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Journal : International Journal of Management and Business Applied

The Reassessment of CAPM Relative Accuracy Comparative Study with Actual Price Movement in Indonesian (2019-2022) Fajarini, Nurfahma; Heikal, Jerry
International Journal of Management and Business Applied Vol. 3 No. 1 (2024)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijmba.v3i1.743

Abstract

This study aims to investigate the accuracy of the Capital Asset Pricing Model (CAPM) in predicting stock returns on the Indonesian Stock Exchange (IDX) during the period of 2019 to 2022. The objectives of the research are to benefit the individuals and communities such as enhancing individuals’ decision-making in predicting stock returns, advancing community understanding of financial markets, and contributing new investment insight for societal benefits. The sample comprises 45 selected stocks out of more than 700 stocks, using K-Means Clustering to ensure a diverse and representative dataset. The study compared CAPM’s predictions with the Moving Average (MA) method. Findings show CAPM’s decisions align 87% with MA-analyzed price movements, underscoring CAPM’s effectiveness and the value of using multiple methods for financial predictions. While CAPM proves robust during economic recovery, further analysis is needed for optimal investment strategies. This study’s results challenge some arguments against CAPM’s accuracy.
The Influence of Offering Equity, Brand Equity, and Relationship Equity on Customer Satisfaction and Customer Loyalty Awalludin, Awalludin; Heikal, Jerry
International Journal of Management and Business Applied Vol. 3 No. 2 (2024)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijmba.v3i2.1083

Abstract

The rapid growth of the information technology industry has driven the demand for high-quality IT training. Intensive bootcamp IT programs have increasingly become the primary choice for individuals seeking to enter this industry. Through effective IT bootcamps, individuals can acquire skills that align with the rapidly evolving job market demands, while organizations can attract digitally skilled talent ready to face the challenges of Industry 4.0. As the demand for IT training increases, so does the number of IT bootcamps offering a variety of educational products to meet labor market needs. One of the prominent providers is Hacktiv8 Indonesia. Since its establishment in 2016, Hacktiv8 has faced numerous challenges, one of which is maintaining customer engagement to ensure continued use of its services. This research aims to analyze the influence of Offering Equity, Brand Equity, and Relationship Equity on Customer Satisfaction and Customer Loyalty among participants in Hacktiv8 Indonesia’s IT Bootcamp, with a focus on a case study of Hacktiv8. The research method used is Structural Equation Modeling-Partial Least Squares (SEM-PLS), and the data was collected through an online survey of 150 participants who are currently enrolled or about to enroll in Hacktiv8’s IT Bootcamp. The analysis results are expected to provide better insights into the factors affecting customer satisfaction and loyalty within the context of IT bootcamp training. The practical implications of these findings are anticipated to assist educational and training institutions in enhancing their offering strategies, brand management, and customer relationship building to improve customer satisfaction and loyalty in the future.
Co-Authors Aldyah, Tika Alghifari Suhardi, Fitra Ali Wafa Amelia, Dona Andi Saputro Arda, Edvidel Ardiansyah, Giri Teguh Arthanugraha, Adam Awalludin Awalludin, Awalludin Ayu Pradina, Dinda Azkia, Nayla Azwar , Tasrika Azwar, Meiriza Azwar, Tasrika Azzuhri, Muhammad Basyar Chandra, Jon Hendra Saputra Chitra, Jimmi Darma Tenaya, I Putu Risky Daswirman, Daswirman Daulay, Risma Yanti Desmalina, Desmalina Devi, Rizky Feliana Dilla Sistesya Dwi Ramadona, Dasatry Elfira, Renti Fadhilah, Savira Maghfiratul Fahrizal, Rama Rizqullah Fajarini, Nurfahma Ferli, Isfan Fitria, Yossa Gandhi, Ayu Gelvi, Gelvi Givianty, Vasya Theodora Gusmeri, Gusmeri Hanifeliza, Rury Harsemarozi, Harsemarozi Hasibuan, Muhammad Satir Humaira, Putri Syifa Julian, Ahmad Kamaratih F, Yositalida Kettipusem, Sri Polya Kevry Ramdany Kurniawan, Haby Kurniawati, Yuni Mangkuto, Shidiq Umar Muzakkar, Milastri Nazmi, Fittria Ningsih, Andria Nisa, Khairi Nugrahmi, Lidya Nugroho, Septiadi Nugroho, Yusuf Wahyu Oki, Helzulmita Oktarini, Dwi Indah Pangestuti, Intan Passalaras, Raja Aulia Perdhana, Rizkita Bagus Pradina, Dinda Ayu Pratiwi Pratiwi Putra, Rahmad Yunendri Putri, Annisa Nurwanda Putri, Juandela Herina Putri, Maya Seruni Rahmawati, Nurmalinda Ramadhan, Andi Ramadhan, Yufiansyah Wahyu Safangati, Ainun Santosa, Suhari Saputra, Tubagus Chandra Saumananda Suroso, Nurinda Siswanto, Fajar Hartanto Sri Nugroho, Amanda Sugino, Agus Suhardi, Fitra Alghifari Syafer, Erdimen Syarrah, Ira Siti Syawaldi Afwan, Ahmad Waskita, Raden Maart Adi Wicaksono, Muhammad Haston Samudra Zulfahmi, Muhammad Riko Yohansyah