Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan

The Influence Of Leadership, Motivation, And Work Discipline On The Performance Of Village Community Development Officials (DPMD) In Bengkulu Selatan District Tegar Dewantara Yanwar; Ade Tiara Yulinda
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1334

Abstract

This study aims to determine the influence of leadership, motivation and work discipline on the performance of Village Community Empowerment Service (DPMD) Employees of South Bengkulu Regency, either partially or simultaneously. There are several factors that will be discussed in this study, including Leadership, Motivation, and Work Discipline. The objects in this study were 40 Village Community Empowerment Service (DPMD) employees of South Bengkulu Regency. In this study the authors used data collection methods by means of observation, distributing questionnaires or questionnaires and interviews.  There are several data analysis techniques used in this study, including by using respondent response analysis, multiple linear regression analysis, determinant coefficients, and also hypothesis testing. From the research that has been done, it can be seen that the Leadership Variable has a positive and significant effect on the Employee Performance of the Village Community Empowerment Service (DPMD) of South Bengkulu Regency. This means that with the existence of leadership provided by agencies, of course this shows that the leadership in the Village Community Empowerment Service (DPMD) of South Bengkulu Regency is good at directing human resources (HR). The Variable Motivation has a positive and significant effect on the Performance of Village Community Empowerment Service (DPMD) Employees of South Bengkulu Regency. This means that with motivation in the form of appropriate salaries and incentives, of course this can trigger employees to work even better and be able to improve the performance of their employees. South. This means that with good work discipline, it will also have a good impact on employee performance
The Influence of Price Discount and Store Atmosphere on Consumer Purchase Decisions at Equator Stores in Bengkulu City Monica Gustia; Ade Tiara Yulinda
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 4 (2022): Oktober
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v3i4.971

Abstract

This study aims to determine the effect of price discount and store atmosphere on purchasing decisions at the Khatulistiwa Store, Bengkulu city. The sample in this study were 120 consumers who shop at the Khatulistiwa store, Bengkulu city. The data collection technique used a questionnaire. The analysis technique used is multiple linear regression, coefficient of determination and hypothesis testing. The results showed the regression equation with a positive direction, namely Y = 11.928 + 0.400X1 + 0.186 X2. This means that if the price discount and store atmosphere increase, the purchase decision will also increase. The coefficient of determination of the Adjusted R square is 0.143. This means that X1 (Price discount) and X2 (Store atmosphare) affect the purchase decision (Y) by 14.3%, while the rest 85.7% is influenced by other contributing factors. not examined in this study. Hypothesis test results show that the price discount has a significant effect on purchasing decisions at the Equator Stores, Bengkulu City with a significant value of 0.000. This illustrates that the higher the price discount given by the Khatulistiwa Store in Bengkulu city, the purchase decision will increase. Store atmosphare has a significant influence on purchasing decisions at the Khatulistiwa Store in Bengkulu city with a significant value of 0.025. This illustrates that the store's atmosphere in the Khatulistiwa Store in Bengkulu city can increase purchasing decisions. Together, the price discount and store atmosphare have a significant influence on purchasing decisions at the Khatulistiwa Store, Bengkulu city.