysis method used in this research is structural equation modeling (SEM). The research results show that digital marketing has a significant influence on college choice decisions in the city of Semarang. Apart from digital marketing, the institutional image variable also has a significant influence on college choice decisions. Meanwhile, the perceived value variable has an insignificant influence on college choice decisions. Hypothesis test results show that institutional image is significantly able to mediate the relationship between digital marketing and choice decisions. Meanwhile, the role of institutional image in mediating the relationship between perceived value and choice decisions has no significant effect
The Production Efficiency of Potato Farming in Batur Village Using the Stochastic Frontier Analysis Approach Brilian Arbantoso; Sucihatiningsih Dian Wisika Prajanti
Journal of Economic Education Vol 12 No 1 (2023): June 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v12i1.75181

Abstract

This study aims to analyze the production efficiency of potato farming in Batur Village using the Stochastic Frontier Analysis (SFA) approach. The sampling of this study uses a random sampling method of 97 farmers. The research variables are land area (X1), seeds (X2), fertilizer (X3), pesticides (X4), labor (X5), and the dependent variable of potato production (Y). To analyze Cob-Douglas efficiency, the SFA method is used to measure technical efficiency, price efficiency, and economic efficiency of potato farming production units. The result of research on potato agricultural production in Batur Village is not technically efficient with a value of 0.999 < 1. In terms of price, it is also not efficient with a value of 1.79 > 1. Thus, from these two efficiencies cause economic efficiency is not achieved, namely with a value of 1.799 > 1. To overcome the inefficiency of potato farming production, the farmers must have the will to continue to develop by adding insight and knowledge such as participating in farmer counseling with related institutions in order to be able to solve production problems independently. The government can also help overcome farmers' problems by subsidizing fertilizers, seeds, and pesticides which can reduce the cost of agricultural production. With both efforts from both farmers and the government, it is certainly expected that agricultural production problems will be achieved in order to achieve production efficiency and can improve the welfare of potato farmers in Batur Village
The Role of Brand Image in Mediating the Influence of Digital Marketing and Customer Relationship Marketing on Tourist Decisions Rokhmad Budiyono; Arini Novandalina
Journal of Economic Education Vol 12 No 1 (2023): June 2023
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v12i1.75334

Abstract

This research aims to analyze the impact of digital marketing and customer relationship marketing on the formation of brand image at the Old City of Semarang tourist attraction, identify the impact of brand image on the decisions of tourists visiting the Old City of Semarang, and assess the influence of digital marketing on tourists' decisions at tourist attractions. Semarang Old City, through the mediation of brand image. Researchers used three types of variables in this research. Validity testing was carried out using SPSS software, and the instrument was considered valid if the correlation value (r) ≥ 0.30; instruments with correlation values ​​below 0.30 are considered invalid, and these variables can be eliminated. Apart from that, the reliability value is measured by a Cronbach alpha value above 0.6. The research results show that digital marketing has a positive and significant impact on brand image. However, digital marketing does not have a positive impact on tourists' decisions. Brand image has a positive and significant influence on tourists' decisions. Apart from that, customer relationship marketing influences brand image, and customer relationships also influence tourists' decisions. However, indirectly, digital marketing does not have a positive impact on tourists' decisions through brand image, because brand image is unable to mediate the relationship between digital marketing and tourists' decisions.

Page 40 of 40 | Total Record : 396

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