Ansri Jayanti
(Orc ID : Https://orcid.org/0000-0003-0155-2555) (Sinta ID : 6675772) STIE Amkop Makassar

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KEPUASAN KONSUMEN DITINJAU DARI HARGA DAN KUALITAS PRODUK PADA TOKO ONLINE LAZADA DI KOTA MAKASSAR Ansri Jayanti
JURNAL MANAJEMEN dan ORGANISASI REVIEW (MANOR) Vol. 1 No. 2 (2019): JURNAL Manajemen dan Organisasi Review (MANOR)
Publisher : Program Studi Manajemen Universitas Fajar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Transaksi online di toko online memberikan kemudahan bagi konsumen untuk membeli produk tanpa meninggalkan pekerjaan mereka. Konsumen dapat membandingkan merek, memeriksa harga, dan memesan barang dagangan selama 24 jam sehari di mana saja, tetapi mereka harus lebih selektif dalam memilih toko online untuk memenuhi kebutuhan mereka. Penelitian ini bertujuan untuk menganalisis harga dan kualitas produk terhadap kepuasan konsumen yang melakukan transaksi di toko online Lazada. Populasi penelitian ini adalah semua konsumen yang memiliki transaksi toko online Lazada di Kota Makassar. Hasil penelitian menunjukkan bahwa harga dan kualitas produk berpengaruh positif dan signifikan terhadap kepuasan pelanggan toko online Lazada di Kota Makassar. Kata kunci: Harga, kualitas produk, dan kepuasan konsumen
Determining Customer Satisfaction on Telkomsel Card User in Belopa City, Luwu Regency Ansri Jayanti; Tasrim Tasrim; Nina Fapari Arif
Jurnal Mantik Vol. 5 No. 1 (2021): May: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.Vol5.2021.1177.pp223-229

Abstract

Consumer satisfaction is an individual condition who feels the product's performance. Experience arising from using the product as part of consumer expectations. This expectation will lead to a feeling of hopelessness or dissatisfaction with product performance. This study uses expectation disconfirmation theory as a basis for thinking about customer satisfaction. The population in this study were all Telkomsel users in Belopa City, Luwu Regency, and Province of South Sulawesi with a total sample of 286 people. The sampling method used accidental sampling with a questionnaire as the main data collection tool. The data analysis used multiple linear regression analysis. The results showed that product quality, after-sales service and price perception as determinants of Telkomsel card customer satisfaction.
“Polarization” of Consumer Behavior: S-O-R Theory Perspective Ansri Jayanti; Tasrim Tasrim
Jurnal Orientasi Bisnis dan Entrepreneurship (JOBS) Vol 3, No 2 (2022): DESEMBER 2022
Publisher : Lembaga Penelitian Universitas YARSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33476/jobs.v3i2.2925

Abstract

S-O-R theory provides information that atmospheric cues (stimulus) affect the cognitive and emotional states of buyers (organisms), which then affect the outcome of their shopping behavior (response). Perceived value (organism) based on how much the customer wants or needs it. This article is the result of ideas constructed from various articles and then compiled to determine “polarization” of consumer behavior with the S-O-R theory perspective. The results show that the stimulus is a consumer external factor that drives the organism. Organisms as mediators of stimuli with responses such as cognitive traits (memory, knowledge structure, images, beliefs, and thoughts), emotions (satisfaction, worry and trust), consumer attitudes, hedonic motivation, risk or benefit, consumer expectations, personality, shopping experience 
Analisis Pengaruh Kepercayaan dan Komitmen terhadap Loyalitas Nasabah pada PT BRI Cabang Belopa Ansri Jayanti; Tasrim Tasrim; Nuradhitya Nuradhitya; Jumriati Jumriati
YUME : Journal of Management Vol 4, No 3 (2021)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v4i3.1470

Abstract

AbstrakBank adalah lembaga keuangan yang kegiatan utamanya adalah menghipun dana dari masyarakat dan menyalurkannya kembali kepada masyarakat. Hubungan yang baik ini seperti membangun kepercayaan dan komitmen konsumen merupakan sebuah keharusan dalam rangka meinciptakan konsumen yang loyal. Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh kepercayaan dan komitmen terhadap loyalitas nasabah pada PT. BRI Cabang Belopa. Kosioner ini dirancang dengan menggunakan skala likert. Populasi dalam penelitian ini adalah seluruh nasabah rekening yang berjumlah 26.486 dengan sampel sebanyak 100 orang. Analisis yang digunakan dalam penelitian ini yaitu regresi linear berganda. Metode analisis digunakan unutuk melihat pengaruh variabel independen dengan variabel dependen. Hasil penelitian ini secara simultan maupun parsial menunjukkan bahwa kepercayaan dan komitmen berpengaruh signifikan terhadap loyalitas nasabah. PT BRI Cabang Belopa.Kata Kunci: Kepercayaan, Komitmen, dan Loyalitas NasabahAbstractBanks are financial institutions whose main activity is to collect funds from the public and channel them back to the public. This good relationship is like building consumer trust and commitment is a must in order to create consumers loyality. This study aims to determine and analyze the effect of trust and commitment on customer loyalty at PT. BRI Belopa. The questionnaire was designed using a Likert scale. The population in this study were all account customers totaling 26,486 with a sample of 100 people. The analysis used in this research is multiple linear regression. The method of analysis is used to see the effect of the independent variable with the dependent variable. The results of this study simultaneously or partially indicate that trust and commitment have a significant effect on PT BRI Belopa customer loyalty.Keywords: Trust, Commitment, and Customer Loyalty
Intellectual capital's role in shaping corporate financial performance from a knowledge-based theory perspective Tasrim Tasrim; Ansri Jayanti; Estiani Estiani; Tyagita Dianingtyas Sudibyo Sudibyo
Enrichment : Journal of Management Vol. 13 No. 3 (2023): August: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i3.1570

Abstract

Performance is a condition that is always a concern for managers. Conditions that are easy to "pronounce" but "difficult" to realize. This requires knowledge that exists in all components of the company. This study investigates the connection between IC and the organization's financial success. Companies in the energy categories (Oil, Gas, and Coal) listed on the Indonesia Stock Exchange make up the sample for this study (IDX). The companies selected to be sampled routinely report their financial statements from 2010-2022. In addition, the company did not suffer losses in the study period. Data is a financial statement that is then analyzed by regression analysis. The results showed that all IC items (public model) affect financial performance. However, SCE has a negative influence. This shows that the structure that the company is building allows for changes. This is because SCE is the primary support of HCE in operations.
THE ROLE OF WORK DISCIPLINE AND CAREER DEVELOPMENT ON LOYALTY OF EMPLOYEES IN GOLF MANAGEMENT COMPANY Ratnawita Ratnawita; Santi Nururly; Mohammad Rofik; Ansri Jayanti; Wina Aset
Jurnal Scientia Vol. 12 No. 03 (2023): Education, Sosial science and Planning technique, 2023 (June-August)
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v12i03.1759

Abstract

The purpose of this study is to ascertain whether career advancement and work ethic have an impact on employee loyalty either separately or together. The primary and secondary data used in this study were gathered from the field and libraries. 59 employees made up the sample for this investigation. by applying a basic random sampling technique. Quantitative research is used in this field. Multiple linear regression analysis with SPSS 26 is the analytical approach employed. The findings of this study show that work discipline and career growth have a considerable impact on employee loyalty, either separately or in combination.