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All Journal Jurnal Manajemen dan Bisnis (Performa) STRATEGIC JURNAL ILMU MANAJEMEN DAN BISNIS Jurnal Abdimas BSI: Jurnal Pengabdian Kepada Masyarakat Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Jurnal Pariwisata Creative Research Journal Business Innovation and Entrepreneurship Journal Valid Jurnal Ilmiah Altasia : Jurnal Pariwisata Indonesia Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN) Jurnal Responsif : Riset Sains dan Informatika Jurnal USAHA Jurnal Kajian Pariwisata Jurnal Sains Manajemen Relevance: Journal of Management and Business
Ani Solihat
Universitas Adhirajasa Reswara Sanjaya
Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Physics Social Sciences Other

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Journal : JURNAL ILMU MANAJEMEN DAN BISNIS

 1 
Pengaruh Sumber Daya dan Kapabilitas Terhadap Keunggulan Posisi Solihat, Ani
JURNAL ILMU MANAJEMEN DAN BISNIS Vol 2, No 1 (2011): Jurnal Ilmu Manajemen dan Bisnis. Maret 2011
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jimb.v2i1.13082

Abstract

Competition is not just university level but at the program of study level, this shows that program of study is a business unit of the university or as a basic unit of analysis in creating a college of excellence. The competition that occurred between programs of study in increasing market share through new admissions, the more has the advantage of the growing number of enthusiasts, so a program of study are required to have a fascination with power so that the positioning advantage program of study in superior universit.The purpose of reasearch was to determine what factors are affecting the position advantage especially program of study management in Bandung, especially tangible resources (physical and technological) and intangible resources (organization, human resources, and reputation) as well as through the capabilities of the program study.Program of study in university which has the position advantage that means resources and capabilitie have a uniqueness that is hard to duplicate. Resources is anything owned or cotroled by program of study, which could br throught of as strength or weakness and capabilities is the management ability to deploy resourcesThe method used in this study is a survey research method explanations (explanatory survey) with a sampling technique was purposive rather nonprobabilistik (purposial sampling) is a technique that sample been intentionally set by the researchers on certain criteria and considerations. Processing data using path analysis with the structure variables of resources, capabilities and position advantages.The results showed program of study management in Bandung University was available of tangible resource and intangible resources are with a good show and capabilities is already well and has shown the positioning advantage.Result of hypothesis test between exogenous and endogenous variables showed that the influence of resources and capabilities to position advantage at 18.521, while partially accepted H0 respectively, indicating the resources and capabilities is partially not significantly influence the position advantage, while the hypothesis II indicates the value of path coefficients (18.219) and hypothesis III 13.955 this valuable resource shows the tangible and intangible resources and capabilities to simultaneously affect the positioning advantage. 
Co-Authors Adi Suparwo Alghani Maulana Andry Trijumansyah Andry Trijumansyah Andry Trijumansyah Andry Trijumansyah Andry Trijumansyah Djunarto Djunarto Djunarto Eli Susana Fitriyani Fitriyani Fransiska Kopong Hana Friska Tampubolon Heri Hamzah Iis Iskandar Iis Iskandar Iis Iskandar Iis Iskandar Iis Iskandar, Iis Kurnia Budhy Scorita Loda, Maria Yasinta Lukmanul Hakim Lukmanul Hakim Lukmanul Hakim Luthfi Maulana Ridwan Maria Yasinta Loda Martina Nur Syifa MAXSI ARY Mimin Nurjanah Nela Widyastuti Novi Septiani Limbong, Novi Septiani Ridwan Ridwan Rina Dwi Handayani Rina Dwi Handayani, Rina Dwi Riris Roisah, Riris Rizal Rachman, Rizal Saefi Komariyah Sri Dewi Setiawati Syifa, Martina Nur Toni Arifin Trijumansyah, Andry Tsya Erika Wildan Wiguna Yulia Putri