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An Analysis of Ecranisation Process of Intrinsic Elements in Novel to Film “Five Feet Apart” by Rachael Lippincott Rizki Tania Putri; Fauziah Khairani Lubis; Elisa Betty Manullang
TRANSFORM : Journal of English Language Teaching and Learning Vol 10, No 4 (2021): Transform (Dec, 2021)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (290.445 KB) | DOI: 10.24114/tj.v10i4.44110

Abstract

This study aims to determine the changes experienced by intrinsic elements found in the novel "Five Feet Apart" by Rachael Lippincott which was adapted into a film, along with the reasons. This study uses the descriptive qualitative method and Eneste's theory to analyze the changes that occur and the reasons for changes in the ecranisation study. The research data was taken from the intrinsic elements (plot, characters, and settings) of the Five Feet Apart novel published in 2018 and the Five Feet Apart film released in 2019. In data collection, the researcher used note-taking as an instrument to determine the reduction, addition, and modification and also the reasons for the after the novel was adapted into a film. In this study, the researcher found that there were several subtractions, additions, and modifications that occurred as a result of the ecranisation of the characters. While the plot and setting are only subject to reduction and modification, no additions are made to these two intrinsic elements. Also, the researcher found that the changes (reduction, addition, and modification) were caused by several reasons. The reasons that influence the change in the adaptation of a novel into a film are technical limitations, media differences in expressing the work, and the creativity of film makers.
The Subtitle Strategy of Cultural Translation in “Murder on The Orient Express” Movie Wiwin Rosari Saragih; Elisa Betty Manullang
TRANSFORM : Journal of English Language Teaching and Learning Vol 11, No 3 (2022): Transform (Sept, 2022)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (295.153 KB) | DOI: 10.24114/tj.v11i3.44035

Abstract

This research examines the translation strategies used in movie subtitles and their relation to the cultural context. The translation of subtitles on movie is strongly influenced by grammar and culture. To get the right meaning, a translation strategy is needed in translating subtitles on movie that can adjust the cultural context from the source language to the target language. This study aims to find out the subtitle strategy applied in translating the movie subtitle "Murder On The Orient Express" related to culture and to clarify the reason subtitle strategy that related to culture context occur in the movie subtitle. This research was conducted using a qualitative descriptive method. The data found in this study were 563 data. The results showed that there were 7 translation strategies related to cultural context that were applied to the translation of the subtitle "Murder On The Orient Express" movie. They were direct translation found 269 times, generalization used 100 times, substitution used 76 times, retention used 49 times, specification used 43 times, omission used 25 times and official equivalent used 1 time. The subtitles in this movie contain cultural bound terms and the grammatical structure of the language used by the actors is influenced by their respective cultures. Therefore, the subtitle strategy related to the cultural context occurs in the subtitle of this movie. Appropriate translation strategies must be applied to achieve equivalence of meaning from the source language to the target language.
Conversation Analysis of Turn-Taking Technique in“Ellen Show” Talkshow Resha Febriza Matondang; Elisa Betty Manullang
TRANSFORM : Journal of English Language Teaching and Learning Vol 10, No 2 (2021): Transform (June, 2021)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (837.662 KB) | DOI: 10.24114/tj.v10i2.43287

Abstract

The research discussed about conversation analysis of turn-taking technique in “Ellen Show” talk show. Everyone should be familiar with “Ellen Show” this is one of the best popular talk show in American. The aims of this study were: (1) to find out the types of turn-taking techniques that used by the host of “Ellen Show” talk show by using Sacks (1974) in Garcia and Jacobs (2010) (2) to find out how the differences of turn-taking between male and female guests in “Ellen Show” talk show by using Pennebaker, J. W. (2007). The descriptive qualitative method is being used in this research. The data were derived from the dialogue script, which was transcribed from the video. The findings of the study revealed that: (1) there were three types of turn-taking current speaker select next, next speaker self-selection, current speaker continue. The highest frequency was current speaker select next. The host and guests in “Ellen Show” talk show used current speaker select next which appeared 21 times, next speaker self-selection was the second highest frequency which occurred 19 times, then the lowest frequency was current speaker continue produced by the host and guests which appeared 4 times in eight episodes. (2) In all eight episodes, women take more turns in talking seven times than males three times. The researcher recommends that future studies examine turn-taking from a variety of perspectives, such as how turn-taking is used in movies by gender or other factors. The researcher hopes that this study will be valuable to readers and future conversation analysis researchers.
Semiotic Analysis of Gender Representation on Printed Advertisements in “Swedish” Magazine Salwa Savira; Elisa Betty Manullang
TRANSFORM : Journal of English Language Teaching and Learning Vol 11, No 1 (2022): Transform (March, 2022)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1199.119 KB) | DOI: 10.24114/tj.v11i1.43985

Abstract

Semiotic analysis of gender representation on printed advertisements used in “SWEDISH” magazine. The objectives of this study were to identify the element and colour of symbol used in Gender representation in printed advertisement of “Swedish” magazine. The study was conducting by using descriptive qualitative method. The data of the study were obtained from the Magazine in Sweden the Swedish version of Cosmopolitan Magazine Advertisement which consisted of some pictures. The data analysis were taken downloading, looking for, describing and explaining the data. The data were analyze based on the theory by Wells, Burnett, and Moriaty about element and colour of symbol in printed advertisement. The findings indicted that there were consisted of the element and colour of symbol in printed advertisement, there were the first element of symbol in advertising layout for example (figure 4.1) this advertisement was a symbolize confident characteristic with the logotypes brand the picture, advertising content for example (figure 4.3) the meaning of this advertisement was found if you wear products from Chanel you will look closed and cold because this advertisement was product centered format which was the case of fashion advertising means price information. The second colour of symbol in colour association for example (figure 4.5) the meaning of this advertisement was clear water and clear sky blue which symbolizes nature, freshness and tranquility, logotype colour for example (figure 4.7) the meaning of this advertisement the red H&M logotype or brand text that symbolizes logotypes or logos to attract brand attention, body colour for example (figure 4.9) the meaning in this advertisement white is the body colour or common object colour in advertisements that symbolizes the art in the layout of the advertisement, colour contrast for example (figure 4.11) the meaning of this advertisement it looks like it has a light background which is white, which symbolizes art in the advertisement. The finding of this study hoped for useful resource for the development of semiotic study toward commercial works.
Semiotic Interpretation of ”Imperfect: Karir, Cinta dan Timbangan” Film by Using Roland Barthes Theory Yosephine Angelica Tarigan; Elisa Betty Manullang
TRANSFORM : Journal of English Language Teaching and Learning Vol 11, No 3 (2022): Transform (Sept, 2022)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (387.136 KB) | DOI: 10.24114/tj.v11i3.44033

Abstract

This study about the semiotic interpretation of “Imperfect: Karir, Cinta dan Timbangan” film with Roland Barthes Theory. This study aims to (a) find out the signs that found in “Imperfect: Karir, Cinta dan Timbangan” film and (b) describe how the signs interpreted in “Imperfect: Karir, Cinta dan Timbangan” film. This reasearch uses descriptive qualitative method. The data were taken from words and phrases which are collected from ‘Imperfect: Karir, Cinta dan Timbangan’ film script. The results shows that there were 15 signs found in Imperfect: Karir, Cinta dan Timbangan film. Timbangan (balance) as the most frequent signs was about 8 data such as: stranded whale; stairs vibration; power head waste; eating tissue; broccoli hair; remember your thigh; you are so fat ya, but it’s OK it’s fresh; and both of you are so different, even you are sisterhood, followed by Cinta (love) with 4 data namely: moles; stretch mark, reduce the rice; and use sunblock, and 3 data for Karir (career) such as pregnant; round face; and she is so old school. The signs includes in Karir (career) when it relates to the development, growth, and progress of someone’s job/profession. The signs that associate to Cinta (love) connects to the deepest someone’s emotional and interpersonal affection. The signs Timbangan (balance) that have a correlation with someone’s weight and physical condition or appearance. Timbangan (balance) were realized by the utterance that refers to physical condition and closely to mock. Cinta (love) associate to the word, gesture, or utterances that express a love or deepest personal affection. Karir (career) was described by a simple word to mock that closely sounds sarcastic and exaggerating.
Variation of Jargon in Naposo Nauli Bulung Group Batak Angkola Society Ira Fauziah Sitompul; Morada Tetty; Elisa Betty Manullang
TRANSFORM : Journal of English Language Teaching and Learning Vol 9, No 3 (2020)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (335.866 KB) | DOI: 10.24114/tj.v9i3.24513

Abstract

This study was focused on Jargon used byNaposo Nauli Bulung group in Batak Angkola society. The objectives of this study were to find out kinds of Jargons used inNaposo Nauli Bulung group, and to describe the meanings of jargons related to denotative and connotative meaning. This study was conducted by using descriptive qualitative method. The data were taken from the interpersonal functions of Naposo Nauli Bulung group in Batak Angkola societyand gathered descriptively, where the data is obtained, analyzed, classified and interpreted based on the results of research in the field. The technique used in the study was a technique documentary communication by Bailey (1994). The findings of this study show that kinds of jargon used in Naposo Nauli Bulung group classified into seven categories, namely Basilect, Colloquial, Cant, Slang, Vulgar, Acrolect, Argot.There were 100jargons founds in Naposo Nauli Bulung group, 63 jargon (63%) has denotative meaning and 37 jargon (37%) has connotative meaning. Base on the result, jargon was the most frequent that occurred among group members.
Literature Study Analysis of Indonesian Entrepreneurs' Attitudes in Doing Business Elisa Betty Manullang; Primus Paroloan Simarmata
TRANSFORM : Journal of English Language Teaching and Learning Vol 12, No 1 (2023): Transform (March, 2023)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/tj.v12i1.47259

Abstract

Entrepreneurship is a person's attitude and ability to handle a business or other activity in an effort to find, create, apply technology, work methods and production with improvements in providing better services in order to obtain large profits. Entrepreneurship is a process of innovation and creativity that has a high risk in producing products that can provide benefits to society and can prosper entrepreneurs. Entrepreneurship is the right solution for economic problems such as unemployment and poverty in Indonesia, because armed with only a diploma and less entrepreneurial skills so that many people queue for jobs. While the number of entrepreneurs in Indonesia is still recorded at 0.43% of the total productive age population, this figure is very far behind neighboring countries, such as Singapore where the number of entrepreneurs has reached 7%, Malaysia 5%, and Thailand 3%. Meanwhile, according to the chairman of KPPU said that in 2017 the number of entrepreneurs in Indonesia ranged from 1.6%-1.8% of the total population in Indonesia. This number is still very far from the standards of developed countries with a minimum number of entrepreneurs of 2% of the total productive age, to overcome this the government seeks to create 20,000 new entrepreneurs and the development of 1,200 Small and medium industry centers or can be called SMIs. In this article, I provide an idea of analyzing the attitude of Indonesian entrepreneurs in doing business. The method used in this article is to study the literature and review some of the references obtained. Thus, it is hoped that this idea will have a good impact on readers and provide changes for Indonesian entrepreneurs in the future. So that entrepreneurs know how the attitude they must highlight in doing business. 
Utilization of Chatbot Telegram AI to Promote Students' Creative and Innovative Entrepreneurship in Learning Context Elisa Betty Manullang; Rita Hartati; Rafika Dewi Nasution
SALTeL Journal (Southeast Asia Language Teaching and Learning) Vol. 6 No. 2: July 2023
Publisher : Association of Language Teachers in Southeast Asia (ALTSA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35307/saltel.v6i2.111

Abstract

The development of technology in the current era is advancing very rapidly. Along with digital learning materials, they can increase verbal communication and various visual, audio and motion texts. This study aims to develop students' 4C competencies (Creativity and Innovation, Critical Thinking and Problem-Solving, Communication and Collaboration) in 21st-century learning through creative entrepreneurship learning materials of the Telegram Chatbot Artificial Intelligence with Natural Language Processing (NLP) Method. The scope learning materials are focused on Personal Business Plans, Customer Interviews, Customer Observation, Selling Products, and being a Creative Entrepreneur, which will be uploaded to the Telegram Chatbot as e-learning students' material. This research will use the Research and Development approach of Borg and Gall (1983). The series of research and development steps are carried out in stages, and each action will be taken to the results of the previous step until a new development product of learning materials is finally obtained. Product development design of the preliminary stage needs analysis is carried out by collecting related data and developing Creative Entrepreneurship learning materials for the Telegram chatbot model. The Creative Entrepreneurship learning program will involve 50 students of the English Literature Department, Universitas Negeri Medan, to analyze the feedback from the questionnaire Google form.
Study of Literature on Business Ethics for Entrepreneurs Elisa Betty Manullang; Primus Paroloan Simarmata
TRANSFORM : Journal of English Language Teaching and Learning Vol 12, No 3 (2023): Transform (September, 2023)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/tj.v12i3.52343

Abstract

Bank Indonesia as the monetary authority is responsible for the smooth running of the payment system. In general, the payment system in Indonesia is divided into two, namely the cash payment system and the non-cash payment system. In the cash payment system, the tools used are in the form of currency or commonly called banknotes and coins as a means of payment. Then in the non-cash payment system, the tools used are Card-Based Payment Instruments, bilyet giro, checks, debit notes, and the latest instruments, namely electronic money. The range of cashless payment systems is divided into two types of transactions, namely transactions with large transaction values (wholesale) and retail transactions. While the number of entrepreneurs in Indonesia is still recorded at 0.43% of the total productive age population, this figure is very far behind neighboring countries, such as Singapore where the number of entrepreneurs has reached 7%, Malaysia 5%, and Thailand 3%. Meanwhile, according to the chairman of KPPU said that in 2017 the number of entrepreneurs in Indonesia ranged from 1.6% - 1.8% of the total population in Indonesia. This number is still very far from the standards of developed countries with a minimum number of entrepreneurs of 2% of the total productive age, to overcome this the government seeks to create 20,000 new entrepreneurs and the development of 1,200 Small and medium industry centers or can be called SMIs. In this article, we provide an idea from Bank Indonesia for business ethics for entrepreneurs. The method used in this article is to study the literature and review some of the references obtained. So it is hoped that this idea will have a good impact on readers and provide changes for Indonesian entrepreneurs in the future.