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All Journal Jurnal Pariwisata Pesona JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat International Journal of Agricultural Social Economics and Rural Development (Ijaserd)
Meitasari, Deny
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Pengaruh Sosio-Demografis terhadap Keputusan Pembelian Produk Hortikultura pada Online Market Meitasari, Deny; Mutisari, Rini; Widyawati, Wiwit
Jurnal Ekonomi Pertanian dan Agribisnis Vol 4, No 4 (2020)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2020.004.04.23

Abstract

Dalam beberapa dekade terakhir perkembangan teknologi sangat cepat, khususnya perkembangan jaringan infomasi dan internet. Mengikuti bisnis di bidang non pertanian atau non makanan (eletronik, konveksi dll), di bidang pertanian pun mulai banyak bermunculan grocery shop berbasis online yang khusus menjual produk-produk pertanian segar. Bahkan saat ini online market yang awalnya tidak menjual produk pertanian, mulai menawarkan fresh product di dalam jaringannya. Pada kasus belanja secara online, konsumen akan cenderung lebih berhati-hati dalam memutuskan untuk melakukan pembelian produk hortikultura karena tidak bisa melihat dan memilih kualitas produk secara langsung seperti yang biasa dilakukan oleh konsumen pada saat berbelanja di pasar konvensional. Pada penelitian ini, faktor sosio-demografis digunakan untuk memprediksikan keputusan konsumen untuk membeli produk hortikultura pada online market. Model regresi logit digunakan untuk menduga pengaruh umur, tingkat pendapatan, tingkat pendidikan, jenis kelamin, alokasi dana untuk pembelian produk hortikultura pada online market, tingkat pengetahuan konsumen terhadap online shopping, domisili konsumen (kota atau luar kota), dan jumlah tanggungan keluarga terhadap keputusan konsumen untuk melakukan pembelian pada online market. Hasil analisis dengan menggunakan regresi logit diperoleh bahwa tingkat pendidikan, jumlah anggota keluarga, alokasi dana, domisili, dan tingkat pengetahun berpengaruh signfikan terhadap pembelian produk hortikultura pada online market, sedangkan variabel umur, jenis kelamin dan pendapatan tidak berpengaruh signifikan. 
Pengembangan Aset Komunitas Desa Melalui Badan Usaha Milik Desa (Bumdes) Berbasis Wisata Pertiwi, Vi'in Ayu; Pratiwi, Destyana Elingga; Meitasari, Deny
Jurnal Ekonomi Pertanian dan Agribisnis Vol 6, No 1 (2022)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2022.006.01.18

Abstract

BUMDes sebagai salah satu sumber dari pendapatan asli desa (Pades) yang diharapkan dapat mengelola aset untuk sebesar-besarnya kesejahteraan masyarakat desa. Beberapa fokus desa di Jawa Timur khususnya Malang Raya yaitu pengembangan aset sebagai unit wisata. Tentunya pengembangan aset pada BUMDes wisata tidak semudah perusahaan swasta besar dalam mengelola suatu wisata. Oleh karenanya, kinerja BUMDes perlu diukur melalui tingkat penggunaan sumberdaya local atau aset yang dimiliki oleh desa demi keberlanjutan perekonomian masyarakat desa sekitar wisata. Penelitian dilakukan pada BUMDes yang konsentrasi pada pengelolaan wisata yaitu BUMDes Kerto Raharjo (wisata Boonpring) Kabupaten Malang. Metode yang digunakan dalam penelitian ini yaitu pendekatan kualitatif dengan analisis model interaktif Miles Huberman. Berdasarkan hasil penelitian diketahui bahwa aset yang menjadi focus dalam pengembangan BUMDes Kerto Raharjo Desa Sanankerto Kecamatan Turen yaitu aset manusia, structural, sosial, alam dan fisik serta finansial. Pengembangan aset – aset tersebut tentunya dihadapkan pada berbagai kendala utamanya aset manusia dimana pendidikan formal masyarakat sekitar yang menjadi karyawan BUMDes dalam kategori rendah sehingga dibutuhkan konsentrasi khusus pada peningkatan pendidikan, kemampuan dan ketrampilan karyawan BUMDes.
The Level of the Trust of Village Youth Communities on the Tourism Bumdes (Village-Owned Enterprises) During the Shock of the Covid-19 Pandemic Pertiwi, Vi'in Ayu; Pratiwi, Destyana Ellingga; Meitasari, Deny
International Journal of Agricultural Social Economics and Rural Development (Ijaserd) Vol 2, No 1 (2022)
Publisher : Department of Agribusiness Halu Oleo University Kendari Southeast Sulawesi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/ijaserd.v2i1.22381

Abstract

BUMDes is a form of village business developed by the current village government. This village business is the hope of village youth to find work. Many village business entities are engaged in the tourism sector. The Covid-19 pandemic is one of the causes of the decline in the performance of agro-tourism businesses that BUMDes mostly run. The tourism sector has experienced a drastic decline due to government policies to reduce the spread of Covid-19. This condition has an impact on village business units which requires reducing employees. The reduction in the number of employees experienced by BUMDes is the background of this study to analyze the level of trust of village youth in BUMDes as one of the providers of employment in the village. The purpose of the study was to investigate the level of confidence of village youth in the performance of BUMDes. This research was conducted August - October 2021. This study uses a quantitative approach with descriptive statistical analysis. The variable in this study is a single variable, namely trust. The sampling method used is purposive sampling. The research was conducted in BUMDes Raharjo, Bumiaji District, Batu Tourism City, East Java Province, Indonesia. The results showed that the confidence level of village youth was in the medium category. This means that village youth still believe and hope that the existence of BUMDes can empower the surrounding community, especially village youth. Village-owned enterprises can increase youth trust by holding meetings and discussions with village youth. The child must be aware of the potential in their area and together help BUMDes develop village tourism to reduce unemployment.
Local community perceptions of tourism impact in the Bromo Tengger Semeru National Park ecotourism area Meitasari, Deny; Bafadhal, Aniesa Samira; Mutisari, Rini; Dewi, Heptari Elita
Jurnal Pariwisata Pesona Vol 8, No 2 (2023): Edisi Desember 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v8i2.9117

Abstract

Bromo Tengger Semeru National Park (BTSNP) is one of the ecotourism in Indonesia that has been designated by UNESCO as one of the world's biosphere reserve. It is considered to have harmony between ecological and economic aspects. This study aims to analyze local community perceptions of tourism impact at BTSNP ecotourism based on economic, socio-cultural and environmental impacts; and analyze the correlations between the impact of and the demographic characteristics of respondents. The data was obtained from Tengger community in Sapikerep Village, Sukapura Subdistrict, Probolinggo Regency using questionnaire and it was analyzed with descriptive statistic and correlation analysis using Kendall's tau-b test. The results of this study show that the residents’ perceived of the impact of tourism is mostly positive (80% agreed) towards three aspects of tourism impacts. Then, it was found that residents who own a business in a tourist area had a positive significant correlation with perception of tourism impact from the economic and socio-cultural dimension. As for other demographic characteristics, such as age, gender, income level, and education level, there is no significant correlation with perceived of tourism impacts. The existence of the BTSNP brings opportunities for local residents to become entrepreneurs. Local residents who own a business more likely to have better perception of tourism impact. The positive impact from the economic and socio-cultural side is enjoyed more by the people who are directly involved in tourism activities.
Peningkatan Ekonomi Paska-Pandemi Melalui Pengembangan Ulat Hongkong pada Kelompok Masyarakat Pembudidaya Ikan Air Tawar “Sumber Duren” Kabupaten Malang: Enhanching Post-Pandemic Economic Recovery Through the Development of Mealworm Cultivation in Community Group of “Sumber Duren”, Freshwater Fish Cultivator, Malang Regency Nursyam, Happy; Yufidasari, Hefti Salis; Astuti, Retno Tri; Setijawati, Dwi; Meitasari, Deny; Septian, Wike Andre; Hussein, Naufal Amirudin; Ash-Syufi, Abdillah Hanan; Septiansyah, Farhan Amar; Kuntowibisono, Eduardus; Raihannisa, Widi; Putra, Azriel Zharif Adha Ekta; Febriansyah, Zulfikri; Dharma, Syahrizal Bima Satya; Sembiring, Dariyus DC
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 9 No. 4 (2024): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v9i4.4314

Abstract

Senggreng Village is one of the areas in Sumber Pucung District, Malang Regency, promising to be developed in agriculture, animal husbandry, fisheries, and agro-tourism. Abundant water resources mainly support the fisheries and agriculture potency due to its position near the Sutami Dam. One of the community groups in Senggreng Village, "Sumber Duren", is "engaged in developing a small amusement park that integrates culinary, fishing park and freshwater fish farming business, managed through a cage system. Regardless of its considerable potency, fish farming has not been carried out intensively, especially due to the high prices of commercial fish feed. Therefore, this community service team proposed a solution by initiating mealworm (Tenebrio molitor) cultivation as a cheap, high-protein, and sustainable source of fish feed to increase crop yields. Experienced mealworm practitioners also provided intensive mealworm cultivation education, training, and profitable business planning. Through this program, the community group "Sumber Duren" has been" successful in cultivating mealworms starting from the seedling phase to becoming broodstock and laying eggs. Based on the questionnaire data collection, most community group members stated that this community service activity helped provide new knowledge interested in cultivating alternative feeds, and 80% of respondents expected the activity to continue in the following years.
Co-Authors Aniesa Samira Bafadhal Ash-Syufi, Abdillah Hanan Astuti, Retno Tri Destyana Ellingga Pratiwi Dharma, Syahrizal Bima Satya Dwi Setijawati Febriansyah, Zulfikri Happy Nursyam Heptari Elita Dewi Hussein, Naufal Amirudin Kuntowibisono, Eduardus Pertiwi, Vi'in Ayu Pratiwi, Destyana Elingga Putra, Azriel Zharif Adha Ekta Raihannisa, Widi Rini Mutisari Sembiring, Dariyus DC Septiansyah, Farhan Amar Wike andre Septian Wiwit Widyawati Yufidasari, Hefti Salis