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Journal : JURNAL MANAJEMEN AKUNTANSI (JUMSI)

Manajemen Sumber Daya Manusia Dalam Meningkatkan Pelayanan Pada Cafe Aceh Meutuah Khupie Tembung Maulida, Syakya; Ramadhani, Sri
Jurnal Manajemen Akuntansi (JUMSI) Vol 4, No 1: 2024
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v4i1.4729

Abstract

The purpose of this study is to determine the effect of the quality of human resources on service improvement. The research method used in this study is a qualitative descriptive method, namely a research method that uses qualitative data and described descriptively. The results of the study show that (1) at Cafe Aceh Meutuah Khupie there is no shortage of human resource management to improve service, but the deficiencies are caused by the owner's decision to follow the goal of opening a new cafe branch. (2) The sales promotion carried out by Cafe Aceh Meutuah Khupie is only based on word of mouth from customers and does not carry out other sales promotions. (3) Service quality has a significant effect on customer loyalty. (4) Consumer satisfaction moderates (weakens) the influence of consumer quality. (5) Cafe atmosphere has a big effect on customer loyalty.Researchers can give to UMKM are to provide SOP (standard operating procedures) to employees so that employees and production trips can produce maximum products.
Analisis Strategi Pengembangan Kepariwisataan Sejarah di Kota Medan Dengan Metode SOAR (Studi Kasus Museum Negeri Provinsi Sumatera Utara) Dayantri, Dayantri; Ramadhani, Sri; Syahbudi, Muhammad
Jurnal Manajemen Akuntansi (JUMSI) Vol 4, No 3: 2024
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v4i3.4276

Abstract

This study aims to analyze the development strategy undertaken by the State Museum of North Sumatra province as one of the historical tourism in order to increase the value of PAD (local revenue) by increasing the number of visitors. This study uses qualitative methods with data analysis techniques using the SOAR method (strengths, Opportunities, Aspirations, Results).Data collection techniques used in the form of observation, interviews, questionnaires and documentation. The results of this study are: (1) the application of SOAR analysis at the State Museum of North Sumatra using internal and external factors analysis strategy. (2) calculation results on the comparison between strengths and weaknesses in the table IFAs and EFAS, IFAS calculation shows that Strenght (S) is greater than Opportunity (O). While EFAS calculation shows Results (R) is greater than Aspirations (a). (3) the results of the IE (Internal - external) matrix of the State Museum of North Sumatra province are located in Cell Number 1, namely concentration through vertical integration which indicates that the museum is in a strong state. And the results of SOAR obtained are in Quadrant II, a position that indicates a strong organization, but faces great challenges. (4) from the analysis that has been done, the State Museum of North Sumatra province is recommended to implement a diversification strategy by optimizing strengths to achieve measurable results.
Analisis Disiplin Kerja Pegawai Negeri Sipil di Sekretariat Daerah Kantor POLDA Sumatera Utara Annisa, Moza; Ramadhani, Sri
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 4: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i4.3876

Abstract

Employee performance must be considered because it is one of the keys to success. If an agency carries out agency activities with poor performance, the agency's image will be unfavorable. According to Law Number 5 of 2014 Concerning the Principles of Civil Service, it gives the understanding that a Civil Servant is every citizen of the Republic of Indonesia who has fulfilled the specified requirements, is appointed by an authorized official and entrusted with other state duties, and is given employee benefits based on statutory regulations. -applicable invitations. In this case, discipline is a process used to deal with performance problems.
Implementasi Etika Bisnis Islam dan Dampaknya Terhadap Loyalitas Pelanggan Pada Unit Usaha Aqiqoh Nurul Hayat Medan Wardana, Ilham Tri; Ramadhani, Sri
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 1: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i1.2718

Abstract

The purpose of this study is to determine how the implementation of Islamic Business Ethics and its impact on customer loyalty in the foundation Aqiqah Nurul Hayat Medan. This study uses qualitative methods. The purpose of the use of qualitative methods is to understand the phenomenon of what is experienced by the subject of research, in the subject under study there are several types of data, namely internal and external, in the internal subject, namely employees who are in the division of the business Unit in charge of carrying out Marketing Operations at the foundation Aqiqah Nurul Hayat Medan, while the external data subject is the customer of the foundation Aqiqah Nurul Hayat Medan. Another external research subject is a customer who has subscribed or purchased Aqiqah services at the Nurul Hayat Medan Aqiqah Foundation to provide information about how the implementation of Islamic Business Ethics at the Nurul Hayat Medan Aqiqah Foundation. Data collection in this study using interview techniques to find out and get the desired data continued with documentation techniques and direct observation. The results of this study show that the implementation of Islamic Business Ethics has a significant impact on increasing customer loyalty in the Aqiqah Nurul Hayat Medan Foundation, such as customer satisfaction through honest employee performance and attention to the halality of the products sold.