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All Journal J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Komunikasi : Jurnal Komunikasi JURNAL PETIK INTERACTION: Jurnal Pendidikan Bahasa Jurnal Scientia Akrab Juara : Jurnal Ilmu-ilmu Sosial Jurnal Ilmu Komunikasi Dan Media Jurnal Pemberdayaan: Publikasi Hasil Pengabdian kepada Masyarakat (JPM ITTC )

Rosiana Andhikasari

Universitas Bina Sarana Informatika

Author-ID : 2552315

Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Education Languange, Linguistic, Communication & Media Library & Information Science Mathematics Medicine & Pharmacology Social Sciences

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Pengaruh Penggunaan Media Terhadap Hasil Kreatif Produksi Variety Show Mission X Trans TV Rosiana Andhikasari
Jurnal Komunikasi Vol 10, No 1 (2019): Maret 2019
Publisher : Universitas Bina Sarana Informatika

Abstract - This study is aimed to investigate the effect of media uses towards the result of creative production of variety show Mission X Trans TV on resident of Perumahan Griya Permata Asri Tulungagung, East Java. Sub variable of media uses such as frequency, intensity, duration, media content, the individual’s relationship with media. Related literature used in this research is uses and gratification theory. This research belongs to quantitative research. Sample employed here is 78 resident of Perumahan Griya Permata Asri Tulungagung, East Java. In gathering the data, questionnaire is used and the result is counted by using likert scale. Moreover, to make the data valid, some tests are also used. They are validity test and reliability test. Furthermore, the data are analyzed by using double linier regression analysis. From the results of data analysis and discussion it was found that the variable of media uses (X), have a significant effect on creative production (Y). The contribution of media uses amounted to 45,7%, the remaining approximately influenced by other factors besides these variable. The existence of a good escapits needs effect of resident perceives the success of production team of Mission X Trans TV. To obtain a positive perception of the public, production team of Mission X Trans TV must improve the quality of program television. Keywords: media uses, creative production, variety show

PENGARUH FAKTOR PEMBENTUKAN CITRA TERHADAP OPINI PUBLIK PADA KANTOR PELAYANAN PAJAK PRATAMA TULUNGAGUNG Rosiana Andhikasari; Geofakta Razali
Jurnal Komunikasi Vol 9, No 1 (2018): Edisi Maret 2018
Publisher : Universitas Bina Sarana Informatika

This study is aimed to investigate the effect of image formation factor components such as physical identity, non physical identity, organitation management, product quality, activity and relations. Variable X1 is physical identity, variable X2 is non physical identity, variable X3 is organitation management, Variable X4 is product quality, Variable X5 is activity and relations, and variable Y is public opinion. This research belongs to quantitative research with corelational description. Sample employed here is 100 tax payers. In gathering the data, questionnaire is used and the result is counted by using likert scale. Moreover, to make the data valid, some tests are also used. They are validity test, reliability test, and classic assumption test that covers normality test and multicollinearity test. Furthermore, the data are analyzed by using double linier regression analysis. From the results of data analysis and discussion it was found that together the variables X1, X2, X3, X4, X5, and Y. The contribution of these five variables amounted to 59.1%, the remaining approximately 40.9% influenced by other factors besides these five variables. In this research note that the non physical identity’s variable is the most dominant variable affecting the public opinion. The existence of a good non physical identity of tax payer perceives the success of Tulungagung Tax Office. Effect of 59.1% can be assumed that the image formation is high, this means that Tulungagung Tax Office’s image can be said to succeed or be accepted by the public.Keyword: image formation factors, public opinion, tax office

Co-Authors Abdul Aziz Abdul Aziz Arina Muntazah Arina Muntazah Cindya Yunita Pratiwi Ferrari Lancia Geofakta Razali Novalia Novalia Riastri Novianita Rindana Intan Emeilia Rindana Intan Emeiliarindana.rne@bsi.ac.id

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