Garuda - Garba Rujukan Digital

Assistance and Management of E-Commerce and Digital Marketing in Pujon Kidul Tourism Village Iqbal Ramadhani Fuadiputra; Fauzik Lendriyono; Titiek Ambarwati
Kontribusia : Research Dissemination for Community Development Vol 5 No 2 (2022): Kontribusia Agustus 2022
Publisher : OJS Universitas Muhammadiyah Gresik

In this service program, the devotees try to respond to issues related to the development carried out by the Pujon Kidul tourist village, especially in increasing merchandise sales and introducing several new tourist destinations in Pujon Kidul. Because of the information obtained, the trend is also increasingly erratic during a pandemic like today. This has encouraged the service team to provide some touch of technology, especially in marketing. Through the digital marketing and e-commerce development program, our community service team hopes that with this program, the community will experience an increase both in terms of income and visits to tourist attractions that are running now. This program hopes that it will also introduce potential outside of Café Sawah, owned by Pujon Kidul. This program is also appropriate because, during a pandemic like this, a decrease in the number of visitors has also been experienced in Pujon Kidul. With the introduction of other potential villages, it is hoped that the attractiveness and capacity accommodated will be in the Rice Field Café and different potentials. The method used in this service process is to use digital marketing and e-commerce as a solution to increase visits and sales of products owned by BUMdes Pujon Kidul. Social media is one of the media used to increase interest and visits to the tourist village of Pujon Kidul. Measuring success can be calculated from direct visits to tourist attractions and visits to Pujon Kidul's social media. Based on the results of visits from both social media and tourist attractions, there has been an increase for followers at 11,800, and for holidays, there has been an increase to 6500 tourists visiting. The results of e-commerce and digital marketing training are expected to provide other income regularly for citizens who depend on their life from Pujon Kidul tourism.

The Effect of Electronic Word of Mouth, Brand Image, and Brand Trust on Consumer Purchase Decision on Camille Organic Beauty Face Mask Alifda Dizzania Oktaviani; Dicky Wisnu Usdek Riyanto; Iqbal Ramadhani Fuadiputra
Jurnal Manajemen Bisnis dan Kewirausahaan (JAMANIKA) Vol. 2 No. 03 (2022): SEPTEMBER
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v2i03.22736

This study aims to determine the effect of electronic word of mouth, brand image, and brand trust on purchasing decisions of consumers of organic face mask Camille beauty in the city of Malang. This type of research is quantitative research. The sampling technique uses purposive sampling. The sample in this study was 166 respondents. The data collection technique used a questionnaire in the form of a google form which was distributed online through social media and analyzed using SPSS version 25. The results showed that electronic word of Mouth had a positive and significant effect on buying decisions. Brand Image has a significant effect on purchasing decisions. Brand Trust has a positive and significant effect on purchasing decisions. electronic word of mouth, brand image, and brand trust simultaneously on purchasing decisions, the three independent variables have the same positive and significant effect on purchasing decisions.

The Effect of Electronic Word of Mouth, Brand Image, and Brand Trust on Consumer Purchase Decision on Camille Organic Beauty Face Mask Alifda Dizzania Oktaviani; Dicky Wisnu Usdek Riyanto; Iqbal Ramadhani Fuadiputra
Jurnal Manajemen Bisnis dan Kewirausahaan (JAMANIKA) Vol. 2 No. 03 (2022): SEPTEMBER
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v2i03.22736

This study aims to determine the effect of electronic word of mouth, brand image, and brand trust on purchasing decisions of consumers of organic face mask Camille beauty in the city of Malang. This type of research is quantitative research. The sampling technique uses purposive sampling. The sample in this study was 166 respondents. The data collection technique used a questionnaire in the form of a google form which was distributed online through social media and analyzed using SPSS version 25. The results showed that electronic word of Mouth had a positive and significant effect on buying decisions. Brand Image has a significant effect on purchasing decisions. Brand Trust has a positive and significant effect on purchasing decisions. electronic word of mouth, brand image, and brand trust simultaneously on purchasing decisions, the three independent variables have the same positive and significant effect on purchasing decisions.

The Effect of Transformational Leadership on Job Satisfaction Mediated by Organizational Citizenship Behavior (OCB) Tran Sida Yulia Ningsih; sandra irawati; iqbal ramadhani fuadiputra
Jamanika (Jurnal Manajemen Bisnis dan Kewirausahaan) Vol. 3 No. 02 (2023): JUNE
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v3i02.26831

This study aims to determine how transformational leadership influences employee performance, and whether OCB variables can mediate the relationship between transformational leadership style and employee performance. This research was conducted on employees of the General Sector of the Probolinggo Regency Food Security and Agriculture Service with a total of 30 respondents. The sampling technique in this study used saturated sampling where all populations were sampled. Data collection in this study used a questionnaire which was analyzed with a scale range and Partial Least Square (PLS) 4.0. The results of calculating this scale range show that transformational leadership is at a high level, employee performance is in the high category, and Organizational Citizenship Behavior is in the strong category. The results of this study indicate that transformational leadership has a positive and significant effect on employee performance. Transformational leadership has a positive and significant effect OCB. Organizational citizenship behavior (OCB) has a positive and significant effect on employee performance and is able to mediate the effect of the relationship between transformational leadership on employee performance.

The Effect of Career Development and Work-Life Balance on Employee Productivity Deppy Arilawati; Achmad Mohyi; Iqbal Ramadhani Fuadiputra
Jamanika (Jurnal Manajemen Bisnis dan Kewirausahaan) Vol. 3 No. 03 (2023): SEPTEMBER
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v3i03.29312

The purpose of this study is to determine the effect of career development and work-life balance on employee work productivity. The type of research used is quantitative research. Data collection by distributing questionnaires using 60 respondents. The data analysis technique uses a range of scale analysis and multiple linear regression analysis. Testing the research hypothesis using partial testing (t-test) and simultaneous testing (F-test). The research results explain career development in the good category, work-life balance in the very good category and work productivity in the very high category. Career development has a significant effect, work-life balance has a significant effect. The simultaneous influence of career development and work-life balance has a significant effect on employee work productivity. It can be concluded that the better the career development and work-life balance, the higher the level of employee productivity.

The Effect of Transformational Leadership on Job Satisfaction Mediated by Organizational Citizenship Behavior (OCB) Tran Sida Yulia Ningsih; sandra irawati; iqbal ramadhani fuadiputra
Jamanika (Jurnal Manajemen Bisnis dan Kewirausahaan) Vol. 3 No. 02 (2023): JUNE
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v3i02.26831

This study aims to determine how transformational leadership influences employee performance, and whether OCB variables can mediate the relationship between transformational leadership style and employee performance. This research was conducted on employees of the General Sector of the Probolinggo Regency Food Security and Agriculture Service with a total of 30 respondents. The sampling technique in this study used saturated sampling where all populations were sampled. Data collection in this study used a questionnaire which was analyzed with a scale range and Partial Least Square (PLS) 4.0. The results of calculating this scale range show that transformational leadership is at a high level, employee performance is in the high category, and Organizational Citizenship Behavior is in the strong category. The results of this study indicate that transformational leadership has a positive and significant effect on employee performance. Transformational leadership has a positive and significant effect OCB. Organizational citizenship behavior (OCB) has a positive and significant effect on employee performance and is able to mediate the effect of the relationship between transformational leadership on employee performance.

The Effect of Career Development and Work-Life Balance on Employee Productivity Deppy Arilawati; Achmad Mohyi; Iqbal Ramadhani Fuadiputra
Jamanika (Jurnal Manajemen Bisnis dan Kewirausahaan) Vol. 3 No. 03 (2023): SEPTEMBER
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v3i03.29312

The purpose of this study is to determine the effect of career development and work-life balance on employee work productivity. The type of research used is quantitative research. Data collection by distributing questionnaires using 60 respondents. The data analysis technique uses a range of scale analysis and multiple linear regression analysis. Testing the research hypothesis using partial testing (t-test) and simultaneous testing (F-test). The research results explain career development in the good category, work-life balance in the very good category and work productivity in the very high category. Career development has a significant effect, work-life balance has a significant effect. The simultaneous influence of career development and work-life balance has a significant effect on employee work productivity. It can be concluded that the better the career development and work-life balance, the higher the level of employee productivity.

Pendampingan Metode Pembalajaran Kewirausahaan Dengan Sistem Bisnis Model Canvas Pada SMA Muhammadiyah 1 Malang Iqbal Ramadhani Fuadiputra; Kardina Yudha Parwati; M. Fika Fitriasari
Jurnal Pengabdian Manajemen Vol 1 No 2 (2022): Jurnal Pengabdian Manajemen
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jpmanajemen.v1i2.3413

The community service program proposed by the devotees will be carried out at SMA Muhammadiyah 1 Malang. The process of situation analysis and identification of problems with service partners was carried out on March 3, 2021. Based on the situation analysis process, the service found that entrepreneurship subject activities at SMA Muhammadiyah 1 Malang still need to be readjusted related to business details that must be built when setting up a business. Because of this need, we as a servant answer this by providing assistance with entrepreneurship learning methods with the canvas business model method. The purpose of the implementation of this service program is to provide knowledge and improve the skills of teachers in creating new businesses which will later be applied in entrepreneurship subjects at SMA Muhammadiyah 1 Malang. In this service, the servant will provide assistance to teachers in using the Business Model Canvas method. Through this service program, it is hoped that entrepreneurship subject teachers can apply it during the teaching and learning process.

IMPACT OF WORK FROM HOME POLICY IN THE BANKING SECTOR ON EMPLOYEE PERFORMANCE AND MOTIVATION Iqbal Ramadhani Fuadiputra; Ratya Shafira Arifiani
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 1 (2024): IJEBAR : Vol. 8, Issue 1, March 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i1.12592

The pandemic that is still continuing has made several business actors carry out various kinds of policy innovations so that their business continues to run, one of which is the implementation of Work From Home as one of the solutions. This is no exception in the banking sector whose services have switched to online, making employees change their habits at work who used to do their work offline now have to work at home to provide maximum service to the community. In addition to measuring the impact of Work From Home on employee performance, the research also examines the extent of employee motivation when they carry out Work From Home regulations in their offices. The research uses quantitative research methods which are also supported by various supporting literature reviews. The analysis tool in this study uses path analysis with SmartPLS 3.0 software. Respondents in this study were banking sector employees in the East Java region. The results showed that Work From Home has an effect on performance and Work Form Home is significant to worker motivation. Research is also supported by data based on viewer that has been done.

THE INFLUENCE OF TOTAL QUALITY MANAGEMENT (TQM) APPLICATION ON OPERATIONAL PERFORMANCE ON UD. "MATAHARI" TEMPE CRACKERS. RESTU JAYA Ringga Arisgi Wiyono; Fien Zulfikarijah; Iqbal Ramadhani Fuadiputra
JEES: Journal of Economic Empowerment Strategy Vol. 6 No. 1 (2023): Volume 6 Number 1, February 2023
Publisher : Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jees.v6i1.6222

For a company the best way to maintain optimal company conditions is to implement Total Quality Management (TQM). This study aims to determine the effect of implementing Total Quality Management (TQM) which is then realized in 4 basic pillars, namely customer focus, employee empowerment, continuous quality improvement, and fact-based management on operational performance at UD. Restu Jaya. The research sample used was 44 employees. Methods of data analysis using multiple linear regression, classical assumptions, and hypothesis testing. Based on the results of data analysis, the implementation of Total Quality Management (TQM) is proven to have a simultaneous effect on operational performance variables. However, there are several variables that have no partial effect on the operational performance variable, while those variables are employee empowerment and continuous quality improvement. While the variables focused on customers and management based on facts have a significant partial effect on operational performance variables

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