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Contact Name
GENESIS SEMBIRING DEPARI
Contact Email
genesissembiring@gmail.com
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+6285359562521
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genesissembiring@gmail.com
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Jl Sutomo Ujung no 28D Medan
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INDONESIA
Indonesian Journal of Applied and Industrial Sciences (ESA)
ISSN : -     EISSN : 29855055     DOI : https://doi.org/10.55927/esa.v2i1
Indonesian Journal of Applied and Industrial Sciences (ESA) is a scientific journal published six times a year (January, March, May, July, September, and November). Indonesian Journal of Applied and Industrial Sciences (ESA) publishes original research results related to research in the field of natural and social science, covering a wide range of topics written in the field of business, economics, psychology, computer science, operational managemen
Arjuna Subject : Umum - Umum
Articles 46 Documents
Marketing Communication of Indigenous People's Products Through Instagram Social Media @Gerainusantara_Aman Umi Khoiriya; Ali Alamsyah Kusumadinata; Desi Hasbiyah
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 2 No. 5 (2023): September 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v2i5.6008

Abstract

Online marketing has increased drastically triggered by the implementation of Work from Home policies that limit offline marketing activities. Gerai Nusantara has also been using Instagram to increase the marketing of indigenous products. This study aims to conduct a SWOT analysis of Instagram social media @Gerainusantara_aman which is interesting as a marketing communication of indigenous people's products. The research method uses a descriptive qualitative approach through a SWOT analysis of internal factors (Weaknesses, Strengths) and external factors (Opportunities, Threats) from Instagram @Gerainusantara_aman. The results of this study show that Instagram @Gerainusantara_aman has a strength value smaller than the weakness value with a difference in value (-) 0.06, and an opportunity value smaller than the threat value with a difference in value (-) 0.08. The Instagram content posting strategy @Gerainusantara_aman is in the position of WT / Diversification strategy, which is to minimize existing weaknesses and avoid threats.
The Influence of Leadership Style and Work Discipline on Employee Performance at PT. Komunitas Anak Bangsa Jakarta I Gede Marendra; Chotamul Fajri; Retno Japanis Permatasari
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 2 No. 4 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v2i4.6013

Abstract

This research aims to determine the influence of leadership style and work discipline on employee performance at PT. Komunitas Anak Bangsa Jakarta. The sample in the study was 69 respondents using quantitative methods. This research technique uses data instrument tests, classical assumption tests, descriptive analysis, regression analysis, correlation and determination. The results processed in this research on the leadership style variable have a significant influence, there are employee performance variables with a value of 0.014 < 0.05. The work discipline variable has a significant effect on the employee performance variable with a value of 0.001 < 0.05. Meanwhile, simultaneously the leadership style variable and the work discipline variable have a significant effect on the employee performance variable with a value of 0.001 < 0.05.
Analysis of the Influence of Work Discipline and Motivation Employee Performance in PT. Pembangunan Perumahan (PP) Properti Tbk. Pasar Rebo – East Jakarta I Made Aryata; Cornelia Dumarya Manik; Rudy Bodewyn Mangasa Tua
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 2 No. 4 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v2i4.6026

Abstract

The purpose of this research is to determine the influence of discipline and motivation employee performance in PT. PP Properti Tbk. This research method uses quantitative descriptive research methods. The sample used in this research is a random sample, namely using a portion of the population of 86 respondents as a sample. The research results show that simultaneously there is a significant influence of discipline and motivation on the performance of PT. PP Properti Tbk employees. Based on the partial test, it is known that there is a significant influence between discipline on the performance of PT. PP Properti Tbk employees, while motivation has a significant influence on the performance of PT. PP Properti Tbk employees.
Management of the Saddang River Sand Mining Area, Pinrang Regency, South Sulawesi Arsyad; Ruslan Bauna; Hamzah; Muh. Aris Arifin; Jamaluddin; Eris Nurdirman; Reno
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 2 No. 4 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v2i4.6159

Abstract

The aim of the research is to obtain an overview of the condition of the Saddang River in order to manage the sand mining area, taking into account environmental, economic and socio-social aspects. Various studies show that river sand mining can provide direct and indirect economic benefits to local communities, as well as environmental damage to rivers. However, research on Saddang River sand mining is still very minimal. The data collection methods used consist of literature studies to collect various reading materials that support and support research, field surveys to obtain data directly from the field, presentation of question sheets (questionnaires) and interviews on issues that are in accordance with the research theme. Focus Group Discussion (FGD) to examine stakeholders and local communities. Physical condition of the river body and replenishment rate using UPTD data for the Saddang Watershed. Management with an integrated approach includes economic, environmental and social-social aspects, by combining two different paradigm approaches, namely positivistic and constructivist, which is believed to be able to produce a sustainable management strategy for sand mining activities in the Saddang River, Pinrang Regency.
The Relationship between Knowledge About Hypertension and Nutritional Status with Blood Pressure Control in Hypertension Sufferers at the Pasundan Community Health Center, Samarinda City Nurhaliza; Joko Sapto Pramono; Kurniati Dwi Utami
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 2 No. 5 (2023): September 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v2i5.6194

Abstract

The number of hypertension sufferers continues to increase, with East Kalimantan ranking 3rd highest in Indonesia. Pasundan Community Health Center, Samarinda City ranks second in terms of prevalence. Hypertension is influenced by factors that can and cannot be changed, including knowledge and nutritional status. Knowledge and nutritional status can influence blood pressure and its control measures. The research aims to determine the relationship between knowledge about hypertension and nutritional status with blood pressure control at the Pasundan Community Health Center. The research was carried out in March-April 2023. There were 53 respondents. Data collection was carried out by anthropometric measurements and interviews to fill out the questionnaire. Data were analyzed using chi-square with α<0.05. The results of the study showed that the p-value was 0.000 (α<0.05), meaning that there was a relationship between knowledge about hypertension and nutritional status and blood pressure control.
The Relationship between Nutrient Intake and Work Motivation with Employee Performance at PT. Pancaran Samudera Shipyard Ade Amalia Husna; Edi Sukamto; Riana Pangestu Utami
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 2 No. 5 (2023): September 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v2i5.6222

Abstract

Health is the main key to improving performance. Nutritional intake affects health and physical ability to carry out tasks. Motivation is the main driver of carrying out tasks with high enthusiasm. This research aims to analyze the relationship between nutritional intake and work motivation with the performance of employees at PT. Pancaran Samudera Shipyard. The method used was cross-sectional with 40 respondents using purposive sampling technique. Data was collected through 2 x 24 hour food recall interviews for nutritional intake, work motivation questionnaires, and performance assessments with KPI scores. The results show that there is a relationship between energy intake, carbohydrate intake, and work motivation with employee performance. However, there was no significant relationship between protein and fat intake and performance. So it can be concluded that energy intake, carbohydrates and work motivation are related to employee performance.