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Perspektif digital marketing communication dalam memasarkan skincare di indonesia Hapsara, Osrita; Casmudi, Casmudi; Sjuchro, Dian Wardiana; Murtono, Taufik; Asfar, Dedy Ari
Jurnal Komunikasi Profesional Vol 5 No 3 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (675.441 KB) | DOI: 10.25139/jkp.v5i3.3782

Abstract

The rapid development of skin care products (Skincare) through social media has changed the paradigm of the digital marketing model in general. This article discusses digital marketing models that skin care products use in marketing their products. The method used was Krippendorff content analysis which was carried out through digital observation on the Instagram account of skin care products (Skincare) Elvicto @ elvicto.id from March 1, 2021 to March 31, 2021. The results of this study indicate that Elvicto is more engaged in a digital marketing communication strategy through marketing. Instagram @ elvicto.id which is dominated by personal selling strategies.
Mendengarkan dan berbicara untuk berkomunikasi: apa yang guru lakukan dan siswa pelajari dari penilaian kelas Syahrani, Agus; Asfar, Dedy Ari; Perdana, Indra; Pattiasina, Petrus Jacob; Nadeak, Bernadetha
Jurnal Komunikasi Profesional Vol 5 No 4 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.992 KB) | DOI: 10.25139/jkp.v5i4.3908

Abstract

Choosing the right learning media during the Covid-19 pandemic is very important. Students are helped in understanding the learning material delivered with learning media, even though they are studying at home. The purpose of this study is to find out how Edmodo as a medium is used in teaching and learning activities. This research is a research that uses a qualitative approach and uses a phenomenological method to students and teachers. The conclusion obtained in this study is that the communication that occurs between teachers and students in Edmodo takes place effectively through the delivery of material that is easily understood by students.
Being survivors: therapeutic communication for people living with HIV/AIDS (plwha) Effendy, Chairil; de Vera, Rosemarie Virginia M.; Asfar, Dedy Ari; Syahrani, Agus; Daeng GS, Achmad
Jurnal Studi Komunikasi Vol. 5 No. 3 (2021)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v5i3.3838

Abstract

The number of People Living With HIV/AIDS (PLWHA) is steadily increasing. HIV/AIDS is caused by a virus that infects the body and weakens the immune system, making it difficult to fight germs, viruses, fungi, and other pathogens. HIV and AIDS are still considered taboo diseases that should not be openly discussed. People living with HIV/AIDS (PLWHA) are discouraged from seeking treatment due to stigma and discrimination. Eliminating stigma and discrimination against people living with HIV/AIDS will improve the process of preventing and overcoming HIV/AIDS cases. In addition, therapeutic communication also affects interpersonal relationships. This research aims to figure out how the therapeutic communication efforts of People living with HIV/AIDS (PLWHA) become survivors. The method used in this research is phenomenology, where the informants in this study are people with HIV/AIDS who live in Surabaya. This study concludes that therapeutic communication efforts to People living with HIV/AIDS (PLWHA) are by presenting volunteers who help people living with HIV/AIDS (PLWHA) based on the same fate as People living with HIV/AIDS (PLWHA). The presence of volunteers (PLWHA) assists and bridges the gap between patients and therapy, fostering a sense of comfort for PLWHA. They also make other patients feel more at ease while they are receiving treatment in the hospital.
Perspektif digital marketing communication dalam memasarkan skincare di indonesia Hapsara, Osrita; Casmudi, Casmudi; Sjuchro, Dian Wardiana; Murtono, Taufik; Asfar, Dedy Ari
Jurnal Komunikasi Profesional Vol. 5 No. 3 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (675.441 KB) | DOI: 10.25139/jkp.v5i3.3782

Abstract

The rapid development of skin care products (Skincare) through social media has changed the paradigm of the digital marketing model in general. This article discusses digital marketing models that skin care products use in marketing their products. The method used was Krippendorff content analysis which was carried out through digital observation on the Instagram account of skin care products (Skincare) Elvicto @ elvicto.id from March 1, 2021 to March 31, 2021. The results of this study indicate that Elvicto is more engaged in a digital marketing communication strategy through marketing. Instagram @ elvicto.id which is dominated by personal selling strategies.
Mendengarkan dan berbicara untuk berkomunikasi: apa yang guru lakukan dan siswa pelajari dari penilaian kelas Syahrani, Agus; Asfar, Dedy Ari; Perdana, Indra; Pattiasina, Petrus Jacob; Nadeak, Bernadetha
Jurnal Komunikasi Profesional Vol. 5 No. 4 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.992 KB) | DOI: 10.25139/jkp.v5i4.3908

Abstract

Choosing the right learning media during the Covid-19 pandemic is very important. Students are helped in understanding the learning material delivered with learning media, even though they are studying at home. The purpose of this study is to find out how Edmodo as a medium is used in teaching and learning activities. This research is a research that uses a qualitative approach and uses a phenomenological method to students and teachers. The conclusion obtained in this study is that the communication that occurs between teachers and students in Edmodo takes place effectively through the delivery of material that is easily understood by students.
Being survivors: therapeutic communication for people living with HIV/AIDS (plwha) Effendy, Chairil; de Vera, Rosemarie Virginia M.; Asfar, Dedy Ari; Syahrani, Agus; GS, Achmad Daeng
Jurnal Studi Komunikasi Vol. 5 No. 3 (2021)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The number of People Living With HIV/AIDS (PLWHA) is steadily increasing. HIV/AIDS is caused by a virus that infects the body and weakens the immune system, making it difficult to fight germs, viruses, fungi, and other pathogens. HIV and AIDS are still considered taboo diseases that should not be openly discussed. People living with HIV/AIDS (PLWHA) are discouraged from seeking treatment due to stigma and discrimination. Eliminating stigma and discrimination against people living with HIV/AIDS will improve the process of preventing and overcoming HIV/AIDS cases. In addition, therapeutic communication also affects interpersonal relationships. This research aims to figure out how the therapeutic communication efforts of People living with HIV/AIDS (PLWHA) become survivors. The method used in this research is phenomenology, where the informants in this study are people with HIV/AIDS who live in Surabaya. This study concludes that therapeutic communication efforts to People living with HIV/AIDS (PLWHA) are by presenting volunteers who help people living with HIV/AIDS (PLWHA) based on the same fate as People living with HIV/AIDS (PLWHA). The presence of volunteers (PLWHA) assists and bridges the gap between patients and therapy, fostering a sense of comfort for PLWHA. They also make other patients feel more at ease while they are receiving treatment in the hospital.