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Journal : Journal of Management and Business Review

PENGARUH INFORMATION QUALITY DAN TRUST TERHADAP INTENSI PEMBELIAN SECARA ONLINE PADA LADY REPTILE Vanessa Ellena Lodan; Mohamad Yusak Anshori
Journal of Management and Business Review Vol 10, No 2 (2013)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v10i2.61

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh information quality dan trust terhadap intensi pembelian secara online pada Lady Reptile. Populasi dalam penelitian ini adalah konsumen yang telah melakukan pembelian produk secara online pada Lady Reptile. Jumlah sampel yang digunakan sebanyak 68 responden dengan menggunakan metode pengambilan sampel non probabilitas yaitu convenience sampling. Teknik analisa data yang digunakan dalam penelitian ini adalah analisis regresi linier berganda dengan menggunakan program SPSS 20.0. Analisis ini meliputi uji validitas dan reliabilitas, analisis regresi linier berganda, pengujian hipotesis melalui uji F dan uji t, analisis koefisien korelasi (R) dan determinasi berganda (R2), analisis koefisien korelasi (r) dan determinasi parsial (r2), serta uji asumsi klasik. Hasil penelitian menunjukkan bahwa information quality dan trust berpengaruh terhadap intensi pembelian konsumen secara online pada Lady Reptile, baik secara simultan maupun parsial.
Analisis Loyalitas Donatur dan Brand Trust: Studi pada YDSF Al-Falah Surabaya Mohamad Yusak Anshori; Denis Fidita Karya; Azrida Ayu Rahmania; Rizki Amalia Elfita
Journal of Management and Business Review Vol 19, No 2 (2022)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v19i2.316

Abstract

In the last decade, the movement of the business and social world, especially the National Amil Zakat Agency (BAZNAS), has experienced rapid environmental changes. Rapid environmental changes require an institution to try to run its work program to continue to grow and develop so that its income does not decrease and can still achieve the predetermined target. If the institution can deal with environmental developments and competition quickly, then the institution will be successful. This study analyzes the effect of brand image, service quality, and donor religious commitment on brand trust and donor loyalty. The research method uses quantitative methods with a purposive sampling technique. The questionnaires were distributed through email and WhatsApp using a google form, which was distributed to 182 respondents within two weeks. The analysis in this study uses Partial Least Square (PLS). The results of this study are that there is a positive influence between brand image, service quality, and donor religious commitment to brand trust. Furthermore, brand image, service quality, and donor religious commitment positively influence donor loyalty