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All Journal International Journal of Business, Law, and Education Journal of Business Management and Economic Development Jurnal Riset Multidisiplin dan Inovasi Teknologi
Krisprimandoyo, Denpharanto Agung
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences Other

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Sustainable Development Planning of Surabaya City: Pursuing Inclusive and Sustainable Growth Suyanto, Suyanto; Krisprimandoyo, Denpharanto Agung; Jusnita, R. Ayu Erni; Bernardus, Denny; Riyadi, Slamet
Journal of Business Management and Economic Development Том 2 № 01 (2024): January 2024
Publisher : Pt. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jbmed.v2i01.393

Abstract

This research investigates sustainable development planning in Surabaya City with a qualitative approach. This study aims to identify factors that influence inclusive and sustainable growth in the context of complex economic and business dynamics. This research uses policy analysis and comprehensive case studies to dissect challenges and opportunities that become obstacles or promising paths for Surabaya City in achieving sustainable development goals. The findings of this study illustrate the picture of the urban development landscape. The findings emphasize the need for improved policies that encourage and actively support community participation, thus creating a supportive environment for realizing social and economic inclusivity. In addition, the study highlights the importance of targeted interventions in the form of poverty alleviation programs, which, combined with strategic empowerment initiatives aimed at micro, small, and medium enterprises (MSMEs), prove to be very important instruments in generating sustainable economic growth. Keyword: community participation, development planning, MSME Empowerment, policy analysis, sustainable development goals
Economic Innovation for Global Food Crisis: Technology-based Sustainable Solutions Review Judijanto, Loso; Lubis, Mitra Musika; Slamet Riyadi, Slamet Riyadi; Krisprimandoyo, Denpharanto Agung; Koentjoro, Yonny
Journal of Business Management and Economic Development Том 2 № 01 (2024): January 2024
Publisher : Pt. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jbmed.v2i01.574

Abstract

One of the biggest problems confronting humanity in the twenty-first century is the global food crisis. Global food security is becoming more and more precarious as population growth picks up speed and climate change puts agricultural sustainability and food security in jeopardy. Technology is an important factor for increasing sustainable food systems in order to accomplish this goal. Smart Farming concept combines sensors, data analytics, artificial intelligence, Internet of Things (IoT), and information and communication technology (ICT). In this research paper, the researchers' method of gathering data is documentation studies. This research aims to review technologies that could be utilized to overcome the global food crisis, one of which is smart farming. The society is expected to contribute to collective efforts to create a world free of starvation and abundant food for all through this understanding of smart farming.
Optimizing Corporate Branding: The Role of Artificial Intelligence In Business Transformation of IQOS Krisprimandoyo, Denpharanto Agung
Jurnal Riset Multidisiplin dan Inovasi Teknologi Том 2 № 01 (2024): January 2024
Publisher : Pt. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jimat.v2i01.482

Abstract

Corporate branding stands as a pivotal facet of a company's identity, wielding substantial influence over consumer perceptions and confidence. In the contemporary digital landscape, the optimization of corporate branding demands innovative methodologies. Artificial intelligence (AI) assumes a pivotal role in revolutionizing how companies conceptualize and manage their brand image. Leveraging AI-powered tools and algorithms furnishes invaluable insights into consumer behaviors, preferences, and prevailing market trends, empowering companies to make data-informed decisions, tailor branding strategies, and elevate overall customer experiences. Furthermore, AI's integration augments brand management endeavors by expediting the analysis of feedback, enabling swift adaptation to dynamic market shifts and evolving consumer sentiments. This research significantly contributes to both academic discourse and industry practices by elucidating AI's transformative prowess and furnishing guidance on embedding strategic branding approaches aligned with the exigencies of the digital era. Through an amalgamation of case studies and theoretical frameworks, this article illuminates the symbiotic relationship between AI and corporate branding, underscoring their mutually advantageous alliance within the sphere of business transformation.
Analysis of the Influence of Brand Image, Price, and Product Quality on Consumer Buying Intentions in the Indonesian Retail Market: Mediation by the Level of Consumer Trust Yuliastuti, Hilda; Mulyono, Sri; Krisprimandoyo, Denpharanto Agung; Jusman, Ikhsan Amar
International Journal of Business, Law, and Education Vol. 5 No. 1 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i1.453

Abstract

This research investigates the complex dynamics influencing consumer behavior in the Indonesian retail market, focusing on the interrelationships between brand image, price, product quality, consumer trust, and consumer buying intentions. Utilizing a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM) analysis, data was collected through a survey of 100 respondents. The results reveal significant positive relationships between brand image, price, product quality, and consumer buying intentions, highlighting the pivotal role of these factors in shaping consumer preferences and purchase decisions. Furthermore, the study identifies consumer trust as a mediating factor, emphasizing its importance in strengthening the relationship between brand image and consumer buying intentions. The practical implications of these findings for retailers and marketers are discussed, emphasizing the importance of strategic brand management, pricing strategies, product quality enhancement, and trust-building initiatives to drive consumer behavior and achieve long-term success in the Indonesian retail market.
Exploring the Relationship between Social Media Engagement, Customer Reviews, and Brand Perceptions: A Comprehensive Study in Retail Industry Krisprimandoyo, Denpharanto Agung; Sufa, Siska Armawati; Wardani, Dini Tri; Widiyanto, Sigit
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education (ongoing)
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.597

Abstract

This research investigates the intricate relationships between social media engagement, customer reviews, and brand perceptions in the retail industry. Through a qualitative analysis of customer-generated content and social media interactions, key themes and patterns emerged, shedding light on the factors influencing brand sentiment and consumer behavior. The findings highlight the impact of positive brand experiences, strategic social media engagement, user-generated content, transparency, and authenticity in shaping brand perceptions and fostering customer loyalty. The study underscores the importance of delivering exceptional customer experiences, engaging meaningfully on social media platforms, and prioritizing transparency and authenticity to enhance brand perception and build trust in the digital era.
Co-Authors Bernardus, Denny Judijanto, Loso Jusman, Ikhsan Amar Jusnita, R. Ayu Erni Lubis, Mitra Musika Slamet Riyadi Slamet Riyadi, Slamet Riyadi Sri Mulyono Sufa, Siska Armawati Suyanto Suyanto Wardani, Dini Tri Widiyanto, Sigit Yonny Koentjoro Yuliastuti, Hilda