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Journal : Madani : Indonesian Journal of Civil Society

PKM E-Commerce Kampung Keluarga Berencana Desa Mertasinga Kabupaten Cirebon Fidya Arie Pratama; Odi Nurdiawan; Nining Rahaningsih
Madani : Indonesian Journal of Civil Society Vol. 2 No. 1 (2020): Madani, Februari 2020
Publisher : Politeknik Negeri Cilacap

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35970/madani.v2i1.46

Abstract

The partner of the program is the family planning village group, which consist of mostly housewives in Mertasinga village, Gunung jati sub-district, Cirebon district. This partner group has run a business of fish processing including shredded fish, fish meatball and fish nuggets. Problems experienced by partner groups are the absence of official labels from the National Drug and Food Control Agency (BPOM) and halal certification labels in processed fish products as well as a barcode in the group’s products, shredded fish making equipment has been damaged and requires repair and addition, there is not yet any innovation in making products, so that product diversity is limited, low ability of Human Resources (HR) related to management and marketing, low willingness and understanding in the use of information technology as a suggestion to market their products. The solutions that have been implemented in this program are mentoring for the management of certification labels from the National Drug and Food Control Agency (BPOM) and halal certification labels, improvement of shredded fish making equipment, training for innovation in processed fish products, increasing the ability of Human Resources (HR) in the field of management, training in the composition, use, and utilization of information technology as a marketing tool. The target of the program is to increase the target group's ability: Knowledge increases by 90%, Management by 75%, marketing through internet increases by 80% and sales turnover will increase by 60%.
Co-Authors Abdul Robi Padri Ade Bani Riyan Ade Irma Purnamasari Ade Irma Purnamasari Ade Irma Purnamasari Ade Irma Purnamasari Ade Rizki Rinaldi Adisty Tri Putra Agis Maulana Robani Agus Surip Ahmad Faqih Ahmad Faqih Ahmad Faqih Ahmad Zam Zami Ananda Rafly Andi Setiawan Anwar Musaddad Aria Pratama Arif Rinaldi Dikananda Bambang Irawan Basysyar, Fadhil Muhammad Cep Lukman Rohmat Cep Lukman Rohmat Dias Bayu Saputra Dikananda, Arif Rinaldi Dilla Eka Lusiana Dita Rizki Amalia Dwi Teguh Afandi Edi Tohidi Edi Wahyudin Eko Wiyandi Fadhil M. Basysyar Fadrin Helmi Febriansyah, Feggy Fidya Arie Pratama Fidya Arie Pratama Gifthera Dwilestari Haidah Putri Haidar Fakhri Heliyanti Susana Hira Wahyuni Azizah Husein Subandi Ibnu Ubaedila Irfan Ali Irfan Ali Irfan Ali, Irfan Irma Purnamasari, Ade Irvandi Jaelani Sidik Julia Eka Yanti Kaslani Khamim Surya Hadi Kusuma Al Atros Kurniawan Fajar Abdulloh Lukmanul Hakim Martanto . Medina Aprilia Putri Melia Melia Melisa Hikari Mia Fijriani Mohammad Rosihin Amar Muchamad Sobri Sungkar, Muchamad Sobri Mulyana Mulyana Mulyawan Mulyawan Nana Suarna Nana Suarna Nana Suarna Nanda Permatasari Nining Rahaningsih Noval Salim Nur Atikah Nurhadiansyah Nurhadiansyah Nurhadiansyah, Nurhadiansyah Pratama, Fidya Arie Pratiwi, Fitriyani Purnamasari, Ade Irma Putriyana Putriyana R, Nining Rifki Nurcholis Rini Astuti Riyan Suryatana Rohmat, Cep Lukman Rudi Hartono Ruli Herdiana Ruli Herdiana Rully Pramudita Saeful Anwar Saeful Anwar Saeful Anwar, Saeful Saepul Hadi Salsa Billa Agistina Siti Aisyah Tio Prasetiya Tio Prasetya TOMAS TOMAS Topan Hadi Tuti Hartati Tuti Hartati Wiyandi, Eko Yudhistira Arie Wijaya