cover
Contact Name
Junaid Rana
Contact Email
junaid.rana@jic.ac.id
Phone
+6221-39834061
Journal Mail Official
ideb@jic.ac.id
Editorial Address
STIE Jakarta International College JIC Research Center Jl. Perunggu No. 53-54 Harapan Mulya, Kemayoran Jakarta Pusat 10640.
Location
Kota adm. jakarta pusat,
Dki jakarta
INDONESIA
International Journal of Digital Entrepreneurship and Business (IDEB)
ISSN : -     EISSN : 27235432     DOI : https://doi.org/10.52238/ideb.v2i1
Digital entrepreneurship enables entrepreneurs to leverage digital technologies to improve their organizations. In the current business landscape, many digital entrepreneurial endeavors provide interesting case studies showing innovative paths to entrepreneurship. Digital Entrepreneurial research explores new economic corridors that could provide employment opportunities, disruptive innovation, and an overall increase in economic efficiency and growth. The International Journal of Digital Entrepreneurship and Business (IDEB) is an academic journal that publishes high quality manuscripts dealing with digital entrepreneurship and digital business. IDEB provides a multi-disciplinary forum for entrepreneurs, researchers, managers, consultants, and practitioners in the field of digital entrepreneurship. The journal includes case studies, conceptual and empirical papers that study the relationship between digital technologies and businesses to provide a better understanding of entrepreneurial approaches to doing business. IDEB publishes original papers that contribute to advancements in the field of digital entrepreneurship and business. Subjects suitable for publication include, but are not limited to the following fields of: Digital Marketing Entrepreneurship and Innovation Digital Business Green Marketing Government Policy on Entrepreneurship Digital Entrepreneurship Small Business Accounting Organizational Efficiency Entrepreneurship in Developing and Transitional Countries Sustainable Finance International Marketing Social Entrepreneurship Social Marketing Strategic Marketing Customer Behavior Leadership for Entrepreneurs Sustainable Development Business Corporate Strategies Accounting, Tax, & Legal Issues for Entrepreneurs Accounting Information Systems Sustainable Accounting The primary audience for this journal will be researchers of entrepreneurship and digital business. IDEB is published twice a year, in April and in October. Occasionally the journal publishes special issues on specific topics related to the focus of the journal. IDEB places great emphasis on the quality of the papers it publishes.
Articles 35 Documents
PREDICTORS OF AUDIT QUALITY: AN EMPIRICAL MODEL William Rudy Soegiharto; Liana Rahardja; Kaswandi Zainal; Wenny Chandra Mandagie
International Journal of Digital Entrepreneurship and Business Vol 1 No 1 (2020): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v1i1.12

Abstract

This study aims to determine the relationship of auditor’s independency, work experience, professional competence and audit accountability on audit quality through a survey conducted in five branches of the Public Accountant Firm Doli, Bambang, Sulistiyanto, Dadang & Ali (CPA FIRM DBSDA), based in Bandung, Malang, Central Jakarta, West Jakarta and South Jakarta. The population is permanent employees who have worked for at least one year in five DBSDA CPA FIRM branches and have completed a Bachelor of Education. The research sample consisted of 38 employees who responded to the distributed questionnaire. The results showed that independence, work experience, professional competence and audit accountability have a positive influence on audit quality. Through the partial testing, we find that auditors’ independency, work experience, professional competency, and accountability have a positive effect on audit quality. The practical implications of the results of the study are: (1) audit work is to be carried out by experienced auditors who have adequate knowledge, (2) senior auditors need to supervise junior auditors in conducting audits and examine work performed by junior auditors, and (3) auditors need to maintain auditor independence to ensure that auditor independence is not influenced by the client.
Factors Influencing Millennials Purchase Intention Gina Fitriana; Robert Kristaung
International Journal of Digital Entrepreneurship and Business Vol 1 No 1 (2020): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v1i1.13

Abstract

This study examines the effect of attitude, subjective norms, deal proneness and reciprocity toward purchase intention through subjective norms. The purposive sampling method was used to obtain data from 190 consumers of Starbucks through Line social media and the company’s official account and analyzed using the Structural Equation Modelling (SEM) and the Analysis of Moment Structure (AMOS) program. The result showed that (1) deal proneness positively influence attitude, (2) attitude has a positive influence on purchase intention, (3) reciprocity positively influence subjective norms, (4) subjective norms has a positive influence on purchase intention, (5) deal proneness positively influence purchase intention through attitude, and (6) reciprocity has a positive influence on purchase intention through subjective norms.
Brand-Trust Enhancing Sales Promotion through Online Shopping Arsil Imawan; Ayu Ekasari
International Journal of Digital Entrepreneurship and Business Vol 1 No 1 (2020): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v1i1.14

Abstract

The research aims to determine the effects of sales promotion on online shopping moderated by brand trust. Meanwhile, data was directly collected through the distribution of questionnaires to 210 respondents. The sample was obtain using a purposive sampling technique. Furthermore, the hypotheses were tested using SEM analysis (Structural Equation Model). The results confirmed that the influence of sales promotion on shopping is moderated by brand trust. It also confirmed that the brand trust is a variable model that moderates the effect of sales promotion. Therefore, this study has implications for online retail managers in creating trust among consumers.
The Psychology and Historical Perspective behind Entrepreneurial and Business Practices in Indonesia Muhammad Asif Khan
International Journal of Digital Entrepreneurship and Business Vol 1 No 1 (2020): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v1i1.16

Abstract

Indonesia is a country in southern Asia consisting of many islands and is the 4th largest populated country in the world. The country has one of the best economies in the world since it has been participating in international trade for many years. However, it has had drawbacks that have made it unable to reach the levels of the developed countries in the world. Therefore, it is necessary to study the facts behind the success and the failure of some business ventures. Additionally, the study of strategies by companies to have a competitive advantage in business is fundamental to understanding the situation in the country. The new research will seek to use the available analyses about the same topic to bring about a new understanding. Theories such as McClelland’s locus of control theory can apply in the study to understand the relationship between entrepreneurship and the psychology of people. The paper uses secondary sources review to get information about the topic to propose a solution to the challenges that the companies in the country have been facing towards achieving a competitive returns.
Effect of Service Quality and Price on Customer Satisfaction Safirah Ramadhaniati; Evi Susanti; Arjuna Wiwaha; Isthi Wahyuning Tyas
International Journal of Digital Entrepreneurship and Business Vol 1 No 1 (2020): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v1i1.20

Abstract

The determinants of customer satisfaction are service quality and price. Therefore, this study aimed to determine the effects of service quality and price on customer satisfaction. This research was conducted at a Forwarding Company, with a total sample of 78 respondents. Meanwhile, the data analysis method used was descriptive and multiple linear regression using SPSS 25. The results showed that service quality and price has a significant effect on customer satisfaction with a determination coefficient of 50%. Meanwhile, the remaining 50% is influenced by other variables, which have been widely studied. However, research in forwarding service companies is rarely conducted.
The Effect of Country of Origin and Product Quality on Purchase Intention: Case of Huawei Smartphones Arjuna Wiwaha; Hendri Budiyanto
International Journal of Digital Entrepreneurship and Business Vol 2 No 1 (2021): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v2i1.27

Abstract

This study aimed to discuss and determine the influence of Country of Origin and Product Quality on Purchase Intention for Huawei Smartphones. The research was conducted in a smartphone retail company at PT. Erafone Artha Retailindo, a branch of Roxy Mas. The research method used is library research by literature studies, scientific journals, and reports. Field research was done by collecting data from research objects through observation, interviews, and questionnaires. The data was collected from 140 visitors, who had not purchased at the Erafone branch in Roxy Mas. The valid sample used in this study amounted to 100 people. To process and analyze the data, this research used SPSS version 25. Based on the results, Country of Origin and Product Quality have a positive and significant effect either partially or simultaneously by 64.4%, on Huawei Smartphone Purchase Intention; the remaining 35.6% is influenced by other factors not covered in this study.
PENGARUH KINERJA KEUАNGАN DАN GOOD CORPORATE GOVERNANCE TERHADAP HАRGА SАHАM YАNG DIMΟDERАSI ΟLEH INTERNET FINANCIAL REPORTING Herlina Putri Rianti; Аjeng Wijаyаnti
International Journal of Digital Entrepreneurship and Business Vol 2 No 1 (2021): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v2i1.28

Abstract

The purpose of this study was to analyze the influence of financial performance [Economic Value Added (EVA), Market Value Added (MVA)], Good Corporate Governance [Board of Commissioners (BoC), institutional ownership (IO)], and Internet Financial Reporting (IFR) on stock prices. With IFR to moderate EVA, MVA, BoC and IO on stock prices. The research samples are manufacturing companies with consumption products that listed on the Indonesian Stock Exchanges (IDX) from 2014 to 2019. The sampling technique used in this research is purposive sampling and to test the hypothesis, STАTА software is used in analyzing the data. The results show that MVA has significant influence stock prices. However, EVA, BoC, IO and IFR could not influence stock prices. For IFR could moderate EVA, and MVA to influence stock prices. Though, IFR could not moderate BoC and IO to influence stock prices. The practical implication for this study, is helping the investor for decision making by not considering only for financial performance, but also good corporate governance.
Students and Management Perspective on Service Quality and Integrated Marketing Communication: Descriptive Analysis on Indonesian Private Universities Junaid Ali Saeed Rana; Antonius Agus Susanto; Wenny Chandra Mandagie
International Journal of Digital Entrepreneurship and Business Vol 2 No 1 (2021): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v2i1.30

Abstract

To formulate aggressive marketing strategies, the quality of service and marketing communication tools must provide a meaningful and consistent message. Service quality is gaining substantial respect in service marketing literature and higher education services. Aggressive marketing strategies among private universities have enabled these institutes to become marketing-oriented as students are considered consumers, therefore universities can expand their marketing efforts through improved service quality and consistent marketing communication in the form of Integrated Marketing Communication. This paper provides multiple-perspective (staff and student) descriptive analysis in evaluating service quality along with the importance of integrated marketing communication. The data from 34 universities (management perspective) and 5 large-sized universities (student perspective) was collected, analyzed, and compared using meaningful graphs providing significant conclusions. The paper concludes by providing suggestions, to private universities in Indonesia to efficiently and effectively incorporate service quality and integrated marketing communication in their action plans to improve their ranking and services that they promise to provide their current and prospective students.
Good Corporate Governance and Earnings Management in Indonesia Irma Paramita Sofia; Verliani Dasmaran
International Journal of Digital Entrepreneurship and Business Vol 2 No 1 (2021): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v2i1.31

Abstract

The purpose of this study was to analyze the effect of audit quality and audit committee on earnings management. The research population is manufacturing companies indexed on the Indonesia Stock Exchange (BEI) in the 2017-2019 period. The sample selection method used was purposive sampling. From population of 180 manufacturing companies, and by selecting certain criteria, a sample of 72 manufacturing companies was obtained. Hypothesis testing is performed using multiple linear regression using statistical software SPSS Version 26. The results of this study confirm that partially, audit quality affects earnings management and audit committee also affects earnings management. Then, hypothesis testing is also carried out simultaneously, and the result is that the quality of the audit and audit committee also affects earnings management. The practical implication of this research is that the quality of the audit and the audit committee can be a reference for investors that can be used as material for consideration in making decisions when investing in potential companies.
LOYALITAS NASABAH DARI KEMUDAHAN PENGGUNAAN MOBILE BANKING Evi Susanti; Novita Oktavianti Parera
International Journal of Digital Entrepreneurship and Business Vol 2 No 1 (2021): International Journal of Digital Entrepreneurship and Business (IDEB)
Publisher : STIE-JIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52238/ideb.v2i1.37

Abstract

The research purpose is to examine customer loyalty from the variable of mobile banking usability mediated by customer satisfaction. Data were collected in a survey of M-Banking customers conducted from February to August 2020 via a questionnaire involving 105 respondents. The results showed that the ease of using M-Banking lead to customer satisfaction and also lead to bank loyalty, respectively. Considering the change in customer consumption patterns to using technology-based services, banks as service providers need to deliver service in easily, safely, and fast ways, such as internet banking and M-Banking. The research originality examines the direct effect of usability on customer loyalty, especially in conventional banks in Jakarta Province.

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