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All Journal MANAJEMEN DAN KEUANGAN Jurnal Mirai Management Kinerja: Jurnal Ekonomi dan Manajemen JURNAL WIDYA GANESWARA Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Bubungan Tinggi: Jurnal Pengabdian Masyarakat Surakarta Management Journal International Journal of Asian Business and Management (IJABM) Journal of Rural and Urban Community Studies
TRIO HANDOKO
Universitas Tunas Pembangunan Surakarta
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Journal : International Journal of Asian Business and Management (IJABM)

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Influence of Service Quality And Facilities on Visitor Satisfaction (New Royal Adventure Visitor Case Study) Rias Aji Pangestu; Trio Handoko Handoko; Zandra Dwanita Widodo
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5124

Abstract

This study aims to determine the effect of: (1) Service Quality, (2) Facilities, on New Royal Adventure visitor satisfaction either partially or simultaneously. This type of research is quantitative using primary data types. Testing the analysis of data quality using validity and reliability tests. This study used a purposive sampling method where the samples taken were from certain consideration data which were generally adapted to the objectives and research problems and the sample in this study totaled 100 respondents who were visitors to New Royal Adventure. Data collection techniques in this study by distributing questionnaires with a Likert scale and directly with the respondents. The results of this study by means of the t test show that the variables of service quality and facilities have a positive and significant influence on New Royal Adventure visitor satisfaction. Also, the F test shows that the variables of service quality and facilities have a positive and significant influence on New Royal Adventure visitor satisfaction. While the results of the R2 coefficient test have an Adjusted R Square value of 52,1%, which means that the variable visitor satisfaction is influenced by the variables contained in this research and the remaining 47,9% is influenced by other variables outside of this study such as destination image, tourist loyalty, and product quality
Co-Authors Achmad Choerudin Adrian Rahmadi Anisa Wahyuni Danvy Prifanda Darsono Darsono Elsa Masda Marlena, Kurniawati Darmaningrum LAKSONO SUMARTO, LAKSONO Mrihrahayu Rumaningsih(UTP Surakarta) Muhammad Nurhadi Sulistiyono Nani Meilawati Wardaningrum Rias Aji Pangestu Sri Wijiastuti Susilaningtyas Budiana Kurniawati Suyamto Suyamto Syahri Alhusin Zandra Dwanita Widodo