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All Journal Jurnal Manajemen Inovasi Jurnal Ekuilnomi Jurnal Manajemen dan Pemasaran Jasa International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Media Abdimas
Abdul Muzammil
Universitas Teuku Umar
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Health Professions Industrial & Manufacturing Engineering Library & Information Science Public Health Social Sciences Other

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PENGARUH KUALITAS PELAYANAN DAN CITRA PERUSAHAAN TERHADAP LOYALITAS PELANGGAN INDIHOME PT. TELKOM INDONESIA DI BANDA ACEH DENGAN KEPUASAN DAN KEPERCAYAAN PELANGGAN SEBAGAI VARIABEL MEDIASI Abdul Muzammil; Mukhlis Yunus; Nurdasila Darsono
Jurnal Manajemen Inovasi Vol 8, No 3 (2017): Jurnal Manajemen Inovasi: Oktober 2017
Publisher : Departemen Manajemen, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.022 KB) | DOI: 10.24815/jmi.v8i3.9342

Abstract

ABSTRACT The aim of this study was to determine the influence of service quality and corporate image on customer satisfaction, customer trust and customer loyalty as well as to determine the role of customer satisfaction and customer trust on mediating the influence of service quality and corporate image on customer loyalty. This study was conducted on 270 customer IndiHome PT. Telkom Indonesia in Banda Aceh. The sample data were statistically analyzed using confirmatory factor analysis (CFA) and structural equation modeling (SEM). The result show that both service quality and corporate image have a significantly direct effect on customer satisfaction, customer trust and customer loyalty. And then this study also found the role of customer satisfaction and customer trust are indirectly mediate the influence of service quality and corporate image on customer loyalty either by simple mediation or multiple mediation. Keywords: Customer Loyalty, Customer Satisfaction, Customer Trust, Service Quality, Corporate Image
Quality and image: The role of satisfaction and trust as intervening variables on loyalty of customer’s internet service providers Teuku Meldi Kesuma; Mukhlis Yunus; M. Ridha Siregar; Abdul Muzammil
Jurnal Manajemen dan Pemasaran Jasa Vol. 14 No. 2 (2021): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (335.416 KB) | DOI: 10.25105/jmpj.v14i2.9358

Abstract

Many factors can affect customer loyalty that some of them are service quality and corporate image. There are two objectives of this study. First, this study explains service quality and corporate image effects as antecedents for customer satisfaction, trust, and loyalty. Second, this study investigates the role of customer satisfaction and trust in mediating the service quality and corporate image effects on customer loyalty in the context of ISP customers. By using the purposive sampling technique, this study researched 270 ISP customers. The sample of data was statistically analyzed with the Structural Equation Modeling (SEM) and the Confirmatory Factor Analysis (CFA). This study confirmed that customer satisfaction, customer trust, and loyalty were directly affected by service quality and corporate image. Customer satisfaction and customer trust influenced customer loyalty significantly. The role of customer satisfaction and customer trust indirectly in mediating service quality and corporate image effects on customer loyalty was also confirmed by partial mediation. This study concludes by arguing that it needs to pay attention to service quality and the company’s good name levels to maintain customer loyalty.
Sosialisasi Literasi Digital Bagi Siswa Madrasah Aliyah Negeri 2 Banda Aceh Farid Jayadi; Masykur Masykur; Adib Adib; Ilham Juliwardi; Teuku Athaillah; Abdul Muzammil
Media Abdimas Vol 2 No 1 (2023): Jurnal Media Abdimas Vol 2 No 1 Bulan Maret 2023
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.436 KB) | DOI: 10.37817/mediaabdimas.v2i1.2686

Abstract

Pelaksanaan pengabdian ini dilakukan oleh Dosen Fakultas Teknik dan Fakultas Pertanian,Universitas Teuku Umar. Pelaksanaan PKM ini bertema Literasi Digital yang berlokasi di MAN 2Banda Aceh tepatnya di Kecamatan Jaya Baru, Kota Banda Aceh, Provinsi Aceh, Indonesia.Tujuan Pengabdian Kepada Masyarakat ini adalah memberi gambaran kepada siswa tentangliterasi digital yang dimana penggunaan teknologi informasi saat ini tidak sekedar hanyamelibatkan kemampuan penggunaan perangkat teknologi, informasi dan komunikasi, tetapi jugamelibatkan kemampuan untuk dalam pembelajaran bersosialisasi, sikap berpikir kritis, kreatif,serta inspiratif sebagai kompetisi digital. Selanjutnya Pemateri juga menyampaikan kepada parapeserta bahwasanya literasi digital tersebut merupakan pengetahuan dan kecakapan dalampenggunaan media digital, alat-alat komunikasi, atau jaringan dalam menemukan, mengevaluasi,menggunakan, membuat informasi, dan memanfaatkannya secara sehat, bijak, cerdas, cermat,tepat, dan patuh hukum sesuai dengan kegunaannya dalam rangka membina komunikasi daninteraksi dalam baik dalam kehidupan sehari-hari dilingkungan rumah atau sekolah.
Persepsi Petani Padi Terhadap Penanaman Padi Sigupai Di Kecamatan Manggeng Kabupaten Aceh Barat Daya Raihanah; Teuku Athaillah; Abdul Muzammil
Jurnal Ekuilnomi Vol. 5 No. 2 (2023): Jurnal Ekuilnomi Vol 5 No 2 Nov 2023
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekononomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/ekuilnomi.v5i2.865

Abstract

Tujuan penelitian ini adalah untuk melihat persepsi petani padi terhadap penanaman padi sigupai di Kecamatan Manggeng Kabupaten Aceh Barat Daya. Penelitian ini telah di laksanaan di kecamatan Manggeng kabupaten Aceh Barat Daya. Penelitian ini berlangsung selama 3 bulan di mulai pada bulan Agustus sampai bulan November 2022.Pengambilan Sampel dalam penelitian ini menggunakan purposive sampling atau pengambilan sampel secara sengaja dengan pertimbangan petani yang membudidayakan padi sigupai yaitu 3 orang petani di setiap desa dari 18 desa sehingga di peroleh sampel sebanyak 54 responden. Penelitian dalam bentuk deskriftif kualitatif ini mengunakan Skala Likert, ukuran dari persepsi petani terhadap padi sigupai terdiri dari lima indikator (Kualiatas dan hasil, Penanaman, Kemudahan dalam perawatan, Pendapatan, Panen) Alternatif dari jawaban persepsi responden dalam bentuk Sakala Likert. Hasil penelitian menunjukkan prioritas CSR yang paling diinginkan oleh masyarakat Desa Arongan adalah pemberian CSR yang berkaitan dengan lingkungan dengan skor 0,38. Hasil penelitain terhadap persepsi petani padi terhadap penanaman padi sigupai di kecamatan manggeng kabupaten aceh barat daya dari lima indikator yang telah diberi penilain menyatakan bahwa dimana setiap indikator memilika tingkat kategori berbeda di antaranya indikator kualitas dan hasil sebesar 71.56% dan indikator penanaman padi sigupai sebesar 77.41% dengan kategori Sangat Sesuai. Indikator pendapatan dengan kategori Sesuai dengan tingkat persentase 67.04%. indikator kemudahan dalam perawanatan dengan kateori Ragu Ragu sebesar 51.11% dan indikator waktu panen dengan persentase terendah 36.00% dengan kategori Tidak Sesuai
REALIZING SUSTAINABLE AGRICULTURE WITH EMPOWERMENT AND APPLICATION OF BIOSAKA INNOVATION TECHNOLOGY IN SEUMANTOK VILLAGE, WEST ACEH Dewi Andriani; Lias Harapan; Fantashir Awwal Fuqara; Jekki Irawan; Putri Mustika Sari; Abdul Muzammil; Anisah Nasution
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 4 No. 1 (2024): March-June 2024
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/irpitage.v4i1.1494

Abstract

The problem of unbalanced use of inorganic fertilizers and in the long term it can cause damage to the physical, chemical and biological properties of the soil as well as changes in the balance of soil nutrients, so that it produces unproductive marginal land for sustainable crop cultivation. Biosaka can be an effective and efficient innovation to reduce dependence on the use of inorganic fertilizers and minimize farming production costs. This community service was carried out in Seumantok Village, West Aceh. Methods for implementing community service include socialization, technical guidance in making biosaka and evaluation with questionnaires. The results obtained by the community are able to understand the meaning of biosaka and its benefits, how to make biosaka, and how to apply biosaka to cultivated plants. This biosaka eliminator is expected to be able to have a good effect on agricultural land, able to reduce the use of inorganic materials and maximize crop production potential in Seumantok Village, West Aceh.
Co-Authors Adib Adib Anisah Nasution Dewi Andriani Fantashir Awwal Fuqara Farid Jayadi Ilham Juliwardi Jekki Irawan Lias Harapan M Ridha Siregar Masykur Masykur Mukhlis Yunus Mukhlis Yunus Nurdasila Darsono Putri Mustika Sari Raihanah Teuku Athaillah Teuku Meldi Kesuma