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All Journal Jurnal Ilmiah Tata Sejuta STIA Mataram Valid Jurnal Ilmiah JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Kompeten: Jurnal Ilmiah Ekonomi dan Bisnis Assoeltan: Indonesian Journal of Community Research and Engagement Kredibel: Jurnal Ilmiah Manajemen
Yusi Faizathul Octavia
Sekolah Tinggi Ilmu Ekonomi AMM
Religion Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Analisis Pengaruh Atribut Produk Terhadap Keputusan Pembelian Sepeda Motor Merk Happy di Kota Mataram Yusi Faizathul Octavia
Jurnal Ilmiah Tata Sejuta STIA Mataram Vol 2 No 1 (2016): JURNAL ILMIAH Tata Sejuta STIA Mataram
Publisher : LPPM Sekolah Tinggi Ilmu Administrasi (STIA) Mataram

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Abstract

This reaserch is done to analyze the product attribute factors that have inluences toward consumers in the making of purchasing decisions.
ANALISIS EFISIENSI DAN KUALITAS PELAYANAN RUMAH SAKIT UMUM DAERAH (RSUD) KABUPATEN LOMBOK BARAT Yusi Faizathul Octavia; Hery Suprayitno
Valid: Jurnal Ilmiah Vol 13 No 1 (2016)
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

Regional General Hospital (Hospital) is one of the organizations in the field of health services that reflect how much responsibility and authority of the local government in providing services to the public, so that the hospital in carrying out its activities should pay attention to efficiency and improve service quality. The level of efficiency and quality of service can be used as a tool for measuring hospital performance. It is necessary for the evaluation of the efficiency and quality of service which is very important to measure the performance of an organization to produce better public services. The measurement of efficiency and quality of hospital services is very important to do. Due to measuring the efficiency and quality of services provided can help the hospital management to determine its performance in providing services to patients / public. Thus, the management can determine the strategic policy of creating the repair of the budget use and improving the quality of services provided. To solve this problem, researchers used primary data and secondary data. Primary data is used to analyze the quality of service of the General Hospital of West Lombok, while the secondary data is used to measure the level of efficiency. The aim of this study was to find out how the West Lombok district hospital performance is measured on the efficient use of the budget and how to actually view or the public perception tehadap quality of services provided by the hospital. The results showed that the management of the West Lombok district hospitals is not good because the efficiency levels above 100 percent means that financial management is said to be very inefficient. While the results of research on the quality of services afforded views of the five dimensions based on patient responses are all classified as less good
Analisis Pengaruh Lingkungan Kerja, Kepuasan dan Beban Kerja terhadap Kinerja Karyawan Jepun Klinik Kuripan Lombok Barat Rosyana Ulya; Yusi Faizathul Octavia
Kompeten: Jurnal Ilmiah Ekonomi dan Bisnis Vol. 1 No. 5 (2023): Maret 2023
Publisher : PT Seval Literindo Kreasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57141/kompeten.v1i5.31

Abstract

Penelitian ini bertujuan untuk mengetahui Pengaruh Lingkungan, Kepuasan, dan Beban Kerja terhadap Kinerja Karyawan Jepun Klinik Kuripan Lombok Barat. Variabel dalam penelitian ini terdiri dari tiga variabel independen, yaitu Lingkungan Kerja (X1), Kepuasan Kerja (X2), Beban Kerja (X3) dan satu variabel dependen yaitu Kinerja Karyawan (Y). Jenis penelitian yang digunakan adalah penelitian asosiatif dengan teknik pengumpulan data kuesioner. Populasi dalam penelitian ini adalah seluruh karyawan klinik yaitu sebanyak 40 orang. Teknik pengambilan sampel yang digunakan adalah sampling jenuh/sensus dengan 40 responden. Teknik analisis data menggunakan skala pengukuran, uji instrumen, uji asumsi klasik, analisis regresi linear berganda, uji hipotesis, koefisien determinasi dan koefisien beta. Berdasarkan tabel regresi linear berganda, diketahui variabel lingkungan kerja memiliki nilai t sebesar 2,672, variabel kepuasan kerja memiliki nilai t 2,246, dan beban kerja memiliki nilai t 3,360. Sedangkan dari hubungan secara simultan variabel lingkungan kerja, kepuasan kerja dan beban kerja memiliki nilai F sebesar 14,674. Dari seluruh variabel dapat dikatakan bahwa variabel lingkungan kerja, kepuasan dan beban kerja berpengaruh terhadap kinerja karyawan baik secara parsial maupun simultan. Variabel beban kerja adalah variabel yang berpengaruh paling dominan terhadap kinerja karyawan.
The Comparison Analysis of Brand Association, Brand Awareness, Brand Loyalty and Perceived Quality of Two Top of Mind Camera Products Revi Sesario; Nugroho Djati Satmoko; Errie Margery; Yusi Faizathul Octavia; Miska Irani Tarigan
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 2 (2023): April 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i2.1058

Abstract

The purpose of this research is to compare the brand equity of Canon and Nikon cameras, which includes brand recognition, brand affinity, perceived quality, and brand loyalty. In this study, samples were drawn utilizing a non-probability sampling method and quota sampling strategy. A questionnaire with 27 statement items was utilized to gather data for the study, and 60 respondents were given it. Discriminant analysis has been used as the analytical technique in this work. The study's findings indicate that when the four aspects are taken together, there are variations in the brand equity of Canon and Nikon cameras. While the brand awareness factors for the two items are comparable, brand association variables, perceived quality, and brand loyalty are different.
The Impact Analysis of E-Commerce Usage on Behavior Changes of Shopee Customers in Indonesia Silvia Ekasari; Yusi Faizathul Octavia; Y. R. Satato; Ratnawita; Putri Ekaresty Haes
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 5 (2023): Oktober 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i5.1476

Abstract

The purpose of this study was to determine the impact of e-commerce on changes in habits and consumptive behavior among online buyers. The research method used is qualitative research, with data collection techniques through in-depth interviews with ten informants consisting of students and employees who have shopped online at least once a month. The results of the study show that the presence of various e-commerce platforms in Indonesia influences the changing patterns of people's shopping in this digital era. Consumer trust in e-commerce exists because the hopes and expectations that exist in the community as online buyers can be realized. The existence of various e-commerce sites in Indonesia has an influence on people's shopping habits. In addition, the influence of product advertisements, flash sales, free shipping, and discounts makes people, as consumers, continuously want to shop online, resulting in a consumptive lifestyle. In line with Baudrillard's consumptive theory, consumers in e-commerce shop no longer because of use value or exchange value but because there is a sign value attached to the product. So that people no longer buy goods to fulfill their daily needs but to fulfill their desires and to improve their image, lifestyle, and social status in society.
Pelatihan Pengelolaan Sampah Rumah Tangga yang Bernilai Ekonomi di Desa Gelogor Lombok Barat Herawati Khotmi; Fachrozi; Zulkarnaen; Yusi Faizathul Octavia; I Made Murjana
Assoeltan: Indonesian Journal of Community Research and Engagement Vol. 1 No. 4 (2023): Indonesian Journal of Community Research and Engagement
Publisher : Edujavare Publishing

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Abstract

There are many types of waste, including organic or household waste, plastic waste, and paper waste. Sometimes, even rarely among us, we can manage waste that has economic value. Analysis of the problem situation faced by Gelogor Village, namely that there is no orderly sorting of organic, paper, and plastic waste, they do not understand waste management procedures, the products made still need to have a brand, and difficulties in marketing the products. The aim of this service is to provide training related to waste management that can have economic value in Gelogor Village. The Participatory Action Research (PAR) method was implemented and implemented in three stages: planning, implementation, assessment, and monitoring. The method used is to conduct a field survey first, followed by coordinating the implementation of the service, distributing invitations to the community, preparing a schedule of service activities, and the core activity, namely conducting training. The results of this service research are that Gelogor residents are very enthusiastic about waste management, this can be seen from the various questions asked by the Gelogor Village community. There is great hope for the role of village officials to provide support related to waste management, such as the trash basket in each local resident's house consisting of three trash cans.
The Influence Of Customer Value, Customer Trust And Electronic Service Quality On Customer Satisfaction Of Traveloka Yusi Faizathul Octavia; Luh Komang Candra Dewi; Donny Dharmawan; Silvia Ekasari; Hery Erdi
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 10 No. 1 (2024): Februari 2024
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v10i1.1908

Abstract

The purpose of this study is to determine whether customer value, trust, and e-service quality affect customer satisfaction. In this research, the population is active internet users who are familiar with online transactions, the number of which is unknown or can be said to be in the infinite category. This study's sample strategy combines a purposive sampling approach with a non-probability sampling technique. There were 100 samples used in this investigation. Both primary and secondary data are used in this study. Researchers employed web-based electronic questionnaires and online research tools to obtain primary data. Numerous inferences can be made based on the study's findings and the subsequent discussion, including the following: Customer satisfaction is significantly improved by the quality of e-services. Customer satisfaction is significantly positively impacted by customer value. Customer pleasure is positively impacted by trust. Customer happiness is influenced simultaneously by e-service quality, customer value, and trust.
Pengaruh Brand Image Dan Brand Trust Terhadap Loyalitas Pelanggan Pada Produk Apple Iphone Deninda Putri Ardita; Yusi Faizathul Octavia; Rosyia Wardani
Kredibel: Jurnal Ilmiah Manajemen Vol. 2 No. 3 (2024): Vol. 2 No. 3 Juni 2024
Publisher : Lembaga Pengembangan, Penelitian dan Pengabdian Kepada Masyarakat (LP3M) Sekolah Tinggi Ilmu Ekonomi AMM (STIE AMM) Mataram

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Abstract

This study aims to examine the effect of brand image and brand trust on customer loyalty to apple iphone products (a case study on STIE AMM Mataram students). So that the research variables consist of three (3) independent variables, namely brand image (X1), brand trust (X2), and the dependent variable, namely customer loyalty (Y). The aims of this research are (1) to find out whether brand image has a significant effect on customer loyalty, (2) to find out whether brand trust has a significant effect on customer loyalty, (3) to find out whether brand image and brand trust have a simultaneous effect on customer loyalty. In this study, 2 types of research were used, namely qualitative and quantitative with a total population and sample of 60 students from STIE AMM Mataram. The data collection technique used in this study is a statement in the form of a questionnaire. The results showed that: (1) brand image has a positive and significant effect on customer loyalty because tcount > ttable, namely 1,842 > 2,002, (2) brand trust has a positive and significant effect on customer loyalty because tcount > ttable, namely 7,078 > 2,002. Fcount has a greater value than f table, namely the Fcount value is 66,021 with a sig = 0,000.
Co-Authors Deninda Putri Ardita Donny Dharmawan Errie Margery Fachrozi Hery Erdi Hery Suprayitno I Made Murjana Khotmi, Herawati Luh Komang Candra Dewi Miska Irani Tarigan Nugroho Djati Satmoko Putri Ekaresty Haes Revi Sesario Rosyana Ulya Silvia Ekasari Wardani, Rosyia Y. R. Satato Zulkarnaen