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INDONESIA
Cakrawala : Jurnal Humaniora Bina Sarana Informatika
Published by Universitas Bina Sarana Informatika
ISSN : 14118629     EISSN : 25793314     DOI : -
Core Subject : Humanities, Art, Social,
Arts Humanities Social Sciences
Jurnal Cakrawala difokuskan kepada kajian dan keilmuan bidang Humaniora dan Sosial yang meliputi bidang Bahasa, Komunikasi, Sosial.
Arjuna Subject : -
Articles 9 Documents
 1 
Search results for , issue "Vol 21, No 1 (2021): Maret 2021" : 9 Documents clear
KONSTRUKSI JURNALISTIK INVESTIGASI DALAM PERSPEKTIF ANALISIS WACANA MODEL TEUN A.VAN DIJK (SEBUAH STUDI KASUS PENEMBAKAN LASKAR FRONT PEMBELA ISLAM DI MAJALAH TEMPO) Arvin Hardian; Tuty Mutiah; wulan Apriani; Agung Raharjo
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9842

Abstract

Investigation journalistic construction in the perspective of discourse analysis by Teun A. Van Dijk (A Case Study of the Islamic Defenders Front Laskar Shooting in Tempo Magazine) Van Dijk's analyst is how journalists hear and understand events. How these events are understood, through a process of meaning and mental help to understand this phenomenon as part of the news production process, which refers to the code of ethics and legal norms that apply. Meanwhile, Investigation journalism must have at least some basic elements of investigation. As; uncovering crime, wide-scale, answering all important public questions, placing the actors involved in a straightforward manner, and the public can understand the complexity of the problem. Results of the analysis; The Tempo reporter in the above case wanted to convey that the public has a position before the law. Tempo Magazine also wants to show its accuracy in compiling a cover both side chronology of the shooting of FPI members as well as protecting sources who are not willing to be identified. Furthermore, in a sematical manner, the Tempo journalist questioned Rizieq's incitement article. In the end of his report, the Tempo reporter wanted to invite his readers to describe the situation in Megamendung after Rizieq's return from Saudi Arabia by giving a strong impression of security in the hope that the public impression would be authentic.Keywords: Investigation, journalistic production.
PENGARUH IDENTITAS BRAND DAN STRATEGI PENJUALAN BURGER KING TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN Amelda Pramezwary; Juliana Juliana; Billy Eagan; Feidora Jovanca Putri; Steven Setiadi
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9540

Abstract

Abstract  - The pandemic period in 2020 has had a major impact on various sectors. no exception to the business sector that is growing rapidly such as the fast food business. This rapid development shows the growing intensity of competition in the fast food business. such as Burger King, AW, McDonald's, KFC, and so on. because of this, business owners must pay more attention to the desires of consumers who are diverse, change fast, and of course have different satisfaction values. The purpose of this study was to determine the effect of the Burger King brand identity and sales strategy on consumer purchasing decisions during the Covid 19 pandemic. The sample consisted of 105 respondents who had answered a questionnaire about the Burger King brand and the marketing strategy undertaken by Burger King. The samples that have been received are then analyzed for their answers, starting with descriptive analysis, basic statistics, and regression. After this analysis, the results obtained in the form of burger king brand identity have a significant effect, and the burger king sales strategy also has a significant effect. This shows that consumer purchasing decisions are influenced by brand identity and strategy.Keywords: Brand Identity, Sales Strategy, Consumer Purchasing Decisions
Analisis Framing Model Robert Entman tentang Pemberitaan Kasus Korupsi Bansos Juliari Batubara di Kompas.com dan BBCIndonesia.com Intan Leliana; Herry herry; Panji Suratriadi; Edward Enrieco
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.10042

Abstract

Corruption is a pervasive global problem with detrimental effects on economic performance, political stability and community integration. Corruption has provided its own moment for the mass media which includes electronic mass media and printed mass media today to be used as the latest news which is called the Headline (headline). One of the news that discusses the new corruption case is the case of Social Assistance Funds (Bansos) at the Ministry of Social Affairs. The Corruption Eradication Commission (KPK) which has appointed the Minister of Social Affairs (Mensos) Juliari Batubara as a suspect in the corruption of social assistance (Bansos) for residents affected by the Covid 19 pandemic. The method in this study uses a qualitative description which aims to describe systematically, factually, and accurately about news on the corruption case of Social Affairs Minister for Social Affairs Juliari Batubara in Kompas.Com and BBCIndonesia.com with framing Robert Entman analysis. The results of this study are based on the results of the framing analysis in this study, it is very clear that the role of the media is not limited to conveying information, the times demand the media to play the role of 'watch dog' or guard dog and control for the government and related institutions in formulating every policy. for the benefit of society. The results of the study show that the media Kompas.com and BBCIndonesia.com provide space for information and clarification for the government and the KPK to make all efforts to curb and overcome the problem of corruption in covid 19 social assistance funds. Keywords: Corruption, Framing, Bansos
ANALISIS MODEL PEMBELAJARAN REFLEKTIF DALAM MENINGKATKAN HASIL BELAJAR MAHASISWA PADA MATA KULIAH PENDIDIKAN PANCASILA APRIYANTI WIDIANSYAH
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9619

Abstract

The problems of students show that the values of Pancasila have been eroded in life in society, nation, and state. Therefore, it is necessary to find alternative solutions to various problems, by showing the importance of Pancasila education learning in educational institutions. This is intended to equip students to understand and try to fix some of these problems. In this case, it is necessary to have problem-solving through Pancasila Education learning activities by using the Reflective Learning Model. The research aims to determine the improvement of student learning outcomes in the Pancasila Education course, Faculty of Law, Bhayangkara University, Jakarta Raya. The research was conducted by doing learning actions, and how to make observations. Initial results are expected to bring awareness of students about the importance of Pancasila Education which aims to improve learning outcomes. Furthermore, several preparatory steps are arranged for observing the learning action. Researchers carried out observations of learning in the classroom with a Reflective learning model, by the actions planned in the study. Activities carried out by lecturers who have been provided with observation guidelines by recording all research activities from introduction, development, application, closing and writing additional information that has not occurred such as initiatives and reactions, both from researchers and students, as well as providing conclusions and general suggestions of actions which are conducted. The observation time was adjusted to the Pancasila Education course hours at the Faculty of Law, Bhayangkara University Jakarta Raya
Partai Politik Sebagai Political Brand Fajar Febriansyah; Guntur Freddy Prisanto; Niken Febrina Ernungtyas; Safira Hasna
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9998

Abstract

Nowadays, political parties need a political marketing strategy that is considered to be able to increase the number of votes, especially for certain candidates of political parties. Marketing elements can be adopted in political parties, especially when doing branding. Therefore, the objective of this research is to determine the influence of brand elements in politics such as brand communication, brand image, brand trust, and brand loyalty to political parties, namely Partai Amanat Nasional (PAN). The research shows that there is no effect of brand communication on brand image and brand trust. And there is no influence of brand image on brand trust. As for the element of trust, there is an effect of brand trust on PAN brand loyalty with a low percentage of 14.7%. When someone has given confidence in a certain political party, they have guaranteed that the program given by that party is the best for the public, so that someone will be consistent in choosing the same party in the future during the election or loyal to political parties.
Program Kampanye #Budayabeberes Terhadap Partisipasi Masyarakat Untuk Membuang Sampah Sendiri Siti Khadijah
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9699

Abstract

Currently there are many problems in the environmental sector, such as a lack of public awareness in sorting and disposing of waste. Therefore, one of the companies that is actively conducting campaigns to reduce this problem is KFC Indonesia. KFC spreads its #budayabeberes campaign message via Instagram. The purpose of this study was to determine the effect of the #budayabeberes campaign on community participation in disposing of their own waste. This research used descriptive explanative method, with a quantitative approach. The sampling technique used accidental sampling. The data collection techniques used questionnaires and interviews. The analysis technique used linear regression. The results in this study state that the cultural campaign program carried out on Instagram has an influence of 46.1% and the remaining 53.9% is influenced by other factors such as interest from participants, gifts from an activity, the existence of benefits from activities, and outside motivation. The #budayabeberes campaign program has a positive and significant effect on community participation in disposing of their own waste with a coefficient value of 1.391
MAKNA TANDA NOVELA ANTOINE DE SAINT-EXUPÉRY Angga Intueri Mahendra
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9712

Abstract

ABSTRACTThe work of fiction has many signs and meanings are different for each reader. Signs could reflect what might happen in real life, such as the about communication. Similarly as novella titled The Little Prince by Antoine de Saint-Exupéry which have a lot of interpretations. As a result of the extensive interpretation, a lot of readers do not understand what the thing to be conveyed by the author. Therefore, this study looked for signs that confuse the reader and interpret it using semiotics by Charles Sanders Peirce. The study also outlines the signs associated with intrapersonal and interpersonal communication in real life, especially studied of Symbolic Interaction Theory and Coordinated Management of Meaning. ABSTRAKSKarya fiksi memiliki banyak tanda dan makna yang berbeda untuk setiap pembaca. Tanda dapat mencerminkan apa yang mungkin terjadi dalam kehidupan nyata, seperti tentang komunikasi. Demikian seperti novella berjudul The Little Prince karya Antoine de Saint-Exupéry yang memiliki banyak interpretasi. Sebagai hasil dari interpretasi yang luas, banyak pembaca tidak mengerti apa hal yang ingin disampaikan oleh penulis. Oleh karena itu, penelitian ini mencari tanda-tanda yang membingungkan pembaca dan menafsirkannya menggunakan semiotika oleh Charles Sanders Peirce. Studi ini juga menguraikan tanda-tanda yang terkait dengan komunikasi intrapersonal dan interpersonal dalam kehidupan nyata, terutama yang dipelajari tentang Teori Interaksi Simbolik dan Manajemen makna terkoordinasi.
Efektifitas Penyelenggaraan Otonomi Daerah Berbasis Elektronik Terhadap Upaya Pencegahan Tindak Pidana Korupsi (Studi Kasus Pemerintah Daerah Kota Dan Kabupaten Bekasi) RAHMAT SAPUTRA
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9638

Abstract

One of the government's breakthroughs in facing the era of the industrial revolution 4.0 towards the implementation of electronic-based regional autonomy is Presidential Regulation No. 95 of 2018 concerning Electronic-Based Government Systems. Technological developments will create (to create), access (to access), manage (to process), and utilize (to utilize) information precisely and accurately. Information is a very valuable commodity in the era of globalization to be mastered in order to increase the competitiveness of an organization in a sustainable manner. This phenomenon is important to study, because this system is expected to be a solution related to the implementation of effective, efficient, transparent and accountable local governments for efforts to prevent corruption by utilizing the application of this technology. This type of legal research used by researchers is empirical sociological legal research. Empirical sociological legal research that includes research on legal identification (unwritten) and research on legal effectiveness. Data collection was carried out by interview, observation and literature study. This study aims to analyze the effectiveness of the implementation of electronic-based regional autonomy on efforts to prevent corruption (a case study of the Bekasi City and Regency Government). The conclusion is that the effectiveness of the implementation of electronic-based autonomy is not optimal, there are still problems that there is no national integrated SPBE governance, SPBE has not been applied to the implementation of government administration and public services as a whole and optimally, the reach of ICT infrastructure to all regions and to all levels of society not optimal, the limited number of ASN employees who have ICT technical competence. based on the substance of the regulations, it is necessary to regulate the authority of the central government and local governments in managing e-government. Meanwhile, the culture of sharing data and information between government agencies is still low; Information and communication technology (ICT) infrastructure has not reached all agencies, and information security management is weak in almost all government agencies. Based on the application of an electronic-based government system towards the prevention of corruption, one of which is to combat corruption is preventive efforts in addition to repressive measures
Strategi Bisnis Startup Social Enterprise Wahyoo Dalam Menghadapi Situasi Pandemi Covid-19 Siti Qonaah
Cakrawala - Jurnal Humaniora Vol 21, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v21i1.9403

Abstract

Wahyoo's entrepreneurial startup is a technology company established in 2017 and provides added value that is beneficial to stalls in Indonesia. Wahyoo experienced the Covid-19 Pandemic crisis so that Wahyoo's income decreased by 50%. Warung Tegal (warteg) is a Micro, Small and Medium Enterprise that is affected by a policy issued by the government to break the chain of covid distribution, namely regional quarantine, large-scale social restrictions (PSBB) and lockdown. For that we need digital technology such as social entrepreneur startup Wahyoo which in carrying out its business strategy can face the Covid-19 pandemic. The purpose of this research is to describe what Business Strategy steps carried out by Wahyoo's social enterprise startups in the face of the COVID-19 pandemic situation. In this study, researchers used a qualitative approach and case studies. With the observation and documentation research method as a research method that illustrates that the Wahyoo Social Enterprise Startup Business Strategy steps that have been implemented through # Rantang Hati, Warteg New normal and opening new units can deal with the COVID-19 Pandemic Situation

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