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Penguatan Inklusi Keuangan pada Industri Kreatif Berskala Mikro Kecil di Sumatra Barat Fitriana, Widya; Rustiadi, Ernan; Fauzi, Akhmad; Anggraeni, Lukytawati
Jurnal Ekonomi dan Pembangunan Indonesia 2018: Edisi Khusus Call for Paper 2018
Publisher : Department of Economics-FEB UI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (340.51 KB) | DOI: 10.21002/jepi.v0i0.1112

Abstract

Creative industry is a strategic sector of national development. Lack of capital is a major obstacle to its development. This study analyzes financial inclusion of micro small creative industries (MSCI) relating to access and loan use. Both logit and Tobit models were employed for 1,367 MSCI from micro small survey data 2014. This study proved that women entrepreneurs who are less educated, limited asset and located in rural area tend to have greater constraints in financial inclusion. This study recommend the importance of financial education for women entreprenuers in rural areas and expansion of internet uses and conduct digital finance. ======================== Industri kreatif merupakan sektor strategis pembangunan nasional. Keterbatasan akses keuangan menjadi kendala utama pengembangannya. Penelitian ini menganalisis inklusi keuangan terkait akses dan penggunaan kredit bank pada micro small creative industry (MSCI) di Sumatra Barat. Model logit dan Tobit digunakan untuk menganalisis 1.367 MSCI dari data survei industri mikro kecil 2014. Hasil penelitian membuktikan bahwa MSCI yang dikelola pengusaha wanita yang kurang berpendidikan, berskala kecil, aset terbatas dan berada di perdesaan cenderung memiliki informasi pembiayaan yang terbatas serta kendala besar dalam inklusi keuangan. Penelitian ini merekomendasikan pentingnya edukasi keuangan bagi pengusaha wanita di perdesaan serta perluasan pemanfaatan internet dan keuangan digital.
Analisis Penyerapan Tenaga Kerja Wanita Pada Industri Kreatif di Sumatera Barat Fitriana, Widya
JURNAL UNITEK Vol. 13 No. 2 (2020): Juli - Desember
Publisher : Sekolah Tinggi Teknologi Dumai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52072/unitek.v13i2.139

Abstract

Penelitian ini bertujuan untuk: (1) mendeskripsikan karaktersitik industri kreatif di Sumatera Barat, dan (2) menganalis faktor-faktor yang mempengaruhi serapan tenaga kerja wanita dalam pengembangan industri kreatif di Sumatera Barat. Kemampuan serapan tenaga kerja wanita (promoting gender balance) dihubungkan dengan karakteristik kewirausahaan, karakteristik usaha dan karakteristik wilayah. Penelitian ini menggunakan data survei industri mikro kecil (SIMK) 2014. Metode pengujian hipotesis dalam penelitian ini menggunakan analisis deskriptif dan analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa karakteristik pengusaha (gender dan partnership), karakteristik usaha (asset dan sub sektor) serta karakteristik wilayah (GDP/capita) memiliki pengaruh dan signifikan secara statistik terhadap serapan tenaga kerja wanita pada industi kreatif di Sumatera Barat. Pemerintah sebaiknya melakukan upaya pemberdayaan tenaga kerja wanita melalui penguatan aspek usaha, kewirausahaan dan kewilayahan khususnya untuk mewujudkan pembangunan industri kreatif secara inklusif.
LEMBAGA KEUANGAN MIKRO SYARIAH: EKSISTENSI DAN AKSESIBILITASNYA BAGI PEMBIAYAAN USAHATANI DI SUMATERA BARAT (Studi Kasus: Koperasi Jasa Keuangan Syariah (KJKS) Baitul Maal Wat Tamwil (BMT)) Widya Fitriana
Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Vol. 4 No. 2 (2016): Desember 2016 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2016.4.2.149-162

Abstract

Farm financing is one of the factors facilitating the development of agriculture which allow farmers to expand the scale of farming and adopt new technologies. Unfortunately, a number of financial institutions often perceive farmers as "unbankable poor" that is costly to finance. KJKS BMT is one financial institution that is initiated by the government of West Sumatra's mission of poverty reduction in rural areas in particular to improve the access of small farmers to credit. So this study aims to identify and analyze the existence and accessibility of financing KJKS BMT in serving the financing of farming in West Sumatra. This study was conducted in a multi-stage random sampling, cities that randomly selected are Kota Padang and Bukittinggi, and then for each city, one KJKS BMT is also randomly selected. Primary data were collected by interviewing 60 respondent’s farmers. This research uses grounded research methods and data analysis in qualitative descriptive. Period of observation data for 2 years ie 2012-2014. Existence of KJKS BMT to finance farming measured by used five indicator namely a) The number of customers, b) The number of farmer customers, c) credit share for the agricultural, d) The number of farm financing and e) Development of BMT’s human resources. Furthermore accessibility is measured using six indicators, namely: (a) access to information, (b) access to loan procedure, (c) access to the maximum limit, (d) access to the time of disbursement, (e) access to loan repayment, and ( f) facilitation of access to financing. The results show that (1) although the existence of KJKS BMT start respected by rural communities, and even show a positive growth, but the credit share given by KJKS BMT to farm credit is still very small compared to another sectors (like trade and manufactures) which are less than 5%, Even though the level of customer growth of farmers during the past two years is reach 75%, higher than the growth of total customer (2) Accessibility of KJKS BMT to farm financing overall is good, although there are several factor that must be addressed like the availability of information, the number of loan, monitoring and loan supervision.
The Role of Triple Helix Actors for Agro Tourism Development in West Sumatera Widya Fitriana
MIMBAR (Jurnal Sosial dan Pembangunan) Volume 33, No. 2, Year 2017 [Accredited by Ristekdikti]
Publisher : Universitas Islam Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1475.087 KB) | DOI: 10.29313/mimbar.v33i2.2098

Abstract

Agricultural sector as a main contributor to GDP formation in West Sumatera is required to be able to diversify its business in order to highest achieving economic and social development. One diversified agricultural business prospective to be developed is agro-tourism. The development of agro-tourism requires collaboration and synergy between academician, businessman and government as known as triple helix actors. This study is designed with aim to (i) map the agro-tourism potential in west Sumatera; (ii) analyze the role of each actors, so they may take action in accelerating Agro-tourism development. This research uses observation, depth interview method, literature study and focus group discussion. The result shows that agro-tourism in West Sumatra is more prominent of great natural and cultural value, small scale and lack of local facilities. It also requires relatively high level of investment relative to its return. Therefore government support is likely an essential element of agro-tourism development and the effort may be better directed toward consolidating with intellectual and business also.
ANALISIS POTENSI BRIKET BIO-ARANG SEBAGAI SUMBER ENERGI TERBARUKAN Widya Fitriana; Wetri Febrina
Jurnal Teknik Pertanian Lampung (Journal of Agricultural Engineering) Vol 10, No 2 (2021): Juni
Publisher : The University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jtep-l.v10i2.147-154

Abstract

The research aimed to examine the potential of bio-charcoal briquettes as solid fuel using a SWOT analysis approach, by comparing them with non-briquette solid fuels. The SWOT method examines internal factors (IFAS) and external factors (EFAS). The research was conducted at a wood charcoal produces located at Dumai City, Riau. Data retrieval was carried out by means of observation and interview with the owner and workers. Including production data, marketing, problems faced during production, promotion and sale, product added value, product shortages and weaknesses, competitor data and opportunities in business development. The results of this research indicated that the advantages of briquette products was renewable, cheap, raw materials environmentally friendly, ease of packaging, cleanliness in the production process and efficiency in transportation. The disadvetages was less popular, requires a combustion furnace and fluctuating heat. The ooportunity was that the need for charcoal continues to increase, especially for restaurants and micro small industry. This research was recommend the importance of public policies related to the promotion and socialization of the use of bio-charcoal briquettes as a source of clean energy that is economical and environmentally friendly.  Keywords: bio-charcoal briquettes, renewable energy, SWOT analysis
Consumer Behaviour In Purchasing Of The Online Agricultural Products Widya Fitriana; Zednita Azriani; Rika Hariance
Liquidity: Jurnal Riset Akuntansi dan Manajemen Vol 10 No 2 (2021): Liquidity
Publisher : Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32546/lq.v10i2.1470

Abstract

This study aims to analyze the factors that influence consumer purchasing agricultural products online. .We observed three West Sumatra cities with internet access above the provincial average. Suspected individual, socio-demographic and cultural factors influence agricultural consumer behavior. This study surveyed 100 respondents by accident in the three cities. Data analysis was carried out using a logit analysis approach. The results showed that individual factors significantly affected consumer behavior while demographic and cultural factors had no considerable impact. Consumers who have regular incomes and fixed jobs have substantial opportunities to purchase agricultural products online because they are considered more effective and provide a lot of convenience during their busy activities.
Analisis Penyerapan Tenaga Kerja Wanita Pada Industri Kreatif di Sumatera Barat Widya Fitriana
JURNAL UNITEK Vol. 13 No. 2 (2020): Juli - Desember
Publisher : Sekolah Tinggi Teknologi Dumai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52072/unitek.v13i2.139

Abstract

Penelitian ini bertujuan untuk: (1) mendeskripsikan karaktersitik industri kreatif di Sumatera Barat, dan (2) menganalis faktor-faktor yang mempengaruhi serapan tenaga kerja wanita dalam pengembangan industri kreatif di Sumatera Barat. Kemampuan serapan tenaga kerja wanita (promoting gender balance) dihubungkan dengan karakteristik kewirausahaan, karakteristik usaha dan karakteristik wilayah. Penelitian ini menggunakan data survei industri mikro kecil (SIMK) 2014. Metode pengujian hipotesis dalam penelitian ini menggunakan analisis deskriptif dan analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa karakteristik pengusaha (gender dan partnership), karakteristik usaha (asset dan sub sektor) serta karakteristik wilayah (GDP/capita) memiliki pengaruh dan signifikan secara statistik terhadap serapan tenaga kerja wanita pada industi kreatif di Sumatera Barat. Pemerintah sebaiknya melakukan upaya pemberdayaan tenaga kerja wanita melalui penguatan aspek usaha, kewirausahaan dan kewilayahan khususnya untuk mewujudkan pembangunan industri kreatif secara inklusif.
Pengaruh Orientasi Pasar, Orientasi Kewirausahaan, dan Manajemen Pengetahuan melalui Keunggulan Bersaing terhadap Kinerja Pemasaran UMKM Pengolah Kopi di Kabupaten Tanah Datar Fayi Afifah; Nofialdi Nofialdi; Widya Fitriana
Jurnal Sosio Agribisnis Vol 7, No 2 (2022): JSA Oktober
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33772/jsa.v7i2.27538

Abstract

This study was aimed at describing the conditions and analyzing the influence of market orientation, entrepreneural orientation, and knowledge management through competitive superiority on the marketing performance of Coffee Processing MSMEs (Micro, Small, and Medium Enterprises) in Tanah Datar Regency. The type of data used was cross section data. Data were obtained from questionnaires and interviews to 87 respondents. Research variables include market orientation, entrepreneural orientation, knowledge management, competitive superiority, and marketing performance. Data were analyzed using the SEM (Structural Equation Model) analysis method using the SmartPLS 3.0 application. The results showed that MSMEs processing Coffee in Tanah Datar Regency had good market orientation, entrepreneural orientation, and knowledge management, high competitive superiority, but had a low marketing performance. Market orientation, entrepreneural orientation, and knowledge management affected the marketing perfomance. Competitive superiority did not affect the marketing performance. Market orientation and entrepreneural orientation did not affect the competitive superiority. Knowledge management showed a positive and significant relationship with the competitive superiority of the business. Competitive superiority did not show mediating impacts between market orientation, entrepreneural orientation, and knowledge management with marketing performance. Keywords: market Orientation; entrepreneural orientation; knowledge; competitive superiority; marketing performance
STRATEGI BERTAHAN INDUSTRI KEDAI KOPI (COFFE SHOP) DI MASA PANDEMI COVID-19 Muhammad Imam Handra; Widya Fitriana; Vonny Indah Mutiara
Agros Journal of Agriculture Science Vol 25, No 2 (2023): edisi April
Publisher : Fakultas Pertanian, Universitas Janabadra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37159/jpa.v25i2.2775

Abstract

The objective of this study to analyze the  survival strategy of coffee shop in Padang during Covid-19 pandemic. The Bacarito Coffee Shop were taken as respondents. This research used 10 key informants from business, government and academics and 30 customer were collected by accidental method. The data analyzed by using IFE and EFE Matrices and SWOT Analysis. The results indicate that to survive during the pandemic, the coffee shop industry needs to design marketing and product innovation by means of digitalization marketing and innovation on menu design based on millenial consumer preferences.INTISARI            Penelitian ini bertujuan untuk mengidentifikasi lingkungan strategis internal dan eksternal usaha kedai kopi serta menganalisis strategi bertahan kedai kopi di masa pandemi COVID-19. Penelitian ini dilakukan pada salah satu kedai kopi di Kota Padang yang terdampak selama pandemi yakni “Bacarito Kopi”. Penelitian ini menggunakan 10 orang key informant dan 30 responden yang dipilih secara aksidental. Analisis data dilakukan dengan menggunakan matrik IFE dan EFE serta analisis SWOT. Hasil analisis menunjukkan bahwa untuk bertahan di masa pandemi, usaha coffee shop harus berani melakukan inovasi pemasaran dan inovasi produk dengan melakukan digitalisasi marketing dan menawarkan menu yang sesuai dengan preferensi selera konsumen milenial.
KELAYAKAN USAHA PENGOLAHAN EKSTRAK DAUN GAMBIR (Uncaria gambir Roxb) OLEH PETANI LOKAL DI KABUPATEN LIMA PULUH KOTA, SUMATERA BARAT Widya Fitriana; Wetri Febrina
Jurnal Industri Hasil Perkebunan Vol 18, No 1 (2023): Jurnal Industri Hasil Perkebunan
Publisher : BBSPJI Hasil Perkebunan, Mineral Logam, dan Maritim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33104/jihp.v18i1.8057

Abstract

The development of agricultural commodity processing innovations continues to be pursued to encourage agriculture down streamin. Gambier is a plant that has the potential to be processed into a health drink because it contains high polyphenols. It is hoped that this simple processing technique can be applied by the local community as an alternative for a prospective health drink business. This study aims to (1) find out the technical processing of the Gambier into Gambier herbal tea; (2) analyze the financial feasibility of the business. The analytical method used is descriptive qualitative and quantitative with four financial feasibility indicators, namely Net Present Value (NPV), Benefit Cost (B/C) Ratio, Internal Rate of Return (IRR) and Payback Period (PP). The results showed that Gambier plant processing into Gambier leaf herbal tea had a yield of 25 percent and a positive NPV value of 1,479,239. The B/C value is greater than one, which is 1.013. The IRR value above the prevailing interest rate is 7.47 percent and PP is lower than the investment age, which is 17.1 percent. Overall this business is financially viable. Strengthening these businesses needs to be done as an alternative micro-small industry that can improve the local economy.