cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Muhammad Arridho Nur Amin
Contact Email
ipi@upstegal.ac.id
Phone
-
Journal Mail Official
konsentrasi@upstegal.ac.id
Editorial Address
Universitas Pancasakti Tegal Jln. Halmahera Km. 1 Kota Tegal, Provinsi Jawa Tengah, Indonesia, Kode Pos 52181
Location
Kota tegal,
Jawa tengah
INDONESIA
Konsentrasi: Jurnal Manajemen dan Bisnis
Published by Universitas Pancasakti Tegal
ISSN : -     EISSN : 27744604     DOI : 10.12345/konsentrasi
Core Subject : Economy,
Economics, Econometrics & Finance
Konsentrasi: Jurnal Manajemen dan Bisnis is a peer-reviewed journal. Konsentrasi invites academics and researchers who do original research in the fields of Marketing, Financial management, Human Resource Management, International Business, Entrepreneurship, Monetary Economics, Finance, and Banking, International Economics, Public Economics, Economic development, Regional Economy
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 3 No. 1 (2022): December" : 5 Documents clear
Pengaruh Persepsi Citra Merek, Persepsi Kualitas Produk dan Persepsi Harga Terhadap Keputusan Pembelian Konsumen Distro Bloods di Kota Tegal Reza Rizal Rizki Aziz; Ahmad Hanfan; Agnes Dwita Susilawati
Konsentrasi: Jurnal Manajemen dan Bisnis Vol. 3 No. 1 (2022): December
Publisher : Major Management, Faculty of Economics and Business, Universitas Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (644.774 KB) | DOI: 10.12345/konsentrasi.v3i1.30

Abstract

The rise and fall of Bloods Distro sales volume is caused by Bloods Distro members who do not place orders every month. If a member does not transact consecutively for one year or more, the Bloods Distribution Company will automatically deactivate the member. Apart from the lack of member updates in selling to consumers, the purchase rate has decreased because it is influenced by customer buying interest in Brand Distros, where customers who are initially interested in buying Brand Distros in a certain month then become not interested in making repeat purchases even though different brands are offered. brand previously offered by the consultant. The purpose of the study, to analyze (1) whether brand image affects purchasing decisions, (2) whether product quality affects purchasing decisions, (3) whether price perceptions affect purchasing decisions, (4) whether brand image, product quality and price perceptions simultaneously influence the purchasing decision of Bloods distribution in Tegal City. The method used in this research is a quantitative method. The number of samples is 100 respondents, purposive sampling technique, data collection using a questionnaire, analysis tool using multiple regression. The results of the study, (1) Brand image variables have no effect on purchasing decisions, (2) Product quality variables affect purchasing decisions, (3) Price perception variables affect purchasing decisions, (4) Brand image variables, product quality and price perceptions simultaneously influence on purchasing decisions for Bloods distributions in Tegal City, (5) the percentage of variable contribution obtained is 67.90%, meaning that variations in bloods distributions purchasing decisions in Tegal City can be explained by brand image, product quality and price perception. The remaining 32.10%, explained by other factors outside the model.
Analisis Quality of Work Life (QWL) dan Organizational Citizenship Behavior (OCB): Pengaruhnya Terhadap Kinerja Karyawan Hotel Primebiz Tegal Imron Al Jihad; Mahben Jalil; Mei Rani Amalia
Konsentrasi: Jurnal Manajemen dan Bisnis Vol. 3 No. 1 (2022): December
Publisher : Major Management, Faculty of Economics and Business, Universitas Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (642.553 KB) | DOI: 10.12345/konsentrasi.v3i1.31

Abstract

Human resources (HR) has a very important role and function in developing a company. Employees will provide their best performance if the company provides a good quality of work life. Nevertheless, there are some employees who are willing to do work that is not their job. This employee behavior can be termed as Organizational Citizenship Behavior (OCB). Employees who have a high level of OCB will be an important asset for an organization. They will obey orders from the leader. This research is conducted with the aim to know the impact of quality of work life and organizational citizenship behavior (OCB) on employees’ performance in Primebiz Hotel Tegal, partially or simultaneously. The research method used in this research is a quantitative approach with a survey method. While the data analysis method used is multiple regression analysis. The result shows that there is a significant effect of quality of work life (QWL) and organizational citizenship behavior (OCB) on employees’ performance at the significance level (=5%). 3). The results of simultaneous testing shows that there is a significant effect of quality of work life (QWL) and organizational citizenship behavior (OCB) on performance employee
Analisis Pengaruh Flash Sale, Online Customer Review, dan Online Customer Rating terhadap Keputusan Pembelian pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Pancasakti Tegal di Marketplace Shopee Nurulita Malafitri; Makmur Sujarwo; Sri Murdiati
Konsentrasi: Jurnal Manajemen dan Bisnis Vol. 3 No. 1 (2022): December
Publisher : Major Management, Faculty of Economics and Business, Universitas Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (739.757 KB) | DOI: 10.12345/konsentrasi.v3i1.32

Abstract

Penelitian ini bertujuan mengetahui pengaruh flash sale terhadap keputusan pembelian pada mahasiswa FEB UPS Tegal di marketplace Shopee, pengaruh online customer review terhadap keputusan pembelian, pengaruh online customer rating terhadap keputusan pembelian, dan pengaruh flash sale, online customer review, dan online customer rating secara simultan terhadap keputusan pembelian. Objek penelitian ini adalah marketplace Shopee. Metode penelitian yang digunakan adalah metode deskriptif kuantitatif. Teknik pengumpulan data dilakukan dengan metode kuesioner. Metode analisis data yang digunakan adalah analisis regresi linear berganda. Hasil penelitian ini adalah: 1). Pengujian parsial flash sale terhadap keputusan pembelian dengan menggunakan uji t diperoleh nilai sig = 0,000 < 0,05. 2). Pengujian parsial online customer review terhadap keputusan pembelian dengan menggunakan uji t diperoleh nilai sig = 0,016 < 0,05. 3). Pengujian online customer rating terhadap keputusan pembelian dengan menggunakan uji t diperoleh nilai sig = 0,005 < 0,05. 4). Pengujian Uji F (uji simultan) diperoleh nilai sig = 0,000 < 0,05. Kesimpulan penelitian ini adalah: 1). Terdapat pengaruh flash sale (X1) terhadap keputusan pembelian pada mahasiswa FEB UPS Tegal di marketplace Shopee. 2). Terdapat pengaruh online customer review (X2) terhadap keputusan pembelian pada mahasiswa FEB UPS Tegal di marketplace Shopee. 3). Terdapat pengaruh online customer rating (X3) terhadap keputusan pembelian pada mahasiswa FEB UPS Tegal di marketplace Shopee. 4). Terdapat pengaruh flash sale (X1), online customer review (X2) dan online customer rating (X3) secara simultan terhadap keputusan pembelian pada mahasiswa FEB UPS Tegal di marketplace Shopee.
Pengaruh Gaya Kepemimpinan Visioner dan Disiplin Kerja Terhadap Kinerja Karyawan pada Koperasi Primkoveri 19 Cabang Losari Moh. Sifaul falah; Catur Wahyudi
Konsentrasi: Jurnal Manajemen dan Bisnis Vol. 3 No. 1 (2022): December
Publisher : Major Management, Faculty of Economics and Business, Universitas Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (618.324 KB) | DOI: 10.12345/konsentrasi.v3i1.33

Abstract

The purpose of this research is to find out: 1). To determine the effect of Visionary leadership style on employee performance at the Primkoveri 19 Cooperative Losari Branch. 2). To determine the effect of Work Discipline on the performance of the Primkoveri 19 Losari cooperative employees. 3). To determine the effect of Visionary Leadership Style and Work Discipline for Employees of Primkoveri 19 Losari Cooperative. There are 43 employees in Primkoveri Cooperative 19 Losari Branch. The sampling technique used is a saturated sample. The data analysis technique used is the classical assumption test, multiple correlation analysis, f test, T test and analysis of the coefficient of determination. Research results 1). Visionary leadership style has a positive and significant effect on employee performance. The tcount value is 2.101 and the ttable value is 2.021, then tcount > ttable (2.101 > 2.0210) with a significance of 0.042. The significance value is smaller than the 5% level (0.042 < 0.05), which means that the leadership style variable has a positive and significant effect on employee performance. 2). Work discipline has a positive and significant effect on employee performance, tcount is 2.730 and ttable value is 2.0210, then tcount > ttable (2.730 > 2.0210) with a significance value of 0.009 which is smaller than the 5% level (0.009 < 0.05), which means work discipline positive and significant effect on employee performance 3). Visionary leadership style and work discipline have a positive and significant effect on employee performance, with the F test obtained Fcount = 431.228 and a significance value of 0.000. 6). The coefficient of determination based on the above analysis is 95.3%. it means that the total diversity described by the visionary leadership style model and work discipline simultaneously on employee performance is 95.3%. while the remaining 4.7% was caused by other unexplained factors.
Pengaruh Lokasi, Kualitas Produk dan Kualitas Pelayanan Terhadap Minat Beli Ulang Produk di Pondok Bakso Kang Bongkot Kabupaten Tegal Ade Wijayanto; Deddy Prihadi
Konsentrasi: Jurnal Manajemen dan Bisnis Vol. 3 No. 1 (2022): December
Publisher : Major Management, Faculty of Economics and Business, Universitas Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (589.563 KB) | DOI: 10.12345/konsentrasi.v3i1.34

Abstract

The lack of a number of waiters becomes a problem when providing services to consumers is slow and often gets complaints from consumers. In addition, Pondok Bakso Kang Bongkot has never been a research site during the COVID-19 pandemic, so it is hoped that this research will be a reference and benefit for business owners. This research uses quantitative methods. The population in this study were consumers who visited Pondok Bakso Kang Bongkot. The data collection technique used is a questionnaire or questionnaire method. The Research Instrument Test used in this study includes the Validity and Reliability Test. MSI, Classical assumption test includes Normality Test, Multicollinearity Test, Heteroscedasticity Test and multiple linear regression analysis. The results of the study prove that there is an influence of Location, Product Quality, and Service Quality on Product Repurchase Interest at Pondok Bakso Kang Bongkot. The results of the calculation of the t-count analysis: 1) Location of Repurchase Interest obtained tcount value of 1.071 and sig value of 0.287 <0.05. 2) Product Quality on Repurchase Interest obtained tcount value of 3.629 and sig value of 0.000 <0.05. 3) Quality of Service on Repurchase Interest obtained tcount value of 1.969 and sig value of 0.052 <0.05. 4) The result of the F test calculation has a value of 53,457 where the value of the Fcount of the variable is greater than Ftable, which is 2.70 and has a significant value of 0.000 where the value is smaller than the significant value of 0.05 and the Adjust R square value of 0.614. The conclusions in this study 1) This study proves that Location has a significant positive effect on the Buying Interest of Pondok Bakso Kang Bongkot Products, 2) This study proves that Product Quality has a significant positive effect on the Repurchase Interest of Pondok Bakso Kang Bongkot Products, 3) This study proves that Service Quality has a significant positive effect on the Buying Interest of Pondok Bakso Kang Bongkot Products, and 4) This study proves that Location, Product Quality and Service Quality have a joint effect on the Buying Interest of Pondok Bakso Kang Bongkot Products.

Page 1 of 1 | Total Record : 5

 1 

Filter by Year

2022 2022


Reset
Filter By Issues
All Issue Vol. 3 No. 2 (2023): June Vol. 3 No. 1 (2022): December Vol. 2 No. 2 (2022): June Vol. 2 No. 1 (2021): December Vol. 1 No. 2 (2021): June Vol. 1 No. 1 (2020): December