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Jurnal Media Ekonomi (JURMEK)
Published by Universitas Bina Insani
ISSN : 26568861     EISSN : 16934768     DOI : https://doi.org/10.32767/jurmek.v29i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences
Jurnal Media Ekonomi (JURMEK) menerbitkan artikel tentang Ilmu Ekonomi dari berbagai sudut pandang, yang meliputi studi literatur dan studi lapangan. Jurnal ini menempatkan empatis pada aspek-aspek yang berkaitan dengan: 1. Manajemen Sumber Daya Manusia, 2. Pengelolaan Keuangan, 3. Manajemen Produksi dan Operasi, 4. Manajemen Pemasaran, Manajemen Publik
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 161 Documents
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ANALISIS PEMASARAN JERUK GERGA DI KECAMATAN RIMBO PENGADANG KABUPATEN LEBONG Gracia Gabrienda; Fery Murtiningrum; Hefri Oktoyoki
Jurnal Media Ekonomi (JURMEK) Vol 26 No 1 (2021): Jurnal Media Ekonomi (JURMEK) April
Publisher : LPPM UNIVERSITAS BINA INSAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32767/jurmek.v26i1.1270

Abstract

Since citrus farming in Lebong Regency, Bengkulu Province, has begun to expand, this study is necessary to determine how the marketing channels and factors that affect the marketing margins of Gerga oranges in Rimbo Pengadang District, Lebong Regency. The marketing channel descriptive analysis was used as the analytical tool, and it describes the overall data collected. Multiple linear regression analysis with the formula Y = a + b1x1 + b2x2 + b3x3 + e is used to assess the variables that influence marketing margins. The marketing channel for gerga oranges in Rimbo Pengadang Village has 3 channel patterns, namely: farmers → retailers at village level → consumers, farmers → urban-level retailers → consumers, farmers → retailers at city level → consumers. It is well recognized that the three variables of sales volume, selling price, and marketing costs all influence marketing margins at the same time, resulting in a coefficient of multiple linear determinatio.
SOUNDNESS RATING OF BANKS IN INDONESIA PERIOD 2015-2019 Aldilla Iradianty; Kendra Veren Widya Arista; Hastungkoro Endah Pramesti
Jurnal Media Ekonomi (JURMEK) Vol 26 No 1 (2021): Jurnal Media Ekonomi (JURMEK) April
Publisher : LPPM UNIVERSITAS BINA INSAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32767/jurmek.v26i1.1271

Abstract

Banks in conducting their business must always pay attention to their soundness by RGEC, Risk Profile, Good Corporate Governance, Earning, Capital to know it belongs to the category of unhealthy, less healthy, fairly healthy, healthy, or very healthy. This study aims to determine bank ratings and to determine whether there are differences in the health condition of banks listed on the Indonesia Stock Exchange in 2015 – 2019 and analyzed based on average composite rankings and one way ANOVA tests to reach comparative conclusions of various RGEC indicator. Based on the risk profile indicator the highest LDR obtained by BJTM and lowest by BBTN, highest NPL obtained by BBCA and the lowest by BEKS, the second indicator is good corporate governance measured using the composite value and the highest obtained by BBCA, NISP, BMRI, BJBR, BJTM, BDMN, BBRI, BBNI and the lowest by BEKS, another indicator is earning measured using NIM, for the highest obtained by BDNM and the lowest by NISP, for ROA the highest obtained by BBCA and the lowest by BEKS, the last indicator is Capital measured using CAR obtained the highest is BJTM and the lowest is BEKS. The ANOVA test results show that there are differences in the health condition of banks in Indonesia for the 2015-2019 period.
ANALISIS DETERMINAN AUDIT DELAY PADA SUB SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BEI Nurkholik Nurkholik
Jurnal Media Ekonomi (JURMEK) Vol 26 No 1 (2021): Jurnal Media Ekonomi (JURMEK) April
Publisher : LPPM UNIVERSITAS BINA INSAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32767/jurmek.v26i1.1279

Abstract

The purpose of this research is to examine the effect of Company Size, Profitability, Solvability and Public Accounting’s Size on Audit Delay. This research used a sample of manufacture companies in the Consumer Goods Industry Sector Food and Beverage Sub Sector which are registered in Indonesia Stock Exchange during 2015 until 2019 period. There are 10 companies used as the sample of the research with an observation period of 5 years. Based on the purposive sampling method, the total of the research sample is 50. The dependent variable of the research is Audit Delay. The independent variable of the research is Company Size, Profitability, Solvability and Public Accounting’s Size. The hypothesis was examined using descriptive statistics, precondition analysis test, multiple linear regression analysis.The result of hypothesis testing on the Company Size, Profitability did not affect the Audit Delay and the Solvability, Public Accounting’s Size affect the Audit Delay.
REKOMENDASI PENEMBANGAN HOME INDUSTRY JAGUNG MARNING DESA BUKIT BARISAN KABUPATEN KEPAHIANG MELALUI ANALISIS PENDAPATAN Lizvan Mangatur Sitorus; Herawansyah Herawansyah; Dodi Aprianto; Meko Gustian; Paisal Ansiska
Jurnal Media Ekonomi (JURMEK) Vol 26 No 2 (2021): Jurnal Media Ekonomi (JURMEK) Agustus
Publisher : LPPM UNIVERSITAS BINA INSAN

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Abstract

The businessmen is the home industry, the home industry is a small business that has an important role in the growth of the region and the country. The home industry is the backbone of the populist economic system aimed at reducing the problem of unemployment in society. Management of marning corn is one of the management of agricultural products. Corn is one of the important food commodities and is a priority for research and development centers and is a source of vitamins and minerals to fulfill needs. This study aims to determine the income of the marning corn home industry and at the same time provide recommendations for sustainable management in improving the quality and quantity of marning corn products in Bukit Barisan Village, Kepahiang Regency. The method used in this researc is the income analysis, SWOT, and QSPM. The result of this research is the income from each production process is Rp. 234.168,-. with a production cost of Rp. 557,832,-. The development of a home industry for marning corn in Bukit Barisan Village can be done by increasing the amount of production and expanding the market, increasing product quality, cooperation with agencies related to business development, product branding.
ANALISIS DAMPAK PEREKONOMIAN DI INDONESIA DALAM PANDEMIC COVID-19 Martini Martini; Desmita Puspa Sari
Jurnal Media Ekonomi (JURMEK) Vol 26 No 2 (2021): Jurnal Media Ekonomi (JURMEK) Agustus
Publisher : LPPM UNIVERSITAS BINA INSAN

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Abstract

The world was shocked by the phenomenon at the beginning of 2020, the Covid-19 Pandemic, it was known that the case came from the city of Wuhan, China. China identified the case on January 7, 2020 as a new type of Coronavirus. The impact of the Covid-19 pandemic will impact the global economy. China is the second largest country affected by Covid-19 in the world. Last year, China's economic growth was 6.1% and decreased by 3.8% this year. If the situation continues to decline, economic growth in China could reach 0.1% and even reach minus numbers. Credible research institutes in the world have predicted the world economy will hit the world. In March 2020, the Indonesian Government has carried out handling in response to the Covid-19 Pandemic Case, namely Social Distancing, Physical Distancing. In this policy, the community does not comply with it properly because of the lack of awareness that the community has about this case. Then a new policy was implemented, namely PSBB (Large-Scale Social Restrictions) for a relatively long period of time. Some offices and most industries are prohibited from operating. The impact of this policy causes economic losses.
PENGARUH HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KOPI BUBUK ORIGINAL SAHABAT DI UKM KOPI SAHABAT LUBUKLINGGAU Muhammad Hasby Asshiddiqy; Supriyanto Supriyanto; Murlina Nisusmiati
Jurnal Media Ekonomi (JURMEK) Vol 26 No 3 (2021): Jurnal Media Ekonomi (JURMEK) Desember
Publisher : LPPM UNIVERSITAS BINA INSAN

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Abstract

The problem in this research is that your ground coffee is still unable to compete with other brands of ground coffee and that your friend's ground coffee is still lacking in observing post-purchase behavior on consumers. This study uses observation data collection methods, distributing questionnaires, and conducting documentation to find data. This study shows that there is an influence of price and promotion on purchasing decisions. The results of this study indicate that the variable Price (X1) on Purchase Decision (Y) shows the value of tcount = 2,952 which is greater than the value of ttable (1,689) with a sig level. = 0.05. This means that it can be concluded that at UKM Kopi Sahabat, Lubuklinggau City. Promotion variable (X2) on Purchase Decision (Y) shows the value of tcount = 2.075 is greater than the value of ttable = (1.689) with a sig level. = 0.05. This means that it can be concluded that the promotion partially affects the purchasing decisions of the UKM Kopi Powder Sahabat Lubuklinggau. Based on the test results, the Fcount value obtained is 5.293 > Ftable = 3.27 and the simultaneous significance level of sig F is 0.010. It can be concluded that together (simultaneously) the independent variables of the study (Price and Promotion) have a significant effect on the dependent variable (Purchase Decision).
PENGARUH KOMPETENSI DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI DI DINAS PEMUDA DAN OLAHRAGA KABUPATEN MUSI RAWAS UTARA Muhamad Effendi
Jurnal Media Ekonomi (JURMEK) Vol 26 No 3 (2021): Jurnal Media Ekonomi (JURMEK) Desember
Publisher : LPPM UNIVERSITAS BINA INSAN

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Abstract

This study examines the influence of competence and work environment on employee performance at the Department of Youth and Sports, North Musi Rawas Regency. This research method uses a questionnaire method with analysis using the SPSS 22 for windows program. The research data was obtained from the employees of the Youth and Sports Office of North Musi Rawas Regency. The results of this study indicate that: 1) Competence has a significant effect on employee performance at the Youth and Sports Office of North Musi Rawas Regency as evidenced by the t test results showing that the value = 3.169 greater than = 2.002 means rejected and accepted, 2) Partially Environmental Work has a significant effect on employee performance at the Youth and Sports Office of North Musi Rawas Regency as evidenced by the results of the t test showing that the value = 2.638 is greater than = 2.002 meaning rejected and accepted, and 3) Simultaneously Competence and work environment have a significant effect on employee performance in The Youth and Sports Office of North Musi Rawas Regency is proven by the results of the F test showing that the value = 5.374 greater than = 3.15 means that it is rejected and accepted.
PENGARUH CUSTOMER EXPERIENCE DAN KEPUASAN TERHADAP LOYALITAS PENGUNJUNG DI WONDERLAND ADVENTURE WATERPARK KARAWANG Rama Rosadi
Jurnal Media Ekonomi (JURMEK) Vol 26 No 3 (2021): Jurnal Media Ekonomi (JURMEK) Desember
Publisher : LPPM UNIVERSITAS BINA INSAN

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Abstract

This study aims to test and analyze the influence of customer experience and satisfaction on visitor loyalty at Wonderland Adventure Waterpark Karawang. This research was conducted using quantitative methods with descriptive and verification analysis, namely collecting, presenting, analyzing, and testing hypotheses, as well as making conclusions and suggestions. The sample in this study amounted to 270 using the Non Probability Sampling technique with the incidental sample method. Based on the analysis that has been done, this research proves that the Customer Experience in Wonderland is good, Satisfaction at Wonderland is good enough and Visitor Loyalty is good. The correlation coefficient between the Customer Experience variable and satisfaction has a strong, positive and significant correlation level. The influence of the Customer Experience variable coefficient gives a greater contribution to visitor loyalty than satisfaction. The simultaneous influence of Customer Experience and Satisfaction on Visitor Loyalty is 70.1%, while the remaining 29.9% is the contribution of other variables not examined.
PERBAIKAN MANAJEMEN RANTAI PASOK DENGAN PENDEKATAN HUBUNGAN PELANGGAN DAN PEMASOK Syaefudin Aziz; Rani Laple Satria; Luluh Abdillah Kurniawan; Lifia Citra Ramadhanti
Jurnal Media Ekonomi (JURMEK) Vol 26 No 3 (2021): Jurnal Media Ekonomi (JURMEK) Desember
Publisher : LPPM UNIVERSITAS BINA INSAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32767/jurmek.v26i3.1568

Abstract

Rantai pasok adalah kunci dari sebuah kegiatan bisnis pada masa sekarang.Karena pada masa sekarang persaingan bisnis bukan pada kompetitor akan tetapi telah terjadi pada sistem rantai pasok. Sehingga siapa yang bisa menguasai rantai pasok maka dia akan menjadi pemenang. Hubungan antara pelanggan dan pemasok adalah sesuatu hal yang sangat penting dalam kegiatan sebuah bisnis. Karena banyak perusahaan yang telah menerapkan adanya suatu hubungan yang terintegrasi antara pelanggan dan pemasok maka akan terjadi suatu proses yang baik dalam sebuah kegiatan rantai pasok dan proses bisnis tersebut. Metode analisa akar penyebab masalah (Root Cause Analys) agar dapat mengidentifikasi masalah-masalah yang terjadi di Toko Trisno sebagai pelanggan dan juga kepada pemasoknya.Sehingga diperlukan kerjasama yang ekstra dan pendekatan yang lebih baik sehingga masalah-masalah yang ada dapat diselesaikan, baik itu masalah internal maupun pada pemasok.
PERANAN KEPALA DESA DALAM STRATEGI BERTAHAN UMKM DI TENGAH PANDEMI COVID-19 Helmita Helmita
Jurnal Media Ekonomi (JURMEK) Vol 26 No 3 (2021): Jurnal Media Ekonomi (JURMEK) Desember
Publisher : LPPM UNIVERSITAS BINA INSAN

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Abstract

Peranan sosok pemimpin di desa Cibodas sangat mempengaruhi pelaku UMKM dalam bertahan dimasa badai pandemi covid-19. Penelitian ini bertujuan untuk: mengetahui peranan kepala desa, mengetahui faktor dalam bertahan UMKM dimasa pandemi covid-9; dan mengetahui kendala yang dihadap oleh kepala desa maupun pelaku UMKM padasaat melakukan sistem digital marketing. Penelitian ini merupakan penelitian deskriptip kualitatif. Subjek penelitian adalah kepala desa, pengurus BUMDES, kelompok UMKM, ketua PKK, karang taruna, tokoh - tokoh masyarakat dan masyarakat desa yang dipilih. Teknik pengumpulan data menggunakan wawancara, observasi dan studi pustaka. Teknik analisis data menggunakan analisis deskriptip kualitatif. Hasil penelitian menunjukkan bahwa: peranan kepala desa sebagai sosok pemimpin di desa tersebut sangat mempengaruhi kemajuan dan kemunduran dalam melakukan strategi digital marketing bagi pelaku UMKM. Selain sebagai pemimpin dalam pemerintahan, kepala desa juga memiliki peranan penting dalam membuat strategi dalam bertahan bagi pelaku UMKM di tengan pandemi Covid-19.

Page 10 of 17 | Total Record : 161

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