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Lili Suryati
Universitas IBBI
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences

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The Image Models of PT East Jakarta Industrial Park (EJIP) Lili Suryati; Yoyok Cahyono; Andriasan Sudarso; Yoyo Sudaryo; Wikrama Wardana; Nunung Ayu Sofiati (Efi); R. Dewi Pertiwi; Nandan Limakrisna
International Journal of Advanced Multidisciplinary Vol. 2 No. 1 (2023): International Journal of Advanced Multidisciplinary (April-June 2023)
Publisher : Green Publisher

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Abstract

In an increasingly competitive market, companies are vying to meet customer needs and desires. Consequently, customer satisfaction has become the primary goal of every company. However, PT. EAST JAKARTA INDUSTRIAL PARK is facing a decline in investor shares, indicating that the company's image may need improvement. To this end, this study aims to explore the combined impact of service quality and customer relations on the image of PT. EAST JAKARTA INDUSTRIAL PARK. This implies that these elements of service quality require sustained attention. On the other hand, the tangibles dimension falls under quadrant 2 (focus here), indicating that significant efforts need to be directed towards improving this area as a top priority. PT. EJIP's commitment to fostering strong relationships with its customers is evident in various aspects. These include frequent communication with customers, ensuring product quality, fulfilling agreements with customers, building trust in the company's integrity, reputation, and reliability. Despite competition from other investment vehicles, PT. EJIP strives to retain its customers' loyalty by consistently providing exceptional service and maintaining a reputation as a trustworthy and reliable company. According to the findings of this study, the image of PT. EJIP is jointly impacted by service quality and customer relations. However, a closer analysis reveals that customer relations play a dominant role in shaping the image of the company, while service quality does not have a significant impact. Please refer to Table 4.21 for more details.
The Model of Impulse Buying: Consider Price Discounts and Store Displays Nunung Ayu Sofiati; Lili Suryati; Wikrama Wardana; Nana Trisnawati; April Gunawan Malau; Andriasan Sudarso; Albert Gamot Malau
Journal of Accounting and Finance Management Vol. 4 No. 1 (2023): Journal of Accounting and Finance Management (March - April 2023)
Publisher : DINASTI RESEARCH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jafm.v4i1.208

Abstract

This research endeavors to investigate the effects of Impulse Buying Discount Price and In-Store Display on Borma Departement Store Bandung. Additionally, it seeks to determine the combined influence of Price Discount and In-Store Display on Borma Departement Store Impulse Buying in Bandung. The study employs a descriptive quantitative methodology and involves the analysis of data collected from 980 customers at Borma Departement Store Terrain, with 91 respondents selected using a formula method. Both library and field research are used to gather data systematically and objectively. The analytical method used is descriptive analysis, and the findings indicate that Price Discount has a significant positive effect on Impulse Buying, while In-Store Display has a partially positive and significant impact on this phenomenon. The combination of discounted pricing and eye-catching in-store displays can effectively stimulate impulse purchases.
Pemetaan Wilayah Persebaran Padi dan Kopi dengan Quantum Geographic Information System Versi 3.12.2 Ira Zulfa; Fajrillah; Richasanty Septima; May Handri; Ida Zulfida; Lili Suryati
Resolusi : Rekayasa Teknik Informatika dan Informasi Vol. 3 No. 6 (2023): RESOLUSI Juli 2023
Publisher : STMIK Budi Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30865/resolusi.v3i6.1005

Abstract

QGIS is a Geographic Information System (GIS) software used to analyze and map geographic data. In the context of mapping the distribution of rice and coffee, QGIS can be used to extract spatial data related to factors such as soil type, climate, elevation, or other environmental factors that affect the distribution and growth of these plants. analyzed. This study used QGIS software version 3.12.2 to map the distribution areas of rice and coffee. Rice and coffee are two important crops in agriculture and understanding their distribution can help in farm management and planning. The mapping methods used may include spatial data analysis, including using available spatial data such as satellite imagery or field data to identify and map areas suitable for rice and coffee cultivation and production. Paddy and coffee line mapping can provide an overview of growth patterns, availability of suitable land, or other environmental factors that affect the production of these crops. This information can be used in making decisions about agricultural development, resource allocation or sustainable development planning. ith using QGIS, agricultural researchers or practitioners can combine data from various sources, including satellite imagery, field data, or other data, to build maps that depict areas where rice and coffee grow well. This information can provide insight into crop distribution patterns, identify potential areas for agricultural development, or assist in making decisions regarding agricultural land management.
Analisis Pengaruh Kualitas Produk, Harga Dan Promosi Terhadap Keputusan Pembelian Pada Fa. Banang Jaya Tiberiusman Gulo; Lili Suryati; Ripka Seri Idahnaita Ginting
Jurnal Ilmiah Manajemen Kesatuan Vol. 10 No. 3 (2022): JIMKES Edisi Desember 2022
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v10i3.1508

Abstract

The purpose of this study was to determine the effect of product quality, price, promotion on purchasing decisions at Fa Banang Jaya (study on Ikad Ceramics). The method used in this study is a quantitative method. In the research conducted, the authors use two types of data to help solve the problem, namely primary data and secondary data. The population in this study are consumers who make purchases at the Fa Banang Jaya were 113 consumers for two months since February to March 2022. Due to the total population of 113 consumers, the number will be reduced by usng the slovin sample technique. The number of samples used in this study were 54 respondents.The data analysis techniques used were validity and reliability tests, classical assumption test, multicollinearity test, heteroscedasticity test, partial test (t test), simultaneous test (F). ), Multiple linear regression analysis and coefficient of determination (R2). The results showed that partially the product quality has a positive and significant effect on purchasing decisions at Fa Banang Jaya. Price has a negative and significant effect on purchasing decisions at Fa Banang Jaya. Promotion has a positive and significant effect on purchasing decisions at Fa Banang Jaya. The test results showed that simultaneously product quality, price and promotion have a significant effect on purchasing decisions at Fa Banang Jaya.The coefficient of determnation test shows that the independent variables can explain the purchasing decisions at 51,4 percent
CUSTOMER SATISFACTION MEDIATES THE EFFECT OF SERVICE QUALITY AND CUSTOMER VALUE ON CUSTOMER LOYALTY Andriasan Sudarso; Lili Suryati; Lenny Menara Sari Saragih; Maretta Ginting; Wikrama Wardana; Lenggogeni Lenggogeni; Rita Zahara
Sosiohumaniora Vol 25, No 3 (2023): Sosiohumaniora: Jurnal Ilmu-Ilmu Sosial dan Humaniora, NOVEMBER 2023
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/sosiohumaniora.v25i3.46323

Abstract

The purpose of this research is to investigate the ways in which features of a business’s operations, such as the level of service quality and the value it gives to consumers, may have a direct influence on the degree to which customers are satisfied with the company and remain loyal to the organization. In this investigation, the technique for evaluating the data is called structural equation modeling partial squares (SEM-PLS), and the application that was used is called Warp PLS. Both of these terms relate to the same thing: the evaluation method for the data. One hundred persons, in all, took part in the inquiry that was being conducted. According to the findings, there was a significant and obvious correlation between the quality of service that was provided to customers and the value that they got in terms of customer satisfaction as well as customer loyalty. This was the case even though there was no direct causal relationship between the two variables. In addition, there is a connection between happy customers and a successful firm. The service that they got by looking at the value that was supplied to the customer.
Co-Authors Altari Meli Gita Tarigan Andriasan Sudarso April Gunawan Malau Fajrillah, Fajrillah Ida Zulfida Ira Zulfa Klara Ratna Putri Nazara Lenggogeni Lenggogeni Lenny Menara Sari Saragih Lusiah Lusiah Malau, Albert Gamot Maretta Ginting May Handri Nana Trisnawati Nandan Limakrisna Nunung Ayu Sofiati (Efi) R. Dewi Pertiwi Richasanty Septima Ripka Seriidahnaita Ginting Rita Zahara Shamir Hasyim Syarif SITI AISAH Tiberiusman Gulo Wikrama Wardana Yoyo Sudaryo Yoyok Cahyono