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E-Journal Of Cultural Studies
Published by Universitas Udayana
ISSN : 23382449     EISSN : -     DOI : -
Core Subject : Humanities, Art,
Cultural studies constitutes an interdisciplinary area critically discussing socio-political contexts of various cultural practices in society. Its focus is on the relation among such cultural practices and the power controlling them. Cultural studies was pioneered by the Centre for Contemporary Cultural Studies (CCCS) of the University of Birmingham, England, in 1960s. Unlike what has been a tradition in the modern epistemology, cultural studies is concerned with what human emancipation aims at. Therefore, cultural studies does not only refer to a theoretical-conceptual matter but also to the location and critical action in which it manifests itself.
Arjuna Subject : -
Articles 5 Documents
Search results for , issue "Vol 8 No 4 (2015): Volume 8, Number 4, November 2015" : 5 Documents clear
SOCIO-CULTURAL IMPLICATION OF BALINESE WOMEN WORKING ON CRUISE SHIP Oka, I Made Darma; Antara, Made; Mudana, I Gede
E-Journal of Cultural Studies Vol 8 No 4 (2015): Volume 8, Number 4, November 2015
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

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Abstract

The Balinese people tend to work on the cruise ship. In the last four years, the number of the Balinese women who work on the cruise ship has increased significantly, namely, by 33,84%. This present study is intended to analyze the socio-cultural implication of the Balinese women who work on the cruise ship as part of the tourism industry. Qualitative data are used in the present study. The data were analyzed qualitatively. The result of the study shows that the Balinese people were proud of being employed on the cruise ship as they had the opportunity to see the other countries which they had never dreamed of visiting. The socio-cultural life of the countries they had visited was unique and was completely different from the Balinese socio-cultural system. The socio-cultural life of the Balinese women who were employed on the cruise ship can be divided into; (a) the social implication; being employed on the cruise ship enabled them to improve the social status of themselves and their families, and (b) the cultural implication; being employed on the cruise ship enabled them to understand and conserve their culture. They acknowledged that their strong cultural tradition could impede them from being employed on the cruise ship. The paternal traditional life which is attached to the Balinese people and benefits the Balinese people sometimes cause the Balinese people to hesitate to be employed on the cruise ship.
WOMEN AND ACCESSORIES: BUSINESS OPPORTUNITY AND CRAFT INDUSTRY Arsa, I Ketut Sida
E-Journal of Cultural Studies Vol 8 No 4 (2015): Volume 8, Number 4, November 2015
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

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Abstract

This study is intended to describe the current life style of women which contributes to the development of craft industry, especially the industry of accessories in Bali. In this case, women are used as the subject made use of by the capitalist, that is, the producer of accessories used as the object. The data on the relationship between the craft industrial element, especially the industry of accessories, with the life style of women were obtained using observation and in-depth interview techniques.  The theory of consumerism developed by Jean Baudrillard was used to analyze the field data. The result of the study showed that the stylish performance had caused women to be consumptive. In this case, women had been the most potential target of the market share; therefore, the capitalist perpetually developed new mode or trend. In this way, women were made to follow the newest trend, meaning that their desire had been inspired by various trends which had been developed by the accessory business persons from time to time. Such a phenomenon could be clearly seen when the discourse of “Ajeg Bali” was made to be popular, and when the civil servants, private employees and students were obliged to wear the Balinese traditional dress. Accessories were attached to the woman’s blouse to make it more interesting. It seemed that dress and accessories could not be separated from one another to make performance more perfect. Such a phenomenon contributed to the garment industry and craft industry in order to meet what is desired by the Balinese women.
BALISEERING GENEALOGY: DECONSTRUCTING THE DUCTH COLONIAL EDUCATION IN NORTH BALI AND ITS IMPLICATION IN GLOBALIZATION ERA Pageh, I Made; Kumbara, A.A Ngurah Anom; Wirawan, A.A. Bagus; Sukardja, Putu
E-Journal of Cultural Studies Vol 8 No 4 (2015): Volume 8, Number 4, November 2015
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

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Abstract

Baliseering in education hides the motives of the colonial ideological interest which are inserted in various colonial policies; it is hegemonic in regard to its structure and culture and has widely affected North Bali. In this present study, the qualitative method was used. In other words, the data were collected through interview, observation, and library research. The data were analyzed using the genealogic concepts of knowledge, domination, and hegemony (Foucault, Gramsci, and Giddens). However, the data which were related to education were eclectically analyzed using the concepts proposed by Bourdieu, Paulo Freire, and Ivan Ilich. The result of the study shows that genealogically Baliseering in education hide the colonial ideology and interest which was inserted in various discourses of colonization and hegemony in the society’s structure and culture with its wide impact. The motivation of Baliseering was obtaining cheap human resources in the bureaucratic modernization and making Bali an exotic tourist destination. The structure and culture of the Balinese people were created in a dominative and hegemonic way through hegemonic and colonial concepts in the traditional villages ‘Desa Pakraman’ in Bali. Its implication was highly wide; the political structure had been made to be hegemonic. In addition, ethnocentrism, primordialism, and colonization had been made to appear in both formal and informal education, causing liberalism and internationalism to appear. Apart from that, education had been made to be marginalized for the poor.
THE STRUGGLE OF TOURISM MANAGEMENT OF TANAH LOT CULTURAL HERITAGE IN BERABAN VILLAGE, TABANAN Laksmi, A.A. Raka Sita; Ardika, I Wayan; Wirawan, A.A. Bagus; Mudana, I Gede
E-Journal of Cultural Studies Vol 8 No 4 (2015): Volume 8, Number 4, November 2015
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

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Abstract

The struggle of management of Tanah Lot tourism interest cultural heritage is a conflict among Tabanan government, CV Aryjasa Wisata, and Beraban people because of the unsatisfactory of the community toward the involvement of CV Aryjasa wisata. The problems in this research are (1) how is the dynamics of the struggle in managing tourism interest cultural heritage Tanah Lot, (2) what is the ideological background of the struggle in managing tourism interest of Tanah lot, and (3) what is the meaning of the struggle of management of Tanah Lot tourism interest. They are analyzed by applying theory of practice (Bourdieu), theory of power and knowledge (Foucault), and theory of communicative acts (Habermas). Data collection is conducted by technique of observation, interview, and documentation. The result of the research shows, firstly, the dynamics of the struggle is a historical continuity and discourse discontinuity started from the emergence of the idea in 1971 until 2011 which produced four systems of management which covered personal, contract, collaboration and partnership. The practical struggles includes system of management, position of operation manager, ownership of cultural heritage, and the struggle of power. The representation of the struggle’s result is in the form of management board construction and operation management. Secondly, the ideological background of the struggle covers capitalism, tourism, and tri hita karana. Thirdly, the meaning of the struggle covers; democratization strengthen, community empowerment, cultural heritage preservation, and the needs of the tourism industry image.
POWER OF MEDIA IN INDUSTRIALIZATION OF BALINESE POP MUSIC Ardini, Ni Wayan; Wirawan, A.A Bagus; Suarka, I Nyoman; Sugiartha, I Gede Arya
E-Journal of Cultural Studies Vol 8 No 4 (2015): Volume 8, Number 4, November 2015
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

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Abstract

The development of technology, the economic system, and the culture of new music, has caused the Balinese pop music to be industrialized since 1990s. The existence of many recording studios and musicians (composers, singers, and music players) and many other related products all over Bali has also contributed to this. Through the recording products, various types of direct performances and so forth have caused the Balinese pop music to be the commodity of the capitalistic pop culture which is preferred by society. Such industrialization is formed by the power of media (musicians), capitalistic power (the capital owner such as the producer/recording studio owner), and the power of media. This present study was conducted in order to identify the phenomenon of one of three powers in such industrialization, namely, the power of media, especially television. The result of the study shows that the power of television media in the industrialization of the Balinese pop music is the resource which contributes to the distribution of products which are produced for the market or the prospective market in Bali. The television studio which plays the greatest role is the Bali TV. It was established in 2002, namely, the year when the political decentralization in Indonesia started, following the reformation era which started in 1998. Through the regional autonomy, the ethnical local cultures in Indonesia, including the Balinese pop music, were empowered. The Bali TV with “Ajeg Bali” as its ideology has what is called “Klip Bali”, “Tembang Bali” (100% local)”, and “Samatra Artis Bali” programs. The viewers from all over Bali like such programs very much. The more often they are presented (viewed and listened to), the more the Balinese pop music products obtain the promotional and marketing value. A great number of products, including the Balinese pop music, are continuously introduced to the society. The power of media has developed into capitalism and the Balinese community has become the object of its consumption.

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