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All Journal Wardah Alamtara: Jurnal Komunikasi dan Penyiaran Islam An Nadwah Jurnal Hawa : Studi Pengarus Utamaan Gender dan Anak Bulletin of Counseling and Psychotherapy Jurnal Komunikasi Islam (J-KIs) Journal of Communication Studies Jurnal An-Nasyr: Jurnal Dakwah Dalam Mata Tinta Jurnal Ilmu Komunikasi Dan Media Jurnal Komunikasi Islam dan Kehumasan Jurnal Ilmu Sosial, Humaniora dan Seni Pubmedia Social Sciences and Humanities Jurnal Ilmu Komunikasi dan Sosial Politik Journal of Psychology and Social Sciences Indonesian Culture and Religion Issues
Muhammad Randicha Hamandia
Universitas Islam Negeri Raden Fatah Palembang
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Neuroscience Physics Public Health Social Sciences Other

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Journal : Alamtara: Jurnal Komunikasi dan Penyiaran Islam

 1 
Strategi Komunikasi Persuasif Lurah Taba Lestari Dalam Meningkatkan Kesadaran Pola Hidup Sehat Di Era New Normal Muhammad Randicha Hamandia
ALAMTARA: Jurnal Komunikasi dan Penyiaran Islam Vol 6 No 1 (2022): Alamtara: Jurnal Komunikasi dan Penyiaran Islam
Publisher : Program Studi Komunikasi dan Penyiaran Islam (KPI) Institut Agama Islam Tarbiyatut Tholabah (IAI TABAH)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58518/alamtara.v6i1.939

Abstract

The purpose of this study is to find out how the image of awareness of the healthy lifestyle of the Taba Lestari village community before a persuasive communication strategy is applied, to find out how the Taba Lestari village head's persuasive communication strategy is to increase awareness of a healthy lifestyle in the new normal era, and to find out how the picture of awareness pattern healthy life of the Taba Lestari village community after the persuasive communication strategy was applied. The theory used in this research is the theory of persuasive communication strategy by Melvin L. Defluer and Sandra J. Ball-Roceach. This study uses qualitative methods with data collection techniques through observation, interviews, and documentation. The results of research that have been carried out in describing the awareness of people's lifestyles before the existence of a persuasive communication strategy, people have implemented a healthy lifestyle, but people are not fully aware of it. In psychodynamic strategies that involve emotional and cognitive factors in society in persuasion. Sociocultural strategies take advantage of environmental factors rather than society. The meaning construction strategy focuses more on providing understanding to persuade by manipulating words and attracting attention without changing a meaning. An illustration of awareness of a healthy lifestyle after the implementation of persuasive strategy communication that is carried out to increase awareness of a healthy lifestyle in the new normal era.
Co-Authors Abdur Razzaq Achmad Syarifuddin Achmad Syarifudin, Achmad Adam Abdurrahman Ahcmad Syarifudin Ahmad Mujid Nailul Idhom Aldoki Rakasiwi Ayu Maharani Dea Nur Maulidya Deni Hariyadi Saputra Diah Khairunnisa Dika Wijaya Eka Dian Novita Santi Eni Murdiati Eni Murdiati Fadlur Rahman Asyraf Wajdi Fifi Hasmawati Fifi Hasmawati Wijaya Firnadia Firnadia Fitri Oviyanti Fitria Anggia Permata Sari Hamidah Hamidah Hamidah Hamidah Imam Suprayogo Indah Nur Safitri Jeniedya Jeniedya Jenni Fartikha Aulin Kartini Khairuizzah Helmi Azhar Kusnadi Kusnadi Listi Despita Sari M. Gozy Ladriansya Maulidia Muhammad Hilmi Sya'bani Muhammad Rizky Hidayat Rivai Muhammad Zepriansyah Nadia Lady Nuraida Nuraida Nurjana Nurjana Nurmala Sari Nurul Janna Savira Okta Riani Puji Asriani Rizki Amelia Shendy Rezaldo Tantri Mariska Tri Nurvitasari Umi Sulistiani Windi Wulandari Zhila Jannati