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All Journal Buletin Studi Ekonomi E-Jurnal Ekonomi dan Bisnis Universitas Udayana Forum Manajemen JURNAL MANAJEMEN DAN BISNIS EQUILIBRIUM Penamas: Journal of Community Service

I Komang Sumerta

Fakultas Ekonomi dan Bisnis Universitas Ngurah Rai, Bali, Indonesia

Author-ID : 2931451

Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Social Sciences Other

Published : 9 Documents Claim Missing Document

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PENGARUH TINGKAT PENGGUNAAN MEDIA SOSIAL DAN MOTIVASI TERHADAP MINAT BERWIRAUSAHA PADA MAHASISWA PROGRAM STUDI MANAJEMAN PERGURUAN TINGGI DI KOTA DENPASAR I Komang Sumerta; Ni Komang Redianingsih; I Made Baji Pranawa; Desak Nyoman Tri Indahyani
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.09.NO.07.TAHUN 2020
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

The role of social media is increasingly recognized in boosting business or brand performance. Developing creativity in entrepreneurship among students with the use of social media is a positive impact on the use of social media itself. The purpose of this study was to determine the level of use of social media and motivation towards entrepreneurship interests. This research was conducted at the College of Management Study Program located in the city of Denpasar. The sample used was as many as 100 people or about 90% of the total active students of management courses in high schools in the city of Denpasar. Data analysis techniques used are Multiple Linear Regression Analysis, Determination Coefficient, F Test and t Test. The results of analysis in this study indicate the level of use of Social Media has a positive and partially significant effect on Entrepreneurial Interest, it can be seen from the t-value of the variable Organizational Commitment is 8.417 is greater than the t-table value of 1.661. Motivation has a positive and partially significant effect on Entrepreneurial Interest, it can be seen from the t-count value of Organizational Culture variables is 5.736 greater than the t-table value of 1.661.

FISILIBILITY STUDY PENAMBAHAN VILLA PADA PT. BAGUS AGRO PELAGA DI KABUPATEN BADUNG (DENGAN PENDEKATAN ASPEK KEUANGAN DAN PEMASARAN) Bagus Arya Wijaya; I Komang Sumerta; Luh Putu Virra Indah Perdanawati
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.10.NO.03.TAHUN. 2021
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Tujuan penelitian ini adalah mengetahui layak tidaknya investasi penambahan villa yang dilakukan PT. Bagus Agro Pelaga ditinjau dari aspek pemasaran dan keuangan, dengan teknik analisis menggunakan Market Share, Payback Period, NPV Profitability Index, IRR, dan Average Rate of Return. Strategi pemasaran yang digunakan ialah mempertahankan tingkat kepuasan pelanggan yang tinggi, relationship marketing, dan penyiapan produk komplementer dengan konsep one stop shopping. Strategi penetapan harga yang digunakan adalah berdasarkan perceived value pricing yaitu harga ditentukan oleh kesan pembeli (persepsi) terhadap produk yang ditawarkan, dengan harga yang kompetitif sehingga semua pelanggan dapat terlayani dengan baik, dengan strategi promosi yang dilakukan berupa periklanan (advertising), personal selling, dan public relation. Hasil pengukuran aspek keuangan menunjukkan bahwa Payback Period = 5 tahun; Net Present Value positip = Rp. 9.201.370.532,-; Profitability Index = 2,06; Internal Rate of Return = 26,12% dan Average Rate of Return = 36%. Ditinjau dari berbagai aspek studi kelayakan yang diteliti, dengan lebih mendalam pada aspek pemasaran dan keuangan menunjukkan hasil yang positip. Sehingga rencana investasi penambahan villa pada PT. Bagus Agro Pelaga layak untuk dilaksanakan.

PENGARUH KREDIT SIMPAN PINJAM DAN LIKUIDITAS TERHADAP SISA HASIL USAHA PADA KOPERASI SIMPAN PINJAM BALI SINAR PANDAWA Ni Ketut Sukanti; Putu Gede Denny Herlambang; I Komang Sumerta; Wayan Pradia Anggi Wardani
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.10.NO.12.TAHUN.2021
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

The purpose of this study was to determine the effect of savings and credit loans and current ratio on the Time Result Operational Results (SHU) partially and simultaneously at the Bali Sinar Pandawa Cooperative, Sukawati Gianyar-Bali. The sampling method used in this study is saturated sampling. The number of samples in this study is 7 years of research data on credit loans, current ratio and Time Result Results (SHU). Data analysis techniques used include: Classic assumption test, multiple linear regression analysis, coefficient of determination analysis (adjusted R2), t test and F test and the data is processed using SPSS version 25.0 for windows. The results of the analysis show that savings and loan loans and the current ratio have a significant effect simultaneously on the Time Result Operating Results (SHU). Savings and loan variable and current ratio have a positive and partially significant effect on the Time Result Operating Results (SHU).

PENGARUH PROSES REKRUTMEN DAN PELATIHAN KERJA TERHADAP KINERJA KARYAWAN PADA PT. MOST BLUE RESORT & SPA GIANYAR Putu Gede Denny Herlambang; I Komang Sumerta; Ni Ketut Sukanti; Ni Luh Gede Indrawati
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.10.NO.11.TAHUN.2021
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

This study aims to determine the influence of recruitment and training on employee performance. Sampling method using saturated sample. Data were collected using the method of observation, interviews, and quitionaires. Respondents of the study by 55 employees at the PT. Most Blue Resort and Spa. The data analysis techniques used are quantitative and qualitative analyses. The program were used to perform data analysis is SPSS version 22 for Windows. These results indicate that recruitmen effect on employee performance at the PT. Most Blue Resort and Spa. Training effect on employee performance at the PT. Most Blue Resort and Spa. Recruitment and training has a positive affect on employee performance at the PT. Most Blue Resort and Spa.

Co-Authors Anak Agung Gede Rai Bagus Arya Wijaya Desak Nyoman Tri Indahyani Desak Nyoman Tri Indahyani I Gusti Putu Agung Widyagoca I Made Baji Pranawa I Made Baji Pranawa I Putu Agus Suwastawa I Wayan Suartina Kadek Aris Luh Putu Virra Indah Perdanawati Ni Ketut Sukanti Ni Komang Redianingsih Ni Komang Redianingsih Ni Luh Gede Indrawati Ni Putu Lia Utami Ni Putu Putri Ayu Wijayanthi Putu Gede Denny Herlambang Rahmayanti, Putu Laksmita Dewi Wayan Pradia Anggi Wardani

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