cover
Contact Name
Agus Dedi Subagja
Contact Email
wbaj@unsub.ac.id
Phone
-
Journal Mail Official
wbaj@unsub.ac.id
Editorial Address
Fakultas Ilmu Administrasi, Universitas Subang Jl RA Kartini No 1 KM 03 Wanareja Subang Jawabarat Tlpn/Fax (0260) 417508
Location
Kab. subang,
Jawa barat
INDONESIA
The World of Business Administration Journal
Published by Universitas Subang
ISSN : 27220702     EISSN : 27220699     DOI : 10.37950/wbaj
The World of Business Administration Journal (WBAJ) is a scientific journal which publishes original articles on the most recent knowledge, researches, or applied researches and other development in fields of Business Administration, Management functions (human resources, finance, operations, marketing, strategic). The function of leading (personal leadership, team leadership, department leadership, corporate leadership, market leadership, business leadership, industry leadership). Governing functions (business law, business ethics, business philosophy, business models). The function of entrepreneurship (start-up, personal entrepreneurship, group entrepreneurship, intrapreneurship, strategic entrepreneurship, corporate entrepreneurship, business contextual entrepreneurship). Contextual business (sharia, tourism, manufacturing, services, banking, etc). Since 2019 the journal has been published regularly two times a year ( June and December).
Articles 5 Documents
Search results for , issue "Volume 2 Issue 2 Desember 2020" : 5 Documents clear
Implementasi Kebijakan Pembinaan UMKM di Kabupaten Subang Iwan Henri Kusnadi; Luki Natika; Dyera Octa Alsonia
The World of Business Administration Journal Volume 2 Issue 2 Desember 2020
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wbaj.v2i2.937

Abstract

Tujuan penulis melakukan penelitian ini adalah untuk mengetahui Implementasi Kebijakan Dalam Pembinaan UMKM Pada Dinas Koperasi, UMKM, Perdagangan, dan Perindustrian Kabupaten Subang. Penelitian dan penulisan ini membahas hal-hal yang berkaitan dengan Impelementasi Kebijakan dalam Pembinaan UMKM Pada Dinas Koperasi, UMKM, Perdagangan, dan Perindustrian dengan teori Merilee S. Grindle yaitu Isi kebijakan terdiri dari Kepentingan kelompok sasaran, Tipe Manfaat, Derajat Perubahan yang diinginkan, Letak pengambilan keputusan, pelaksanaan program, sumberdaya yang dilibatkan. Lingkungan Impelementasi terdiri dari Kekuasaan, kepentinganm dan strategi aktor yang terlibat, karakteristik Lembaga dan penguasaan. Dalam penelitian ini menggunakan pendekatan kualitatif melalui pengamatan dan observasi, wawancara, studi keperpustakaan dan dokumentasi, sumber data diperoleh dari informan melalui pengamatan dan wawancara secara langsung dan dokumen diperoleh dalam bentuk hasil wawancara dan pengolahan data. Hasil penelitian menunjukan bahwa Impelementasi kebijakan Dalam Pembinaan UMKM Pada Dinas Koperasi, UMKM, Perdagangan, dan Perindustrian Kabupaten subang sudah efektif pada Tipe manfaat, Derajat perubahan yang diinginkan, Letak pengambilan keputusan, Pelaksanaan program, Sumberdaya yang dilibatkan, Karakteristik Lembaga dan penguasan, kepatuhan dan daya tangkap, sedangkan pada kepentingan kelompok sasaran, kekuasaan, kepentingan, dan strategi aktor yang terlibat, belum efektif. The purpose of the authors of this research is to determine the implementation of policies in the development of UMKM at the Cooperatives, UMKM, Trade, and Industry Office of Subang Regency. This research and writing discusses matters related to the implementation of policies in the development of UMKM at the Cooperatives, UMKM, Trade and Industry offices with the Merilee S. decision making, program implementation, the resources involved. The implementation environment consists of the power, interests and strategies of the actors involved, the characteristics of the institution and the power. In this study, using a qualitative approach through observation and observation, interviews, library research and documentation, data sources were obtained from informants through direct observation and interviews and documents were obtained in the form of interviews and data processing. The results showed that the implementation of policies in the development of UMKM at the Office of Cooperatives, UMKM, Trade, and Industry of Subang Regency was effective on the type of benefit, the degree of change desired, the location of decision making, program implementation, the resources involved, the characteristics of the institution and the mastery, compliance and capturing power, while in the interests of the target group, the power, interests and strategies of the actors involved, it is not yet effective.
Pengaruh Kualitas Pelayanan Terhadap Loyalitas Nasabah Pada Bank BTPN Cabang Subang Agus Dedi Subagja; Taharuddin Taharuddin
The World of Business Administration Journal Volume 2 Issue 2 Desember 2020
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wbaj.v2i2.938

Abstract

Era perdagangan bebas dewasa ini, perusahaan dituntut dalam menentukan dan membangun sistem manajemen yang mampu secara professional merentesi data para nasabah. Dua hal yang menjadi pertimbangan utama perusahaan dalam meretesi nasabah para nasabah yaitu: Pertama karena semakin mahalnya biaya perolehan nasabah baru dalam iklim kompetensi yang sedemikian ketat. Kedua adanya kenyataan bahwa tingkat kemampulabaan perusahaan berbanding lurus dengan pertumbuhan hubungan antara perusahaan dan nasabah secara permanen. At this era of free trade, the company is required to determine and establish a management system that is capable of data merentesi professional customers. Two things into consideration in the company's main customer meretesi customers are: Firstly because of the increasingly high cost of acquisition of new customers in a climate of competence so tight. Both the fact that the level of profitability the company is directly proportional to the growth of the relationship between companies and customers permanently.
Kinerja Pegawai Penyaluran Kredit Pensiunan Pada Bank Saudara Kantor Cabang Pembantu Subang Reza Ronaldo; Kusman Yuhana; Ade Suparman
The World of Business Administration Journal Volume 2 Issue 2 Desember 2020
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wbaj.v2i2.939

Abstract

Kinerja pegawai Bank Saudara Cabang Subang dalam penyaluran kredit pensiun merupakan kemampuan Bank Saudara Cabang Subang termasuk didalamnya kinerja pimpinan, kinerja pegawai dan staf-stafnya dalam menjalankan fungsi dan tugas dalam mencapai tujuan yang ingin dicapai sesuai dengan visi, misi, tujuan dan sasarannya. Kredit pensiun/pembiayaan yang diberikan oleh perbankan kepada nasabah yang fleksibel tapi belum maksimum. Penelitian dilakukan untuk mengetahui bagaimana kinerja pegawai dalam penyaluran Kredit pension pada Bank saudara Cabang Subang. Penelitian dilakukan di wilayah kerja Bank Saudara Cabang Subang dengan menggunakan pendekatan penelitian kualitatif. Penentuan informan melalui teknik Purposive Sampling yaitu jenis sampel yang pemilihannya didasarkan atas kriteria tujuan dan manfaatnya. Serta yang dijadikan informan adalah Kepala cabang !masyarakat. Teknik pengumpulan data meliputi wawancara mendalam dan observasi. Validitas data dengan menggunakan Triangulasi Data. Teknis analisi data meliputi reduksi data,penyajian dan penarikan kesimpulan. Berdasarkan penelitian, diperoleh hasil bahwa kinerja pegawai dalam penyaluran kredit pensiun Bank saudara cabang Subang diukur menggunakan indikator yaitu produktivitas, kualitas layanan, responsivitas, responsibilitas dan akuntabilitas. Dan indikator tersebut responsivitas yang masih perlu ditingkatkan karena masyarakat masih merasa respon yang diberikan kepada masyarakat masih dirasa kurang optimal. The purpose of this research is to conduct research to determine the effect of retirement lending fund in the Bank Saudara Branch Subang that service quality on customer satisfaction is low. Because of that problems the writer is curios to study that problem by this research, authors use qualititative methods to approach explanation. Bank Saudara employee performance Branch Subang retired in lending is the Bank's ability Saudara Branch Subang including performance management, employee performance and its staff in carrying out the functions and tasks in achieving the objectives to be achieved in accordance with the vision, mission, goals and objectives. Pension credit / financing granted by banks to customers flexible but not the maximum. The study was conducted to determine how the employee's performance in the distribution of pension Credit Bank Saudara Branch Subang. Research carried out in the region of the branch corm using qualitative research approaches. Determination of informants through purposive sampling technique that is the type of samples whose election is based on objective criteria and benefits. As well as being used as informants is the Head of the branch! Community. Data collection techniques include in-depth interviews and observation. The validity of the data using Data Triangulation. Technical analysis of the data include data reduction, presentation and conclusion. Based on research, the result that the performance of employees in the Bank's Saudara pension lending branch Subang measured using indicators such as productivity, quality of service, responsiveness, responsibility and accountability. And the responsiveness of the indicators that still need to be improved because people still feel the response given to the community is still considered less than optimal.
Kualitas Pelayanan Obat BPJS di Apotek Rawat Jalan RSUD Kelas B Kabupaten Subang Komir Bastaman; Tony Pathony
The World of Business Administration Journal Volume 2 Issue 2 Desember 2020
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wbaj.v2i2.940

Abstract

Penelitian dan penulisan ini membahas hal-hal yang berkaitan dengan Kualitas Pelayanan Rumah Sakit Umum Daerah Kelas B kabupaten Subang dalam Pelayanan Obat di Apotek Rawat jalan Rumah Sakit Umum Daerah Kelas B kabupaten Subang dalam hubungannya dengan teori menurut Fitzsimmons yaitu sumberdaya, ketepatan,kecepatan, jaminan dan empati. Dalam penelitian ini menggunakan pendekatan kualitatif melalui pengamatan dan observasi, wawancara, studi kepustakaan dan dokumentasi. Sumber data diperoleh dari informan melalui pengamatan dan wawancara secara langsung dan dokumen diperoleh dalam bentuk peraturan-peraturan dan pengolahan data. Hasil penelitian menunjukan bahwa berwujud, kehandalan, daya tanggap, jaminan dan empati belum terlaksana secara optimal. Kualitas Pelayanan Rumah Sakit Umum Daerah Kelas B kabupaten Subang dalam Pelayanan Obat di Apotek Rawat jalan RSUD Kelas B Kabupaten Subang belum berjalan berkulitas. Hal ini dapat terlihat dari masih lambatnya kesigapan tenaga Apoteker dalam menangani pasien sehingga pasien yang harus segera mendapatkan pertolongan dibiarkan menunggu. This research and writing discusses matters relating to the Quality of Services in the Class B District Subang District General Hospital in Drug Services at the Outpatient Pharmacy Class B Subang District Regional Hospital in relation to the theory according to Fitzsimmons namely tangible, realibility, responsipness, asurance and empathy. In this study using a qualitative approach through observation and observation, interviews, literature studies and documentation. Sources of data obtained from informants through direct observation and interviews and documents obtained in the form of regulations and data processing. The results showed that tangibility, reliability, responsiveness, assurance and empathy had not been carried out optimally. Service Quality of Subang Regency Class B Regional General Hospital in Drug Services in the Outpatient Pharmacy Class B Subang District Hospital has not yet progressed. This can be seen from the slow alertness of Pharmacists in handling patients so that patients who must immediately get help are left to wait.
Penanganan Kredit Macet Pada Bank Perkreditan Rakyat (BPR) Subang Abdurrahman Rahim Thaha; Luki Natika; Iwan Henri Kusnadi
The World of Business Administration Journal Volume 2 Issue 2 Desember 2020
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wbaj.v2i2.941

Abstract

Penelitian Efektivitas Program Pemberdayaan Nelayan bertujuan untuk mengetahui bagaimana efektivitas program Pemberdayaan Nelayan pada Dinas Perikanan Kabupaten Subang. Lokasi yang dijadikan objek penelitian yaitu Program Pemberdayaan Nelayan di Kecamatan Blanakan Kabupaten Subang. Penelitian ini membahas tentang hal-hal yang berkaitan dengan efektivitas Program Pemberdayaan Nelayan dalam menjalankan program untuk meningkatkan kesejahteraan nelayan. Dalam penelitian ini penulis menggunakan metode penelitian deskriptif kualitatif melalui observasi dan wawancara, studi kepustakaan dan dokumentasi. Metode pengumpulan data diperoleh langsung dan dokumen diperoleh dalam bentuk pertauran-peraturan sedangkan pengolahan data dengan menganalisis hasil wawancara dan observasi. Hasil penelitian menunjukan bahwa efektivitas program Pemberdayaan Nelayan pada Dinas Perikanan Kabupaten Subang belum efektif sesuai dengan teori pengukuran efektivitas program menurut Sutrisno. Hal ini dapat dilihat dari kurangnya kesadaran para nelayan akan pentingnya program pemberdayaan nelayan serta masih terdapat Nelayan yang tidak memahami hak dan kewajibannya, belum semua nelayan mendapatkan bantuan dari pemerintah dan sosialisasi yang dilakukan pemerintah belum maksimal. Research on the effectiveness of the fishermen empowerment Programs aims to find out how the effectiveness of the fishermen empowerment program in Subang district fisheries service. The location that was made the object of research was the fishermen empowerment program in Blanakan Subang district, subang Regency. This research discusses matters relating to the effectiveness of fishermen empowerment programs in carrying out programs to improve the welfare of fishermen. In this study the authors used descriptive qualitative research methods through observation an interviews, literature study and documentation. Data collection methods are obtained directly and documents are obtained in the form of regulations while managing data by analyzing the results of interview and observations. The results showed that the effectiveness of the fishermen empowerment program in Subang district fisheries service was not yet effective based on the theory of program effectiveness measurement according to Sutrisno. This can be seen from the lack of awareness of fishermen about the importance of fishermen empowerment programs, there are still fishermen who do not understand their rights and obligation and not all fishermen get help from the government and the government socialization has not been maximized.

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