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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 20 Documents
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Search results for , issue "Vol 17, No 1 (2019)" : 20 Documents clear
THE INFLUENCE OF PRODUCTS AND PROMOTIONS ON PURCHASING DECISIONS MEDIATED IN PURCHASE MOTIVATION Nugroho Setio Aji; Achmad Helmy Djawahir; Ainur Rofiq
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.17

Abstract

This study aims to test and analyze the effect of product and promotion on buying decision mediated purchasing motivation. This research is quantitative research with explanatory research approach. This research is conducted on a fixed consumer who partnered with PT. TrakindoUtama Surabaya more than three years amounted to 58 respondents. Data collection using questionnaire and literature review with WarpPLS version 6.0 analysis tool. The results of the study showed that the direct effect of product influence on purchase motivation and the influence of promotion on purchasing motivation had a strong significant influence. Furthermore, the influence of the product on purchasing decisions and the influence of promotion on purchasing decisions have a significant weak influence. Next, the effect of purchasing motivation on purchasing decisions has a significant weak influence. Also, indirectly the motivation of purchase can mediate the effect of the product on purchasing decisions because it has a strong significant influence. However, the indirect effect of purchase motivation cannot mediate the influence of promotion on purchasing decisions, because it has a weak significant influence.
EXPLORATION OF OBSTACLES FACED BY SUCCESSORS IN THE INTERGENERATIONAL TRANSITION PROCESS OF FAMILY BUSINESS Muhammad Fuad; Made Sudarma; Gugus Irianto
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.03

Abstract

One crucial step that must be faced by a family company in maintaining the sustainability of its business is the intergenerational transition process from a predecessor to successors. This study aims to explore the obstacles faced by successors in undergoing the intergenerational transition process of their family business. The study was conducted on small and medium-sized family business in Kota Batu region undergoing the process. Nine successors were chosen purposively as the key informants using a snowball sampling technique. Data collected through in-depth interview, then the researcher reflects it through narrative analysis approach. Based on the results of interpretation identified that three major obstacles faced by successors while undergoing the intergenerational transition process of their family business. To overcome these obstacles, it takes intense communication between the successors and predecessor, as well as among the successors themselves, while undergoing the process.
THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY, BRAND PERSONALITY AND CORPORATE REPUTATION ON BRAND LOYALTY OF MODERN RETAILERS Arie Pratama Putra; Armanu Armanu; Sudjatno Sudjatno
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.08

Abstract

This study aims to empirically examine the influence of corporate social responsibility (CSR) on brand loyalty with the brand personality and the corporate reputation as the mediators. This study used Partial Least Square (PLS) to analyze the data. The data was obtained from a survey by using the questionnaire with consumers of retail stores in Malang as its population. The samples were 150 visitors obtained by using non-probability sampling with purposive sampling technique. The findings of this study indicated that corporate social responsibility, either directly or indirectly, affected the brand loyalty through the mediation of the brand personality and corporate reputation. This study suggested the modern retailers pay more attention to the CSR program owned by their consumers. It highlighted the importance of improving the retailers’ corporate reputation and brand personality to be felt consumers to increase the retailers brand loyalty.
THE DIMENSION OF EMPLOYER BRANDING: ATTRACTING TALENTED EMPLOYEES TO LEVERAGE ORGANIZATIONAL COMPETITIVENESS Ambara Purusottama; Ari Ardianto
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.13

Abstract

The challenge to meet the fulfillmentofthe workforce needs in Indonesia in the near future makes organizations immediately improve and use employer branding as an instrument of organizational competitiveness in “the war of talent”. This research invites us to explore the dimensions of employer branding and also examines the dimensions towards talented local employees (students) in Indonesia. Our findings, three of five dimensions of employer branding namely working environment, company reputation, and corporate vision provide a positive and significant influence on the interest of talentedlocal employee’s career. Therefore, compensation benefitsand corporate social responsibility as part ofthe employer branding’s dimensions are not considered by talentedlocal employees in their intention to join the organization despite having a positive relationship. These findings provide insight into the importance of employer branding in maintaining the competitiveness of companies by focusing more on the intangible dimensions.
DIMENSIONS OF LEADERSHIP BEHAVIORS DETERMINING ORGANIZATIONAL PERFORMANCE IMPROVEMENT Andri Andri; Aji Hermawan; Anggraini Sukmawati
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.18

Abstract

This research has several purposes such as analyze the effect of leadership behaviour’s factors on organizational performance and analyze the right leadership behaviour which is proper to apply in organizational performance’s improvement at Palm Oil Mill (POM) Sei Galuh PTVN V, Kampar, Riau. This research used the explanatory survey as research design and purposive sampling as technique sampling from 60 respondents. The purpose of that survey is to measure the leadership behaviour at POM Sei Galuh PTPN V. Questionnaire of this research adopted from three-dimensional leadership model by Yukl. Multiple regression used as the method. Data processed and analyzed using SPSS 24.The result shows that task oriented leadership duty, relationship and change’s behaviour have a stimulant effect on organizational performance. Partially, task oriented leadershipbehaviour has no significant effect, relationship orientedleadership behaviour has a positive and significant effect, and change oriented leadership behaviour has a negative and significant on organizational performance. Future research was expecting to complete this research with qualitative data through in-depth interview and focusing on doing some discussion with staffs starting from operator until top management.
RELATIONSHIP BETWEEN INVESTMENT DECISIONS, ENVIRONMENTAL CONCERNS AND ENVIRONMENTAL PERFORMANCE ON CORPORATE SOCIAL RESPONSIBILITY Musfialdy Musfialdy
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.04

Abstract

Corporate Social Responsibility (CSR) is an approach that integrates social care into a company’s business operations and its interactions with stakeholders. The approach is based on voluntary and partnership principles. CSR awareness is needed as a form of concern for the interests of stakeholders. CSR is not only volunteerism, but also it has become a demand for companies if they want to survive and develop. This study aims to analyze the influence of investment decisions, environmental concerns and environmental performance on CSR. The population were all mining companies listed on the Indonesia Stock Exchange from 2013-2016. A total of nine companies met the selection criteria. Results usinglinear regression indicate thatinvestment decisions,environmental, performance concerns positively and significantly affect the extent of CSR.Further research can extend the period of observation. The samples in other sectors on the Indonesian Stock Exchange.
EFFECT OF EXPERIENCE IN BUILDING SATISFACTION, TRUST AND LOYALTY Putu Eny Guna Pramita
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.09

Abstract

The purpose of this study is to explain the effect of experience on satisfaction, trust and loyalty. This study was conducted on inpatients service users in RSIA Puri Bunda Denpasar with a total of 100 respondents. Data analyzed with Partial Least Square technique. The results showed that experience, satisfaction and trust had a positive and significant effect on loyalty, experience had a positive and significant effect on satisfaction and experience had a positive and significant effect on trust. The implications of this study can be used as the basis for the management of the hospital to improve services and facilities, gathering and handling complaints to provide a good experience so that impact on patient loyalty. Suggestions for future research is to complement and enrich empirical studies related to this topic using other variables. Future research also needs to enrich empirical studies using other subjects and even other research locations. And with the technique of determining samples in addition to purposive sampling, for example, random sampling techniques.
THE EFFECT OF BRAND IDENTITY, BRAND IMAGE, AND PERCEIVED VALUE ON LOYALTY WITH CUSTOMER SATISFACTION AS MEDIATION VARIABLE FOR COSTUMER FRESH JUICE BINTARO Neoda Farizan; Fatchur Rohman; Ananda Sabil Hussein
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.14

Abstract

This research is motivated by the opportunity to start a business by looking at opportunities among drinks-fruit drinks that have been known among the community. Marketers are required to build brand identity, brand image, perceived quality of loyalty both directly and indirectly with the level of customer satisfaction as a mediation variable on Fresh Juice Bintaro. Type of research conducted using explanatory research with survey method. The sample was 127 respondents with proportionate random sampling technique — an analytical method using PLS SEM with PLS warp software. The research instrument test included an inner model test, outer model, path diagram conversion, estimation, goodness of fit and hypothesis tester (Resampling Bootstrapping). Test the hypothesis directly using t-test. The result of the analysis shows that brand identity has no positive and significant effect on customer satisfaction and customer loyalty, brand image has a positive and significant impact on customer satisfaction and customer loyalty. Perceived value also has a positive and significant effect on customer satisfaction and customer loyalty. And customer satisfaction also has a positive and significant effect on customer loyalty.
MINIMIZING THE TURNOVER INTENTION BY EMPLOYEE DEVELOPMENT IN GARMENT COMPANIES Sinta Ayu Kurniawati; Sari Wahyuni
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.19

Abstract

The aim of this study is to determine the role of employee development carried out by garment companies to minimize the emergence of turnover intention among garment workers in Indonesia. This study using survey data conducted by the collaborations between the University of Indonesia (UI), Tufts University (TU), Better Work-ILO (BW) and Real-TimeAnalytics (RTA) Vietnam, which is collected from 109 garment companies and 2580 respondents in the garment sector. The data were analyzed using structural equation models (SEM) with Lisrel 8.8. The results show that employee development is able to increase the growth mindset and empowerment perceived by workers, therefore reduce turnover intention among workers in the garment industry. However, the findings also reveal that it turns out that employee development cannot improve the job security perceived by workers. These results provide significant input to human resource development in Indonesia. Further studies may consider the effect of the growth mindset on job security. It is expected that employee development will have a positive impact on empowerment as well as job security through a growth mindset which ultimately minimizing the emergence of turnover intention.
THE INFLUENCE OF EMOTIONAL INTELLIGENCE ON EMPLOYEE PERFORMANCE MEDIATED BY COOPERATIVE CONFLICT MANAGEMENT STYLE OF INTEGRATING AND COMPROMISING Noermijati Noermijati; Sunaryo Sunaryo; Indah Kurnia Ratri
Jurnal Aplikasi Manajemen Vol 17, No 1 (2019)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.05

Abstract

This study aimed to analyze the relationship between emotional intelligence, conflict management styles, and employee performance at P4TK PKn IPS office in Batu, East Java. The population of this study is 100 civil servant employees with a minimum length of service of one year and the minimum rank of 5. The whole population is used as the sample (saturated sample), and the data were analysed using smartPLS 3.0. The result of this study shows that emotional intelligence significantly influences integrating style, compromising style, and employee performance. Also, integrating style has a significant influence on employee performance. This study also confirms that integrating style partially mediates the influence of emotional intelligence on employee performance. Finally, this study confirms that emotional intelligence in public organizations can provide benefits that are found in private organizations. Because this study focuses only on integrating and compromising styles, subsequent research can investigate the less cooperative conflict management styles such as bonding, dominating, and avoiding and comparing the three styles with integrating and compromising style. Therefore, next researches can determine whether or not emotionally intelligent employees avoid the use of the less cooperative conflict management styles and determine the influence of the styles on performance.

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