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Maruta, IGN Anom
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Analisa Pengaruh Total Quality Manajemen Terhadap Kepuasan Konsumen Megawati, Risky Ega; Pratiwi, Ni Made Ida; Maruta, IGN Anom
Jurnal Dinamika Administrasi Bisnis Vol 3 No 2 (2017): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v3i2.2251

Abstract

 UD. Rizky Barokah is one forest honey producers headquartered in Surabaya. . With the growing number of entrepreneurs honey from year to year shows the business environment in the increasingly competitive field of honey. Competitive business environment requires all employers to apply the quality of services in addition to providing the best product quality through the application of TQM albeit with different levels in an effort to create customer satisfaction. The purpose of this study was to: "Determine the influence of TQM on consumer satisfaction UD.Rizky Barokah"Total Quality Management (TQM) is a management approach that is trying to achieve and sustain long-term success to meet customer satisfaction as one of its objectives. . With high product quality and low price, competitive position in the market will increase. The following series of events will help organizations transform and achieve the purpose of profit and grow more easily. In addition, workers will have job security, which will create satisfaction in the workplace (Basterfiel, 2011, 2) According to Krajewski (2005, 196) consumers are satisfied when their expectations for a product or quality are met. Sometimes, consumers use quality requirements common to describe the level of their satisfaction with a product or service. Analysis of total quality management at UD. Rizky Barokah indicate the category of "very good". It is shown from the results of the interview, the application of total quality management is based on three pillars, namely human resources responsive, value and ease of contacting the seller. Of the three pillars researchers found the results were realistic about the application of total quality management concepts UD. Rizky Barokah. Keywords: TQM, Kualitas, Kepuasan Konsumen, Penerapan TQM untuk UKM
ANALISIS KUALITAS PELAYANAN DAN FASILITAS TERHADAP KEPUASAN KONSUMEN PADA UBER TAXI DI SURABAYA Chusniati, Yeni Fajar; Maruta, IGN Anom; Pratiwi, Ni Made Ida
Jurnal Dinamika Administrasi Bisnis Vol 3 No 1 (2017): Jurnal "Dinamika Administrasi Bisnis"
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v3i1.2335

Abstract

In the business world have started a lot of competition, especially in the field of transport. In each competition, many business people do way or a better strategy in order to meet the needs of consumers as well as provide satisfaction to the maximum, and to give the best service. Formulation of the problem in this research is to 1) If quality of service effect on consumer satisfaction Uber taxi? 2). Does the facility have an effect on consumer satisfaction Uber taxi?. The purpose of doing research is to know the influence of 1). The quality of service of consumer satisfaction Uber taxi, 2). Facilities against consumer satisfaction Uber taxi.This research use descriptive research type with quantitative approach. Method of quantitative research is research that is based on the philosophy of positivism, used for researching on population or a particular sample, data collection using the instruments of research, data analysisquantitative in nature.The results and conclusions of this research is to 1). Quality of service in a positive effect on consumer satisfaction 2). Facilities positively influential on consumer satisfaction.Recommendations is given to the management of the company to always improve the quality of services such as paying attention to consumers, to the employees of the uber taxi to create quality good service (friendliness, polite – courteous, speed), to increase consumer satisfaction need any additional value offered.Keyword: service quality, facilities and customer satisfaction
PENGARUH KUALITAS PELAYANAN, HARGA DAN LOKASI TERHADAP KEPUASAN KONSUMEN (Studi Kasus Pada Konsumen Rolag Kopi Karah Surabaya) Sari, Nindi; Maruta, IGN Anom; Mulyati, Awin
Jurnal Dinamika Administrasi Bisnis Vol 6 No 2 (2020): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v6i2.5192

Abstract

ABSTRACT In this era of globalization, there have been many cafes that have sprung up in all countries, such as in Indonesia especially in Surabaya, we have found many cafes everywhere. The words cafe comes from French which means coffee drinks, over time the cafe not only provides coffee but also provides foods such as snacks, appetizers, main course until the desserts. Karah Coffee Rolag Surabaya is a place of this research. The purpose of this study is to find out how much service quality, price, and location influence on customer satisfaction.This type of research is quantitative research. The study population was consumers of Karah Kopi Rolag Surabaya. While the sample of 100 respondents using the non-probability method (non-random sampling) and data collection using a questionnaire. The data analysis technique used in this study is a multiple linear regression analysis. The results of this study show that the quality of service, price, and location have a strong related influence on consumer satisfaction in Rolag Kopi Karah Surabaya. Based on the conclusion, it is expected that Rolag Kopi Karah Surabaya can further increase the variable Service Quality, Price, and Location of Consumer Satisfaction in order to maintain both consumers and customers.Keywords: service quality, price, location, and customer satisfaction.
ANALISIS BREAK EVEN POINT DAN MARGIN OF SAFETY SEBAGAI ALAT PERENCANAAN LABA PADA UD. BUDI JAYA MAKMUR LAMONGAN Arrizqi, M. Sawadil; Mulyati, Diana; Maruta, IGN Anom
Jurnal Dinamika Administrasi Bisnis Vol 6 No 2 (2020): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v6i2.4633

Abstract

ABSTRAK It requires the proper management ability to see opportunities in the future. Hence, it is essential to take into account all the factors associated with cost, volume, and selling price. The purpose of this study was to determine the magnitude of the break-even point and the margin of safety in planning profits at UD. Budi Jaya Makmur. If the break-even point value and the value of the margin of safety are high, then the company is in good condition, or it will be easier to relate to its efforts to generate profits. However, when break-even point values and the value of the margin of safety in lousy, these values will apply otherwise.This research used quantitative methods that the data analysis performed by measuring the pattern of cost and sales volume development using time series analysis; break-even points analysis and margin of safety. The data supported by company data collected such as cost and sales data which had previously classified as cost and contribution distribution.The analysis shows that the break-even point value for 2020 is Rp.168,410,338 and for 2021 it’s Rp.172,961,248. The margin of safety for 2020 is 52.75%, and for 2021 it’s 53.23%, this means that if the actual sales of Kerupuk Terasi from UD. Budi Jaya Makmur are less than 52.75% in 2020 and 53.23% in 2021 from planned sales, the company will suffer losses. The profit margin is set at 20% so the company must reach sales of Rp.356,412,200 in 2020 and Rp.369,825,380 in 2021. Keyword : Forecasting, Break Even Analysis, Margin of Safety.
Analisi Komparasi Pengaruh Harga dan Kualitas Pelayanan Tehadap Kepuasan Pelanggan PT Lintas Trans Internasional dan PT Lintas Samudera Jaya Puryanto, Galih; Maruta, IGN Anom; Nasution, Ute
Jurnal Dinamika Administrasi Bisnis Vol 7 No 2 (2021): Jurnal Dinamika Adminstrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v7i2.5869

Abstract

ABSTRACTPrice and quality of service is a factor that is quite important to provide satisfaction to customers. Researchers try to in depth whether there is a difference in the price and quality of service in LTI Express and LSJ Express. The research method used is quantitative research with comparative research type. Comparative research is research used to compare two or more specific groups of variables. By using research instruments in the form of questionnaires. This study aims to find out the difference in price and quality of service to customer satisfaction at PT Lintas Trans Iinternasional and PT Lintas Samudera Jaya. The population in this study is all consumers who use LTI Express services and LSJ Express delivery services. The samples in this study were consumers in LTI Express and LSJ Express numbered 96 people divided into two groups namely LTI Express 46 respondents and LSJ Express 46 respondents. The results showed that there is no difference in price and quality of service to customer satisfaction in LTI Express and LSJ Express. In variable prices get insignificant results so there is no difference. In variable quality of service obtained insignificant results so there is no difference. On variable customer satisfaction get insignificant results so there is no difference between LTI Express and LSJ Express on customer satisfaction variables.Keywords: Price, Quality of Service, Customer Satisfaction
ANALISIS KOMPARATIF PENGARUH HARGA DAN RAGAM PRODUK TERHADAP KEPUTUSAN PEMBELIAN ( STUDI KASUS PADA KOPI JANJI JIWA DAN KOPI KULO DI GRESIK ) Septia, Mayumi; Pujianto, Agung; Maruta, IGN Anom
Jurnal Dinamika Administrasi Bisnis Vol 7 No 2 (2021): Jurnal Dinamika Adminstrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v7i2.5870

Abstract

ABSTRACT Business development in modern times is growing very rapidly. One form of business that is on the rise in Indonesia is the Coffee Shop Business. Along with the rapid  development of the times, lifestyles have changed. A person's current lifestyle is a lifestyle that likes to consume coffee and also a lifestyle that likes to hang out with friends or family. The method in this research is quantitative research and the type of comparative research. This research uses a research instrument in the form of a questionnaire. Sample and population are all consumers who have bought Coffee Janji Jiwa and Coffee Kulo . The purpose of this study was to determine and analyze whether there is a significant difference in price and product variety on the purchasing decision of coffee Janji Jiwa and Coffee Kulo. The analytical method used is the Independent sample t-test. The results of the study showed that there was a significant difference of 0.000 <0.05 between Price and Product Variety on the Purchase Decision of Coffee Janji Jiwa and Coffee Kulo.Keywords : Comparative Analysis, Price, Product Variety, Purchase Decision, Independent sample t-test
Analisis Komparasi Lokasi, Kualitas, dan Harga Terhadap Keputusan Pembelian (Studi Sentra PKL Bratang Binangun Surabaya dan Sentra PKL Bungkul Surabaya) Amanullah, Natasya; Mulyati, Diana; Maruta, IGN Anom
Jurnal Dinamika Administrasi Bisnis Vol 7 No 2 (2021): Jurnal Dinamika Adminstrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v7i2.5871

Abstract

AbstractThe Center for Street Vendors (PKL) Bratang Binangun, this location can be said to be clean, the seller has an organized stand, consumers feel more relaxed to enjoy food. The quality of the food at the Bratang Binangu Street Vendor Center (PKL) is also well maintained so that consumers feel satisfied and the price is also the main requirement for customers to come, prices in the range of Rp. 3,000-Rp. 25,000 can already enjoy food at the Trade Center Street Vendor (PKL) Bratang Binangun. There is also the Bungkul Street Vendor Center (PKL) in Surabaya. The location is behind Taman Bungkul Surabaya, Taman Bungkul Surabaya is the center of Surabaya. This location has a lot of parking so it doesn't make it difficult for consumers to come. The quality of food at the Bungkul Street Vendor Center (PKL) in Surabaya sells so many kinds of East Java specialties. The prices offered from this place are also different, but again, looking at the Bungkul Street Vendor Center (PKL) in Surabaya, which stands in the center of the city, the price has increased slightly compared to other centers. Comparison of location to the Bratang Binangun and Bungkul PKL Centers Surabaya There is an insignificant difference from the location variable, the quality comparison to the Bratang Binangun and Bungkul PKL Centers is an insignificant difference from the quality variable, the price comparison to the Bratang Binangun and Bungkul PKL Centers In Surabaya there is an insignificant difference from the price variable, there is also a comparison of purchasing decisions at the Bratang Binangun and Bungkul PKL Centers in Surabaya, there is an insignificant comparison of the Purchase Decision variable.Keywords: Location, Quality, Price and Purchase Decision
Co-Authors Ahmad, Ifan Aini, Nike Nur Amanullah, Natasya Arrizqi, M. Sawadil Chusniati, Yeni Fajar Firmansyah, Alif Herdian, Panji Dwi Jaya, Aulia Ramadhani Ladamu, Anhar Megawati, Risky Ega Mulyati, Awin Mulyati, Diana Mulyati, Diana Juni Nasution, Ute Novaria, Rachmawati Nusaputri, Syariy Permana, Moh Haris Indra Pratiwi, Friska Dian Pratiwi, Ni Made Ida Pujianto, Agung Puryanto, Galih Renadi, Swarga Ditha Sari, Nindi Septia, Mayumi Sri Andayani