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PENGARUH CUSTOMER RELATIONSHIP MANAGEMENT TERHADAP LOYALITAS PELANGGAN INDOSAT BENGKULU Yulinda, Ade Tiara
JURNAL EKOMBIS REVIEW Vol 5 No 2 (2017)
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (929.545 KB)

Abstract

Ade Tiara Yulinda: The objectives of this research is to analyze the influence of customer relationship management (technology, people, process and knowledge) on customer?s loyalty at PT. Indosat Bengkulu. Using survey research, analysis techniques using a likert scale and using multiple linear regression analysis. Samples used were 100 respondents. The result of this research, can be concluded that the customer relationship management in the variable of technology, people, process, knowledge influenced the loyalty tothe company, and partially the knowledge influenced the loyalty of the customers, while toward the technology, people, process didn?t influence the loyalty of the customers significantly.Key Words : Customer Relationship Management, Technology, People, Process, Knowledge.
ANALISIS RASIO KEUANGAN UNTUK MENGUKUR KINERJA KEUANGAN KOPERASI SIMPAN PINJAM DUA MUARA KOTA MANNA TAHUN 2015-2017 Febriansyah, Erwin; Yulinda, Ade Tiara; Purnamasari, Diah
JURNAL EKOMBIS REVIEW Vol 7 No 2 (2019)
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (285.524 KB)

Abstract

The formulation of the problem in this study is how financial performance of Dua Muara of saving loan cooperative in the city of manna in 2015-2017 seen from ratio liquidity, solvency and provability.The purpose of this study is to determine financial performance of  simpan pinjam cooperative  in the city of manna in 2015-2017 seen from ratio liquidity, solvency and provability.The object of this researchis the Financial report of Dua Muara of saving loan cooperative in the city of manna in 2015-2017.  Data analysis technique used in this reseach  are quantitative  descriptive and interpretating of the data so that it can give Clear description under study Using financial formulation. The result of analysis trough financial report of Dua Muara of saving loan cooperative using financial are report good enough. So it can be conclude that financial performance of of Dua Muara of saving loan cooperative are good enough  but it is necessary to improve the calculation of the financial statement
PEMBERDAYAAN EKONOMI LOKAL KOPI KITTO MELALUI PERAN BUMDES DURIAN INDAH DESA PELANGKIAN KAB. KEPAHIANG Arianto, Tezar; Yulinda, Ade Tiara; Kusuma, Merta
Jurnal Pengabdian Masyarakat Bumi Raflesia Vol 4, No 3 (2021): Jurnal Pengabdian Masyarakat Bumi Raflesia
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jpmbr.v4i3.1545

Abstract

Setiap Usaha harus bisa mengelola usahanya dalam menghadapi persaingan pasar yang semakin pesat. Pemberdayaan Ekonomi lokal menjadi ekonomi kreatif dan inovatif melalui Bumdes ini sangat dibutuhkan dalam rangka meningkatkan pendapatan masyarakat. Kegiatan pengabdian ini bertujuan untuk memberikan pendampingan dalam pemberdayaan masyarakat/kelompok tani untuk meningkatkan pengetahuan dan pemahaman tentang kemasan serta pemasaran produk yang dapat bernilai dan bersaing. Masalah utama yang menjadi fokus dalam pengembangan ekonomi lokal menjadi ekonomi kreatif dan inovatif adalah pengetahuan dan pemahaman Sumber Daya Manusia (SDM) masyarakat/kelompok tani kopi Desa Pelangkian masih rendah dalam proses kemasan bubuk kopi dan pemasarannya, selain itu kelompok tani kopi Desa Pelangkian belum mendapatkan pembinaan dalam pengembangan usaha. Bentuk Kegiatan yang akan dilaksanakan adalah sosialisasi, pelatihan, pendampingan yang melibatkan masyarakat/kelompok tani serta Bumdes Desa Pelangkian dalam hal pengelolaan dan pengembangan usaha bubuk kopi mulai dari kemasan sampai kepemasaran produk bubuk Kopi Kitto. Dari kegiatan ini target dan hasil capaiannya adalah terlaksananya kegiatan-kegiatan pengabdian secara lancar, meningkatkan pengetahuan, pemahaman masyarakat/kelompok tani tentang pengembangan usaha kreatif dan inovatif melalui Bumdes dalam dapat meningkatkan pendapatan masyarakat/ kelompok tani serta munculnya wirausaha yang sejenis dengan kemitraan yang senergi dalam mengembangan ekonomi lokal menjadi ekonomi kreatif dan inovatif. Kata Kunci : Peningkatkan Pengetahuan, Kreatif dan Inovatif.Kata Kunci: Peningkatkan Pengetahuan, Kreatif dan Inovatif
PENGARUH CUSTOMER RELATIONSHIP MANAGEMENT TERHADAP LOYALITAS PELANGGAN INDOSAT BENGKULU Ade Tiara Yulinda
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 5 No 2 (2017)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (929.545 KB) | DOI: 10.37676/ekombis.v5i2.381

Abstract

Ade Tiara Yulinda: The objectives of this research is to analyze the influence of customer relationship management (technology, people, process and knowledge) on customer’s loyalty at PT. Indosat Bengkulu. Using survey research, analysis techniques using a likert scale and using multiple linear regression analysis. Samples used were 100 respondents. The result of this research, can be concluded that the customer relationship management in the variable of technology, people, process, knowledge influenced the loyalty tothe company, and partially the knowledge influenced the loyalty of the customers, while toward the technology, people, process didn’t influence the loyalty of the customers significantly.Key Words : Customer Relationship Management, Technology, People, Process, Knowledge.
ANALISIS RASIO KEUANGAN UNTUK MENGUKUR KINERJA KEUANGAN KOPERASI SIMPAN PINJAM DUA MUARA KOTA MANNA TAHUN 2015-2017 Erwin Febriansyah; Ade Tiara Yulinda; Diah Purnamasari
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 7 No 2 (2019)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (285.524 KB) | DOI: 10.37676/ekombis.v7i2.822

Abstract

The formulation of the problem in this study is how financial performance of Dua Muara of saving loan cooperative in the city of manna in 2015-2017 seen from ratio liquidity, solvency and provability.The purpose of this study is to determine financial performance of simpan pinjam cooperative in the city of manna in 2015-2017 seen from ratio liquidity, solvency and provability.The object of this researchis the Financial report of Dua Muara of saving loan cooperative in the city of manna in 2015-2017. Data analysis technique used in this reseach are quantitative descriptive and interpretating of the data so that it can give Clear description under study Using financial formulation. The result of analysis trough financial report of Dua Muara of saving loan cooperative using financial are report good enough. So it can be conclude that financial performance of of Dua Muara of saving loan cooperative are good enough but it is necessary to improve the calculation of the financial statement
PENGARUH VARIABILITAS PERSEDIAAN, UKURAN PERUSAHAAN DAN INTENSITAS PERSEDIAAN TERHADAP PEMILIHAN METODE PENILAIAN PERSEDIAAN (Studi Empiris Perusahaan Manufaktur Di Bursa Efek Indonesia Tahun 2014-2017) Erwin Febriansyah; Ade Tiara Yulinda; Lina Rosalinda
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 8 No 1 (2020)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (926.503 KB) | DOI: 10.37676/ekombis.v8i1.930

Abstract

Erwin Febriansyah, Ade Tiara Yulinda, Lina Rosalinda; This study purposes to determine the effect of inventory variability and intensity, company size, on the selection of inventory assessment method. This research examined four independent variables namely inventory variability and intensity, companies size, its dependent variable was the FIFO method and the average method. Type of this research was quantitative research by using secondary data. Research population was all manufacturing companies listed on the Indonesia Stock Exchange of the 2014-2017. The sampling technique used purposive sample, with criteria and selected 41 unit analysis companies to be samples and multiplied by the number observation period are obtained 164 samples (41 companies x 4year). The method for data analysis used logistic regression by using SPSS 18.0. There were four research hypotheses; to examine the effect of inventory variability and intensity, companies size on the selection of inventory assessment methods. The result of study showed that inventory variability, companies size, do not affect on the selection of inventory valuation method. Meanwhile, intensity inventory affects the selection of inventory valuation methods and inventory variability and intensity, companies size together influence the selection of inventory valuation methods. Keywords: Inventory Variability, Company Size, Inventory Intensity, FIFO, Average
PENGARUH POINT OF PURCHASE (POP) TERHADAP KEPUTUSAN PEMBELIAN PRODUK PAKAIAN DI PT. MATAHARI DEPARTMENT STORE KOTA BENGKULU Sukardi Putra; Furqonti Ranidiah; Ade Tiara Yulinda
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 8 No 2 (2020)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2694.427 KB) | DOI: 10.37676/ekombis.v8i2.1085

Abstract

Tujuan penelitian untuk mengetahui pengaruh In Store Media , Signane dan Display terhadap keputusan pemebelian produk pakaian di PT. Matahari Department Store. Metode Penelitian ini menggunakan penelitian kuantitatif,populasi dalam penelitian ini adalah seluruh konsumen PT. Matahari Department Store Kota Bengkulu yang berjumlah 120 orang. Teknik Pengumpulan Data menggunakan observasi , kuesioner. Teknik analisis yang digunakan yaitu Uji Regresi Linear Berganda. Hasil Penelitian menunjukan In Store Media berpengaruh terhadap Keputusan Pembelian pada Produk Pakaian di PT. Matahari Department Store Kota Bengkulu, hal ini dibuktikan dengan hasil uji t menunjukan nilai thit >tα /2 (8.193 >1.9840) dan (sig α = 0,000 < 0,050). Signane berpengaruh signifikan terhadap Keputusan Pembelian pada Produk Pakaian di PT. Matahari Department Store Kota Bengkulu, hal ini dibuktikan dengan hasil uji t menunjukan nilai thit>tα/2 (2.689 > 1.9840) dan (sig α = 0,043 <0,050 ). Display berpengaruh signifikan terhadap Keputusan Pembelian pada Produk Pakaian di PT. Matahari Department Store Kota Bengkulu, hal ini dibuktikan dengan hasil uji t menunjukan nilai thit> tα/2 (2.480 > 1.9840) dan (sig α = 0,034 <0,050 ). Koefisien determinasi R2 = 0, 646 nilai mempunyai makna bahwa In Store Media (X1), Signane (X2), dan Display (X3) memberikan kontribusi yang signifikan pengaruh sebesar 0, 646 atau 64,6% terhadap Keputusan Pembelian (Y) pada Produk Pakaian di PT.
PENGARUH STORE’S ATMOSPHERE DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN NICK COFFEE Ade Tiara Yulinda; Erwin Febriansyah; Fenti Sukma Riani
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 9 No 1 (2021)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2665.718 KB) | DOI: 10.37676/ekombis.v9i1.1228

Abstract

This study aims to determine the effect of store's atmosphere and product quality on purchasing decisions Nick Coffee Consumers in Bengkulu City. This research is a quantitative study with a sample of 100 respondents, using accidental sampling technique . Data collection techniques using observation and questionnaires. Data analysis techniques using classical assumption test, multiple linear regression, coefficient of determination (R2) and hypothesis testing. The results of this study can be seen from the multiple linear regression test with calculations are performed using SPSS, the comparison between the (n-k-1) = 100-2-1 = 97 (1.9826).) . From the results of hypothesis testing that Store's Atmosphere (X1) has a positive effect on purchasing decisions on Nick Coffee consumers in Bengkulu City , with T test results showing a significance value of 0,000 <0.050 and Product Quality (X2) has a positive effect on purchasing decisions on Nick Coffee City consumers Bengkulu , with the T test results showing a significance value of 0,000 <0.050 . Testing the hypothesis of the T test and F test shows that the Store's Atmosphere and Product Quality have a significant effect on purchasing decisions with a significance level <0.05. This means that Ho was refused Ha was accepted. In other words Store's Atmosphere and Product Quality have a significant effect both partially and jointly on purchasing decisions at Nick Coffee Bengkulu City . This is evidenced by the f test showing a significance value of 0.000 <0.05.
Analisis Faktor-Faktor Yang Mempengaruhi Penyaluran Kredit (Studi Pada Bank Umum Konvensional Yang Terdaftar Di Bursa Efek Indonesia Tahun 2014-2018) Erwin Febriansyah; Ade Tiara Yulinda; Nensi Yuniarti
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No 1 (2022)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1965.234 KB) | DOI: 10.37676/ekombis.v10i1.1634

Abstract

The purpose of this study was to determine the effect of NPL, ROA, ROE, LDR on lending to conventional commercial banks listed on the Indonesian stock exchange. The population in this study is conventional commercial banks listed on the Indonesian stock exchange in the 2014-2018 period, namely 41 companies. The research sample was determined by a method based on criteria so that the number of samples was 20 companies. Data collection in this study was taken from the financial statements of each company. The analysis technique used was multiple linear regression and hypothesis testing f and t-statistics. In the results of the research partially ROE has a significant effect on lending. NPL, ROA and LDR have no significant effect on lending. Meanwhile, Simultaneously NPL, ROA, ROE, LDR have a significant effect on lending.
PENGARUH CUSTOMER EXPERIENCE DAN TRUST TERHADAP LOYALITAS PELANGGAN KFC DI KOTA BENGKULU Ade Tiara Yulinda; Furqonti Ranidiah; Wahyu Rizqiya Ratna Jauhari
Jurnal Ilmiah Akuntansi, Manajemen dan Ekonomi Islam (JAM-EKIS) Vol. 3 No. 2 (2020)
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (742.235 KB) | DOI: 10.36085/jam-ekis.v3i2.966

Abstract

This study aims to determine the effect of the customers’ experiences and Trust on KFC customer loyalty in the city of Bengkulu. This research is a quantitative study with a sample of 100 respondents, and used accidental sampling techniques. The data was collected through observation and questionnaires. The data was analyzed through descriptive analysis, the classic assumption test, multiple linear regression analysis, correlation coefficient analysis, coefficient of determination (R2), and hypothesis testing. The results of this study showed that from the multiple linear regression test using SPSS it was obtained Y = 2,244 + 0,292X1 + 0,675 X2. The results of hypothesis testing showed that Customer Experience (X1) has a positive effect on KFC customer loyalty in Bengkulu City, with the T-test results of significance value 0.000 <0.05, Trust (X2) has a positive effect on KFC customer loyalty in Bengkulu City, with T-test results of significance value 0,000 <0.05. The testing of the T-test hypothesis and the F-test showed that customers’ experience and Trust significantly affect customers’ loyalty with a significance level <0.05. This means that Ho was rejected and Ha was accepted. In other words, customers’ experiences and Trust have a significant effect both partially and simultaneously on KFC customers’ loyalty. This is proven by the f test that showed a significance value of 0.000 <0.05. Keywords: Customers’ Experiences and Trust, and Customers’ Loyalty