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Dewa Ayu Putu Adhiya Garini Putri
Universitas Pendidikan Nasional
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Journal : Jurnal ABDINUS : Jurnal Pengabdian Nusantara

 1 
Peningkatan Ketahanan Ekonomi Keluarga Melalui Pemberdayaan Ibu Rumah Tangga dalam Pemasaran dan Olahan Kerupuk Kulit Ikan di Kampung Bugis Wafid Azizah; Kadek Devi Kalfika Anggria Wardani; Dewa Ayu Putu Adhiya Garini Putri
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 6 No 3 (2022): Volume 6 Nomor 3 Tahun 2022
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v6i3.17606

Abstract

The problem that occurred in Serangan Village, precisely in Bugis Village, was the decline in family economic income caused by the Covid-19 Pandemic and this was a challenge for researchers to overcome the low family economic income and increase the entrepreneurial spirit of housewives in the area. Seeing from the potential of the surrounding environment that is dominant in marine products, therefore researchers have a program in the form of empowering housewives in processing and marketing a processed product in the form of fish skin crackers by utilizing digital marketing in situations like this. With this empowerment, it is hoped that it will be able to encourage housewives to help the family economy. The purpose of this empowerment is so that later researchers can provide new ideas about processing fish skin crackers and in marketing them. Where the target to be achieved is that housewives can help the family's economic resilience during the current pandemic. The results and outputs obtained by the researchers are that housewives are able to make innovations in terms of taste as well as packaging and marketing of fish skin crackers.
Co-Authors Abe Pramuda Wardana Sudarta Adhi Kusuma Putra Adie Wahyudi Oktavia Gama Agus Ariana, I Komang Anak Agung Ayu Bintang Janandewi Anak Agung Gde Alit Wiradyatmika Anak Agung Putu Yoga Pratama Arnesia Udariani Budiarnaya, Putu Caroline Febriyanti Mengo Lengur Decky Cipta Indrashwara Devita Monica Dewa Ayu Susanti Dewi Dewa Gede Agung Juniawan Diah Yonita Bella Gede Agus Suryanatha Gede Aldian Pradila Samita Gede Humaswara Prathama Gusi Putu Lestara Permana Hayu Mas Wrespatiningsih I Gede Adi Pramesta I Gusti Ngurah Nyoman Wismantara I Komang Muliawan I Made Agus Ariawan I Made Oka Suryanata I P. Alit Suthanaya I Putu Agus Esta Hendrawan I Wayan Gede Darma Yoga I Wayan Sutama Ida Ayu Laksmi Nirmala Sari Ida Bagus Puniardhi Isabha Pidada Ida Bagus Suryabrata Insani Nurul Hayati Joao Ficher John Timotius Junieargo Kadek Devi Kalfika Anggria Wardani Kadek Dika Pramana Putra Kadek Prasilia Candra Dewi Ketut Antriksa Kornelisen Mario Kesin Herin Lelia Petronila Gusmao Freitas Made Abdi Wiguna Messias Da Costa Boavida Nabila Shintya Dewi Dewi Ni Kadek Lelyani Ni Luh Putu Sariani Ni Made Pamela Narindra Putri Ni Made Widyaningtyas Dwi Utami Ni Nengah Rupadi Kertiriasih Ni Nyoman Ayu Sariningsih Nilton Da Conceicao Marques Nuraga, Ketut Putu Ariawan Putu Christian Dita Nugraha Putu Galuh Gita Anindya Putri Ravika Nur Melinda Riyan Fadillah Roger Bastiano Lica-Lica Dias Marcal Vidya Shania Devi Wafid Azizah