Article Per Year (5 Year)
p-Index From 2019 - 2024
5.014
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi dan Bisnis GROWTH (JEBG) Jurnal Mahasiswa Entrepreneur
Fandiyanto, Randika
Unknown Affiliation
Economics, Econometrics & Finance Electrical & Electronics Engineering Social Sciences

Published : 39 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 39 Documents
Search

 1   2   3   4 
PENGARUH BRAND IMAGE, KUALITAS PELAYANAN DAN DISKON TERHADAP MINAT BELI ULANG MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA TOKO EIGER DI SITUBONDO Suherman, Aldy Kurniawan; Arief, Mohammad Yahya; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 6 (2024): JUNI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i6.5008

Abstract

Indonesia is a country that has very abundant wealth, one of which is the beautiful natural panorama from the sea to the mountains. With increasing interest in nature tourism, the need for outdoor equipment has also increased. Companies providing outdoor equipment face stiff competition, both from local and international manufacturers. One example of a successful company in this sector is PT. Eiger Multi Industrial Products. The aim of this research is to analyze the influence of brand image, service quality and discounts on repurchase intention, through consumer satisfaction as an intervening variable at the Eiger Store in Situbondo. The sampling technique was determined by simple random sampling. Data analysis and hypothesis testing in this research used the Partial Least Square Structural Equation Model (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that brand image has a significant positive effect on consumer satisfaction. Service quality has a significant positive effect on consumer satisfaction. Discounts have a positive but not significant effect on consumer satisfaction. Brand image has a significant positive effect on repurchase intention. Service quality has a positive but not significant effect on repurchase intention. Discounts have a significant positive effect on repurchase interest. Consumer satisfaction has a significant positive effect on repurchase intention. Brand image has a positive but not significant effect on repurchase intention through consumer satisfaction. Service quality has a positive but not significant effect on repurchase intention through consumer satisfaction. Discounts have a positive but not significant effect on repurchase intention through consumer satisfaction.
PENGARUH KOMPETENSI DAN KOMPENSASI TERHADAP KINERJA KARYAWAN PADA KANTOR PEGADAIAN KOTA PROBOLINGGO DENGAN MOTIVASI SEBAGAI VARIABEL INTERVENING Firdaus, Aditya Abzar; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 11 (2023): NOVEMBER 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i11.3741

Abstract

The purpose of this research is to analyze the influence of variablesThe Influence of Competence and Compensation on Employee Performance at Pawnshops in Probolinggo City With Motivation as an Intervening Variable. By using the Partial Least Square (PLS) structural equation model. The results of the direct effect hypothesis test using the Smart PLS 3.0 application. Competence has a significant positive effect on Motivation (H1 is accepted), Compensation has a significant positive effect on Motivation (H2 is accepted), Competence has a significant positive effect on Employee Performance (H3 is accepted), Compensation has a significant positive effect on Employee Performance (H4 is accepted), Motivation has a significant positive effect on Employee Performance (H5 is accepted), Competence has a significant positive effect on Employee Performance through Motivation (H6 is accepted), and Compensation has a positive but not significant effect on Employee Performance through Motivation (H7 is rejected).
PENGARUH LOKASI DAN KUALITAS PELAYANAN TERHADAP MINAT BELI ULANG MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA LL PARFUM SITUBONDO Umam, Rizal; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 11 (2022): NOPEMBER 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (578.597 KB) | DOI: 10.36841/jme.v1i11.2266

Abstract

The purpose of the study was to determine the effect of location and service quality on repurchase intention through consumer satisfaction as an intervening variable in LL Parfum Situbondo. The sampling technique used in this study is probability sampling with a simple random sampling technique with the Slovin formula with a tolerable error rate of 10% as many as 98 people. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that location has a positive and significant effect on consumer satisfaction, service quality has a positive and significant effect on consumer satisfaction, location has a positive and significant effect on repurchase interest, service quality has a positive and significant effect on interest repurchase, consumer satisfaction has a positive and significant effect on repurchase intention, location has a positive but not significant effect on repurchase interest through consumer satisfaction, service quality has a positive and significant effect on repurchase interest through consumer satisfaction.
PERAN APLIKASI DANA DALAM MENDORONG PENINGKATAN TRANSAKSI DIGITAL DI MASYARAKAT Aknis, Bintang Jaya; Fandiyanto, Randika; Melinda, Nabila Adelia; Agustin, Adelia Dwi; Cahyaningati, Dinda Dwi; Ghofiqi, M. Zam-Zam Al; Pratama, Juli Nanda
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 3 (2024): MARET 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i3.4854

Abstract

In Indonesia, many people do not understand the role of Fintech in transactions, especially in the DANA application. People tend to use cash rather than Fintech. Moreover, people in rural areas lack insight into technology, lack literacy, and do not support MSMEs that use Fintech (DANA) This research aims to determine the role of fund applications in encouraging increased digital transactions in society. As well as encouraging readers how important applications are in the economy and the role of fund applications in facilitating transactions, doing business, investment, loans, and others. In this article readers can find out the fund profile starting from the business strategy and history of DANA's development. The method that researchers use is a qualitative descriptive method so that readers can find out some of the information included from some of the data collected, which means the data obtained by researchers is opinions according to several articles that have been included in the bibliography. The conclusion of this research is that we must be aware of how important the role of Fintech (DANA) is in Indonesia, especially in the aspect of improving the economy and digital literacy, because with Fintech MSMEs can be more advanced because they make payments efficient and increase people's digital literacy.
PERAN LINGKUNGAN KERJA DAN INSENTIF TERHADAP KINERJA KARYAWAN PADA PT. WINDU RAYA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING Agam, Gitra; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 5 (2023): MEI 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i5.3532

Abstract

This study aimed to analyze the variable influence of the Role of the Work Environment and Incentives on Employee Performance at PT Windu Raya, with Job Satisfaction as an Intervening Variable, by using the Partial Least Square (PLS) Structural equation model. The results of the direct effect hypothesis test using the Smart PLS 3.0 application. The work environment has a significant positive effect on job satisfaction (H1 accepted), incentives have a significant positive effect on job satisfaction (H2 accepted), the work environment has a positive but insignificant effect on employee performance (H3 rejected), incentives have a positive but insignificant effect on employee performance (H4 rejected), job satisfaction has a significant positive effect on employee performance (H5 accepted), the work environment has a significant positive effect on employee performance through job satisfaction (H6 accepted), and incentives have a significant positive effect on employee performance through job satisfaction (H7 accepted).
PERAN LIFE STYLE DALAM MEMODERASI PENGARUH PROMOSI DAN BRAND IMAGE TERHADAP MINAT BELI DAN KEPUTUSAN PEMBELIAN PADA ROTI BAKAR BANDUNG BONDOWOSO DI SITUBONDO Syama, Nur Izzuddien; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 10 (2024): OKTOBER 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i10.5288

Abstract

Roti Bakar Bandung Bondowosois micro/small/medium enterprises (MSMEs) engaged in the culinary field. Roti Bakar Bandung Bondowoso is known to have good product quality and comfortable taste, so it is liked by many people who already know it. This study aims to analyze the role of Lifestyle in moderating the influence of Promotion and Brand image on buying interest and purchasing decisions for Roti Bakar Bandung Bondowoso in Situbondo. The data collection method uses quantitative methods and nonprobability sampling, with purposive sampling being the method technique. This study's data analysis and hypothesis testing used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of direct influence hypothesis testing using the Smart PLS 3.0 application show that promotion significantly positively affects buying interest. Brand image has a significant positive effect on purchase intention. Promotion has a significant positive impact on purchasing decisions. Brand image has a significant positive effect on buying decisions. Promotion moderated by Lifestyle has a positive but insignificant impact on purchasing decisions. Promotion of purchasing decisions through buying interest has a significant positive effect. The promotion of purchasing decisions through buying interest has a significant positive impact. Brand image on purchasing decisions through buying interest has a significant positive effect.
LIFESTYLE DAN WORD OF MOUTH DALAM MEMBENTUK MINAT BELI ULANG DALAM PENGGUNAAN E-WALLET DANA PADA BISNIS MAKANAN DAN MINUMAN DI TOKO MIXUE SITUBONDO DENGAN KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING Maffiro, Dhella Monica Ayu; Hamdun, Edy Kusnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 3 (2023): MARET 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i3.3122

Abstract

There is a change in people's habits in the transaction process from using cash to using cashless. One cashless payment that is widely used by consumers of Mixue Situbondo is E-Wallet DANA. E-Wallet DANA is a widely used payment application because of its practicality, easiness, safety, and many discounts offered. This research aims to determine how lifestyle and word of mouth influence repurchase interest with purchase decision as an intervening variable. This quantitative research used 27,000 consumers of Mixue Situbondo Stores as the population. The sampling technique used was purposive sampling and produced a sample of 100 respondents. The primary data of this research were obtained by distributing questionnaires via barcodes at the Mixue Situbondo. Then the data were processed using the Smart PLS 3.0 program. The results of this study indicate that lifestyle has an effect positive significant effect on purchasing decisions, word of mouth gives a positive significant effect on purchasing decisions, lifestyle has a significant effect positive on repurchase intention, word of mouth has a significant positive effect on repurchase intention, purchase decision has a positive effect but not significant to repurchase intention, and lifestyle has a positive effect but not significant to repurchase intention through purchase decision as an intervening variable. Word of mouth has a positive but not significant effect on repurchase intention through purchasing decisions as an intervening variable.
PENGARUH E-WOM DAN KERAGAMAN PRODUK TERHADAP MINAT BELI DAN KEPUTUSAN PEMBELIAN PRODUK MAKANAN PADA PENGGUNA GOFOOD, DENGAN PRICE DISCOUNT SEBAGAI VARIABEL PEMODERASI Komariah, Nurul Dwi; Arief, Muhammad Yahya; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 2 (2024): FEBRUARI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i2.4844

Abstract

This research aims to determine the significant effect of E-WoM and product diversity on purchasing intentions and purchasing decisions, as well as the significant impact of price discounts in moderating the impact of E-WoM on purchasing decisions. The data source of this research was obtained from the answers of 95 respondents. The sample determination technique used non-probability sampling, namely purposive sampling. The object of this research is Gofood users of Geprek Lek Djo and Zest Chicken. The data analysis used SmartPLS by conducting several tests namely Convergent Validity Test, Reliability Test, Classical Assumption Test, Goodness of Fit Test, Coefficient of Determination Test, Structural Equation Analysis, and Research Hypothesis Test. Test results showed that E-WoM had a positive but not significant effect on purchase intention (H1 was rejected), product diversity had a significant positive effect on purchase intention (H2 was accepted), E-WoM had a positive but not significant effect on purchase decision (H3 was rejected), product diversity had a positive but not significant effect on purchasing decisions (H4 was rejected), purchase intention had a significant positive effect on purchasing decision (H5 was accepted), price discounts had a positive but not significant effect in moderating the impact of E-WoM on purchasing decision (H6 was rejected), E-WoM had a positive but not significant effect on purchasing decision through purchase intention (H7 was rejected), product diversity had a significant effect on purchasing decision through purchase intention (H8 was accepted).
KUALITAS PRODUK, HARGA DAN LOKASI SKINCARE MS GLOW DALAM MENENTUKAN KEPUTUSAN PEMBELIAN MELALUI MINAT BELI SEBAGAI VARIABELINTERVENING DI MS GLOW BY NOVELA.ID KABUPATEN SITUBONDO Rahmah, Yasyfi Aufa; Karnadi, Karnadi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 11 (2024): NOVEMBER 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i11.5318

Abstract

Ms Glow is a local cosmetic brand that was established in 2013. The name Ms Glow itself is taken from the company’s motto, vision, and mission, namely Magic For Skin. Ms Glow products are halal certified and Ms Glow has won the Indonesia Best Brand Award (IBBA) in 2020. Ms Glow skincare products are the most complete skincare products according to the skin care needs desired by consumers. So, the focus of this study is on consumers. The population in this study is the Situbondo Regency Community. The sampling technique was determined by simple random sampling. Data analysis and hypothesis testing in this study used the Partial Least Squares Structural Equation Modeling (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that Product Quality has a significant positive effect on Purchase Interest, Price has a negative but insignificant effect on Purchase Interest, Location has a significant positive effect on Purchase Interest, Product Quality has a significant positive effect on Purchase Decision, Price has a significant positive effect on Purchase Decision, Location has a positive but insignificant effect on Purchase Decision, Purchase Interest has a significant positive effect on Purchase Decision, Product Quality has a significant positive effect on Purchase Decision through Purchase Interest, Price has a significant positive effect but insignificant effect on Purchase Decision through Purchase Interest, Location has a significant positive effect on Purchase Decision through Purchase Interest.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PADA PERMATA BAKERY DI SITUBINDO DENGAN MINAT BELI SEBAGAI VARIABEL INTERVENING Yolanda, Mariska Anis; Arief, Mohammad Yahya; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 4 (2023): APRIL 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i4.3395

Abstract

In business world, there are various ways to achieve success. Every businessman always learns how to make the business reach its target. The desired profit will encourage business people to achieve the determined targets. A businessman will keep on looking for opportunities for their company's marketing. Competition will keep happening, so opportunities must be seen and targets must be achieved. Therefore, Permata Bakery shop must be able to choose the right marketing strategy to develop and maintain the business stability because that becomes an indicator to get success. The purpose of this study is to analyze the factors that influence purchasing decisions at Permata Bakery in Situbondo with purchase intention as an intervening variable. The population in this research is the consumers of Permata Bakery shop. The sampling technique is determined by probability sampling. Data analysis and hypothesis testing use Partial Least Square - Structural Equation Modeling (PLS-SEM). The results of the direct effect hypothesis testing using Smart PLS 3.0 application show that product quality has a significant effect on purchase intention, product quality has a significant effect on purchase decisions, word of mouth has a significant effect on purchase intention, word of mouth has a significant effect on purchase decisions, and purchase intention has an effect significant to the purchase decision. The results of the indirect effect hypothesis testing reveal that product quality variable has a significant positive effect on purchasing decisions through purchase intention. Word of mouth has a significant positive effect on purchasing decisions through purchase intention
Co-Authors Agam, Gitra Agustin, Adelia Dwi Aisyah, Yunia Akbar, Rian Aknis, Bintang Jaya Anggraini, Yunita Merdiana Arief, Mohammad Yahya Arief, Muhammad Yahya Ariyantiningsih, Febri Bastarani, Penny Siska Bimantara, Ario Cahyani, Diah Dwi Ari Cahyaningati, Dinda Dwi Ediyanto Ediyanto Edy Kusnadi Firdaus, Aditya Abzar Ghazali, As’ad Al Ghofiqi, M. Zam-Zam Al hamdun, Edy kusnadi Hasanah, Mariyatul Herawati, Anjanis Dewi Indatun, Firdaus Kamil Karim, Kurniawan Karnadi, Karnadi Kholida, Firda Ulfatul Kholifah, Unniatul Komariah, Nurul Dwi Kurniawan, Amelia Tri Amanda Kurniawan, Rafli Dwi Lita Permata Sari Lusiana Tulhusnah Maffiro, Dhella Monica Ayu Majid, Fathul Melinda, Nabila Adelia Minullah, Minullah Muhammad Danial Murtakiyah, Wardah Norchalicatin, Yuli Nur Kholis Nuur, Harzuna Said Octavia, Sildalina Tri Permatasari, Ayu Dian Pratama, Juli Nanda Purba, Sherly Septian Diana Putri, Septi Aulia Qomariyah, Fariatul Rachman, Riza Rahmah, Yasyfi Aufa Ramdani, Dicky Raziqin, Novanda Khayrur Riantika, Yuni Riskiyani, Vivi Sariatik, Atika Puspita Sri Wahyuni Suherman, Aldy Kurniawan Syama, Nur Izzuddien Syarofah, Huuriyah Alfiatus Umam, Rizal Wulandari, Dila Yolanda, Mariska Anis Yudha Praja, Yudha