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Journal : eCo-Buss

Analisa Keberhasilan Program Pelatihan menggunakan Webinar di Masa Pandemi Covid-19 Diana Silaswara; Rinintha Parameswari; Agus Kusnawan
eCo-Buss Vol. 4 No. 2 (2021): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v4i2.226

Abstract

The pandemic period has changed many things, including the implementation of training that is usually done face-to-face or offline (outside the network) to online training (in the network). This study was made to determine the level of success of the training program (Y) using webinar media in terms of Class Management (X1) and Training Program (X2). This study uses Multiple Linear Regression analysis tools by processing questionnaires from all respondents, where valid respondents are those who have attended training using webinar media. Questionnaire answers from 64 valid respondents were first processed with classical assumption tests (validity, reliability, normality, linearity and heteroscedasticity) to find out valid and consistent statements, then correlation analysis, multiple linear regression and F-test were carried out. The result of this research is that the independent variable (class management and training program) has a significant positive effect on the dependent variable (training program success). These two variables affect 66.3% of the success of training through webinars, and the remaining 33.7% is influenced by other factors.
Factors that Influence the Increase in Business Income in the MSMEsCommunity of the Leather Industry Center of Yogyakarta City Eso Hernawan; FX. Pudjo Wibowo; Agus Kusnawan; Rinintha Parameswari; Andy Andy
eCo-Buss Vol. 7 No. 1 (2024): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v7i1.1046

Abstract

The research aims to evaluate the impact of independent variables (product, price, distribution, and promotion ) on the dependent variable, which is the economic business income of MSMEs at the Yogyakarta City Leather Industry Center. This study surveyed 100 consumers from the MSMEs at this industrial center. The sample was selected using simple random sampling, and statistical data analysis was conducted using SPSS 25. The T-test results showed that each independent variable individually exerts a positive and significant effect on the dependent variable, the economic business income of the Yogyakarta MSME community. The calculated t values for the product, price, distribution, and promotion were 2.602, 2.111, 6.101, and 6.648, respectively, all exceeding the t-table value of 1.65, with probabilities of 0.011, 0.037, 0.000, and 0.000, respectively, all below the 0.05 threshold. Additionally, the F-test results indicated that the combined influence of the independent variables on the dependent variable was significant, with an F calculated value of 128.419 surpassing the F-table value of 3.87, and a probability value of 0.000, which is less than 0.05. Thus, it can be concluded that the independent variables collectively have a positive and significant impact on the economic business income of the MSME community.