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Mamun Habib
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Asia Pacific Journal of Management and Education(APJME)
Published by AIBPM Publisher
ISSN : na     EISSN : 26552035     DOI : https://doi.org/10.32535/apjme.v3i3.961
Core Subject : Education,
Education Languange, Linguistic, Communication & Media Other
Asia Pasific Journal of Management and Education (APJME) is an academic and peer-reviewed publication on Management and Education scope around Asia Pasific. The aims of the APJME is to feature narrative, theoretical and empirically-based research articles related to management and education area. The APJME publishes manuscripts that describe or synthesize research of direct relevance to educational and management related research. Journal Homepage Image The APJME vision is to publishing scholarly empirical and theoretical
Arjuna Subject : Umum - Umum
Articles 10 Documents
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Search results for , issue "Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)" : 10 Documents clear
J.CO Coffee & Donuts Marketing Strategy Aulia Riski Ayu Putri; Indah Khoirun Nisa; Lim Hui Yee; Daisy Mui Hung Kee; Koo Hui Min; Lee Sing Yi; Liu Jie Xin
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (204.108 KB) | DOI: 10.32535/apjme.v3i1.745

Abstract

J. CO Donuts & Coffee is a franchise of café restaurant chains that sell donuts, coffee and frozen yogurt. The company is owned by Johnny Andrean Group. Since 2005, J.CO Donuts & Coffee becomes the fastest growing donut & coffee chain in Indonesia. They have successfully penetrated into the local market in Indonesia against Krispy Kreme and Dunkin Donuts. They also have been rapidly expanding their store chains throughout South East Asia countries such as Malaysia, Singapore, Philippines, and Hong Kong. Analysis of J.CO Donuts & Coffee will be done to know more on the position of the company in the market. SWOT analysis is needed to know JCO Donuts & Coffee marketing situation.
Key Variables on Property Marketing in Bali: Application of Micmac Method Gde Bagus Brahma Putra; I Wayan Priyana Agus Sudharma; Dian Ayu Rahmadani
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.741

Abstract

Bali as a tourism area has its own charm and positive economic potential for the property business. Organizational and management aspects are needed to determine business strategies. This certainly affects the decision for investors in investing in the property sector that is most popular. This study seeks to analyze the key variables that affect the development of the property business in Bali in the long run. MICMAC (Matrix of Cross Impact Multiplications Applied to a Classification) is used to identify variables that influence the sustainability of property marketing in Bali.
Influence of Strategic Branding in Soft Drink Market in Indian and Malaysian Context: Study on Coca Cola to remain Top of the Mind Brand (TOMB) Aditya Deshpande; Daisy Mui Hung Kee; Divyaa Shankar; Soni Segi; Esther Anthony Charles; Kumarendran Parameswaran; Malarveeli Vellmurugan
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.746

Abstract

The aim of this research was to understand the influence of strategic branding in Soft Drink industry located in specific to India and Malaysia. This was demonstrated by example of various marketing strategies used by Coca-Cola, a very well-known brand all over the world. It operates in more than 200 countries and is listed as one of the most trusted brands for many years. With the presence in the both countries for more than 30 years, the company uses different Segmenting, Targeting, Positioning and Differentiation (STPD) strategy to cater varying needs to the consumers. Through analysis of consumer-buying in Indian and East Asian context is base pillar for success of Coca-Cola in the countries. The objectives of the project include analysing consumer needs of India and Malaysia regarding beverages-changing trends and the strategies and campaigns undertaken by Coca-Cola to cater vast diversified consumer base over the years. Both primary and secondary data collection were analysed with adequate sampling size of 180 respondents from both countries aided by questionnaire. Based on the analysis, the conclusions were drawn regarding company and recommendations are given for further improvement for company's performance.
Program Management Approach for Concurrently Managing Projects – A study from Khairun University Johan Fahri; Muhammad Asril Arilaha; Rheza Pratama
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.742

Abstract

Complexity and uncertainty has led organizations to sustaining the strategic operations for future challenges. Project management is expected to uplift its scope in managing complex projects into strategic level. The study aims to offer a prospective angle in realizing organization’s goals by managing a number of small projects that are reached through a competition of limited resources within an organization. Program management is suggested as methodological paraphernalia, particularly in refining pathways of strengthening an organization, including a higher education institution such as Khairun University. The study demonstrated a solution to manage small and separated projects concurrently.
The Impact of Work Family Conflict, Role Conflict, and Burnout on Intention to Quit of Female Employees Ni Luh Gede Putu Purnawati; I Nyoman Resa Adhika; Ida Ayu Nyoman Yuliastuti
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.747

Abstract

This study was conducted to determine the effect of work family conflict, role conflict and burnout on the Intention to quit female employees in the Village Credit Institute (LPD) of Gianyar Regency. The samples used was 90 female employees in 270 LPDs of Gianyar Regency. By using multiple linear regression analysis techniques, the results obtained are work family conflict and role conflict have a positive effect on intention to quit, but burnout does not affect the intention to quit female employees in LPDs of Gianyar Regency. The research implication is that the higher work family conflict and the role conflict of female employees in their work, the higher the desire for female employees to leave their work.
Competency and Creativity as A Relationship That Interpretes Between the Perception of An Organizational Support on Performance of The Craftsman of Ikat Endek In Klungkung Bali Ni Putu Ayu Sintya Saraswati; Gde Bagus Brahma Putra
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.738

Abstract

This study aims to analyze the influence of competence and creativity as a relationship that mediates between perceptions of organizational support for the performance of endek weaving craftsmen in Klungkung Regency, Bali Province. The population in this study was 1372 employees, with a sample of 93 respondents. Sampling using accidental sampling technique. The data analysis used in this study is descriptive analysis and Structural Equation Modeling (SEM) PLS. The results of the study show: 1) perceptions of organizational support have a positive and significant effect on competence. 2) perceptions of organizational support have a positive and significant effect on creativity. 3) perception of organizational support has a positive and significant effect on performance.
Organizational Culture and Customer Loyalty: A Case of Harvey Norman Yii Han Lim; Daisy Mui Hung Kee; Xiao Yu Lai; Ze Minn Lee; Mei Qi Low; Sariya Sariya; Sakshi Sharma
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.743

Abstract

Harvey Norman is an Australian company that offers broad product range for their customers. Customers are key element of success for a business. When customers get the satisfaction, they expect from the brand, it will result in customer loyalty indirectly. Therefore, our group decided to conduct a research on determining the key driver of having customer loyalty and satisfaction towards our company brand. Besides that, we would like to determine the relationship between customer loyalty and customer satisfaction. We aim to identify how would the variables be affected by the management culture of the company. The research methods used in this study include quantitative method and qualitative method.
The Effect Of Competence and Motivation on Teacher Performance In Development Technology Vocational School Bekasi West Java Ida Farida; Syarifudin Tippe; Billy Tunas
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.739

Abstract

Educational problems are very complex problems if not addressed by staying targeted. Where education here will create students who will jump in the wider community to run life as a wider community. The teacher is the most influential component in the creation of quality education processes and results, therefore any improvement efforts made to improve the quality of education will not make a significant contribution without being supported by teachers of high quality teacher competence. Teacher Competence has a positive effect on Teacher's performance, Motivation has a positive effect on teacher performance, and Teacher competency and motivation together influence teacher performance.
Corporate Social Responsibility: A Case Study of Microsoft Corporation Gaurav Sehgal; Daisy Mui Hung Kee; An Rou Low; Yan Sin Chin; Eunice Mun Yee Woo; Pei Fern Lee; Farah Almutairi
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.744

Abstract

The paper intends to examine corporate social responsibility in Microsoft Corporation. Microsoft Corporation is committed to Corporate Social Responsibility (CSR) with the belief that CSR helps to improve the reputation and image of an organization. On this matter, the successful technology company, Microsoft Corporation has done significant initiatives on its CSR programs. One of the many reasons behind this success is their commitment towards sustainability as well as their commitment to all stakeholders. The paper discusses the various initiatives Microsoft Corporation have done for CSR. The paper concludes with some suggestion and recommendation.
Determinants of Customer Satisfaction and Its Implications on Word of Mouth in E-Commerce Industry: Case Study in Indonesia Nova Ch. Mamuaya; Aditya Pandowo
Asia Pacific Journal of Management and Education(APJME) Vol 3, No 1 (2020): Asia Pacific Journal of Management and Education (APJME)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v3i1.740

Abstract

The aim of this study is to analyze the effect of several antecedents of customer satisfaction in e-commerce industry, namely web design, time saved, product variety, and delivery performance, and their consequences on customer satisfaction and word of mouth. The investigation used purposive sampling with repeat buyers as criteria. 100 samples were eligible and feasible to test after validity and reliability are concluded. The results show that website design, time saved, and delivery performance are significantly influence on customer satisfaction. In the meantime, website design, time saved, and product variety were effect on word of mouth. In addition, the result also confirms the hidden role of customer satisfaction as intervening variable partially.

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