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Journal : Eumpang Breuh: Jurnal Pengabdian Masyarakat

Increase the production of giant mud crab (Scylla serata) through the Bieng Samudra Cage in Pauh Tanjung Village River Farmer Group, Langsa City Fadlon Haser, Teuku; Febri, Suri Purnama; Putri, Kartika Aprilia; Persada, Andri Yusman; Sari, Herlina Putri Endah; Syardiansah, Syardiansah; Syahriandi, Syahriandi; Radhiah, Radhiah; Harahap, Antoni; Acha, Basyarudin
Eumpang Breuh : Jurnal Pengabdian Masyarakat Vol 3 No 1 (2024): EUMPANG BREUH : Jurnal Pengabdian Masyarakat
Publisher : Fakultas Pertanian, Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/ebjpm.v3i1.10300

Abstract

Potential for the development of the mangrove crab business in the coastal area of the city of Langsa, which has a fairly large mangrove forest area and produces abundant mangrove crab resources. However, some of the results of the study stated that the exploitation and the absence of restrictions on the size of the capture of mangrove crabs resulted in a decrease in the number of catchments by fishermen because the condition of crab stock in nature has decreased. The purpose of dedication is to provide education and training to fishermen about selling mangrove crabs, which is more prioritized than fattening results from direct catches from nature, and to increase the production of mud crabs by utilizing local materials. The next goal is the management of crab capture. Implementation of dedication is carried out through socialization and training for coastal communities and fishermen in Sungai Pauh Tanjung Village, Langsa City. The results of the implementation of community service activities contribute to increasing skills and added value, as well as increasing the production of mangrove crabs through the use of Samudra being cages and the use of local materials as potential feed for fattening mangrove crabs before being sold at the market.
Packaging Techniques and Marketing Strategies in Aglonema Ornamental Plant Business in Langsa City Hanisah, Hanisah; Indra, Siti Balqies; Ariska, Raja Novi; Fadly, Fahmy; Febri, Suri Purnama; Haser, Teuku Fadlon; Syahriandi, Syahriandi; Radhiah, Radhiah; Harahap, Antoni; Acha, Basyarudin
Eumpang Breuh : Jurnal Pengabdian Masyarakat Vol 3 No 1 (2024): EUMPANG BREUH : Jurnal Pengabdian Masyarakat
Publisher : Fakultas Pertanian, Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/ebjpm.v3i1.10301

Abstract

Ornamental plants are plants that are planted and cared for aesthetic and beauty purposes. Ornamental plants are often used in decorative horticulture, landscaping, and interior design. Algonema is a type of ornamental plant that is popular and often found. Aglaonema has wide, colorful leaves, which often have interesting patterns or patterns. Several varieties of Aglaonema have green leaves with white, red, yellow spots, or a combination of these colors. The high demand for aglonema plants opens up opportunities for producers to commercialize them in and out of the city. However, to achieve the target of marketing outside the city, plant packaging is something that must be considered so that the plants can reach consumers properly and intact. The purpose of this service is to find the right packaging for marketing Aglonema outside the region and determine an efficient marketing strategy to reach consumers and increase marketing. The PKM activities carried out include: mentoring and outreach regarding suitable, inexpensive and safe aglonema packaging techniques for sales outside the region as well as developing a sales strategy to reach a wider range of consumers; business model mapping based on determining target consumers that have been determined by partners; register partners on e-commerce platforms and marketplaces to facilitate the product sales process and reach wider consumers; assistance with e-commerce and marketplace applications to partners; and within a period of 3 months, the service team evaluates the use of e-commerce and marketplaces. After the service is carried out, partners have knowledge about packaging techniques and marketing strategies for aglonema ornamental plants so that partner income increases.