Jurnal Inovasi Bisnis (Inovbiz)
Jurnal Inovasi Bisnis (Inovbiz) focuses on how we gain knowledge through innovation and how knowledge encourages the innovation both in economics and business. It is provided for writer, researcher, professor, and practitioner who want to publish their research reports or articles, theoritical or critical study, original and up to date ideas.
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<![CDATA[The Involvement of Firms in Helping Fight the Pandemic of COVID-19 : Evidence from Indonesia ]]>
<![CDATA[Ahmad Abbas]]>;
<![CDATA[Mohamad Ilham]]>;
<![CDATA[Neks Triani]]>;
<![CDATA[Ainun Arizah]]>;
<![CDATA[Wa Ode Rayyani]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1314
<![CDATA[The purpose of this study is to demonstrate the magnitude of firms socially involved in helping fight the pandemic of COVID-19. This study highlights 680 go public firms in Indonesia. The content analysis is used to find the information of firms’ social involvement. The result point of this study demonstrates that from 680 go public firms listed during the pandemic, there are only seven and one-half percent of companies involved in combating the coronavirus outbreak. Firms provide the donation including funds, free internet services, nutrition products, masks, and medical supplies. They have recognized their social involvement as the form of corporate social responsibility]]>
<![CDATA[The Effect Quality of Service Consumer's for Purchasing Interest on Citilink Airlines at Halim Perdanakusuma International Airport Jakarta ]]>
<![CDATA[Arif Fakhrudin]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1282
<![CDATA[Citilink Indonesia is a low-cost carrier that has a large number of enthusiasts. An increase in public purchasing interest for low-cost airlines, especially for Citilink, is certainly due to Citilink has different characteristics with other low-cost airlines, namely satisfying services. The purpose of this study is to determine whether quality of service affects consumers’ purchasing interest on Citilink Airlines at Halim Perdanakusuma International Airport, Jakarta. This study used data taken from a questionnaire distributed to Citilink customers, in this case passengers who have an official boarding pass from Citilink Airlines in the waiting area of the International Airport. Respondents in this study were service users consisting of 100 respondents. This data is then processed using the SPSS 15.0 program using Simple Linear Regression analysis. The results showed that H0 was rejected and H1 was accepted, which is indicated by F = 399,790 with a 0,000 <0.05, which means there is a significant effect of the quality of service on consumers’ purchasing interest at Citilink Airlines at Halim Perdanakusuma International Airport, Jakarta. The results of simple linear regression analysis using the SPSS program showed an effect of 80.3% which was shown by the Model Summary table and 19.7% was influenced by other factors]]>
<![CDATA[Pentingnya Soft Skill dan Pengalaman Kerja dalam Meningkatkan Kinerja Karyawan Penjual Kosmetik ]]>
<![CDATA[Resha Afrilla]]>;
<![CDATA[Faizal Mulia]]>;
<![CDATA[Asep Muhamad Ramdan]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1326
<![CDATA[The purpose of this study is to measure the effect of soft skills and work experience on the performance of cosmetics sales employees. The variables in this study are soft skills (X1) and work experience (X2), and employee performance (Y). This research uses a quantitative method with an associative approach, by distributing questionnaires to 30 respondents. The data analysis technique used is multiple linear regression seen from the R Square value of 0.880 which means that the influence of soft skills and work experience on the performance of cosmetics sales employees is 88% and the remaining 12% is influenced by other factors not present in this study. From the results of the correlation coefficient test, it can be seen that the R value shows a result of 0.938, which means there is a very strong relationship between soft skills and work experience on the performance of cosmetics sales employees. Soft skill variables affect the performance of cosmetics sales employees, and work experience variables affect the performance of cosmetics sales employees, and the two variables namely soft skills and work experience simultaneously affect the performance of cosmetics sales employees.]]>
<![CDATA[Musik Dalam-Toko dan Perilaku Pembeli: Kajian Empiris di Minimarket ]]>
<![CDATA[Tintin Suhaeni]]>;
<![CDATA[Sri Raharso]]>;
<![CDATA[Ivon Sandya Sari Putri]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1281
<![CDATA[This study experimentally tests the effects of in-store background music on the shopping behavior of its customers. Field experiments employ pre-experiment the one group pretest-posttest. The researcher chooses a kind of musics tempo and volume as structural characteristics (2 x 2 factorial experiment). The analysis technique used is the analysis of variance (ANOVA). The results of the analysis found that tempo and volume of music did not play a significant role in the amount of money spent, but influence significantly on shopping time and mood change. The research answered urgency for designing the musical environment in the retail stores to influence shopping experience and consumer responses, especially for a small store (minimarket).]]>
<![CDATA[The Development of Management Theory in Business Organizations, an Overview of the Science Philosophy Perspective ]]>
<![CDATA[Miswaanto Miswanto]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1312
<![CDATA[Based on the philosophy of science, the development of management science uses the perspective of ontology, epistemology, and axiology. In the perspective of ontology, the essence of management theory in business organizations is the science that offers a management process so that business organizations can achieve their goals. The final goal to be achieved by the process this management is the achievement or fulfillment of goals that have been set. Based on an epistemological perspective, management theory in business organizations introduces methods or ways of making decisions or solving problems that can be used by managers in running business organizations. In addition, management science introduces various management theories to be practiced in business activities. In an axiological perspective, ethical values and social responsibility must be a serious concern in applying management science to business organizations. In management theory, business orientation is not only looking for profit but also give attention to the norms prevailing in society and give attention to the interests and welfare of all parties. Because management theory has the perspective of ontology, epistemology, and axiology, management theory is really a philosophy of science. Therefore, management theory needs to be developed to be implemented in business organizations.]]>
<![CDATA[Analisis Persepsi Pengguna dengan Melihat Kualitas Layanan pada Aplikasi Mobile Transportasi Online ]]>
<![CDATA[Inggar Tri Agustin Mawarni]]>;
<![CDATA[Aji Prasetya Wibawa]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1286
<![CDATA[The study was conducted to determine user perceptions of online transportation mobile applications by looking at PlayStore transportation mobile application analysis and user perceptions when using online transportation mobile applications. This research method is a qualitative method. This type of research uses informants, where direct users who use online mobile transportation applications and PlayStore observations as supporters. Data collection techniques carried out in the form of 1) interviews, 2) participant observation, 3) study documentation. The analysis method uses the interactive model of Mile and Hubermen with 4 stages, including collecting data, trying to formulate data or reduce data, after that the data presentation and drawing conclusions. The results showed that online mobile transportation applications have differences in improving service quality and in creating customer satisfaction. However, the observation of user perception shows that the Grab online transportation mobile application is considered to have superior quality and service than the Gojek and OK-Jack online transportation mobile application.]]>
<![CDATA[Analisis Kinerja Keuangan dengan Literasi Keuangan Syariah Sebagai Variabel Intervening ]]>
<![CDATA[Nurul Astutik]]>;
<![CDATA[Anna Widiastuti]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1297
<![CDATA[Micro, Small and Medium Enterprises (MSMEs) have an important role for a country's economic development in addition to being able to absorb labor as well as its contribution to Gross Domestic Product (GDP), where MSMEs are the largest informal sector driver in Indonesia. One of the concerns of many countries is from the financial literacy that is owned, but for this research the sharia financial literacy dimension is used. This study aims to analyze the financial performance of ikat weaving in Troso Jepara through determinants namely hopelessness, religiosity and financial satisfaction with intervening Islamic financial literacy. Primary data were obtained from the results of questionnaire responses submitted to 88 respondents and analyzed with SPSS. Determination of the number of samples using the Slovin formula with the Incindental Sampling technique. The results of the study found that hopelessness did not affect islamic financial literacy, while religiosity influenced islamic financial literacy at MSMEs, while financial performance was only financial satisfaction variables that had an influence on performance improvement at MSME Weaving Ikats in Jepara Regency]]>
<![CDATA[Pengaruh Sistem Pengendalian Internal Terhadap Penerapan Sistem Komputerisasi Haji Terpadu (SISKOHAT): Studi Pada Kantor Kementerian Agama Kabupaten Bengkalis ]]>
<![CDATA[Wahyu Syintia Putri]]>;
<![CDATA[Decky Hendarsyah]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1252
<![CDATA[This research aims to examine whether the Internal Control System affects the application of the Integrated Hajj Computerized System at the Office of the Ministry of Religion in Bengkalis Regency. The sample in this study amounted to 54 respondents from all employees in the Bengkalis Regency Ministry of Religion office. The type of data used in this study is a quantitative approach. Data collection techniques used were interviews, questionnaires, documentation, literature study and observation. While the data analysis technique used is to use simple linear regression analysis. After conducting research it was found that significantly the Internal Control System affected the application of the Integrated Hajj Computerized System in the office of the Ministry of Religion in Bengkalis Regency.]]>
<![CDATA[Inovasi Produk dan Pengaruhnya Terhadap Minat Beli Konsumen (Studi Kasus pada Restoran Ichi Bento Cabang Kota Banjar) ]]>
<![CDATA[Yogi Sugiarto Maulana]]>;
<![CDATA[Alisha Alisha]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1313
<![CDATA[Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh inovasi produk terhadap minat beli konsumen pada Restoran Ichi Bento Cabang Kota Banjar. Pendekatan penelitian yang digunakan dalam penelitian ini adalah pendekataan kuantitatif dengan jenis metode explanatory. Pengambilan sampel menggunakan teknik simple random sampling, sehingga diperoleh jumlah sampel sebanyak 97 responden. Metode statistik yang digunakan adalah korelasi product moment. Berdasarkan hasil responden mengenai variabel inovasi produk berada pada kategori cukup, hal ini berarti inovasi produk telah dilakukan walau tidak terlalu sering. Tanggapan responden mengenai variabel minat beli konsumen berada pada kategori cukup, artinya rensponden mengakui bahwa adanya ketertarikan untuk membeli produk yang ditawarkan restoran Ichi Bento. Pengaruh inovasi produk terhadap minat beli konsumen pada restoran Ichi Bento Cabang Banjar sebesar 25,7%. Hasil uji hipotesis menyatakan bahwa terdapat pengaruh signifikan inovasi produk terhadap minat beli konsumen pada restoran Ichi Bento Cabang Banjar. Kami merekomendasikan restoran Ichi Bento agar meningkatkan kualitas, mutu, rasa, dan penyajian produk dengan desain yang unik sehingga dapat menarik perhatian konsumen.]]>
<![CDATA[Pengaruh Keterikatan Kerja dan Dukungan Rekan Kerja terhadap Kinerja Tugas ]]>
<![CDATA[Farah Putri Wenang Lusianingrum]]>;
<![CDATA[Lina Affifatusholihah]]>;
<![CDATA[Fadhilah Fadhilah]]>
<![CDATA[ Inovbiz: Jurnal Inovasi Bisnis Vol 8, No 1 (2020) ]]>
Publisher : <![CDATA[Politeknik Negeri Bengkalis ]]>
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DOI: 10.35314/inovbiz.v8i1.1261
<![CDATA[This study tries to explain the antecedents of task performance using Self Determination Theory from autonomy and relatedness elements that are often ignored in the work environment. The autonomy element is represented by work engagement and the relatedness element is represented by the coworker support. The purpose of the study was to examine the effect of work engagement and coworker support on task performance. Thus, quantitative research methods were chosen because according with the research objectives. Yogyakarta Provincial Government employees who have worked for 2 years as many as 150 people are respondents in this study. The results of the study prove that work engagement and coworker support contribute to the improvement of employee task performance.]]>
