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Sultra Journal of Economic and Business

sjeb
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Published by Universitas Sulawesi Tenggara

ISSN : - EISSN : 27161781 DOI : https://doi.org/10.54297/sjeb

Core Subject : Economy,

Economics, Econometrics & Finance

Sultra Journal of Economic and Business adalah jurnal ilmiah Ilmu Ekonomi l yang diterbitkan oleh Universitas Sulawesi Tenggara, dengan frekuensi terbitan 2 (dua) kali dalam setahun yaitu bulan April dan Oktober.. Sultra Journal of Economic and Business menjadi sarana publikasi bagi para akademisi, peneliti, dan praktisi di bidang Ilmu Ekonomi Dan Bisnis dalam menerbitkan artikel hasil penelitian maupun artikel telaah konseptual. Ruang lingkup kajian pada FEB mencakup : Manajemen Dan Bisnis, Kewirausahaan (Entrepreneur), Pemasaran (Marketing), Manajemen Keuangan, Akuntansi

Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)

Articles 8 Documents

Search results for , issue "Vol 3 No 1 (2022): Edisi April 2022" : 8 Documents clear

PENGARUH KUALITAS LAYANAN ONLINE TERHADAP KEPUASAN MASYARAKAT Sahyunu Sahyunu; La Ode ABdul Manan; Umi Nunung Intan Puji Astuti
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

Pada masa pandemi Covid – 19 yang telah melanda selama kurang lebih setahun terakhir, yang mewajibkan semua orang untuk tetap di rumah dan mematuhi protocol kesehatan yang berlaku. Hal ini dapat menghambat proses kerja (pelayanan public) karena tidak bisa untuk pergi bekerja. Oleh karena itu instansi pemerintahan dituntut untuk memberikan sebuah inovasi dalam pemenuhan kebutuhan masyarakat akan pelayanan publik yang normal seperti biasanya. Dalam hal ini, pelayanan publik secara online sangat dibutuhlan, oleh karena itu, dalam instansi kantor Kelurahan Wundudopi Kec. Baruga Kota Kendari memberikan pelayanan secara online yang umumnya pengurusan administrasi seperti surat keterangan Domisili, surat keterangan tidak mampu, surat keterangan belum menikah, surat keterangan usaha, surat keterangan SKCK, surat keterangan kematian, surat keterangan domisili yayasan, surat keterangan sudah menikah, surat keterangan orang terlantar, dan surat keterangan lainnya. Layanan publik tersebut dapat diakses secara online dalam Layanan LAIKA Kendari. Penelitian ini bertujuan untuk mengetahui Apakah kualitas layanan Online berpengaruh positif dan signifikan terhadap kepuasan masyarakat Kel. Wundudopi Kec. Baruga Kota Kendari. Penelitian ini menggunakan teknik analisis data regresi linear sederhana dengan menggunakan program SPSS versi 23.0 for Windows. Penentuan jumlah sampel melalui teknik accidental sampling, sebanyak 70 responden. Hasil analisis membuktikan kualitas layanan online berpengaruh positif dan signifikan terhadap kepuasan masyarakat.

ANALISIS KINERJA KEUANGAN ALOKASI DANA DESA La Ode ABdul Manan; Asri Djauhar; Nurlela Nurlela
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

Financial Performance Analysis of Village Fund Allocation (Study in Lahunggumbi Village, Pondidaha District, Konawe Regency). This study aims to determine how well the financial performance of village fund allocations is based on the effectiveness ratio and growth ratio in Lahunggumbi Village, Pondidaha District, Konawe Regency. The type of research used in this research is quantitative. The data processed is the Village Fund Allocation Financial Report in the Village Revenue and Expenditure Budget from 2018 to 2020. The data collection techniques used are documentation techniques and library techniques. The data analysis technique used in this research is quantitative with the formula: Effectiveness Ratio and Growth Ratio. The results showed that in general the financial performance of the Lahunggumbi Village Government, Pondidaha District, Konawe Regency was good in managing the Village Fund Allocation finance. This can be seen from the calculation results of the Effectiveness Ratio categorized as Effective or Good, because the average effectiveness is 100%. While the Growth Ratio grew positively or well, because the average Village Fund Allocation Income Growth Ratio was 18,4% and the Village Fund Allocation Expenditure Growth Ratio was 18,4%.

PERANAN BUMDES UNIT USAHA FUTSAL DALAM PEMBANGUNAN MASYARAKAT DI DESA KALIBU KECAMATAN KULISUSU KABUPATEN BUTON UTARA Muh Zabir Zainuddin; Suyuti HM; Asri Djauhar; Ali Taufik
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

Knowing the profit level of the futsal field tenant business (BumDes) in the village of Kalibu, Kulisusu sub-district, North Buton Regency.Knowing the business feasibility of a futsal field tenant (BumDes) in Kalibu Village, Kulisusu District, North Buton RegencyThis study aims to find out what the profit level of a futsal field tenant business is and how the feasibility of a futsal field tenant business is in Kalibu Village, Kulisusu District, North Buton Regency. This study uses descriptive data analysis, which presents data according to the information obtained in the field. The data in this research are primary and secondary data. As for the results of this study, the calculation of the R/C ratio of the Futsa Field Tenant Business (BUMDes) in Kalibu Village, Kulisusu District, North Buton Regency, that the Futsa Field Business (BUMDes) is feasible to run. The head or manager of the BUMDes business unit has the task of assisting the director in managing, developing and managing BUMDes businesses that are in accordance with the potential of the village and the needs of the community.

ANALISIS KONSUMEN DALAM MELAKUKAN KEPUTUSAN PENGGUNAAN JASA INDIHOME DI KOTA KENDARI Herman Titop; Muh Zabir Zainuddin; Suharlian Suharlian; Suharndoyo Suharndoyo
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

The development of technology in the modern era, especially information technology, makes people easily find information very quickly, both containing positive and negative elements. With internet access within the household, it is definitely very supportive of work to access information, one solution to overcome this is by subscribing to internet without a quota as the primary connection and mobile internet as a secondary connection. This study aims to 1) determine the influence of consumers in deciding to use Indihome services in Kendari City, and 2) determine the variables that have a dominant influence on consumer decisions in deciding to use Indihome services in Kendari City. The research method used is field research (field studies). The sample in this study was taken using the Judgment sampling method and the determination of the number of samples using the population proportion estimation method and the convident level used was 95% so that the number of samples was 100 people. Statistical test using multiple linear regression analysis. Data collection techniques were carried out by questionnaires, observations, and interviews. The results showed that 1) partially the product quality variable (X1) had a positive and significant effect on the decision to use Indihome products (Y); 2) the price variable (X2) has a positive and significant effect on the decision to use Indihome products (Y); 3) the distribution variable does not have a significant influence on the decision to use Indihome products (Y); 4) the promotion variable does not have a significant influence on the decision to use Indihome products (Y); 5) based on the results of the simultaneous test analysis (F test) it is known that the consumer behavior variables consisting of, product quality (X1), price (X2), distribution (X3), and promotion (X4) together (simultaneously) have an effect on on the decision to use Indihome products in Kendari City (Y); and 6. the product quality variable is the variable that has the strongest influence on the decision to use Indihome PT. Telkom Indonesia Tbk. Kendari.

ANALYSIS OF FACTORS AFFECTING INTEREST IN BUYING 5 KG LPG AT PT. TWO PUTRI LATJINTA KENDARI Asri Djauhar; Jumria Ningsi; Zainuddin Zainuddin; La Ode ABdul Manan
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

This study aims to determine the factors that influence buying interest in 5 kg LPG at PT. Two Princesses of Latjinta Kendari. The sample in this study were 40 respondents who used and purchased 5 kg LPG gas cylinders at PT. Two Princesses of Latjinta Kendari. This study uses multiple linear regression analysis as an analytical tool. The results of the study found that partially price, promotion and service quality had a positive and significant effect on buying interest. Simultaneously price, promotion and service quality have a positive and significant effect on buying interest.

PENGARUH KUALITAS LAYANAN DAN HARGA TERHADAP KEPUTUSAN PELANGGAN UNTUK MENGGUNAKAN JASA SALON BUNDA RIDA Fitri Adriana; Muh Zabir Zainuddin; Suyuti HM; Rasidin Utha
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

The Effect of Service Quality and Price on Customer's Decision to Use The Services of Bunda Rida Salon. Thesis, Management Study Program, Faculty of Economics and Business. Guide I: Mr. H.Muh.Zabir Zainuddin, and Mentor II: Mr. Suyuti HM. This research aims to find out the influence of service quality and price on customer decisions to use the services of Salon Bunda Rida. To achieve these goals, qualitative and quantitative data, data collection techniques are used with observations, interviews, and documentation. The population in this study is a customer of Salon Bunda Rida. The samples in this study used multivariate analysis (correlation or multiple regression), then the number of sample members was at least 10 times the variables studied (independent + dependent). In this study there are 2 independent variables and 1 dependent variable (there are 3 variables), then 3 x 10 = 30. So the number of samples in this study is as many as 30 respondents. . The data was collected through questionnaires and analyzed using multiple linear regression analyses and using hypothesis tests, i.e. partial t tests and simultaneous F tests. The results of the analysis showed that there was a significant and positive influence between the quality of service and price on the decisions of customers, both partially and simultaneously.

PENGARUH BAURAN PEMASARAN TERHADAP LOYALITAS PELANGGAN PADA APOTEK UHO KENDARI Muh Zabir Zainuddin; La Ode ABdul Manan; Sahyunu Sahyunu; Suyuti HM; Ridha Taurisma Lajaraia; Ifin Naim
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

The purpose of this study was to examine and explain the effect of the marketing mix on customer loyalty at UHO Kendari pharmacy both partially and simultaneously. This research approach is quantitative by using survey method with explanatory survey design. Data was collected using an instrument in the form of a questionnaire. Sampling technique with non-probability sampling method. The type of non-probability sampling used is purposive sampling with judgment sampling with respondent criteria so that the sample in this study is 70 respondents. The analytical tool used is multiple linear regression. In managing data and drawing conclusions, the researchers used the SmartPLS program (Partial Least Square). The results showed that the product had a positive and significant effect on customer loyalty. Price has a positive and significant effect on customer loyalty. Place has a positive and significant effect on customer loyalty. Promotion has a positive and significant effect on customer loyalty. With a high enough R-Square value in influencing the independent variable on the dependent variable.

PENGARUH JENIS TEPUNG TERHADAP KARAKTERISTIK KARBOHIDRAT DAN ORGANOLEPTIK KERUPUK STICK TEMPE Hastian .; Erlina Basir
Sultra Journal of Economic and Business Vol 3 No 1 (2022): Edisi April 2022
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Sulawesi Tenggara

Penelitian ini bertujuan untuk : (1) untuk mengetahui pengaruh jenis tepung terhadap kadar karbohidrat dan sifat organoleptik dalam pembuatan kerupuk stick tempe.(2) untuk mendapatkan jenis tepung yang tepat dalam pembuatan kerupuk stick tempe. Pelaksanaan Penelitian ini dilakukan dengan metode eksperimen. Perlakuan yang diterapkan adalah menggunakan tiga jenis tepung yaitu tepung terigu (A1)250 gram, tepung sagu (A2)250 gram dan kombinasi tepung terigu 125 gram dan tepung sagu 125 gram (A3) . Parameter yang diamati adalah parameter kimia berupa kadar karbohidrat, dan organoleptik berupa warna, aroma, rasa dan kerenyahan. Kesimpulan dari hasil penelitian menunjukkan bahwa (1)Jenis tepung berpengaruh sangat nyata terhadap kadar karbohidrat kerupuk stick tempe.(2) Jenis tepung berpengaruh sangat nyata terhadap sifat organoleptik warna, rasa dan kerenyahan kerupuk stick tempe, tetapi tidak berpengaruh terhadap aroma kerupuk stick tempe. (3) Perlakuan terbaik diperoleh pada perlakuan penggunaan tepung kombinasi tepung terigu dan tepung sagu dengan kadar karbohidrat 55,60%, warna 4,2 (suka), aroma 4 (suka), rasa 4,3 (suka) dan kerenyahan 4,4 (suka).

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sufrianto

Contact Email
febunsultra@gmail.com

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+6285215115753

Journal Mail Official
febunsultra@gmail.com

Editorial Address
Jalan Kapten Piere Tendean No. 109 A, Baruga Kota Kendari Sulawesi Tenggara

Location
Kota kendari,

Sulawesi tenggara

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name sufrianto

Contact Email febunsultra@gmail.com

Phone +6285215115753

Journal Mail Official febunsultra@gmail.com

Editorial Address Jalan Kapten Piere Tendean No. 109 A, Baruga Kota Kendari Sulawesi Tenggara

Location Kota kendari, Sulawesi tenggara INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
sufrianto

Contact Email
febunsultra@gmail.com

Phone
+6285215115753

Journal Mail Official
febunsultra@gmail.com

Editorial Address
Jalan Kapten Piere Tendean No. 109 A, Baruga Kota Kendari Sulawesi Tenggara

Location
Kota kendari,

Sulawesi tenggara

INDONESIA