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Jurnal Penelitian Sosial Ilmu Komunikasi

apik
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Published by Universitas Pakuan

ISSN : - EISSN : 26568306 DOI : https://doi.org/10.33751/jpsik

Core Subject : Humanities, Education, Social,

Humanities Languange, Linguistic, Communication & Media Social Sciences

Jurnal Penelitian Sosial Ilmu Komuniasi telah terdaftar di Lembaga Ilmu Pengetahuan Indonesia (LIPI) dan telah memiliki e-ISSN: 2656-8306. Jurnal Penelitian Sosial Ilmu Komunikasi merupakan jurnal yang dikelola oleh Program Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Budaya (FISIB) Universitas Pakuan. Jurnal ini mengundang para peneliti, akademisi, praktisi, dan mahasiswa untuk mengirim artikel ilmiah dari hasil penelitian, makalah, dan gagasan ilmiah dengan berbagai topik tentang ilmu sosial dalam ilmu komunikasi. Jurnal ini terbit dua kali dalam satu tahun (peride April dan November)dalam bentuk digital. Jurnal ini menjalin kerja sama dengan editor lokal berstatus guru besar universitas yang akan meninjau artikel sebelum dipublikasikan. Jurnal ini ditinjau (review) dengan metode double blind dan ditinjau oleh dua orang reviewer. Fokus jurnal ini, meliputi: 1. Ilmu Komunikasi 2. Media 3. Public Relations 4. Jurnalistik 5. Komunikasi Strategik 6. Televisi dan Film 7. Periklanan 8. Komunikasi Pemasaran

Arjuna Subject : Ilmu Sosial - Komunikasi

Articles 7 Documents

Search results for , issue "Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020" : 7 Documents clear

HUBUNGAN KUALITAS PELAYANAN KELUHAN DENGAN KEPUASAN PELANGGAN Oktha Fanny; Muslim Muslim; Mariana R.A. Siregar
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

This study aims to identify the relationship between service quality complaints with customer satisfaction in the Bogor branch Transvision, to identify customer characteristics, and identify the relationship between variable customer characteristics with customer satisfaction in the Bogor branch Transvision.This research was conducted at Transvision Bogor branch in March 2017. Samples taken were 76 customers. The sampling technique is using probability sampling. Data sources used include primary data such as questionnaires, interviews, and observations, and secondary data, such as books, official sites related to research. Data analysis techniques used descriptive statistical analysis and non-parametric statistical analysis. Correlation test using the Chi-Square formula and Spearman Rank with validity test using the Pearson product moment formula. Analysis X1 regarding customer characteristics, variable X2 regarding the quality of Customer Relationship Management services, and the last variable Y1 is customer satisfaction in Bogor branch Transvision. The results of the correlation between customer characteristics X1 and customer satisfaction Y1 at Transvision Bogor branch get a low correlation value, which means that there is no relationship between the two variables X1 and Y1. While the value of the correlation between the quality of service X2 with the number of customers in Transvision Bogor branch Y1 get a high correlation value means that there is a relationship between the two variables X2 with Y1. Keywords: Service Quality, Service Satisfaction, Transvision

PENGARUH GAYA BAHASA PENYIAR TERHADAP RATING RADIO SINAR MEGA SWARA FM (SMS) (Kasus Masyarakat Kp Cigadog Desa Tenjolaya Kecamatan Cicurug Kabupaten Sukabumi) Aptan Sependi; Dwi Rini Sovia Firdaus; Intan Tri Kusumaningtias
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

This study aims to determine Radio Sinar Mega Swara Fm Rating, find out the Influence of Broadcasting Languages,the pronunciation style of Radio Broadcaster,the Tone of Voice of Radio Broadcasters, and the Accentuation (emphasis on important words) Radio Broadcaster. This research usesSimple Linear Regression method and the Stimulus-organism-response (S-O-R) as the grand theory, using questionnaires to 51 respondents in the Cicurug subdistrict Sukabumi regency, precisely in Kp. Cigadog. The sampling technique uses Puposive Random Sampling, with correlation test. Validity test uses Pearson Product Moment formula and reliability test with Cronbach Alpha formula. While data processing uses IBM SPSS Statistics 20 and Microsoft Excel 2010. The results of simple linear regression equation in this study are as follows: Y = 6,305 + 0814X. Where Y is the radio rating of mega swara fm and X is the style of announcer language. The model means that every time an increas in the value of language style (X) will be followed by an increase in the radio rating (Y). Then it can be seen that from the variable X to the variable Y has an influence. Keywords:Language Style, Announcer, Radio Rating.Chaer Abdul, A. L. (2010). Sociolinguistics:Perkenalan Awal. Jakarta: Rienika Cipta.Harley, P. (2006). Radio Penyiaran It's Not Just a Talk. Malang: Bayumedia Publishing.Irawan, S. (2008). Metode Penelitian:Suatu Teknik Penelitian Bidang Kesejahteraan Sosial dan Ilmu Sosial Lainnya. Bandung: Remaja Rosdakarya.Irwanto, d. (2002). Psikologi Umum. Jakarta: Total Grafika.Masduki. (2004). Menjadi Broadcaster Professional. Yogyakarta: Pustaka Popular LkiS.Morissan, M. (2008). Manajemen Media Penyiaran. Jakarta: Kencana Pranadamedia Group.Nurudin. (2007). Pengantar Komunikasi Massa. Jakarta: PT. Raja Grafindo Persada.Olii Hellena, L. H. (2013). Repoertase Radio dan Televisi Ed 2. Jakarta: Permata Puri Media.Rachmat, K. (2012). Komunikasi dan Regulasi Penyiaran. Jakarta: Kencana Prenada Media Group.Rahmawati Indah, D. R. (2011). Berkarier di Dunia Broadcast. Bekasi: Laskar Askara.Singarimbun Masri, S. E. (2012). Metode Penelitian Survei. Jakarta: LP3ES.Siregar Syopian, M. (2013). Statistik Parametrik Untuk Penelitian Kuantitatif. Jakarta: PT. Bumi Aksara.Sugiyono. (2011). Metode Penelitian Kuantitatif Kualitatif dan RD. Bandung: Alfabeta.Sugiyono. (2014). Statistika Untuk Penyiaran. Bandung: Alfabet

REPRESENTASI GAY DALAM FILM MOONLIGHT Elisa Gunawati; Feri Ferdinan Alamsyah; Roni Jayawinangun
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Gay or homosexuality is a variation of developed sexual orientation in society. The purpose of this research is to know the gay representation in Moonlight film and to know semiotic analysis of Charles Sanders Peirce in Moonlight film. Research design and research method used in this thesis is qualitative research method of Semiotics Charles Sanders Peirce and Queer Theory. The analysis of each scene has been selected as many as six scenes showing gay signs and then analyzing using Peirce model that is relation of Sign / Interpretant, Object, and Interpretant which each consist of trichotomy based on the sign that is qualisign, sinsign, and legisign, based on the object ie icon, index, and symbol, and based on interpretantnya rheme, dicisign, and argument. After observing and analyzing the scene / scene in the movie "Moonlight", researchers found the presence of gay signs in the film as a sense of curiosity Chiron against gays and homos, Chiron who seek with his identity, sexual behavior such as kissing and Kevin's masturbation against Chiron, anxiety and longing for someone, dreaming or fantasizing until ejaculation, meeting the person and embracing him, and behaving differently to his peers.Keywords: Representation, Gay, Semiotics, Moonlight

ANALISIS KUALITAS PENINGKATAN PELAYANAN MELALUI APLIKASI MOBILE JELAJAH KEBUN RAYA BOGOR Ayang Risma Yulianita; Tiara Puspanidra; Ratih Siti Aminah
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Abstract Technology mobile application is utilized by the Bogor Botanical Gardens under Lembaga Ilmu Pengetahuan Indonesia (LIPI) as one of the attractions in the city of Bogor by designing an Android-based mobile application for visitors to the Bogor Botanical Gardens, called Jelajah Kebun Raya Bogor application. This research is a qualitative descriptive study using Kotler's theory of the quality dimensions of service delivery which includes physical evidence, empathy, reliability, quick response and assurance. The results of the research note that the application is designed to improve the quality of public services and to facilitate the visitors down the extent of the area of the Bogor Botanical Gardens. There are features on applications i.e., features information about the history of the plant and other historic buildings that are in the Bogor Botanical Garden to make it easy for visitors to get the information needed to facilitate navigation and features visitors exploring the vastness of the areas of the Bogor Botanical Gardens, content in the application is accurate and secure, in accordance with the needs of visitors, improve the renewal applications. Keywords: Service Improvement, Mobile Application, Jelajah Kebun Raya Bogor.

ANALISIS STRATEGI KOMUNIKASI DINAS SOSIAL KOTA BOGOR DALAM MENANGGULANGI ANAK JALANAN DI KOTA BOGOR Arie Ardiwijaya; Wiranta Yudha Ginting; Layung Paramesti Martha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

The purpose of this research is to analyze communication strategy of Bogor Social Office on establishing communication with street children in Bogor. This research used qualitative descriptive method to reveal Bogor Social Office’s situation and problem in implementing communication strategy in dealing with street children. This research took place in Bogor Social Office located in Jalan Raya Merdeka No. 142, Ciwaringin, Central Bogor, on November 2018 until April 2019. There are two subjects on this research, two key informants and two ordinary informants. Data collection technique used in this research includes depth interviews, observation, and documentation. Data validity technique was using source triangulation to compare both data collected from observation and data collected from depth interview. Source triangulation in this research is Rumah Merah Putih, one of the social foundation in Bogor. Results showes theory that been used in analyzing Strength, Weakness, Opportunity, and Threat (SWOT) are able to represent street children handling which currently done by Bogor Social Office.Keywords: communication strategy, tramp, SWOT analysis.

MENGUAK REALITAS PRAKTIK SEDEKAH BUMI DI DESA CIASMARA KECAMATAN PAMIJAHAN KABUPATEN BOGOR R. Atang Supriatna; Yogaprasta Adi Nugraha
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

Agriculture is one of the important sectors that contribute to Indonesian national income. However, agricultural development currently has a tendency to increase productivity it impacts on the agricultural system which tends to make agriculture as "commodities" and reduces the position of agriculture as an spiritual activity. Mainstreaming agriculture into "commodity" has an impact on the lost of cultural infrastructure that is supporting agriculture. This study aims to (1) see the existence of “Sedakah Bumi” practices in Ciasmara Village, Pamijahan District, Bogor Regency (2) Transformation practices of “Sedekah Bumi” in Ciasmara village, Pamijahan District, Bogor Regency. This study uses a Rapid-Ethnography approach or fast ethnography, located in the village of Ciasmara, Pamijahan District, Bogor Regency from March 2019 - August 2019. This research found that in Ciasmara village there is still the practice of “Sedekah Bumi”, but the form of the celebration is not in the form of a colossal celebration but the celebration in the form of private in the family. This form of transformation of the “Sedekah Bumi” emerged as a response from the respect of each component of society so as not to violate each other's main norms adopted by each group of people. Keywords: existence, preservation of agriculture, sedekah bumi

HUBUNGAN PERSEPSI KONSUMEN TERHADAP PRODUK OLEH OLEH KHAS BOGOR DENGAN PENGAMBILAN KEPUTUSAN PEMBELIAN Novitasari Novitasari; Diana Amaliasari; Dwi Rini Sovia Firdaus
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 4, No 1 (2020): Volume 4 Nomor 1 Tahun 2020
Publisher : UNIVERSITAS PAKUAN

This study aims to determine the characteristics of consumers and consumer perceptions in making decisions about purchasing traditional food of Bogor, figure out the purchase decisions of traditional food of Bogor, find the correlation between characteristics and perceptions of consumers in decision-making of Bogor traditional food. Tourists who visited Bogor became the populations of this research. The samples are100 people using the Probability Sampling technique: Stratified random sampling. The results showed that the characteristics of consumers were dominated by women with an average age of 23-28 years, with Diploma / Bachelor education, with an average monthly income of Rp. 3,000,000-Rp. 4,000,000 and working as a private employee. Consumer perception in purchasing decisions of traditional food of Bogor showed the "upper" category because the average score obtained from the product quality indicator is 4.14, service quality is 3.85, prices is 3.88 and brands is 4.20 (scale 1 to 5). The decision to purchase a Bogor traditional food shows an average score with "agree” in category on each indicators about purchasing stability in a product of 3.98, the goal of buying a product of 3.81, information processing for up to purchase of 3.95, provide recommendations to others amounting to 3.46 (scale 1 to 5). There is no significant correlation between the characteristics of consumers with purchasing decision making with a correlation level of -0.024 (negative) means the the relationship between the two variables is opposing direction. The results of the analysis of the relationship between consumer perception variables with purchasing decision making showed a significant relationship with a correlation level of 0.360 (positive) with a high degree of correlation, so that the relationship between the two variables is unidirectional.Keywords: Consumer Perception, Consumer Behavior, Purchasing Decision Maker.

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Mariana Rista Ananda Siregar

Contact Email
marianasiregar@unpak.ac.id

Phone
+62251-8338650

Journal Mail Official
jpsik@unpak.ac.id

Editorial Address
Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129

Location
Kota bogor,

Jawa barat

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Mariana Rista Ananda Siregar

Contact Email marianasiregar@unpak.ac.id

Phone +62251-8338650

Journal Mail Official jpsik@unpak.ac.id

Editorial Address Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129

Location Kota bogor, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Mariana Rista Ananda Siregar

Contact Email
marianasiregar@unpak.ac.id

Phone
+62251-8338650

Journal Mail Official
jpsik@unpak.ac.id

Editorial Address
Jl. Pakuan, RT.02/RW.06, Tegallega, Kecamatan Bogor Tengah, Kota Bogor, Jawa Barat 16129

Location
Kota bogor,

Jawa barat

INDONESIA