cover
Contact Name
Adhi C. Fahadayna
Contact Email
a.fahadayna@ub.ac.id
Phone
+62341575755
Journal Mail Official
interaktif@ub.ac.id
Editorial Address
Jl. Veteran, Universitas Brawijaya, Gedung C FISIP, Lantai 3, Ketawanggede, Kec. Lowokwaru, Kota Malang, Jawa Timur, 65145
Location
Kota malang,
Jawa timur
INDONESIA
Interaktif: Jurnal Ilmu-Ilmu Sosial
Published by Universitas Brawijaya
ISSN : 20860374     EISSN : 26223295     DOI : https://doi.org/10.21776/ub.interaktif
Core Subject : Humanities, Social,
Jurnal Interaktif is a peer-reviewed scientific journal in social and political science published by the Faculty of Social and Political Science, Universitas Brawijaya (UB). Jurnal Interaktif provides platforms for lecturers, academicians, researchers, and university students regarding the publication of scientific articles. The Journal contains articles covering current issues in psychology, political science, social science, governance policies, international relations, and other relevant matters. The Journal accepts some types of research approaches, including quantitative, qualitative, experimental, meta-analytic, and literature reviews.
Articles 138 Documents
Strategi Public Relations Chiki Twist dalam Meningkatkan Brand Awareness Aldila Dense; A. Sigit Pramono Hadi
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 13, No 2 (2021): Desember
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

Chiki has been in Indonesia since 1980, had suspended for 8 years in the 2010 era. In 2021, Chiki released a snack innovation called Chiki Twist. This extruded snack made of corn flour requires a public relations (PR) strategy to increase brand awareness. By communicating #PlayTheCircleofFun, Chiki Twist communicates that Chiki Twist is a playmate among the daily activities by its target market. The purpose of this research is to find out how the PR strategy of Chiki Twist as a new brand is to increase brand awareness. The research method is descriptive qualitative with data collection techniques, in-depth interviews and focus group discussions (FGD). The results of the study stated that Chiki Twist carried out both offline and online PR strategies. The PR strategies implemented are sampling, bundling, and education. While the PR strategy is online (digital), Chiki Twist focuses on digital assets on Instagram, TikTok, YouTube, and Twitter. In this digital asset, Chiki Twist communicates value and positioning in the form of content. Other support that is run on digital is also using media ads, micro influencers, macro influencers, to increase awareness. Consumers perceived the message communicated by Chiki Twist, the results state that the PR strategy to increase awareness which is conducted by Chiki Twist has been successful.
Studi Perubahan Status Desa Menjadi Kelurahan di Kabupaten Garut Provinsi Jawa Barat Inge Putri Dimamesa; M. Geovani Sanahan; M. Khoirun Nafiq Fahrudin; Fernandes Simangunsong
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 13, No 2 (2021): Desember
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

Penelitian ini bertujuan untuk mengetahui perubahan status desa menjadi kelurahan yang terjadi dalam masyarakat sekarang ini tidaklah sejalan dengan organisasi desa yang telah ada dan terbentuk di Kabupaten Garut Provinsi Jawa Barat. Di mana masyarakat membutuhkan pelayanan yang lebih baik yang didukung dengan kualitas teknologi serta sarana prasarana yang memadai. Hal ini merupakan mula dimana studi perubahan status desa menjadi kelurahan perlu dilakukan dengan menggunakan teori pengembangan organisasi yang dikembangkan oleh Fernandes Simangunsong (2014)dengan harapan dapat memberikan pelayanan yang lebih baik serta maksimal untuk masyarakat di Kabupaten Garut. Metode atau teknik yang kami gunakan adalah metode kualitatif dan pendekatan secara deskriptif yang mampu memberikan gambaran secara sistematis dari suatu fenomena yang ada secara detail, teliti dan bersifat nyata. Data-data yang kami gunakan juga berasal dari jurnal, buku, maupun internet. Oleh karena itu, studi perubahan status desa menjadi kelurahan ini memberikan gambaran mengenai ada atau tidak adanya sebuah perencanaan dalam mengubah status desa di Kabupaten Garut menjadi kelurahan.
Problematika Waria Dalam Eksistensinya Di Masyarakat Beragama Studi Pendekatan Waria di Pondok Pesantren Al-Fatah Yogyakarta Mahatva Yoga Adi Pradana; Ika Atania Rahmah; Tsani Tsani Alwin
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 13, No 2 (2021): Desember
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

A man or so-called transvestite is a man who looks like a woman. In Islam, transvestites are called Mukhanast which means to be a woman. The issue of transvestites has not been resolved well in society until now. Its existence is often opposed so that it is marginalized. Various efforts made by transvestites so that their existence is accepted by the community, one example is the establishment of Al-Fatah Boarding School which is evidence of transvestite expression that is considered worthy of fulfilling its religious rights. Transvestites want their existence to be seen as human beings in general, getting the same rights, especially in the protection of law and the construction of the role of society.
The Effect of Transformational Leadership on Barista’s Innovative work behavior in Malang City Inka Mustikawati; Sukma Nurmala
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 13, No 2 (2021): Desember
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

This study was conducted to determine the effect of transformational leadership on innovative work behavior in baristas in the city of Malang. Respondents in this study were 126 baristas in Malang City (71 males and 55 females). This study uses a quantitative method with two scales, namely the Indonesian version of the transformational leadership scale which refers to the MLQ (Multifactor Leadership Questionnaire) Form 6s developed by Bass & Avolio (1992) and the individual innovative behavior scale which has been adapted by Nurmala & Widyasari (2021). ) which refers to the dimensions of innovative work behavior developed by Kleysen & Street (2001). The technique used in the data analysis process is using a simple linear regression test. The results of the study revealed that transformational leadership had a significant effect on innovative work behavior (R2 = 0.557, Sig. = 0.000). This shows that the influence of transformational leadership is able to explain 55.7% of innovative work behavior in baristas in Malang City.
Kebijakan Reforma Konflik Hukum Politik Agraria di Era Pemerintahan Jokowi Hernanda Ayudya Rizky Rahma; Intan Fransisca Fitriani; Lisa Dwi Fitriani; Yusuf Adam Hilman
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 13, No 2 (2021): Desember
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

Tujuan penelitian ini menjelaskan betapa pentingnya kita membahami tentang Agraria, Khususnya di Indonesia. Agraria atau sering kita samakan dengan pertanahan yang secara tidak langsung berperan penting terhadap meningkatkan strategi dalam meningkatkan masalah pertanian, tentunya meningkatkan produktivitas dan meningkatkan ekonomi para petani. Agraria sendiri mempunyai cakupan yang sangat kompleks mulai dari hukum, ekonomi, politik, dan sosial budaya. Banyak kesenjangan terkait agraria dikarenakan kesenjangan yang sumber daya, Banyak konflik terjadi daintaranya antar individu, kelompok, ataupun Lembaga berwenang, Tidak lain pihak pihak tertentu berupaya terhadap menangani konflik yang terjadi. Peraturan dasar pokok pokok agraria diatur dalam rancangan Undangan Undang Nomor 5 Tahun 1960 tentang Agraria adalah kemakmuran rakyat terutama kaum petani, dan yang pasti tidak adanya konflik dalam masalah pertanahan ini. Seiring pertumbuhan dan perkembangan manusia hendaknya kita lebih melek akan keadaan sekitar karena manusia merupakan sumber daya natural yang ada di setiap masanya dan terus bertambah.
EVALUASI PERAN FORUM ANAK KOTA TANJUNGPINANG DALAM KEBIJAKAN KOTA LAYAK ANAK Junriana Junriana; Nursalasati Putri Yuliani; Nurbaiti Usman Siam; Shahril Budiman
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 14, No 2 (2022): December
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

Fulfillment of children's rights must be carried out by the government for the continuity of future development. The problem with this research is that there are still many children whose rights have not been fulfilled, such as the lack of facilities and infrastructure in the field of participation towards a Child Friendly City. Many children in Tanjungpinang City do not know about the existence of a participation forum that is directly under the umbrella of the government. In a situation like this, the government has formed a forum such as the Tanjungpinang City Children's Forum to become an organization that can embrace and express the aspirations of the children in Tanjungpinang City. The Tanjungpinang City Children's Forum which was formed as an instrument to become a forum for children's participation refers to the Regulation of the Minister of Women's Empowerment for Child Protection of the Republic of Indonesia Number 18 of 2019 concerning the Implementation of the Children's Forum. The purpose of this study was to evaluate the role of the Tanjungpinang City Children's Forum in the Development of a Child Friendly City in Tanjungpinang City. The theory used is Daniel Stufflebeam's evaluation model, namely CIPP (Context, Input, Process, and Product) with a qualitative approach to evaluative methods. The results of this study indicate that the role of the Tanjungpinang City Children's Forum in the Child Friendly City Policy has been fulfilled for a small part of the fulfillment of children's rights.
PELAKSANAAN KEWENANGAN DINAS KELAUTAN DAN PERIKANAN PROVINSI KEPULAUAN RIAU DALAM PENGELOLAAN WILAYAH PESISIR DAN PULAU-PULAU KECIL Muhammad Ilham Ramadhan; Shahril Budiman
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 14, No 2 (2022): December
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

The purpose of the study was to determine the Management of Coastal Areas and Small Islands in the Riau Archipelago Province. In this study the theory used by Terry (in Hasibuan, 2012: 3). The population in the study amounted to 5 people, the data analysis used in this study was a qualitative descriptive data analysis technique. Based on the results of the study, it can be analyzed that the Coastal Areas and Small Islands in the Riau Archipelago Province have been managed well, although there are still problems related to coastal areas. Riau Islands Province as a coastal area is an ecosystem that is under threat due to waste pollution scattered in the sea area. Garbage floating in coastal areas causes problems in coastal water boundaries. The garbage can easily come into contact with aquatic animals, humans, boats, fishing nets and so on. Coastal communities also tend to lose their source of life and livelihood. Thus the coastal area requires maximum waste management. The coastal area waste management runs optimally requires government intervention in the form of supervision. Supervision is a management function that is closely related to the achievement of organizational goals, so that supervision in any organization is absolutely necessary. Suggestions that can be submitted are that the marine and fisheries service of the Riau Islands Province needs to formulate sustainable activities in the Coastal Zone and Small Islands in the Riau Archipelago Province. There are sanctions for people who manage coastal areas and small islands that are not in accordance with existing rules and policies.
Covid-19 Policy at the Village level: Analysis of P TC-19 in Handling Covid-19 in Panggungharjo Village Bagaskoro Nur Abu Yogar; Sakir Sakir; Satria Iman Prasetyo
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 14, No 2 (2022): December
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

The background of this study is the covid-19 virus outbreak which has an impact on the health sector in the Special Region of Yogyakarta (DIY). The problem urges the Panggungharjo Village Government to innovate public services, especially digital-based public services to minimize physical contact. Answering these problems, the Panggungharjo Village Government made Panggungharjo Covid-19 Response (PTC-19). Through PTC-19, it is expected to suppress the growth rate of the COVID-19 virus outbreak in the local area. The research method uses a qualitative type with a case study approach. The data in this study were obtained through in-depth interviews, as well as literature studies taken through a number of previous studies. The data obtained were analyzed using Qualitative Data Analysis Software with a cross tab feature in NVivo 12 Pro. In addition, the data analyzed also using interactive model techniques through three aspects of analysis, including: data reduction, data presentation, and drawing conclusions. The purpose of this study is to determine the public policy cycle in PTC-19. Researchers use William Dunn's public policy cycle theory which has three indicators, 1) Agenda Formulating, 2) Policy Formulation (Policy Implementation), 3) Policy Legitimacy (Monitoring and Evaluation). This theory makes it easier for researchers to identify the problems behind the creation of PTC-19, available facilities, and monitoring and evaluation of PTC-19.
SIKAP MASYARAKAT TERHADAP PEMILUPRESIDEN 2024 (Studi Kasus: DI Desa Jebeng Kecamatan Slahung) Yusuf Vreda Adi Wardana; Yusuf Adam Hilman; Jusuf Harsono; Bambang Widyahseno
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol 14, No 2 (2022): December
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

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Abstract

Presidential election is a form of democracy that is implemented in Indonesia. In this case, the community responds with various perceptions. People's attitudes in responding to the presidential election that will be held in 2024 have various kinds. This study uses a qualitative descriptive method with interview techniques with informants, namely the people of Jembeng Village, Slahung District. The use of this method as a way to strengthen the data that will be obtained by researchers. And the use of the documentation method is to match the findings in the field with community responses. The results of this study are the people of Jebeng Village, Slahung District, know about the presidential election through billboards that are installed on the side of the road. The public also has knowledge about the 2024 presidential election and the chances of a candidate pair winning.
Masyarakat Dan Tata Kelola Sumber Daya Air: Partisipasi Dan Kontestasi Pengelolaan Sumber Daya Air Di Gunung Kawi, Kabupaten Malang irza khurun'in; Genta Mahardhika Rozalinna
Interaktif : Jurnal Ilmu-Ilmu Sosial Vol. 13 No. 1 (2021): INTERAKTIF: Jurnal Ilmu-ilmu Sosial
Publisher : Fakultas Ilmu Politik dan Ilmu Sosial, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.interaktif.2021.013.01.5

Abstract

Krisis air telah menjadi fenomena global. Kerentanan atas ketersediaan air menjadi hal yang semakin meluas di Indonesia. Bencana kekeringan dan krisis air bersih menjadi tantangan yang akan semakin intens dihadapi masyarakat Indonesia. Kabupaten Malang merupakan salah satu kabupaten di Jawa Timur yang memiliki potensi sumber daya air yang cukup kaya. Meski memiliki 48 sumber mata air yang tersebar di 33 kecamatan, krisis air menjadi salah satu permasalahan yang mengancam Kabupaten Malang. Pada tahun 2012 terdapat 13 kecamatan dari total 33 kecamatan di Kabupaten Malang yang mengalami krisis air. Terjadinya krisis air pada daerah yang memiliki sumber daya air yang melimpah mengindikasikan adanya persoalan yang sedang terjadi dalam tata kelola sumber daya air. Paper ini memfokuskan pada pengkajian atas pengelolaan sumber mata air di wilayah Gunung Kawi, Kabupaten Malang, utamanya terkait dengan pola-pola partisipasi yang dilakukan oleh masyarakat dalam pengelolaan sumber daya berikut kontestasi kuasa yang terbangun. Paper ini berargumen bahwa kerentanan atas air dapat dikelola tatkala partisipasi masyarakat menjadi pondasi dalam tata kelola sumber data. Namun demikian, perkembangan dalam pengelolaan sumber daya juga memicu tumbuhnya kontestasi kuasa antar aktor tatkala terjadi transformasi pemanfaatan sumber daya kearah profit ekonomi.

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