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All Journal Torani Journal of Fisheries and Marine Science Jurnal Social Economic of Agriculture ECSOFiM (Economic and Social of Fisheries and Marine Journal) Proceeding Simposium Nasional Kelautan dan Perikanan PONGGAWA : Journal of Fisheries Socio-Economic
Benny Audy Jaya Gosari
Hasanuddin University
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Earth & Planetary Sciences Economics, Econometrics & Finance Environmental Science Social Sciences

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Omzet Comparison Between Offline and Online Selling of Shredded Fish Products in Makassar A. Padliah Harbah Syamsuddin; Sitti Fakhriyyah; Benny Audy Jaya Gosari; Arie Syahruni Cangara; Andi Amri
ECSOFiM (Economic and Social of Fisheries and Marine Journal) Vol 7, No 2 (2020): ECSOFiM April 2020
Publisher : Faculty of Fisheries and Marine Science, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.ecsofim.2020.007.02.10

Abstract

This study aims to compare the omzet between offline and online sales in the shredded fish business unit in Makassar. This research lasted for two months using qualitative and quantitative research types with a purposive method in sampling. This research uses observation, interview, and literature study techniques in data collection methods and acceptance formulas for calculating quantitative data. The data used in this study are primary data that is data obtained after conducting interviews with three shredded fish business units in Makassar, interviews conducted related to offline and online sales efforts conducted by each business unit and secondary data obtained from the results report sales and literature that supports research from three shredded fish business units in Makassar. Based on the results of the study showed an average offline sales turnover of Rp 3.772.000 and online sales of Rp 24.132.430, where offline only uses production sites and entrusted to sell in stores, while online uses the application WhatsApp, Facebook, Instagram, Gojek, and Grab so that the wider market reach.
Strategi Pemasaran Bandeng Presto Benny Audy Jaya Gosari; Sitti Fakhriyah; Sri Suro Adhawati; Muhammad Asri Triyadi Saputra
Prosiding Simposium Nasional Kelautan dan Perikanan Vol. 6 (2019): PROSIDING SIMPOSIUM NASIONAL VI KELAUTAN DAN PERIKANAN UNHAS
Publisher : Fakultas Ilmu Kelautan dan Perikanan (FIKP), Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (162.535 KB)

Abstract

Strategi pemasaran yang tepat dimulai dari evaluasi diri baik secara internal maupun eksternal.Penelitian ini bertujuan untuk mengetahui strategi bauran pemasaran (7P) yang diterapkan diUMKM Tegar Mandiri di Kecamatan Maros Baru Kabupaten Maros. Sampel sebanyak 20 orangyang ditentukan dengan teknik Cluster sampling. Penelitian ini menunjukkan nilai rerata padasetiap aspek pada tanggapan produsen (Internal) : product 3,3 kategori sangat baik, price 3 kategoribaik, place 2,6 kategori baik, promotion 2,5 kategori kurang baik, people 2,5 kategori kurang baik,process 2,8 kategori baik, physical evidence 2,8 kategori baik. Berdasarkan tanggapan konsumenrerata pada setiap aspek (Eksternal): product 3,1 kategori baik, price 3 kategori baik, place 2,6kategori baik, promotion 1,7 kategori tidak baik, people 3 kategori baik, process 3 kategori baik,physical evidence 2,6 kategori baik. Hasil ini menandakan diperlukan sebuah kebijakan yang kuatuntuk memperbaiki strategi pemasaran pada aspek promotion, sehingga diperoleh kemajuan secaramaksimal untuk produsen UMKM Tegar Mandiri.Kata Kunci : Strategi Pemasaran, UMKM Tegar Mandiri, Marketing Mix.
Resilience of Processed Fishery MSME during The Covid-19 Pandemic in Makassar City Arie Syahruni Cangara; Sitti Fakhriyyah; Benny Audy Jaya Gosari; Muh. Chasyim Hasani; Abd Wahid; Iman Sudrajat; Andi Amri; Amiluddin .; Mardiana E. Fachry
Torani Journal of Fisheries and Marine Science VOLUME 5 NOMOR 2, JUNI 2022
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35911/torani.v5i2.19285

Abstract

The Covid-19 outbreak has had a serious impact on various aspects of life and so far no drugs and antivirals have been found to completely cure the outbreak. Covid-19 has also become a serious threat in the economic field, one of which is in the field of processing fishery products. This study aims to determine the resilience of MEMEs in processed fisheries before the pandemic and during the COVID-19 pandemic in Makassar City. The sample in this study were eight MSMEs processed fisheries in the city of Makassar which were selected by purposive sampling. Primary data collection was carried out by interview using the help of a questionnaire. The data that has been collected was analyzed using a qualitative descriptive method. The results of the study show that the adaptations or strategies adopted by MEMEs in processing fisheries in meeting their daily needs are grouped into three categories, namely: The first is an active strategy, namely carrying out various activities by self-employment. The second passive strategy is trying to avoid risks caused by non-economic shocks (e.g. reducing social costs, health, education, and surrendering to circumstances). Furthermore, the network strategy is for example establishing relationships to obtain assistance both informally and formally from other parties.
Analisis Tingkat Peran Keluarga Nelayan dalam Menghadapi Perubahan Iklim (Studi Kasus : Nelayan Suku Bajo Desa Terapung, Sulawesi Tenggara) Nurtasya Kharima Ramadhani; Amiluddin .; Muh. Dalvi Mustafa; Andi Adri Arief; Benny Audy Jaya Gosari
Prosiding Simposium Nasional Kelautan dan Perikanan Vol. 9 (2022): PROSIDING SIMPOSIUM NASIONAL IX KELAUTAN DAN PERIKANAN UNHAS
Publisher : Fakultas Ilmu Kelautan dan Perikanan (FIKP), Universitas Hasanuddin

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Abstract

Penelitian ini bertujuan untuk mengetahui peran dari masing-masing anggota keluarga suku bajo dalam mempertahankan kehidupan pada perubahan iklim di Desa Terapung Kecamatan Mawasangka Kabupaten Buton Tengah, Sulawesi Tenggara. Penelitian ini dilaksanakan pada bulan maret 2022 dengan menggunakan metode studi kasus. Pengumpulan data dilakukan melalui kuesioner tertutup atau angket yang disebarkan kepada keluarga nelayan suku bajo yang berada di Desa Terapung. Analisis data pada penelitian ini menggunakan interval rentan kelas dengan kategori 1%-20% yaitu pada kategori tidak efektif, 21%-40% masuk dalam kategori kurang efektif, 41%-60% masuk pada kategori cukup efektif, 61%-80% masuk pada kategori efektif, dan 81%-100% masuk pada kategori sangat efektif. Hasil penelitian menunjukkan bahwa tingkat peran keluarga dalam menghadapi perubahan iklim di nelayan suku bajo yang berada di Desa Terapung berada di interval rentan kelas 61%-80% masuk ke dalam kategori efektif. Peran keluarga tertinggi dilakukan oleh istri nelayan dengan nilai skor 4,00 yaitu istri ikut membantu dalam menyiapkan proses melaut seperti menyiapkan bekal konsumsi dan bahan bakar yang ingin digunakan nelayan pada proses melaut. Salah satu peran penting dalam menghadapi perubahan iklim pada keluarga nelayan suku bajo memperoleh nilai tertinggi yaitu 3, 94 adalah suami tetap melaut saat musim timur dan musim barat untuk menghidupi perekonomian keluarga. Pada musim timur nelayan (suami) fokus pada usaha perikanan tangkap tetapi pada musim barat atau pada saat terjadi perubahan iklim nelayan melakukan pekerjaan lain seperti beralih ke usaha budidaya rumput laut, buruh bangunan, buruh kayum dan buruh harian.
Analysis of Potential Economic Value of Catfish Cultivation Waste as LOF in Benteng Somba Opu Village, Gowa Regency Benny Audy Jaya Gosari; Aris Baso; Amilluddin Amilluddin; Sri Suro Adhawati; Abdul Wahid; Salman Salman
Jurnal Social Economic of Agriculture Vol 11, No 2 (2022): December
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/j.sea.v11i2.54763

Abstract

The catfish wastewater is directly discharged into the environment, it will disrupt the lives of both humans and other organisms. This study aims to determine the amount of macronutrients nitrogen, phosphate, and potassium from catfish farming waste as liquid organic fertilizer (LOF) through the fermentation process at different times, and to determine the potential economic value, by determining the cost of production and selling price of waste products. Cultivation of catfish as LOF in Benteng Somba Opu Village, Barombong District, Gowa Regency. This research was carried out from February to April 2021. The potential economic value used a quantitative descriptive research method. The results of the study on catfish culture wastewater containing LOF also provide additional income for catfish cultivators. HPP based on research results is Rp. 19,000 /L. After calculating the cost of production, the potential profit for LOF from catfish farming waste in 1 liter is Rp. 3,400 /L, with a waste potential of 6,000 L / month, the economic potential value is Rp. 20.400.000,- with pool type permanent pool (L=3m, W =2 m, H=1,5m) and can still increase depending on the amount of catfish production in a month. RCR value of 1,24  that the LOF business is efficient and profitable to continue to operate. Although the potential is small, it is quite interesting for catfish cultivators to try.
Analysis of Potential Economic Value of Catfish Cultivation Waste as Liquid Organic Fertilizer in Benteng Somba Opu Village, Barombong District, Gowa Regency Salman; Aris Baso; Benny Audy Jaya Gosari; Amiluddin; Sri Suro Adhawati; Kasri
PONGGAWA : Journal of Fisheries Socio-Economic VOLUME 2, NOMOR 1, MAY 2022
Publisher : Program Studi Sosial Ekonomi Perikanan, Fakultas Ilmu Kelautan dan Perikanan, Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (293.942 KB)

Abstract

This study aims to determine the amount of macronutrient content of nitrogen, phosphate and potassium from catfish culture waste as liquid organic fertilizer (POC) through a fermentation process at different times. As well as knowing the potential economic value, by determining the cost of production and the selling price of catfish farming waste products as liquid organic fertilizer in Benteng Somba Opu Village, Barombong District, Gowa Regency. This research was carried out for three months, from February to April 2021. The fermentation process used a simple experimental research design method, while the potential economic value used a quantitative descriptive research method. The results of the study on catfish culture wastewater contained N, P and K. Macro nutrient levels of catfish manure containing N (nitrogen) ranged from 0.98 - 1.67%, P (phosphorus) 1.89 - 3.40 % and K (potassium) 0.10-1.03%. Apart from the content of macro-nutrient levels to improve macro-nutrients in the soil, POC also provides additional income for catfish cultivators. HPP based on research results is Rp. 19,000 / liter. Comparison of the price of poc in the market with liquid organic fertilizer that has been fermented by comparing 3 brands of poc on the market with the same size, namely 1 liter. The average profit potential of liquid organic fertilizer from catfish farming waste in a month (30 days) is Rp. 884,190, / Month, where the desired POC selling price ranges from Rp.47,500-Rp.52,000,-. Although the potential is small, it is quite interesting for catfish cultivators to try. This is in line with the increase in the production process of catfish cultivation, so additional income in the production of liquid organic fertilizer will also increase.
Analysis of the Relation of Sape Fish Landing Places on Improving the Welfare of the Fisherman Community (Case Study in Bugis Village, Sape District, Bima Regency) Suhada Suhada; Andi Adri Arief; Arie Syahruni Cangara; Andi Amri; Benny Audy Jaya Gosari
PONGGAWA : Journal of Fisheries Socio-Economic VOLUME 2, NOMOR 1, MAY 2022
Publisher : Program Studi Sosial Ekonomi Perikanan, Fakultas Ilmu Kelautan dan Perikanan, Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (428.512 KB) | DOI: 10.35911/ponggawa.v2i1.20567

Abstract

This study aims to determine (1) the role of Fish Landing Places on improving the welfare of fishing communities (2) the process of trading fish at Sape Fish Landing Places, and (3) the advantages and disadvantages of Sape Fish Landing Places. This research was conducted in December 2021 at the Sape Fish Landing Place. The type of research used is field research, this research is qualitative and quantitative. The sampling method is purposive sampling. The sample in this study was the fishing community and the manager of the Sape Fish Landing Place. The data sources are primary data and secondary data. Data collection techniques through in-depth interviews using questionnaires, observation and documentation. The data analysis used in this research is descriptive qualitative. The data on the role of the Sape Fish Landing Place was processed using a 4-point Likert Scale. The results of this study indicate that the institutional role of the Sape Fish Landing Place is to have a role as a landing and loading and unloading place for fishermen's catch, a place for marketing and distribution of fisherman's catch, a center for developing fishing communities that have a fairly good level of role. The role of the Sape Fish Landing Place as a place for fish quality development has a good level of role and as a place for fishing vessels to have a very good level of role. The existence of the Sape Fish Landing Place as a forum for fishing communities to carry out activities to improve their lives. The process of trading fish at the Sape Fish Landing Place is a primary commodity trading activity and wholesale trade. The advantages and disadvantages of the Sape Fish Landing Place are that the fish trade process takes place in a simple and peaceful manner, while the drawback of the Sape Fish Landing Place is that the facilities and infrastructure are still lacking.  
Seaweed Marketing Efficiency in Takalar Regency Nurshobri Washolaat Rambe; M. Chasyim Hasani; Benny Audy Jaya Gosari; Sri Suro Adhawati; Sitti Fakhriyyah
PONGGAWA : Journal of Fisheries Socio-Economic VOLUME 2, NOMOR 2, NOVEMBER 2022
Publisher : Program Studi Sosial Ekonomi Perikanan, Fakultas Ilmu Kelautan dan Perikanan, Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35911/ponggawa.v2i2.19687

Abstract

Punaga Village is one of the seaweed industrial areas in South Sulawesi whose seaweed development is spread throughout the sub-districts. With total production according to the KKP in 2020, Indonesian seaweed production is 11.55 million tons and one of the largest contributors is in Takalar Regency. This encourages an increase in the income of seaweed farmers. The purpose of this study was to analyze the profits of cultivators and the marketing of seaweed. This research was conducted from June to July 2021. The method used was quantitative and qualitative descriptive using a questionnaire. The sampling method used is the cluster sampling method with a total sample of 25 people consisting of 23 cultivators and 2 traders. Analysis of the data used is profit analysis and marketing analysis. The results showed that the profit for wet type seaweed cultivators was Rp. 875,334. per month and dry type of seaweed Rp. 26,271,048 per month with revenue for wet type seaweed Rp. 3,206,786 per month and the dry type is Rp. 28,602,500 per month, the total cost is Rp. 2,331,452 per month. The highest marketing margin is found in the marketing agency of collectors with the type of wet grass of Rp. 1,000/Kg and dry type Rp. 6,000/Kg. There are 2 marketing channels in the seaweed marketing chain in Punaga Village. The most efficient marketing institutions are traders with a value of 0.23% for wet seaweed and 0.01% for dry seaweed.
Results-Sharing System of Punggawa-Sawi in Gillnet Fishermen of Sumpang Binangae Village, Barru District, Barru Regency Fedri Dwiyanto Marasin; Hamzah Tahang; Benny Audy Jaya Gosari; Sri Suro Adhawati; Sutinah Made
PONGGAWA : Journal of Fisheries Socio-Economic VOLUME 4, NOMOR 1, MAY 2024
Publisher : Program Studi Sosial Ekonomi Perikanan, Fakultas Ilmu Kelautan dan Perikanan, Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35911/ponggawa.v4i1.14879

Abstract

This study aims to determine the relationship pattern of mustard punggawa to gillnet fishermen and to find out the income and remuneration system of mustard punggawa to gillnet fishermen, Sumpang Binangae Village, Barru District, Barru Regency. This research was carried out from February to March 2021 with two main respondents, namely retainers and mustards for gillnet fishermen in Sumpang Binangae Village, Barru District, Barru Regency. The sampling method in this research is purposive sampling. The data sources used are primary data and secondary data. Data analysis using descriptive qualitative analysis and quantitative descriptive using the formula for production costs, revenues and profits. The pattern of the punggawa-sawi fisherman's working relationship in recruiting mustard greens, Mr. burhanuddin (the punggawa-sawi fisherman group A) prefers to prioritize his family who are looking for work for him. While on the other hand, Mr. dg. Nai' (the punggawa-sawi fisherman group B) chose the mustards who worked for him not only based on kinship but friendship. Then the income of the retainer-sawi fisherman group (A) is IDR 454,530,000 per year and the wage system is the retainer's wage of 65%, while the mustard greens get 35% of the catch. The income of the retainer-sawi fisherman group (B) is Rp. 266.673,333 per year and the wage system is the retainer's wages of 50% while the mustard greens get 50% of the catch.
Cost of Sales of Seaweed Cracker (Case Study in Benteng Village, Palopo City) Ardillawati Tajufri; M. Chasyim Hasani; Sitti Fakhriyyah; Arie Syahruni Cangara; Benny Audy Jaya Gosari
PONGGAWA : Journal of Fisheries Socio-Economic VOLUME 3, NOMOR 1, MAY 2023
Publisher : Program Studi Sosial Ekonomi Perikanan, Fakultas Ilmu Kelautan dan Perikanan, Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35911/ponggawa.v3i1.18642

Abstract

The development of the business world is growing and the type of business is growing because most individuals choose to open their own businesses, especially in the field of micro, small and medium enterprises (MSMEs) because they do not require large capital. Benteng Village is one of the areas where there are product processing business activities by utilizing seaweed fishery resources (E.Cattoni/K.Alvareii) as one of the raw materials. Seaweed E. Cattoni is one type of seaweed that can be used in various food and beverage products because it has properties that do not reduce the delicacy of food, in addition, E. cottoni seaweed is known as a source of fiber so that it can be used in making crackers. . Crackers are one of the snacks that are consumed as a snack or as a complementary food to regular meals. The purpose of this study is to determine the cost of goods sold in seaweed cracker business X. To achieve this goal, the survey method is used, where survey research is research that takes samples from a population in the field by conducting direct observations at the research site, through interviews and interviews. observation of respondents and using questionnaires as a data collection tool that had been prepared in advance by the researcher. The results of this study indicate that the calculation of the cost of goods sold in the seaweed cracker business X obtained results of Rp. 10,000/product and the cost of production of Rp. 4,171/product so that the profit per product is Rp. 5,829.
Co-Authors A. Padliah Harbah Syamsuddin Abd Wahid Abdul Wahid Amilluddin Amilluddin Amiluddin Amiluddin . Amiluddin Amiluddin Andi Adri Arief Andi Adri Arief Andi Amri Andi Amri Ardillawati Tajufri Arie Syahruni Cangara Arie Syahruni Cangara Aris Baso Aris Baso Fedri Dwiyanto Marasin Hamzah Tahang Hasani, Chasyim Iman Sudrajat Kasri M. Chasyim Hasani Mardiana E. Fachry Muh. Dalvi Mustafa Muhammad Asri Triyadi Saputra Nurshobri Washolaat Rambe Nurtasya Kharima Ramadhani Nurul Syawalia Paramitha Sari Kasdir Salman Salman Salman Sitti Fakhriyah Sitti Fakhriyyah Sri Suro Adhawati Sri Suro Adhawati Sri Suro Adhawati Suhada Suhada Sutinah Made