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TINGKAT KEPUASAN KONSUMEN Di RESTORAN MCDONALD’S MANADO Rondonuwu, Giofany; Kapoantow, Gene H.M.; Ngangi, Charles; Ruauw, Eyverson
COCOS Vol 4, No 3 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v4i3.3999

Abstract

ABSTRACTGiofany Rondonuwu. The level of Consumer Satisfaction in McDonald's Restaurant Manado, (under the guidance of G.H.M.Kapantow as chairman, Charles R. Ngangi and Eyverson Ruauw as members ).In Manado, there are several kinds of fast food restaurants, one of which is McDonald's. One of the key features to maintain fast food restaurant is costumer satisfaction. Consumer satisfaction is mainly determined by the quality of products and services. The dimensions that influence in shaping the quality of products and services are reliability, responsiveness, assurance, empathy and tangibles. This study aims to determine the level of customer satisfaction for products and services of McDonald 's Restaurant Manado.This study was conducted from September to October 2013 .The population in this study were those who bought and dined in the Restaurant. Sample of 50 respondents were drawn using systematic random sampling method.The results showed that the level of customer satisfaction for products and services in terms of reliability, responsiveness, assurance, empathy isin the more then satisfied category, while tangible is in the satisfie category. The management of McDonald's Restaurant Manado needs to maintain the elements that have been considered good by customer and fixed the things that are considered unsatisfaction by costumers
ANALISIS KEUNTUNGAN DAN NILAI TAMBAH AGRIINDUSTRI MANISAN PALA UD PUTRI DI KOTA BITUNG Ruauw, Eyverson
AGRI-SOSIOEKONOMI Vol 8, No 1 (2012)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.8.1.2012.7359

Abstract

This study aims to determine how much profit and value added processing business candied nutmeg. The research was carried out on an industrial UD Women in the Village District Girian Weru Girian Bitung City. The primary data obtained through interviews with the owners daughter UD production period in March 2011. Descriptive analysis of data presented in tabular form, and to know the profit and value-added use profit and loss analysis of value-added analysis. The results showed that profits candied nutmeg on UD daughter of Rp14,983,402.8. Value-added meat processing nutmeg candied nutmeg to Rp45,070 per kilogram of meat nutmeg, with a ratio of 95 percent.Keywords: profit analysis, value added, candied nutme
ANALISIS SOSIAL EKONOMI MASYARAKAT TERHADAP BERTAMBAHNYA LAHAN TIDUR DI DESA TARAITAK KECAMATAN LANGOWAN UTARA Wowiling, Rizki E.; Sondakh, Mex F.L.; Katiandagho, Theodora M.; Ruauw, Eyverson
COCOS Vol 5, No 3 (2014)
Publisher : COCOS

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Abstract

ABSTRACTRizki Efraim Wowiling. Communities Socio Economic Analysis of the Increase of UnusedLand in Taraitak Village, North Langowan Sub District (under the guidance of Mex. F. L.Sondakh as a chairman, Theodora. M. Katiandagho dan Eyverson Ruauw as members)Land is a very important factor in the production of agricultural activities. Land which isnot cultivated or uncultivated land which is called unused land will affect the income of farmersand will have an impact on the decrease of production. This study aims to identify socioeconomicfactors that lead to increased of unused land in Taraitak village.The method of data collection was done by using primary data and secondary data.Primary data obtained from interviews with respondents using a questionnaire that has beenprepared, while the secondary data obtained from the office of the village associated with thisresearch.The research result showed that there were socio-economic factors influence the increaseof unused land. The social factors were low education of farmers and farmer attitudes that hardto be opened to the development of agriculture, lack of human resources, capabilities and less ofagriculture knowledge. Economic factors were land owners do not have enough capital to runtheir farm.Key Word : Unused Land, Factor Socio Economic.
KAJIAN USAHATANI STROBERI DI KELURAHAN RURUKAN KECAMATAN TOMOHON TIMUR KOTA TOMOHON Wuner, Mikhael B.; Pangemanan, Lyndon R.J.; Katiandagho, Theodora M.; Ruauw, Eyverson
COCOS Vol 6, No 7 (2015)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v6i7.8090

Abstract

ABSTRACT Rurukan region as the plateau region is an a potensial area for development potensional strawberry farm, which not only can be a life strut farmers, but also can be a potensional region for main development of Strawberries comodities. The purpose of this study is to determine how the process of strawberry farm by the farmers since the cultivation stage to the marketing of products, as well as to determine the level of income from farming strawberries in Tomohon sub district Rurukan East Village, this study lasted for 3 months and the data collected in the form of primary data taken directly from farmer groups of kina, Rurukan. The results showed that the income derived from farming strawberries in one season or eight times harvest for 1000 is Rp.20.887.043 strawberry plants with a total production cost incurred for the 1000 crop of strawberries for Rp.5.377.957 and total receipts amounted to Rp.26.265 000. Revenue Cost Ratio Analysis showed that the strawberry farm in the village Rurukan obtain the value of R / C of 4.92. it means that every 1 rupiah costs strawberry farmers can result in revenue of 4.92. this shows that strawberry farm in the Rurukan Village is profitable.
SISTEM PEMASARAN OPTIMAL MEUBEL KAYU KELAPA BERDASARKAN SEGMENTASI PASAR, SEGMENTASI SPASIAL, DAN PEMBERDAYAAN PENGRAJIN LOKAL DALAM USAHA MANUFAKTUR BERSKALA MENENGAH Talumingan, Celcius; Ruauw, Eyverson; Tangkere, Ellen Grace; Maweikere, Audrey Julia Maria
JURNAL LPPM BIDANG SAINS DAN TEKNOLOGI Vol 5, No 1 (2018)
Publisher : JURNAL LPPM BIDANG SAINS DAN TEKNOLOGI

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Abstract

Meubel kayu kelapa merupakan produk olahan penting pertanian Sulawesi Utara, sebab kapasitas produksi kelapa tinggi dan potensi pasar mencapai mancanegara. Namun sistem pemasarannya belum banyak dipelajari sehingga pengembangan usaha manufaktur yang ada terbatas. Selain itu, pemberdayaan pengrajin lokal dalam upaya pemasaran hampir tidak pernah diinvestigasi. Penelitian ini bertujuan untuk menilai sistem pemasaran kayu kelapa berdasarkan segmentasi pasar, segmentasi spasial, dan pemberdayaan pengrajin lokal dalam suatu usaha manufaktur meubel kayu kelapa berskala menengah. Pelaksanaannya bertempat di Balai Latihan Pendidikan Teknik GMIM Kaaten, Tomohon. Variabel yang diteliti mencakup angka penjualan selang Januari 2016 – Juni 2018 sebagai outcome; kategori pembeli (perorangan vs institusi/kantor), jenis meubel (meja, kursi, lemari, atau lainnya), dan cara pengiriman (dikirim vs ambil sendiri) sebagai variabel-variabel segmentasi pasar; wilayah geografi (Tomohon, Manado, Minahasa, atau lainnya) dan jarak alamat pengiriman selaku variabel-variabel segmentasi spasial; dan, jumlah pekerja lokal serta rasionya terhadap lama hari pengerjaan merepresentasikan pemberdayaan pengrajin lokal. Dari perspekstif sistem, variabel-variabel ini dianggap mewakili unsur input, proses, dan output. Analisis multivariat dari determinan angka penjualan dilakukan dengan regresi Poisson generalized linear model. Optimasi model menggunakan pendekatan iteratif berbasis maximum likelihood estimation. Hasil analisis terhadap 285 transaksi penjualan selang periode acuan menunjukkan bahwa jenis meubel meja (vs lainnya), pemasaran via pengiriman (vs ambil sendiri) dan peningkatan jumlah pengrajin lokal cenderung meningkatkan angka penjualan. Sebaliknya, kenaikan rasio pekerja terhadap lama hari dan pemasaran produk pada wilayah geografi tertentu (Tomohon vs daerah lain) kelihatannya justru menurunkan angka penjualan meubel kayu kelapa. Rekomendasi langkah selanjutnya didiskusikan dalam laporan ini. Kata Kunci: meubel kayu kelapa, sistem pemasaran, Sulawesi Utara, regresi Poisson GLM
Analisis Finansial Industri Rumah Kayu CV Rajawali Tunggal Perkasa di Desa Woloan 1 Utara Kecamatan Tomohon Barat. Soemingkar, M. Kisal M.; Ruauw, Eyverson; Mandey, Juliana R.; Rengkung, Leonardus R.
COCOS Vol 5, No 4 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v5i4.6485

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AbstractThe objective of this research is to find out the feasibility of CV Rajawali Tunggal Perkasa wooden house business in North Woloan 1 village, West Tomohon sub District. The research was done for nine months, from February, 2014 to October, 2014. Source of data used were primary data and secondary data related to this research. Data was analyzed by using financial analysis methods, comprising of Net Present Value (NPV), Internal Rate of Return, Benefit-Cost Ratio (B/C Ratio), Payback Period (PBP), and Sensitivity Analysis.CV Rajawali Tunggal Perkasa wooden house business has an NPV of (Rp 17.908.125.332), B/C Ratio of 1,9 and a Payback Period of 0,283 years which mean that the company has redeemed its investment before the project ends. Results of the financial analysis showed that CV Rajawali Tunggal Perkasa wooden house business was feasible to develop and it’s business is sensitive to price of raw materials increase over 307,8812612145 percent and the selling price of wooden houses decrease by 62,43396290039 percent.Keywords : financial analysis, industry, wooden house
DISTRIBUSI PENDAPATAN PETANI DI DESA KAPATARAN SATU KECAMATAN LEMBEAN TIMUR Karundeng, Philips H.; Ruauw, Eyverson; Talumingan, Celsius
COCOS Vol 6, No 15 (2015)
Publisher : COCOS

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ABSTRAC This study aims to determine the distribution of the income of farmers in the village Ka- pataran The District of East Lembean using primary and secondary data, which for secondary data obtained from agencies associated with this research, while primary data was taken at ran- dom by using a list of questions (questionnaire ). Selected Villages Kapataran One who has a number of farmers 60 305 inhabitants of the population of farmers as an area of research, be- cause the village is a small village with a population compared to other villages in the district and village Lembean East is a source of revenue that is homogeneous and the District of East Lembean as one of the agricultural centers in Minahasa, North Sulawesi. The number of farmers who used a sample of 60 farmers or farm households. The degree of inequality of income distri- bution seen from the farm business income only by the Gini index ketimpangannya level being, while based on the World Bank krieria inequality is very lame. Judging from the total income derived from agricultural and non-agricultural businesses inequality of income distribution seen Gini index is also at a moderate level, but based on the World Bank is very lame Inequality nice views of the Gini index and the World Bank criteria with their off-farm businesses increased lev- el ketimpangannya. With the jobs that are open to the public so that more utilize income is so high that its income distribution is more increased when in tambahakan with non-agricultural businesses.   Keywords: farmers income
Persepsi Petani Sayuran Dataran Tinggi Terhadap Pestisida Organik di Kelurahan Rurukan Kecamatan Tomohon Timur Dendegau, Musa M.; Ruauw, Eyverson; Benu, Olfie L.S.; Sondakh, Lorraine W. Th.
COCOS Vol 4, No 2 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v4i2.3795

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ABSRACTMusa Dendegau. The Perception of Highland Vegetable’s Farmer About Organic Pesticide in Rurukan Village East Tomohon Subdistrict. Under guidance of E. Ruauw as chairman, and Benu Olfie and L.W.Th. Sondakh as members.The objective of this research is to find out the perception of highland vegetable’s farmer about organic pesticide in Rurukan Village East Tomohon Subdistrict.Sampling method used in this research is simple random sampling. This research uses primary and secondary data. Primary data are obtained from interviewed with 42 vegetable farmers using questioner to support the data collecting.Secondary data are obtained from village government/administration office to describe village profile. The data analysis isdescriptive analysis which analized with Likert Scale explained by using table.This research showed that based on Likert Scale analysis, the total perception score of vegetable farmer in Rurukan Village about organic pesticide is 1764, and perception index 56%, so farmer perception classified as less good. There were some farmer perception indicators about organic pesticideclassified as worse, which is indicator about organic pesticide that can increase farmer’s income and welfare, and farmer perception about special market who buy organic products from Rurukan. For some indicator, like land compatibility, complexity level to make organic pesticide, compatibility with Rurukan teritory, and product price, the farmer perception classified as good. Farmer perception classified as less good for some indicator, which were the increaseof productivity, compatibility to habit and need of farmer, complexity and practicality in organic pesticide using, market supply, triability for every kind of plant and added value of output.
KONTRUBUSI REMITENSI TERHADAP PENDAPATAN KELUARGA DI DESA KIAWA Masengi, Giovanna M.; Laoh, Olly Esry H.; Ruauw, Eyverson; Tarore, Melissa L.G.
COCOS Vol 2, No 2 (2013)
Publisher : COCOS

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Abstract

AbstrakThis studyaims to determinehow muchcontributionremittancestohousehold incomeinthe villagekiawa. primary dataobtained throughinterviews withrespondents by on a list ofquestions (questionnaire), whereas, secondary dataobtained from theformatprofilereportkiawaruralvillages. data analysis methodsusedin this research isdescriptive.the resultsofthis study indicatethat the contribution ofremittancestohousehold incomein the villageisquitelargekiawa. this is dueto the highremittancessent bymigrant workersIndonesia. basedonthe results ofthis research canbe concluded that, remittancescontributeto thefamily incomeinthe villageis quitelargekiawa. therefore it is verynecessaryfor the familieswhohave familymemberswho work aslaborin the use ofremittancesIndonesia. andit is advisable tobe moreinterestedtobecome a labor ofIndonesia, especiallyforthe unemployed.
KAJIAN DISTRIBUSI PANGAN POKOK BERAS DI KABUPATEN KEPULAUAN TALAUD Ruauw, Eyverson
AGRI-SOSIOEKONOMI Vol 11, No 1 (2015)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.11.1.2015.7342

Abstract

This study aims to determine the various models of distribution channels / staple food marketing and analyze the performance of the market of each channel of distribution / marketing of staple food to the people in Talaud Islands District. Primary data were obtained through direct observation in the field and in-depth interviews (depth) by using a list of questions (questionnaire) which had been prepared in advance to the institutions of marketing / distribution of food.  Determination of the respondents in this study was conducted with a purposive sampling method and method snowbow of respondents key (key Pearson) of any marketing agencies. The results showed that the distribution of milled rice in the District of Talaud Islands only one pattern involving several marketing agencies, namely the village traders, wholesalers and retailers of Manado city in town Lirung Talaud Islands, while for rice packaging of Surabaya, the distribution includes agencies marketing Mananado local distributor, wholesaler in the city of Manado and retailers in town Lirung Talaud Islands. Also the results of the study showed that the total marketing margin is formed on the pattern of distribution channels milled rice food staples in Talaud Islands amounted to Rp2.500,00 per kg, with a total marketing costs amounted to Rp413 per kg, while for rice packaging, total marketing margin formed on the pattern of distribution channels staple food rice krmasan in District Talaud Islands is Rp 3.500,00 per kg, with a total marketing costs Rp454 per kg. The amount of the farmer's share of the milled rice marketing in District of Talaud Islands amounted to 73.68%, where the farm-gate price of Rp7,000 per kg and prices at the consumer level of Rp9,500 per kg. The ratio of cost advantages in marketing agency traders village is very large compared to the traders in the city of Manado and retailers in the City Lirung. Cost benefit ratio was lowest in the large trader marketing agencies in the city of Manado.