I Made Sarjana
Program Studi Agribisnis Fakultas Pertanian Universitas Udayana

Published : 29 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 29 Documents
Search

Market and Stakeholders Analyses on Ecotourism in Subak Sembung, Peguyangan Village, Denpasar City I Made Sarjana
E-Journal of Tourism Volume 3 Number 1 (March 2016)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (500.416 KB) | DOI: 10.24922/eot.v3i1.20935

Abstract

By developing new tourism destination, governments and people Bali want to realize sustainability tourism reached higher quality of life. Ecotourism is a part of alternative tourism which is implementing sustainable tourism ideology. Used multifunction term on optimizing rice field areas, Subak Sembung, Peguyangan Village, Denpasar City established ecotourism destination in 2015. They provide agriculture products and services to tourism who want refresh, relax, or learn farming activities in Subak Sembung’s Rice field areas by creating jogging track, pasar carik (market in rice field areas) etc. Subak sembung plants some excellent commoditie that they can grow up properly in lower areas of Bali like flower, nuts, sweet potatoes, ginger etc.
Strategi Peningkatan Partisipasi Perempuan dalam Kegiatan Penyuluhan Pertanian di Subak Sembung Kota Denpasar NI MADE DWI SUTRA PRAMASANTI; NI WAYAN SRI ASTITI; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.4, Oktober 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (263.688 KB) | DOI: 10.24843/JAA.2018.v07.i04.p03

Abstract

Strategy for Increasing Women's Participation in Agricultural Extension Activities in Subak Sembung of Denpasar City The study aims to determine alternative strategies to increase women’s participation in agricultural extension activities in Subak Sembung of Denpasar City. This study aims to identify how the stengths, weakness, opportunities, and threats of increasing the participation of woman in agricultural extension activities in Subak Sembung of Denpasar City, viewed from the internal environment aspect to investigate the strengths and weaknesses, and the external aspects to find out the opportunities and threats. The research location was in Subak Sembung, Peguyangan Village of Denpasar City, Bali Province. Respondents in this study were sixty-five people. Respondents were determined by purposive sampling to investigate the internal and external environmental factors of women in Subak Sembung of Denpasar City. This study used three analyzes: internal environment analysis, external environmental analysis, and SWOT analysis (strengths, weakness, opportunities, and threats). Women’s participation in the Subak Sembung of Denpasar City has been able to utilize their stengths to overcome theweakness and participation of women in Subak Sembung is able to take advantage of opportunities to overcome the threats. There are ten alternative of strategies: SO strategy, one of which is to sell goods that are needed by the market and contain high economic value. WO strategy they continuously learn through interesting material and extension method and have big business opportunities. ST strategy, it involves women in extension activities in order to have responsibilities and to share time for family and extension activities, and WT strategy is to make more efficient and modern agricultural extension (untilizing digital media) that can be seen anytime and anywhere without disturbing other important activities.
Persepsi Petani terhadap Pilihan Menjual Padi Kepada Penebas atau Perpadi (Kasus Subak Benel, Desa Kaliakah, Kecamatan Negara, Kabupaten Jembrana) I MADE PRASADA ARY WIRAWAN; I DEWA PUTU OKA SUARDI; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (128.836 KB) | DOI: 10.24843/JAA.2017.v06.i04.p11

Abstract

Farmers Perception Of Options To Sell Rice Penebas Or Perpadi(especially in Subak Benel, Kaliakah Village, Negara districts,Jembrana Regency) Various efforts have been implemented by the Provincial Food Crops Agency of Balito stabilize the price of grain, this is done by giving Funds of Rural EconomicEmpowerment Capital to the government for the purchase of rice. Although it hasbeen done from 2003, farmers are still selling it to Penebas with a bondage system.The purpose of this study to determine the perception of farmers to the choice ofselling rice to Perpadi or Penebas seen and differences in farmers' perceptions of thechoice of selling rice to Penebas or Perpadi. The research location is located in SubakBenel, Kaliakah Village, State District, Jembrana District. The analytical methodused is qualitative descriptive that aided with score, to answer the purpose ofresearch by using questionnaire. The results of this study indicate that the perceptionof farmers to the choice of selling rice to Perpadi better than to Penebas. This is seenin the achievement of the farmers' choice of selling paddy to Perpadi is very goodand to Penebas is good. The difference of Perpadi with Penebas is measured throughDifferent Test with SPSS Independent Sample T test program which the result of Sigvalue. Or p value of 0.004 where <0.05 then there is a statistically significantdifference in probability 0.05, the mean difference or mean of both groups is shownin Mean Difference ie .29559.
Motivasi Wisatawan Berkunjung ke The Sila’s Agrotourism di Desa Candikuning, Kecamatan Baturiti, Kabupaten Tabanan LEDI INUSUKA GINTING; I GDE PITANA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.1, Juli 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tourist Motivation Visiting The Sila’s Agrotourism in Candikuning Village, Baturiti Sub-District, Tabanan Regency The Sila’s Agrotourism is one of the most popular agrotourism in Bali with a capital-based agrotourism model. The purpose of the study was to analyze the characteristics of tourists and the motivation of tourists visiting The Sila’s Agrotourism. To achieve this goal, this research used descriptive analysis method. The number of samples was 100 people using accidental sampling method.The results of this study indicate that tourists visiting The Sila’s Agrotourism have various characteristics, seen from the place of origin, gender, age, occupation, sources of information and how to visit. Tourists visiting The Sila’s Agrotourism are generally dominated by domestic tourists. In addition, the biggest motivation of tourists visiting The Sila's Agrotourism is physical motivation (85.8%), followed by social motivation(83.75%), fantasy motivation (74.5%) and the last is cultural motivation (51%). The most dominant factor in physical motivation is to find a calm atmosphere and enjoy the cool natural atmosphere.
Dinamika Kepemimpinan Direktur CV. Dwi Jaya di Desa Sanggalangit Kecamatan Gerokgak Kabupaten Buleleng IRVAN MUTTAQIEN; WAYAN SUDARTA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.4, Oktober 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (305.81 KB) | DOI: 10.24843/JAA.2018.v07.i04.p04

Abstract

Leadership Dynamics of CV. Dwi Jaya’s Director in Sanggalangit Village, Sub- District of Gerokgak, Buleleng Regency The success of a company is influenced by the success of its employees. Employee success is influenced by the leadership dynamics of the director. CV Dwi Jayaagribusiness company is one of the companies engaged in the sale of fish seeds in the Sanggalangit Village of Gerokgak Sub-District, Buleleng Regency. The purpose of this research is to determine the level of leadership dynamics of the director and to investigate the levels of the three elements of leadership dynamics of directors in the company of cultivation and sale of fish seeds in CV Dwi Jaya. Descriptive analysis method was used to answer the purpose of the research. Effective human relations, decision-making process and control in leadership are the three variables in leadership dynamics that become the reference in this research.The result of descriptive analysis of leadership dynamics of director of CV Dwi Jaya is classified into a very good category with achievement score of 4.41. This can be seen from the three variables of leadership dynamics. Effective human relationship is categorized as very good with 4.45 achievement score, decision making process is very good with the score of 4.34 and leadership control is quite good with 4.41 score.
Dampak Festival Budaya Pertanian terhadap Kawasan Pertanian Di Desa Pelaga, Kecamatan Petang, Kabupaten Badung IDA AYU GDE PURNA DEWI; I WAYAN WINDIA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.10, No.2, Desember 2021
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Impact of the Agricultural Culture Festival on the Agricultural Area in Pelaga Village, Petang District, Badung Regency Agricultural Culture Festival in Pelaga Village, Petang District, Badung Regency is initiated to improve the image of agriculture, agritourism, nature conservation, creative economy, agricultural product transaction, and agricultural synergy. The purpose of the event is to increase tourist visits, product marketing, and the regional income of Badung Regency. This research aims to analyze the impact of the Agricultural Culture Festival on tourism image improvement in the North Badung region. This study uses qualitative methods. Primary data was collected through in-depth interviews with key informants and secondary data was obtained from literature in the form of books, journals, book reviews, online mass media, and other sources. The results showed that the implementation of the Agricultural Culture Festival on agricultural areas in Pelaga Village, Petang District, Badung Regency has a positive impact on the image of agriculture as a tourist attraction, agro-tourism development, nature conservation, creative economy, agricultural product transactions, and agricultural synergy. Suggestions from this research are that the Agricultural Culture Festival activities will further develop or add innovations so that people remain enthusiastic about participating in these activities and provide wider opportunities for local people in agricultural cultural festival activities. The agriculture and food office is expected to be able to add new activities to the implementation of agricultural cultural festivals with innovations such as coffee stands featuring local baristas, the election of Jegeg Bagus ambassadors, optimizing the role of the Women's Farmers Group and the local community, optimizing the role of students and creating young people as educational media. and investment. The existence of an increase in innovation activities at the implementation of agricultural culture festivals can develop and continue to be implemented. The continued implementation of these activities and the development of innovations are expected to increase the enthusiasm of the community, especially the Pelaga Village farmers in participating in these activities.
Model Partisipasi Petani dalam Pengembangan Agrowisata di Desa Kerta, Kecamatan Payangan, Kabupaten Gianyar I WAYAN DEDI SURYAWAN; I WAYAN WINDIA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.3, Juli 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (302.03 KB) | DOI: 10.24843/JAA.2018.v07.i03.p11

Abstract

Farmers Participation Model in Agrowisata Development in Kerta Village,Payangan District, Gianyar Regency. The model of farmer participation in agro-tourism development in Kerta Village,Payangan District, Gianyar Regency is an effort to find out the model of farmerparticipation and farmer participation level in agro-tourism development. The researchlocation is in Kerta Village, Payangan District, Gianyar Regency which is an agro areaof Gianyar Botanical Garden. The method of analysis used is descriptive qualitative.The results showed that the farmers participation model is as follows. (a) Aspects ofmindset; farmers are aware of the potential that exists in Kerta Village that can bedeveloped as agro-tourism. (b) Social aspects; farmers' participation in social aspectssuch as participating in garden arrangement, diversification of commodity diversity,there is also agreement or cooperation between farmer society to sacrifice their land foragro-tourism such as for road and treking. (c) Aspects of artifacts / possessions; peasantcommunity participation in view of the material aspects include the garden andagricultural products, huts / huts for rest, parking lots and public toilets. Farmersparticipation rate is as follows. (a) Manipulation; done by changing the attractiveness ofthe attraction of organic citrus quotes. (b) Dissemination of information; the peasantcommunity conveys information to the general public through word of mouth, socialmedia, billboards installation. (c) Decision-making; demonstrated by their activengrembug to reach joint decisions and participate in village deliberations. (d) Buildingagreements; farmers mutually respect opinion in decision-making to build a deal basedon "Tri Sakti". Suggestion for farmer community to keep participating for agrotourismdevelopment in Kerta Village, considering the enormous potential of agriculture to bedeveloped into agro-tourism area. Through the model of farmer participation in agrotourismdevelopment in Kerta Village, Payangan District, Gianyar Regency, can beused as a reference for agro-tourism development in other regions.
Strategi Pemberdayaan Masyarakat dalam Pengembangan Jiwa Kewirausahaan (Entrepreneurship) di Dusun Langkan, Desa Landih, Kecamatan Bangli, Kabupaten Bangli I WAYAN SUI SUADNYANA; I GEDE SETIAWAN ADI PUTRA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.1, Januari 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (66.817 KB) | DOI: 10.24843/JAA.2019.v08.i01.p09

Abstract

Community Empowerment Strategy in Entrepreneurship Spirit Development in Langkan Sub-Village, Landih Village, Bangli District, Bangli Regency Community empowerment as a development concept fulfills social values. One of the efforts is through entrepreneurship development. The community of Langkan Sub-Village, Landih Village, Bangli District, Bangli Regency is a potential area to be empowered in the field of entrepreneurship. Therefore, this study aims to identify internal factors in the form of strengths and weaknesses as well as external factors in the form of opportunities and threats. After getting thesefactors, then the strategy of community empowerment was formulated in the development of entrepreneurship spirit. These factors were analyzed using IFASEFAS analysis, SWOT quadrant analysis, IE matrix, and SWOT matrix. The results showed that the main strength in Langkan Sub-Village is in the form ofavailable agricultural land adequate for the development of entrepreneurship. The main weakness is that there was no association, group or similar businessorganization causing the lack of coordination. The main opportunity is that there were increasingly serious efforts of the government to increase the number ofentrepreneurs both in agriculture and non-agriculture sectors. While the main threat is the flow of world trade that causes losses if they are not able to compete.Through the SWOT analysis quadrant, it can be seen that the community was on a progressive strategy. While the I-E Matrix formula finds the strategy of harvestand divestment. In addition, SWOT matrix analysis found 14 alternative strategies. The most priority strategy is to encourage human resources who are educated, have the skills, have the spirit and the willingness to go forward to follow the competition and the improvement of the entrepreneurial program sothat there is an increase of entrepreneurial competence.
Hubungan Partisipasi Anak dalam Agro Educational Tourism dengan Minat pada Bidang Pertanian (Studi Kasus: Agrowisata Chelsea, Desa Taro, Kecamatan Tegallalang, Kabupaten Gianyar, Provinsi Bali) DESAK GEDE MAYA AGREVINA; I GUSTI A.A LIES ANGGRENI; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.4, Oktober 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (193.698 KB)

Abstract

The Relation of the Child’s Participation in Agro Educational Tourism to Their Interest in Agriculture (A Case Study: Chelsea Agrotourism, TaroVillage,Tegallalang District, Gianyar Regency. Bali Province) It seems that the young generation’s interest in agriculture has decreased in the lastseveral years. The decrease in the number of young people who work as farmers and thedecrease in the number of agricultural graduates show this. The Agro EducationalTourism is a combination of the agro-touristic activities and the concept of educationwhich is intended to promote agriculture widely. The Chelsea Agrotourism developed atTaro Village, Tegalallang District, Gianyar Regency, Bali Province shows the conceptof the education-based tourism. In this case, children are the target of tourists.Therefore, it was necessary to conduct research on the relationship of the children’sparticipation in agro educational tourism to their interest in agriculture. The children’sparticipation can inspire the young generation to choose agricultural education. Theresult of the study showed that the children involving in the outing activity offered bythe Chelse Agrotourism showed highly active participation. Their participation waspositively relevant to their interest. When their participation improves, their interest willbe better. It can be concluded, therefore, that it is good to promote the Agro Educational Tourism to improve the children’s interest in agriculture.
Tingkat Kepuasan Wisatawan NusantaraTerhadap Layanan Penjualan Hortikultura di Pasar Mertha Sari Desa Candikuning Kabupaten Tabanan SAGUNG DIAH NIRMALASARI; I KETUT SURYA DIARTA; I MADE SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.1, Januari 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (186.101 KB)

Abstract

Abstract Satisfaction Level of Domestic Tourists upon Horticulture Products in Candikuning Tourism Village Tabanan Regency A raise in the number of tourism spots in Tabanan regency has brought its own challenges. In order to encourage tourists to purchase local products, a tourism spot has to have a certain attraction which identifies it among the other tourism spots. Candikuning is a tourism village in Tabanan regency which is recognized for its plentiful variety of agriculture products marketed at Pasar Mertha Sari (Mertha Sari Traditional Market). The objective of this research is to identify the dominant horticulture products that the tourists purchased/ consumed at Pasar Mertha Sari, and to study the satisfaction level of domestic tourists upon horticulture products planted by local farmers in Candikuning village. The data used in this research was obtained from observation, survey, interview, literature study and documentation which further analyzed using descriptive-qualitative method. The result shows that strawberries are dominant horticulture product consumed by tourists (14.44%). This number signifies a dependable potential of strawberry farming to support the horticulture farming business. In the other hand, the satisfaction level reached average score of 3.85 (77.15%) which indicates that tourists’ satisfaction level is in the level of satisfied in terms of product quality, price, public facility, location, service, security and comfort. Several improvements in this tourism spot are required so that the tourists could reach higher satisfaction level especially in service, facility, reliability of product supply, product affordability, security, and comfort. In addition, upgrades are required for the shop itself where buyers and sellers met. The improvements are expected to attract more consumers to purchase and consume horticulture products planted in Candikuning village. Keywords: Satisfaction level, domestic tourists, horticulture, tourism spot