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All Journal Jurnal Karya Pendidikan Matematika Desimal: Jurnal Matematika MEDIA BINA ILMIAH JTAM (Jurnal Teori dan Aplikasi Matematika) Cendekia : Jurnal Pengabdian Masyarakat Jurnal Manajemen Perhotelan dan Pariwisata Jurnal Abdidas Jurnal Inovasi Penelitian Jurnal Pengabdian kepada Masyarakat Nusantara Journal of Tourism and Economic Jurnal Abdi Masyarakat Indonesia Jurnal Pijar : Studi Manajemen dan Bisnis Journal of Language, Communication, and Tourism Jurnal Padamu Negeri
Randhi Nanang Darmawan
Program Studi DIV Manajemen Bisnis Pariwisata, Politeknik Negeri Banyuwangi
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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Journal : Jurnal Pijar : Studi Manajemen dan Bisnis

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ANALISIS KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN DI EXPLORE BROMO TOUR & TRAVEL I Putu Sudhyana Mecha; Randhi Nanang Darmawan; Rosilia Putri Tania
Jurnal Pijar Vol 1 No 3 (2023): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

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Abstract

Explore Bromo Tour & Travel is a company engaged in the field of travel agency services, is required to prioritize the quality of service to customers or tourists. The purpose of this study was to determine and analyze the effect of service quality on customer satisfaction partially on Explore Bromo Tour and Travel. The approach chosen in this research is a quantitative approach with the type of correlation research. The population in this study are customers who use Explore Bromo Tour and Travel services, from April to October 2021. The sample in this study uses the Probability Sampling technique, the type of method is Simple Random Sampling totaling 52 customers who use Explore Bromo Tour and Travel services. from April to October 2022. Data collection techniques used interviews and questionnaires. The results of the study can be concluded that the calculation of t arithmetic is bigger than t table, with the result of 7.543 which shows a partially significant influence between service quality consisting of Tangible, Reliability, Responsiveness, Assurance and Empathy on customer satisfaction Explore Bromo Tour and Travel Malang. Reliability factor is the most influential factor on customer satisfaction Explore Bromo Tour and Travel Malang
Co-Authors Adetiya Prananda Putra Ahmadintya Anggit Hanggraito Auda Nuril Zazilah Bagus Alfiyan Pujo Santoso Bagus Bambang Setiawan I Putu Sudhyana Mecha Jemi Cahya Adi Wijaya Ka nom Kanom, Kanom Muhammad Ridla Novi Arista Agustin Nurhalimah Nurhalimah Nurhalimah Rosilia Putri Tania