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All Journal CERMIN: Jurnal Penelitian Jurnal Ekonomi dan Bisnis GROWTH (JEBG) Jurnal Mahasiswa Entrepreneur

Siti Soeliha

Universitas Abdurachman Saleh Situbondo

Author-ID : 3418597

Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Social Sciences

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PENGARUH HARGA DAN KERAGAMAN PRODUK DALAM MENENTUKAN KEPERCAYAAN KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA TOKO SEMBAKO SYAFA SYAFI DI ASEMBAGUS SITUBONDO Awangga Leo Anggara; Siti Soeliha; Triska Dewi Pramitasari
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 4 (2022): MEI
Publisher : Fakultas Ekonomi dan Bisnis

Marketing is an activity that must be carried out by a company, both goods and services companies in an effort to gain profits and maintain the viability of the company. The purpose of this study was to analyze and examine the effect of Price and Product Diversity in Determining Consumer Trust with Consumer Satisfaction as an Intervening Variable at the Syafa-Syafi Asembagus Grocery Store. The sampling technique was determined by the simple random sampling method. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that price (X1) has a significant positive effect on consumer satisfaction (Y1), thus Hypothesis 1 is accepted. Product diversity (X2) has a significant positive effect on consumer satisfaction (Y1), thus Hypothesis 2 is accepted. Price (X1) has a significant positive effect on consumer confidence (Y2), thus Hypothesis 3 is accepted. Product diversity (X2) has a negative but not significant effect on Trust (Y2), thus Hypothesis 4 is rejected. Consumer satisfaction (Y1) has a significant positive effect on consumer confidence (Y2), thus Hypothesis 5 is accepted. Price (X1) on consumer confidence (Y2) through consumer satisfaction (Y1) has a significant positive effect, thus Hypothesis 6 is accepted. Product diversity (X2) on consumer confidence (Y2) through consumer satisfaction (Y1), has a significant positive effect, thus Hypothesis 7 is accepted.

PENGARUH RETURN ON EQUITY (ROE) TERHADAP HARGA SAHAM DENGAN NILAI PERUSAHAAN SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN YANG BERGABUNG DALAM INDEKS LQ-45 PERIODE 2018-2020 Badriyatul Qomariyah; Siti Soeliha; Triska Dewi Pramitasari
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 1 (2022): FEBRUARI
Publisher : Fakultas Ekonomi dan Bisnis

Establishing a company must have a goal, one of which is to improve the welfare of shareholders or company owners. Shareholders want the company to maximize profits so that their welfare is higher, but in the process the profits of a company will not always increase. Therefore, it is necessary to analyze the performance of a company to assess and find out the company's performance, one of which is looking at the company's financial statements. The purpose of this study was to analyze and test the effect of Return On Equity (ROE) on stock prices with firm value as an intervening variable. The population in this study were all companies that joined the LQ45 index in 2018-2020, totaling 45 companies. The sampling method used purposive sampling technique. The sample in this study were 12 companies. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Return On Equity (ROE) has a significant positive effect on firm value, Return On Equity (ROE) has a significant positive effect on stock prices, firm value has a significant positive effect on stock prices. The results of the indirect influence hypothesis show that the Return On Equity (ROE) variable on stock prices through firm value has a significant positive effect.

PENGARUH FASILITAS DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN DI TOKO SEMBAKO BAROKAH MLANDINGAN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Fahrurrozi Oktavian Setia Budi; Siti Soeliha; Lusiana Tulhusnah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): JUNI 2022
Publisher : Fakultas Ekonomi dan Bisnis

The purpose of the study was to determine the effect of facilities and brandimage on purchasing decisions at the Barokah Mlandingan Grocery Store withConsumer Satisfaction as an Intervening Variable. The sampling technique usedin this study was simple random sampling with the Slovin formula with a tolerableerror rate of 10% as many as 95 people. Data analysis and hypothesis testing inthis study used the Structural Equation Model - Partial Least Square (PLS-SEM)The results of the direct influence hypothesis test using the Smart PLS 3.0application, indicate that facilities have a positive and significant effect onconsumer satisfaction, brand image has a positive and significant effect onconsumer satisfaction, facilities have a positive and significant effect onpurchasing decisions, brand image has a negative and insignificant effect ondecisions purchase, consumer satisfaction has a positive and significant effect onpurchasing decisions, facilities have a positive but not significant effect onpurchasing decisions through consumer satisfaction, brand image has a positiveand significant effect on purchasing decisions through consumer satisfaction.

PENGARUH KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN YANG BERDAMPAK PADA MINAT BELI ULANG SEBAGAI VARIABEL INTERVEING PADA UD LANCAR JAYA DI KABUPATEN SITUBONDO Indy Husni Aunillah; Ediyanto Ediyanto; Siti Soeliha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): JUNI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Marketing is an important part of company management and also a very important factor, because marketing directly affects the company’s success in achieving its goals. It is important for companies to know the right and appropriate marketing strategy for the products to be sold in the market. The purpose of this study was to analyze and test the effect of Product quality in determining Repurchase interest with Consumer satisfaction as an intervening variable. The population in this study are UD Lancar jaya consumers in Situbondo District. Sampling method was determined by simple random sampling. Data analysis and hypothesis testing in this study using the structural equation model – partial least square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Product quality has a significant positive effect on Consumer satisfaction, Product quality has a positive but not significant effect on Repurchase intention, Consumer satisfaction has a significant positive effect on Repurchase interest, Product quality on Repurchase interest through Customer satisfaction has asignificant positive effect.

PENGARUH PELATIHAN DAN LINGKUNGAN KERJA TERHADAP KOMITMEN ORGANISASI YANG BERDAMPAK PADA KINERJA PEGAWAI NON MEDIS DI RUMAH SAKIT MITRA SEHAT SITUBONDO Indri Dwi Anggraini; Siti Soeliha; Lusiana Tulhusnah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): JUNI 2022
Publisher : Fakultas Ekonomi dan Bisnis

ABSTRACT Mitra Sehat Situbondo Hospital is a private public hospital and is one of the type D hospitals located in the Situbondo Regency area. As a community service, hospital employees certainly need training, as well as a comfortable work environment and there must be organizational commitment. The purpose of this study was to analyze and examine the effect of training and work environment on organizational commitment that has an impact on the performance of non-medical employees at Mitra Sehat Hospital, Situbondo. The sampling technique used was the saturated sampling technique. Data analysis and hypothesis testing in this study used the Structural Equation - Partial Least Square (PLS-SEM) model. The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicating that the Effect of Training has no significant effect on Organizational Commitment, Work Environment has a significant effect on Organizational Commitment, the influence of training has a significant effect on employee performance, the work environment has a significant effect on employee performance, organizational commitment has a significant effect on employee performance. The results of the indirect effect hypothesis test show that the variable Effect of Training on Employee Performance through Organizational Commitment has a positive but not significant effect, Organizational Commitment on Employee Performance through Organizational Commitment has a significant positive effect.

PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN DAN KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING PADA CAFÉ JUS GEBOY DI KECAMATAN PRAJEKAN BONDOWOSO Rivanto Dwi Darmawan; Ediyanto Ediyanto; Siti Soeliha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 6 (2022): JULI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Service quality is an important factor and root that is able to provide satisfaction for consumers. So that customers are satisfied with the services provided. The purpose of this study was to determine the effect of service quality on consumer satisfaction and purchasing decisions. This study uses primary data sourced from direct observation and questionnaires distributed to respondents, the sampling technique is determined by Probability Sampling. Data analysis and hypothesis testing in this study used the Structural Equation - Partial Lest Square (PLS-SEM) model. The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that service quality has a significant effect on purchasing decisions, service quality has a significant effect on consumer satisfaction, purchase decisions have a positive but not significant effect. The results of the indirect effect hypothesis test show that the service quality variable on consumer satisfaction through purchasing decisions has a positive but not significant effect.

PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN MOTIVASI TERHADAP KINERJA ASN DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA KANTOR DUPP KABUPATEN SITUBONDO Nur Arik Iriansyah; Mohammad Yahya Arief; Siti Soeliha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 10 (2022): NOPEMBER 2022
Publisher : Fakultas Ekonomi dan Bisnis

The purpose of the study was to determine the effect of transformational leadership and motivation on ASN performance with job satisfaction as an intervening variable at the DUPP office in Situbondo Regency. The sampling technique used in this study is probability sampling by taking proportionate stratified random sampling with the Slovin formula with a tolerable error rate of 10% as many as 73 people. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Transformational Leadership has a positive and significant effect on job satisfaction, Motivation has a positive and significant effect on job satisfaction, Transformational Leadership has a positive and significant effect on ASN Performance, Motivation has a positive but not significant effect on Performance ASN, Job satisfaction has a positive and significant effect on ASN Performance, Transformational Leadership has a positive and significant effect on ASN Performance through Job Satisfaction, Motivation has a positive and significant effect on ASN Performance through Job Satisfaction

PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN PADA PENGGUNA SEPEDA MOTOR HONDA DI FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS ABDURACHMAN SALEH SITUBONDO DENGAN KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING Mohammad Hasan Jazuli; Edy Kusnadi Hamdun; Siti Soeliha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 4 (2023): APRIL 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i4.3481

This study aimedat describing the effects of brand image and product quality on consumer satisfaction with Honda motorcycle users in the Faculty of Economics and Business, Universitas Abdurachman Saleh Situbondo with purchase decision as the intervening variable. The sampling technique used in this study was proportional stratified random sampling using the Slovin formula, with a tolerable error rate of 10%. The number of samples in this study were 87 students. Analysisdata and hypothesis testing in this study employed the Structural-Partial Equation ModelLeast Square (PLS-SEM) The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that brand image has a positive and significant effect on purchasing decisions, product quality has apositive and significant effect on purchasing decisions, brand image has a positive and significant effecton consumer satisfaction, and product quality has a negative and not significant effect on consumer satisfaction. Meanwhile, purchase decisions have a positive and significant effect on satisfactionconsumers, brand image has a positive and significant effect on consumer satisfaction through purchase decisions, and product quality has a positive and significant effect on consumer satisfactionthrough purchasing decisions.

PENGARUH KUALITAS PELAYANAN DAN PROMOSI TERHADAP LOYALITAS PELANGGAN PADA TOKO HANDPHONE ADINK CELL DI ASEMBAGUS DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Fardian Fardian; Siti Soeliha; Yudha Praja
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 8 (2023): AGUSTUS 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i8.3576

This study aims to determine the effect of Service Quality and Promotion on Customer Loyalty at the Adink Cell Mobile Shop in Asembagus with Consumer Satisfaction as an Intervening Variable. The population in this study are consumers who buy and use goods that have been purchased at the Adink Cell Mobile shop in Asembagus. Random sampling method (simple probability sampling) without regard to strata in the population in this study. Data analysis and hypothesis testing in this study used the Structural-partial Least square equation model (PLSSEM). The results of the hypothesis test have a direct effect using the smart PLS 3.0 application, indicating that service quality has a significant effect on consumer satisfaction. Promotion has a significant effect on consumer satisfaction. Service Quality has a significant effect on Customer Loyalty. Promotion has a significant effect on customer loyalty. Consumer Satisfaction has a significant effect on Customer Loyalty. Service Quality has a significant effect on Customer Loyalty through Consumer Satisfaction. Promotion has a significant effect on Customer Loyalty through Consumer Satisfaction

PENGARUH KUALITAS PELAYANAN DAN LOKASI TERHADAP LOYALITAS KONSUMEN PADA RUMAH MAKAN ISTANA LELE DI KECAMATAN BANYUPUTIH KABUPATEN SITUBONDO DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Yudi Feriyanto; Siti Soeliha; Yudha Praja
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 7 (2023): JULI 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i7.3562

This research purposed to determine the effect of service quality and location on consumer loyalty at Istana Lele restaurant in Banyuputih, Situbondo regency with consumer satisfaction as an intervening variable. The population was all visitors of Istana Lele restaurant. The sampling method used was simple random sampling by ignoring the population levels of this research. Data analysis and hypothesis testing in this research used Partial Least Squares -Structural Equation Modeling (PLS- SEM). The results of direct effect hypothesis test using smart PLS 3.0 application showed that service quality has a significant positive effect on consumer satisfaction. Location has a significant positive effect on consumer satisfaction. Service quality has a significant positive effect on consumer loyalty. Location has a positive but not significant effect on consumer loyalty. Consumer satisfaction has a significant positive effect on consumer loyalty. Service quality has a significant positive effect on consumer loyalty through consumer satisfaction. Location has a significant positive effect on consumer loyalty through consumer satisfaction.

Co-Authors Ahmad Atha’il Kafi Arik Febriyanto Awangga Leo Anggara Badriyatul Qomariyah Bagas Marta Wahyuda Diana Oktavianti Diana Susilowati Dwi Pratiwi Ediyanto Ediyanto Edy Kusnadi Hamdun Elok Gita Adhinda Elsa Aulia Dewi Fahrurrozi Oktavian Setia Budi Fardian Fardian Ika Wahyuni Indri Dwi Anggraini Indy Husni Aunillah Irwan Hidayat karnadi Karnadi Laily Istiqomah Lusiana Tulhusnah Mohammad Dimas Arizal Mohammad Hasan Jazuli Mohammad Yahya Arief Mohammad Zidni Irfan Muhammad Arya Hidayatullah Muhammad Iqbal A Muhammad Marham Nur Arik Iriansyah Riska Ayu Pramesthi Rivanto Dwi Darmawan Sariyanti Sariyanti Tirta Handoni Triska Dewi Pramitasari Yudha Praja Yudi Feriyanto Zarkasih Zarkasih

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