Claim Missing Document
Check
Articles

Found 18 Documents
Search

FUNGSI MANAJEMEN PUBLIC RELATIONS PADA KAMPANYE POLITIK Damayanti, Novita
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 9, No 4 (2010)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Presidential election is part of democracy system in Indonesia. The backbone of political campaign for election is found within power of communication. Public relations are  the tool of political campaign that have manage­ ment function such as: researching, planning, implementing and evaluating an array of communication activities. Frame political public relations in political campaign are : image management, information management, media management, and internal communication.
WAYANG DAN KOMUNIKASI IDEOLOGI Sebuah Tinjauan Simbolik Komunikasi dan Ideologi – Politik Damayanti, Novita
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 10, No 1 (2011)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

WAYANG DAN KOMUNIKASI IDEOLOGISebuah Tinjauan Simbolik Komunikasi dan Ideologi – Politik
ANALISIS SEMIOTIKA IKLAN POLITIK PILPRES 2009 Damayanti, Novita
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 10, No 4 (2011)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ANALISIS SEMIOTIKA IKLAN POLITIK PILPRES 2009
PROFESI PUBLIC RELATIONS DI INDONESIA DALAM KAJIAN GENDER Damayanti, Novita; Saputro, Dio Herman
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 16, No 1 (2017)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Studi public relations di Indonesia dalam persepktif gender belum berkembang dibandingkan dengan negara-negara maju. Penelitian ini bertujuan untuk mencermati profesi public relations sector swasta lebih dominan maskulin atau feminism dan menggali lebih dalam mengenai indikasi feminitas dan maskulinitas pada profesi public relations sector swasta. Peneliti mengembangkan kerangka konseptual profesi public relations sebagai profesi gender dari tiga teori yakni kontruksi realitas social untuk memahami bagaiamana peran gender pada profesi public relations dikontruksi, teori social rules untuk menganalisa indikasi keseteraan gender pada profesi public relations, dan genderlect styles untuk menganalisa perbedaan persepsi PR wanita dan pria. Dua praktisi PR pria dan dua praktisi PR wanita dikaji dengan observasi partisipasi, diwawancarai, dan ditelaah dengan metode penelitian fenomenologi. Hasil penelitian menunjukkan bahwa profesi PR di perusahaan swasta cenderung lebih dominan maskulin daripada feminism namun pada industry perhotelan profesi public relations menjadi feminism-oriented profession menurut nilai hospitality. Peneliti juga menemukan adanya indikasi maskulinitas pada sektor swasta dan feminisasi pada sektor industri perhotelan karena stuktur dimensi budaya nasional Indonesia sebagai Negara maskulin, identitas perusahaan, kebutuhan perusahaan, kebijakan perusahaan, dan preferensi menejemen. Kebanyakan responden dalam penelitian ini mempersepsikan indikasi feminitas dan maskulinitas merujuk pada atribut komunal dan agentik. Pada situasi tertentu praktisi PR dalam penelitian ini memainkan peran yang berbeda bukan berdasarkan atribut komunal dan agentik.
KOMUNIKASI TRANSENDETAL (SUATU TINJAUAN DARI DIMENSI ILMU ANTROPOLOGI METAFISIKA) Damayanti, Novita
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 10, No 2 (2011)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

KOMUNIKASI TRANSENDETAL (SUATU TINJAUAN DARI DIMENSI ILMU ANTROPOLOGI METAFISIKA)
KEGIATAN MEDIA RELATIONS DEPARTEMEN PENDIDIKAN NASIONAL DALAM SOSIALISASI UJIAN AKHIR NASIONAL Damayanti, Novita; Santoso, Prasetya Yoga
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 11, No 1 (2012)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

A Media relation is the important part of the public relations in Indonesia government department of education. UAN is the sensitive issue that government needs public relations to work with journalist. Press conference, press visit, press gathering, briefing press, and media center are the activities of Media relations in national departemen of education.
STRATEGI KAMPANYE POLITIK PASANGAN JOKOWI-JK PADA POLITIK PEMILIHAN PRESIDEN 2014. Damayanti, Novita; Hamzah, Radja Erland
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 16, No 2 (2017)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kampanye politik pasangan Jokowi-Jk pada Pemilihan Presiden 2014 berhasil memenangkan hati rakyat Indonesia dengan terpilihnya pasangan tersebut. Pada Pilpres ini muncul sosok yang berbeda dengan gayanya yang sederhana dan dekat dengan rakyat.  Kampanye politik Jokowi – Jk pada Pilpres 2014 memiliki keunikan tersendiri dan berhasil memenangkan pemilihan presiden. Maka penelitian ini bertujuan untuk mengetahui bagaimana strategi kampanye politik pasangan Jokowi-JK capres-cawapres Pilpres 2014. Teori dan konsep yang digunakan pada penelitian ini: komunikasi politik, kampanye politik, debat politik dan pencitraan. Metode penelitian menggunakan pendekatan kualitatif dengan paradigma konstruktivisme. Metode pengumpulan data dengan wawancara, analisis dokumen serta menggunakan metode studi kasus pada penelitian ini.Strategi kampanye politik Jokowi-JK dalam Pilpres 2014 adalah kerja nyata dengan rakyat. Implementasi kampanye yang dilakukan pada saat itu adalah blusukan, pesta rakyat, partisipasi masyarakat, dankampanye rakyat. Slogan salam dua jadi serta kerja menjadi bagian dalam kampanye tersebut. Ikon kemeja kotak-kota dan kemeja putih menjadi simbol bagi pendukung Jokowi-JK
Konstruksi Makna Tayangan “Indonesia Bersatu” Debat Capres-Cawapres PILPRES 2009 DI Metro TV Damayanti, Novita
WACANA, Jurnal Ilmiah Ilmu Komunikasi Vol 12, No 1 (2013)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research focus the constructive meaning from Metro Tv on presidential and vice-presidentcandidacy debate in Presedential election 2009. Qualitative research method with a constructiveparadigm is used in this research. A case study approach is seen to best describe the political publicrelations activities in this research. This research is divided into two parts, first, a visual framinganalysis on Metro TVThe findings showed that the meaning construction on Metro TV in a debate broadcast In “Indonesiabersatu” through a frame: The debate 2009 which is a democratic party of a political event of theIndonesians. The constructive meaning broadcasted on Metro Tv tries to give an understanding to theIndonesians especially the viewers to become a rational voters, not an emotional ones by broadcastinga discussion on the presidential debate 2009.
Pengaruh Metode KWL (Know Want to Learn) terhadap Keterampilan dan Minat Membaca Siswa Budianti, Yudi; Damayanti, Novita
Indonesian Journal of Primary Education Vol 1, No 2 (2017): Indonesian Journal of Primary Education
Publisher : Universitas Pendidikan Indonesia (UPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/ijpe.v1i2.9311

Abstract

This research was conducted based on the low of the students’ skill and reading interest in Indonesian Subject in the fifth grade students of Madrasah Ibtidaiyah (MI) At Taubah Bekasi. This research was purposed to know the influence of the usage of Know Want To Learn (KWL) methode to the skill and reading interest of the short story in the fifth grade of Madrasah Ibtidaiyah At Taubah Bekasi in the educational year 2016/2017.The research methode used was experimental research methode using quasi experimental design with nonequivalent group design. The subject of this research was the students of VA class as an experimental class as many 25 students and class VB as a control class as many 25 students.The research result of the Reading Skill based on the result of the hypothesis test in experimental class was 9,307 and in the control class was 8,106 with dk 24 significant level α = 0,05. It was gained ttable 1,710 tcount ttable (9,307 1,710) thus Ho was rejected dan H1 was accepted. Meanwhile, the reading interest based on the result of the hypothesis test in experimental class was 6,221 and in the control class was 4,083 with dk 24 significant level α = 0,05. It was gained ttable 1,710 tcount ttable (6,221 1,710) thus Ho was rejected dan H1 was accepted. Thus, Know Want To Learn (KWL) methode had a positive influenced to the students’ skill and reading interest.
CORPORATE SOCIAL RESPONSIBILITY (CSR) PT. SIDO MUNCUL TBK Damayanti, Novita; Arief, Muminto; Rachmawati, Syifa
JURNAL PUSTAKA KOMUNIKASI Vol 1, No 2 (2018)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

CSR activities are the company's contribution to society by balancing attention to economic, social, and environmental aspects as one of the determinants of good reputation. Research wants to know how the implementation and categorization of PT Sido Muncul CSR in maintaining reputation. The concept used is the Triple Bottom Line and the Theory of Excellence in Public Relations. The Triple Bottom Line concept to explain companies that want to be sustainable and guarantee the company's business continuity must pay attention to the concept of 3P (profit, people, planet). Excellence in public relations, to identify the communication model that PR is implementing in carrying out its role or function for the organization or company. The research approach to research is qualitative with the method used is a case study. The results of the research obtained are in every CSR program activity that is routinely carried out by PT. Sido Muncul practices a two way asymmetrical model because PR implements unbalanced two-way communication, where companies and communities do not attempt to adapt themselves to common interests, to change the public to fit the goals or objectives of the organization.