Article Per Year (5 Year)
p-Index From 2019 - 2024
3.935
P-Index
This Author published in this journals
All Journal Jurnal Penelitian dan Pembelajaran Fisika Inovasi Pendidikan Fisika Jurnal Penelitian Pembelajaran Fisika EDUVELOP (Journal of English Education and Development) Al Mi’yar: Jurnal Ilmiah Pembelajaran Bahasa Arab dan Kebahasaaraban JURNAL PENDIDIKAN TAMBUSAI At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam Jurnal Manajemen Komunikasi SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme Jurnal Pendidikan Dasar Perkhasa MURHUM : JURNAL PENDIDIKAN ANAK USIA DINI Community Empowerment Journal of English Language Teaching and Literature (JELITA) JEdu: Journal of English Education Humantech : Jurnal Ilmiah Multidisiplin Indonesia Shautuna: Jurnal Ilmiah Mahasiswa Perbandingan Mazhab BABASAL English Education Journal Jurnal Telangke Ilmu Komunikasi (Telangke) Jurnal Al-Hakim : Jurnal Ilmiah Mahasiswa Studi Syariah, Hukum dan Filantropi ALSYS : Jurnal Keislaman dan Ilmu Pendidikan Jurnal Komunikasi Pemberdayaan Huma: Jurnal Sosiologi Bharasumba Jurnal Multidispliner Jurnal Penelitian dan Pendidikan Agama Islam Makkareso : Riset Pengabdian Masyarakat Muta'allim: Jurnal Pendidikan Agama Islam
IZZAH, NURUL
Unknown Affiliation
Religion Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Public Health Social Sciences Transportation Other

Published : 28 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam

 1 
PENGARUH KUALITAS PRODUK TERHADAP KEPUTUSAN KONSUMEN MEMBELI PADA PT. PERTANI (PERSERO) UNIT PEMASARAN PADANGSIDIMPUAN izzah, nurul
At-tijaroh: Jurnal Ilmu Manajemen dan Bisnis Islam Vol 3, No 2 (2017): Desember 2017, 10 Articles, Pages 180 - 403
Publisher : Institut Agama Islam Negeri Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (34.56 KB) | DOI: 10.24952/tijaroh.v3i2.1475

Abstract

The relationship between producers and consumers is mutually beneficial where the quality of products becomes an attraction in making consumer buying decisions. Good product quality can help consumers make consumer buying decisions, so that consumers can be attracted to a product that is produced by a company will encourage consumers to purchase products with the quality and quantity offered by the research problem formulation is whether product quality has an effect on the decision of consumers to buy, to determine the effect of product quality on consumer purchasing decisions at PT. Pertani (Persero) Marketing Unit of Padangsidimpuan. This research is a quantitative descriptive study, using the SPSS Version 22.0 program. obtained the results of regression measurements with the equation KM = 12,363 + 0,519KP and R square data is 0,491 this means that the product quality variable is able to explain the consumer decision variables bought at PT. Pertani (Persero) Padangsidimpuan Marketing Unit is 49.1%, while the remaining 50.9% is influenced by other variables not discussed in this study. Hypothesis testing shows that there is a significant effect of product quality variables on consumer purchasing decisions, where t table (1,674) ≤ thitung (7,151).
Co-Authors Abdullah, Ramadhani Amalia, Reny Rahma AMALUDDIN Ammade, Salasiah Anisa Utami Annisa Utami Ardiyanti, Sekar Dwi Asrizal Balqista, Azah Nadya Cahya Ramadhan, Saskia Djaja, Benny Dyah Utami, Dyah Efendi, Rahman eni, suci Failasofah Fatni Mufit Fitri, Aisah Nur Fuadi, Abdul Hafizh Nur Gani Haryana Haidir, Haidir Harfiani , Rizka Haromiah, Ismi J, Ghina Salsabila Jirana M , Nurul Kamaruddin Hasan Khamdun Latifa, Ammang Lisa, Hellya Ramona MADLAZIM MASBIROROTNI Mawansa, Akri Muasssomah, Muassomah Muhammad Fajar Mulyana, Venny Navyanti, Faradya Nur, Rafi'ah Nurfadhillah, Septy Panagara, Fathi Hisyam Putri, Yecha Febrieanitha Ramadhana, Saskia Cahya Retno Wulandari Rina Husnaini Febriyanti, Rina Husnaini Sakdanur Nas, Sakdanur Septiana, Elyza Setia Budhi Setianti , Yanti Siti Hajar Siti Halimah Sonia, Gina Sudirman, Maman Suriani, Wiwin Susie Perbawasari Suwandi Sumartias Syahputra Mahmud, Surya Tiara, Olga Triyo Supriyatno Ustianingsih, Laysia Vira Noviana, Karisma