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FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PADA APLIKASI PESAN ANTAR MAKANAN DI JAKARTA Inna Hanarti; May Vitha Rahmadhani; Edi Wahyu Wibowo; Minggu Minggu
JURNAL LENTERA BISNIS Vol 10, No 3 (2021): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v10i3.505

Abstract

Digital businesses are starting to grow, including the food ordering business where we can order food using applications available on smartphones. Ordering food can be done from anywhere and anytime, without having to come to the store or to the mall directly. This research is quantitative with 144 respondents. The results of this study state that the variable of consumer attitudes partially has a positive effect on purchasing decisions. Even though the results of this study are good, it is better for the delivery service application providers to provide member loyalty programs, so that consumers will continue to use this application. For consumer motivation variable partially positive influence on purchasing decisions. Even though the results of this study are good, it is better for the delivery service application providers to provide a discount program so that consumers are motivated to always use this delivery application. For the consumer perception variable, it partially has a positive effect on purchasing decisions, although the results of this study are good, it is better for the delivery service application providers to provide CSR or Corporate Social Responsibility programs so that this delivery application has a good perception in the hearts of consumers. For Attitude, Motivation Variables and Consumer Perceptions have a simultaneous effect on purchasing decisions. Even though the results of this study are good, it is better for the delivery service application providers to provide relationship marketing programs, especially after-sales services, so that consumers are very happy to use this delivery application.Keywords: Delivery Application, Purchase Decision, Consumer Attitude, Purchase Motivation
PENGARUH NILAI PELANGGAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMILIHAN PENDIDIKAN KAMPUS BERBASIS VOKASI Minggu Minggu; May Vitha Rahmadhani; Siswandi Siswandi
JURNAL LENTERA BISNIS Vol 9, No 2 (2020): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v9i2.382

Abstract

This research was conducted to determine how much the influence Customer Value to the College Selection Decision of Student  in Polytechnic LP3I Jakarta Kampus Blok M, to determine how much the influence Quality 0f Education Services to the  College Selection Decision of Student in Politectic LP3I Jakarta Kampus Blok M, and determine how much the influence Customer Value and Quality of Education services simultaneously to the College Selection Decision of Student  in Polytechnic LP3I Jakarta Kampus Blok M. This research was conducted on 75 students out of a population of 300 students using slovin method and quantitative research methods using regression analysis, to prove that the variable customer value has a positive and significant influence towards college selection decisions; and the variable quality of educational services has a positive and significant influence towards college selection decision. The research proved that the customer value has a positif influence 0,823 to the college selection decision,the quality of educational services has a positif influence 0,756 to the college selection decision,customer value and quality of education services simultaneosly has a significant influence 0,854. The Results of this research prove that hypotests Ha accepted and proven linear.Keywords: College Selection Decision, Customer Value, Service Quality
Peningkatan Kesiapan Siswa SMK Teknikom Cikarang Dalam Menghadapi Dunia Kerja Fatimah Malini Lubis; Sisca Cletus Lamatokan; May Vitha Rahmadhani; Maria Evy Purwitasari
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 1 (2023)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (561.857 KB) | DOI: 10.31949/jb.v4i1.4147

Abstract

Tantangan dunia pendidikan saat ini adalah memastikan kesiapan sumber daya manusia dalam memasuki dunia kerja. Hal ini menjadi fokus bagi institusi pendidikan dalam membekali lulusannya dengan kemampuan yang diperlukan dunia kerja saat ini. Beberapa tantangan dunia kerja yang dihadapi saat ini adalah kemampuan beradaptasi terhadap dunia kerja, mampu mempersiapkan Curiculum Vitae (CV) yang baik dan mampu bersaing dalam proses interview. Kondisi dunia kerja yang penuh dengan ketidakpastian dan cepatnya perubahan menuntut para pencari kerja memiliki kemampuan adaptasi yang baik dan didukung dengan kemampuan komunikasi agar dapat bersaing dengan perubahan cepat yang terjadi di dunia kerja. Salah satu upaya yang tepat untuk mengatasi permasalahan dalam memasuki dunia kerja adalah melalui pemberian edukasi tatap muka tentang bagaimana dunia kerja saat ini, bagaimana membuat CV yang baik untuk dapat dijadikan pilihan oleh perusahaan dan bagaimana persiapan interview yang perlu diperhatikan oleh pelamar kerja. Kegiatan pengabdian kepada masyarakat ini diberikan kepada siswa SMK Teknikom Cikarang Jawa Barat dalam bentuk pemberian materi 3 (tiga) sesi yaitu persiapan memasuki dunia kerja, pembuatan CV yang menarik dan persiapan untuk job interview. Kegiatan ini bertujuan untuk memberikan edukasi kepada siswa agar menjadi sumber dan manusia yang unggul dan siap ditempatkan di dunia kerja sesuai kebutuhan saat ini.
PELATIHAN OPTIMALISASI MEDIA SOSIAL UNTUK MENAMBAH CUAN PADA WARGA BELAJAR PKBM Yunita Indriany; Nika Sintesa; Darmawan Darmawan; Setiawan Setiawan; May Vitha Rahmadhani
JURNAL ABDIMAS PLJ Vol 2, No 2 (2022): JURNAL ABDIMAS PLJ, Desember 2022
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (389.748 KB) | DOI: 10.34127/japlj.v2i2.657

Abstract

Currently, the advancement of digital technology, including social media (medsos) in it, can now be maximized for all needs. Not only to communicate but also to maintain existence, to run a business. The prolonged pandemic that has made almost all activities carried out using technology has triggered the massive optimization of social media to occur. Social Media is increasingly becoming an option that is often used by brands to expand their products. From the need to use Social Media as a place to peddle products and services, in the end emerged the profession of influencers, content creators, key opinion leaders (KOL) who competed in terms of creativity in presenting content. The community and the younger generation are expected to be able to take advantage of social media and the internet as best they can in order to increase their income through social media. not just for playing games and watching videos for hours. In order to improve the knowledge, skills and mental attitudes needed to develop themselves and work for a living, prepare provisions to face the world of work. This community service activity was carried out for PKBM Negeri 23 Learning Citizens, Kebon Melati, especially Learning residents who had difficulties in the midst of the Covid-19 pandemic. This activity is carried out online. To help the Learning Citizens, several series of activities were carried out, namely training and the application of Social media in buying and selling transactions, as well as workshops on new businesses that are suitable to be run in the New Normal era The output of this activity is that the Training Participants can use Social Media in buying and selling activities. From the results of the evaluation and findings, it can be concluded that the community service program provides additional insight into knowledge about the concept of Social Media in the Digital Era so as to increase income for Training ParticipantsKeywords: Cuan, Digital, Social Media
PENINGKATAN SKILL PESERTA DIDIK MELALUI PENGENALAN DATABASE DI PKBM RISTEK NUSANTARA JAYA JAKARTA Iis Kartini; Setiawan Setiawan; May Vitha Rahmadhani; Fatimah Malini Lubis; Ary Bayu Nugraha
JURNAL ABDIMAS PLJ Vol 1, No 2 (2021): JURNAL ABDIMAS PLJ
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (286.331 KB) | DOI: 10.34127/japlj.v1i2.518

Abstract

The implementation of improving student skills through the introduction of databases at PKBM Research and Technology Nusantara Jaya Jakarta went as expected. This activity is located at PKBM Research and Technology Nusantara Jaya Raya Jakarta on September 11, 2021. The stages in this activity are identifying needs/problems, making alternative decisions, making decisions, implementing decisions, and evaluating implementation. In the implementation of the implementation, some students still did not understand the themes discussed, but were given intense and exclusive assistance during the training so that all students could understand the material provided from beginning to end. The importance of increasing student skills through the introduction of databases at PKBM Research and Technology Nusantara Jaya to facilitate students to recognize and understand the use of databases for both individual and group interests and to improve skills for students.Keywords: PKBM, Skill enhancement, database introduction
DIKLAT PENGELOLAAN DATA MELALUI MICROSOFT EXCEL UNTUK MENINGKATKAN KINERJA TUTOR PADA PKBM NEGERI 21 TEBET JAKARTA Edi Wahyu Wibowo; May Vitha Rahmadhani; Sahang Sapta Apritchzeki
JURNAL ABDIMAS PLJ Vol 1, No 1 (2021): JURNAL ABDIMAS PLJ
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (146.755 KB) | DOI: 10.34127/japlj.v1i1.480

Abstract

Kegiatan pelatihan pengelolaan data menggunakan microsoft excel bagi para tutor di PKBM Negeri 21 Tebet berlangsung sangat baik. Kegiatan ini berlokasi di PKBM Negeri 21 Tebet Jakarta pada tanggal 10 Desember 2020. Tahapan dalam kegiatan ini yaitu identifikasi kebutuhan / masalah, pengambilan alternatif keputusan, pengambilan keputusan, implementasi keputusan, serta evaluasi pelaksanaan. Dalam imlementasi pelaksanaan ada sebagian tutor yang masih kurang memahami tetapi diberikan pendampingan yang intens selama pelatihan sehingga semua tutor dapat memahami materi yang diberikan dari awal sampai akhir. Pentingnya pengeloaan data bagi para tutor di PKBM Negeri 21 Tebet untuk dapat meningkatkan kinerja nya seperti memudahkan dalam proses laporan penilaian siswa ataupun proses pelaporan para tutor itu sendiri ke dinas pendidikan.Kata kunci : PKBM, Pengelolaan Data, Pelatihan
LECTURER PROFESSIONAL ENHANCEMENT IN MARITIME INSTITUTION: An Urgent Action Sisca Cletus Lamatokan; Sopiah; May Vitha Rahmadhani
MANAGER: Journal of Management and Administration Science Vol. 1 No. 1 (2022): MANAGER: Journal of Management and Administration Science, August 2022
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (91.438 KB) | DOI: 10.58738/manager.v1i1.28

Abstract

Lecturers are professionals in charge of planning and implementing the learning process, assessing results, conducting guidance and training as well as conducting research and community service. To achieve this performance, lecturers must be managed by higher education managers through the implementation of effective and efficient quality management in order to achieve the goals set by the institution. Professional lecturers at the Jakarta High School of Shipping Science are lecturers who come from practitioners, namely seafarers. To align the competence of academic lecturers with practitioners, it is necessary to carry out an improvement strategy that refers to policies and the need for increasing lecturer competence. This study uses a qualitative method with a case study approach. The sample used was taken based on purposive sampling technique. The findings and analysis show that the Maritime College as one of the maritime schools owned by the state has an adaptive competency improvement strategy in aligning the need for increasing lecturer competence based on the background of lecturers who come from seafarers and the need for adjustment of prospective lecturers to the requirements of lecturers according to legislation. applicable.
Promosi dan Loyalitas Pelanggan Travel E-commerce May Vitha Rahmadhani; Retno Nengsih; Edi Wahyu Wibowo
BULLET : Jurnal Multidisiplin Ilmu Vol. 1 No. 04 (2022): BULLET : Jurnal Multidisiplin Ilmu ( Agustus-September)
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menguji promosi dan loyalitas pelanggan. Penelitian ini juga menguji promosi dan secara tidak langsung terhadap loyalitas pelanggan. Penelitian dilakukan terhadap 110 orang pelanggan Travel E commerce diambil dengan teknik probability sampling. Metode ini salah satuteknik penentuan sampel berdasarkan kebetulan, siapa saja yang secara kebetulan/incidental sampling. Diambil dengan teknik simple random sampling dan diberikan kuesioner dengan 8 pernyataan untuk mengukur respon terhadap variabel-variabel penelitian. Kemudian instrumen angket ini sudah melalui tahap uji validasi ahli, maka butir pertanyaan yang diujikan sudah tervalidasi. Teknik pengumpulan data yang digunakan dalam penelitian ini adalah internet interviews dengan memanfaatkan instrumen kuesioner. Setelah masing-masing butir angket ini dikonstruksi, dilakukan uji analisis data. Uji analisis data yang dilakukan pada angket adalah uji beda, yaitu dengan mengunakan Independent sample t-test.Tujuannya, untuk mengetahui pengaruh Promosi dan Loyalitas Pelanggan Travel E-Commerce. Hasil penelitian menunjukkan bahwa ada pengaruh langsung signifikan antara promosi dan loyalitas pelanggan.
PROSEDUR PEMBELIAN BAHAN BAKU PADA CAFE ESPRESSINO JAKARTA May Vitha Rahmadhani; Febi Anggara; Ali Zulfikar
BULLET : Jurnal Multidisiplin Ilmu Vol. 1 No. 06 (2022): BULLET : Jurnal Multidisiplin Ilmu
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Activities of a company have a workflow that meets standarisation. One of the things that Café Espressino Jakarta does is to carry out procedural activities for raw material purchases. The purpose of this study is to explain the procedures for purchasing raw materials at Café Espressino, South Jakarta. This research was conducted using a qualitative approach through data collection techniques in the forms of observation, interviews, and study comments. The results of this study indicate that the procedures for purchasing raw materials at Café Espressino Jakarta starts from checking the availability of raw materials, making a list of raw materials, providing a purchase budget, ordering or purchasing raw materials, to making a purchase report. Overall, the procedures carried out have been adjusted to the company’s existing conditions so that the employees can follow the procedures.