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All Journal Jurnal Sains dan Teknologi Jurnal Sosial Budaya E-Dimas: Jurnal Pengabdian kepada Masyarakat Jurnal Perempuan Jurnal Manajemen & Keuangan Jurnal Perempuan Jurnal Ilmu Manajemen Indonesian Journal of Community Services Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Research Fair Unisri Empowerment: Jurnal Pengabdian Masyarakat Jurnal Ekonomi dan Bisnis Digital (MINISTAL) Formosa Journal of Multidisciplinary Research (FJMR) Formosa Journal of Applied Sciences (FJAS) Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) Journal of Finance and Business Digital (JFBD)
Mamik Indaryani
Universitas Muria Kudus
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Journal : Jurnal Ilmu Manajemen

 1 
Strategi Pemberdayaan Usaha Kecil Menuju Kemandirian Usaha dengan Menerapkan Manajemen Profesional Sukirman, Sukirman; Indaryani, Mamik
Jurnal Ilmu Manajemen Vol 4, No 1 (2014): Ilmu Manajemen
Publisher : Universitas muhammadiyah palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jimn.v4i1.252

Abstract

This research aimed to studied phenomena which influence micro business difficulty therefore needed to follow up by empirical study, it was: first, study about organization and marketing, study of business strategy, human resources, which could influence the process of created such micro business to made independent, strong and healthy business. Both method and research technique used was such combination among literature study, respondent observation, interview method with micro business object,product user and small business group structurally and indept interview). Analysis within this research was used descriptive analysis to studied presence both organization and marketing, stragegical research, human resource stakeholder and bechmarking examinations. Identified and studiedpresence variable was implemented by using SPSS program support. Qualitative analysis used by focus group discussion (FGD) between researcher and micro business manager. Based on examination result was showed that micro business still have difficulty to manage organization, marketing, business strategy and human resource management. Thiscondition occured as a consequence from hereditary management, inability to accessing both knowledge and technology development, and culture environment rooted therefore difficult to implement alteration. Thereforeneeded Local Government's role to utilize micro business to develop become independent business, health, strong and professional.
Co-Authors - Masturi Adhi Winarto Ali Mansyur Alif Aulia Akbar aminudins aminudins Annisya Septanti Arfian Nur Rohmat Budi Gunawan Budiman, Nita Andriyani Dennyca Hendriyanto Dina Lusianti Dwi Soegiarto Dwi Soegiarto, Dwi Fajar Nugraha Kertati Sumekar Kertati Sumekar Kertati Sumekar, Suparnyo, Sulistyowati, Masturi Masturi Mochamad Edris Mochamad Widjanarko Nuraeningsih Nuraeningsih Rusiana Rusiana Shodiq Eko Ariyanto Sudarsono Sudarsono Sukirman Sukirman Sulistyowati Sulistyowati Sunarno Suparnyo, Sulistyowati, Kertati Sumekar Sutono Sutono Ummi Nur Latifah